- Speed and ease of use.

- Intuitive interface.

- Ease of bringing new employees up to speed

- The master database functionality, ease of tagging and filtering

- Insights garnered from website visitor tracking

- Lead alerts Review collected by and hosted on G2.com.

- Difficulty creating non-standard email templates. Though in eTrigue's defense, I haven't taken the time to learn.

- Difficulty integrating eTrigue with our non-Salesforce CMS Review collected by and hosted on G2.com.

I really appreciate the quick, well-crafted responses from the customer care team. I know they genuinely care about my business and want to solve my problems. It's also very helpful that if after a few emails we can't figure it out, they're happy to pick up the phone, share a screen and walk through your issue live. Review collected by and hosted on G2.com.

It does not come with some of the tools needed for an enterprise-wide, global company operating in a variety of verticals.. Review collected by and hosted on G2.com.

We get lead alerts when customers and new visitors come to the site after being identified. Our folks can get on the phone with them right away when it makes sense. That really helped our contact rate. We’re calling a lot more interested buyers than we had been in the past, and we also see the unknowns. Review collected by and hosted on G2.com.

We sometimes get too many alerts when a campaign is running – or they occasionally stop. Review collected by and hosted on G2.com.

Etrigue makes it simple to create and edit landing pages and emails. Launching campaigns is simple, and tracking results is available immediately. Review collected by and hosted on G2.com.

I find the prospect process a bit complicated. Uploading new lists and users and tagging them is something I haven't quite figured out. Luckily, I have business intelligence to do that for me! Review collected by and hosted on G2.com.

The support team at eTrigue has been amazing! They are always available, and ready to help where possible. Review collected by and hosted on G2.com.

The system still could be simplified especially in the area of scoring. Review collected by and hosted on G2.com.

I like the product a lot as it is very easy to use. I love their support pages as they are very helpful. The vidoes are very instructional as well and very easy to get trained on Review collected by and hosted on G2.com.

The capability to integrate with Sales Logix CRM Review collected by and hosted on G2.com.

Very powerful digital marketing campaign features that enable intelligent automated decision-making and custom work-flows in the lead management stage of a prospective sale. Lead scoring capability allows leads to transition into prospects and opportunities within your CRM or PRM technology. Review collected by and hosted on G2.com.

I have not found anything to dislike. Review collected by and hosted on G2.com.

The interface is easy to use and intuitive. Review collected by and hosted on G2.com.

The CRM integration can be cumbersome at first. Review collected by and hosted on G2.com.

Not as complex as the higher cost marketing automation tools. Easy to use and fully integrated with Salesforce. Great tool for the small to mid market companies that do not have the money to spend on top dollar applications. Review collected by and hosted on G2.com.

It does not come with all the bells that Eloqua, Marketo, and such come with. Would like to see some more basic templates for mass emails. Otherwise a good product. Review collected by and hosted on G2.com.