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EVEN

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EVEN is commerce infrastructure for music. Artists, labels, and distributors use it to sell releases, merch, and exclusive access directly to fans, often before the music hits streaming. Each campaign runs on its own branded site, on a subdomain or custom domain, that fans can install to their homescreen and use like an app. Fans buy early access to the release and can add exclusives like bonus tracks, video, and merch alongside it. Physical orders route to the artist's or label's existing fulfillment partner, so the back office stays the same. Every sale reports to Billboard/Luminate and the Official Charts Company for chart eligibility. Behind the site, teams get a dashboard with sales, fan records, superfan leaderboards, smart segments, and SMS and email tools to reach fans directly. EVEN is licensed by the PROs and the MLC, doesn't ask for exclusivity, and doesn't take ownership of anything. The music, the customer relationship, and the data stay with the artist. EVEN has powered releases for J. Cole, Ty Myers, Jessie Reyez, Davido, and Wale, and is available to 500K+ artists through partners like UMG, Sony, Secretly, Too Lost, UnitedMasters, Symphonic, and Virgin.

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