ACE is a multi-channel customer engagement tool that enables highly personalized communication strategies to connect with customers. The platform facilitates the development of a profound understanding of customers based on their behaviour, allowing for the creation of custom campaigns to engage visitors across multiple channels. The predictive customer analytics feature of ACE offers a powerful view of the customer base, providing deep insights into customer behaviour and ensuring the delivery of the right message to the right individual at the right time. The auto-engagement algorithm automates campaigns for the relevant customers without any human intervention. Additionally, ACE allows businesses to gratify their customers seamlessly by offering coupons or free credits that can be redeemed in-store at the moment of interaction with the brand.