Verified User in Farming
AF
Verified User in Farming
Small-Business (50 or fewer emp.)
"CitrusAd Retail Media Advertising"
1.5/5
What do you like best about Epsilon Retail Media?

Good communication and response with CitrusAd team - willing to discuss and make optimizations on a monthly basis. Easy and simple dashboard makes information easy to find. Review collected by and hosted on G2.com.

What do you dislike about Epsilon Retail Media?

Low ROAS compared to other platforms we use, some reporting capabilities not available in the dashboard. Dashboard limits how many reports you can pull for a time period longer than a month. Review collected by and hosted on G2.com.

JK
Jessica K.
Project Manager
Mid-Market (51-1000 emp.)
"Excellent customer service"
4.5/5
What do you like best about Epsilon Retail Media?

The team members are always willing to assist. Stephan made sure all my campaigns ran smoothly and was always willing to help me. Review collected by and hosted on G2.com.

What do you dislike about Epsilon Retail Media?

Citrusad can be a bit difficult to navigate if you are not familiar with the program Review collected by and hosted on G2.com.

Matt B.
MB
Matt B.
S
Small-Business (50 or fewer emp.)
"The CitrusAd team are amazing to work with and have been so supportive along the entire way"
5/5
What do you like best about Epsilon Retail Media?

The support that the team provide, the key insights into performance, and most importantly, the open communication that I have that the tea and I have Review collected by and hosted on G2.com.

What do you dislike about Epsilon Retail Media?

I have no dislikes, and I could not be happier. Review collected by and hosted on G2.com.

RD
Robert D.
CEO
Mid-Market (51-1000 emp.)
"RD CitrusAd"
5/5
What do you like best about Epsilon Retail Media?

Effective in the way it operates and delivers results Review collected by and hosted on G2.com.

What do you dislike about Epsilon Retail Media?

Can be confusing in its layout - it doesn't seem to be logical at times.

Also needs explainer or help txt or onscreen support Review collected by and hosted on G2.com.

Verified User in Consumer Goods
UC
Verified User in Consumer Goods
Mid-Market (51-1000 emp.)
"Cost effective + real-time reporting"
4/5
What do you like best about Epsilon Retail Media?

The best thing about CitrusAd is that you can make real-time changes to your campaign, unlike other activtions when you have to wait for the post-campaign results. Review collected by and hosted on G2.com.

What do you dislike about Epsilon Retail Media?

It is quite hands-on, ensuring that you are winning your bids each week but it is still a cost-effective way to run campaigns. I'd also like the option to compare vs organic online sales. Review collected by and hosted on G2.com.

Barrie W.
BW
Barrie W.
General Manager
Small-Business (50 or fewer emp.)
"Epsilon allows us to maintain constant contact with our retail service customers"
4/5
What do you like best about Epsilon Retail Media?

Epsilon uses their software to mine all of our service data, and send relevant updates to our retail service customers to remind them of upcoming vehicle services or service specials. Once the initial setup has been completed, it is a turnkey service. Review collected by and hosted on G2.com.

What do you dislike about Epsilon Retail Media?

With the recent reduction in peoples' driving habits, Epsilon didn't change their software to reflect lesser mileage being driven, and are ofter overestimating the mileage on our customers' vehicles. Review collected by and hosted on G2.com.

IH
Iwan H.
Customer Marketing Manager - e-Commerce & Digital
Small-Business (50 or fewer emp.)
"A brilliant on-retailer ad platform that's easy to use and delivers ROI!"
5/5
What do you like best about Epsilon Retail Media?

The ease-of-use of the campaign set-up, scheduling and bid management Review collected by and hosted on G2.com.

What do you dislike about Epsilon Retail Media?

The exported reporting layout can be more end-user/presentation friendly Review collected by and hosted on G2.com.

Caroline M.
CM
Caroline M.
Account Coordinator
Small-Business (50 or fewer emp.)
"love this"
5/5
What do you like best about Epsilon Retail Media?

this is so helpful for a marketing professional it makes my life so much easier! as a team we use this almost daily and there is a universal understanding across all channels Review collected by and hosted on G2.com.

What do you dislike about Epsilon Retail Media?

sometimes the app crashes or will not export correctly but that is very infrequently and can be solved via contacting customer service for extra assistance or help Review collected by and hosted on G2.com.

Verified User in Consumer Goods
IC
Verified User in Consumer Goods
Small-Business (50 or fewer emp.)
"Citrus Ad & Client Services Review"
3.5/5
What do you like best about Epsilon Retail Media?

Stephen Horne in the Citrus team has been super responsive & helpful on all my questions over the last year. Thanks Stephen! Review collected by and hosted on G2.com.

What do you dislike about Epsilon Retail Media?

Citrus Ad has limited functionality compared to advertising platforms e.g. Google Ads. The reporting functionality is limited and needs improvement (to enable us to pull data for 1 full year) Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Verified User in Marketing and Advertising
Small-Business (50 or fewer emp.)
"Very user-friendly and intuitive"
4.5/5
What do you like best about Epsilon Retail Media?

The ad builder is the best. It's super useful when creating ads so you maximize its effectiveness and don't forget anything along the way when disseminating ads. It's also a great way to introduce ads to new employees so they understand all aspects. Review collected by and hosted on G2.com.

What do you dislike about Epsilon Retail Media?

Can't honestly think of anything that I really dislike about this platform. Review collected by and hosted on G2.com.