1. [Home](https://www.g2.com/) 2. ... 3. [Omnichannel Commerce Software](https://www.g2.com/categories/omnichannel-commerce) 4. [Etail Solutions Discussions](https://www.g2.com/products/etail-solutions/discuss) [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_8dc1b829691b75e3071c5160c08e75c7/etail-solutions.png "Product Avatar Image") ](/products/etail-solutions/reviews) [ Etail Solutions ](/products/etail-solutions/reviews) (41)4.4/5 Etail Solutions helps brands, distributors, 3PLs, and retailers optimize ecommerce fulfillment across multiple sales channels, fulfillment locations, and existing software systems and platforms. Etail combines real-time inventory visibility, intelligent order routing, and deep integration capabilities to cut ecommerce fulfillment costs and scale profitably. In 2025, Etail introduced its latest innovation, The Distribution Network. Etail’s latest innovation turns regional distributors into D2C fulfillment hubs by connecting their inventory to brands’ ecommerce channels. Orders are automatically routed to the closest distributor, optimizing for speed, cost, and availability. Distributors unlock new revenue. Brands get fast, nationwide delivery with less overhead, using partners they already know and trust. Founded in 2010, Etail is designed to simplify complex ecommerce fulfillment challenges. The platform supports distributed inventory and order management, multi-vendor sourcing, cartonization, rate shopping, and native shipping – all powered by automation and real-time data. With flexible integrations, it adapts to even the most complex fulfillment setups. Etail is the operating system for modern ecommerce fulfillment – engineered for flexibility, built to handle complexity, and ready to scale with you. WHAT SETS US APART? Lower Costs: Automate routing for the most cost-effective delivery and reduce shipping expenses. Scalable Growth: Easily onboard vendors, manage catalogs, and scale profitably with drop shipping support. Flexible Integration: Connect with any system via EDI, APIs, or custom integrations—no replacement needed. Accurate Data: Sync inventory and pricing across channels and build custom reports effortlessly. READY TO SCALE SMARTER? Follow us for insights or visit our website to learn more. Show More * * * ### 58.0 Nps Score Already have Etail Solutions? ### All Etail Solutions Discussions Search Most CommentedMost HelpfulPinned by G2Newest All DiscussionsDiscussions with CommentsPinned by G2Discussions without Comments FilterFilter Filter byExpand/Collapse Sort by Most Commented Most Helpful Pinned by G2 Newest Filter by All Discussions Discussions with Comments Pinned by G2 Discussions without Comments ![Pinned by G2 as a common question](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pinned by G2 as a common question") G2 Pinned by G2 as a common question • about 3 years ago More Options - [ # What is Etail used for? ](/discussions/what-is-etail-used-for) What is Etail used for? [ Drop Shipping Software ](https://www.g2.com/tags/drop-shipping-software)[ E-commerce Analytics Software ](https://www.g2.com/tags/e-commerce-analytics-software)[ Online Marketplace Optimization Tools ](https://www.g2.com/tags/online-marketplace-optimization-tools)[ Multichannel Retail Software ](https://www.g2.com/tags/multichannel-retail-software) [ Omnichannel Commerce Software ](https://www.g2.com/tags/omnichannel-commerce-software) Show More * * * \<0\>0\>Upvotes 0 * * * 1 Comment [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Etail+Solutions+questions+and+get+answers+from+expert+users+in+our+Etail+Solutions+Discussions+section.&title=Etail+Solutions+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fetail-solutions%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Etail+Solutions+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fetail-solutions%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fetail-solutions%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Etail+Solutions+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fetail-solutions%2Fdiscuss%0aAsk+Etail+Solutions+questions+and+get+answers+from+expert+users+in+our+Etail+Solutions+Discussions+section.) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Etail+Solutions+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fetail-solutions%2Fdiscuss%0aAsk+Etail+Solutions+questions+and+get+answers+from+expert+users+in+our+Etail+Solutions+Discussions+section.) ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link") ## Start a New Software Discussion Have a software question? Get answers from real users and experts [Start A Discussion](/products/etail-solutions/discussions/new) * * * ![Product Avatar Image](https://images.g2crowd.com/uploads/product/hd_favicon/ff71379a0c51f43ee825257c45bc8186/etail-solutions.svg "Product Avatar Image") ### Have you used Etail Solutions before? Answer a few questions to help the Etail Solutions community [ Yes ](javascript:void(0))[ Yes ](https://www.g2.com/authorize?form=signup&return_to=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fetail-solutions%2Fdiscuss%3Fsmall_ask%3Detail-solutions) No ## Top Contributors in Etail Solutions 1 ![Michael A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Michael A.") MA Loading... ### [Michael A.](https://www.g2.com/users/michael-etailsolutions "Michael A.") CEO/Co-founder 1 pt