--- title: Emplifi Reviews meta_title: 'Emplifi Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 382 reviews by the users' company size, role or industry to find out how Emplifi works for a business like yours. aggregate_rating: rating_value: 4.4 review_count: 382 scale: '5' date_modified: '2026-08-04' parent_category: name: Social Media Marketing url: https://www.g2.com/categories/social-media-marketing --- # Emplifi Reviews **Vendor:** Emplifi **Category:** [Social Media Suites](https://www.g2.com/categories/social-media-suites) **Average Rating:** 4.4/5.0 **Total Reviews:** 382 ## About Emplifi Emplifi is the AI-powered autonomous CX platform that unifies social marketing, commerce, and customer care in a single command center. Powered by Emplifi Fuel, its intelligence engine, the platform connects every team and every customer interaction, from content creation to conversion to post-sale support. 20,000+ global brands, including Domino's, Puma, Canon, Delta, and UFC, rely on Emplifi to manage 4 billion CX interactions per month across social, messaging, reviews, and live chat. The platform includes AI-powered publishing, community management, social listening, unified analytics, influencer marketing, UGC and visual commerce, ratings and reviews, and omnichannel customer care. ## Emplifi Pros & Cons **What users like:** - Users appreciate the **ease of use** of Emplifi, enabling seamless collaboration and efficient social media management. (49 reviews) - Users value the **comprehensive social media management features** of Emplifi, enhancing teamwork and analytics across platforms. (48 reviews) - Users value the **easy access to social media analytics** , enabling effective monitoring of campaign performance and engagement. (38 reviews) - Users value the **analytics capabilities** of Emplifi, enabling effective monitoring and reporting of social media performance. (34 reviews) - Users value the **intuitive features** of Emplifi, which effectively support community management and social media analytics. (23 reviews) - Users appreciate the **seamless social media integration** of Emplifi, making engagement simple and efficient. (22 reviews) - Users appreciate the **centralized management** in Emplifi, enabling seamless planning, scheduling, and team collaboration across platforms. (19 reviews) - Helpful (19 reviews) - Post Scheduling (19 reviews) - Dashboard Usability (16 reviews) **What users dislike:** - Users note **missing features** in Emplifi, particularly the lack of Excel downloads and limited functionality in analytics. (25 reviews) - Users report **technical issues** with Emplifi, citing glitches and inconsistent support that disrupt workflows and stability. (18 reviews) - Users find **feature limitations** in Emplifi, noting a lack of essential capabilities for data analysis and insights. (15 reviews) - Users feel there is **improvement needed** in features like data download and the effectiveness of the inspiration tab. (12 reviews) - Users note a **lack of features** in Emplifi, particularly for analytics and platform-specific insights. (12 reviews) - Instagram Limitations (11 reviews) - Social Media Limitations (11 reviews) - Limited Features (10 reviews) - Complexity (9 reviews) - Poor Customer Support (9 reviews) ## Emplifi Reviews ### 1. Empowering insights and a great managed services team **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Mid-Market (51-1000 emp.) **Reviewed Date:** November 30, 2020 **What do you like best about Emplifi?** Astute VoC technology integrates with other technologies we use, Adobe and Tableau, which makes analyzing our survey data efficient. They also offer industry benchmarking which helps us set realistic goals. We use the robust data collected to continuously improve our digital experiences and have seen significant improvements to our web experience over our multi-year partnership. The managed services team is extremely helpful when it comes to crafting your VoC survey, testing new concepts and conducting deeper analysis. They have helped us work through several complex testing triggers, and they are always responsive and always willing to help. **What do you dislike about Emplifi?** We have had a few minor issues with our data exports, but the team has jumped in immediately to help solution. Team previously had a bit of turnover on the analyst side, but over the past year we have seen significantly more retention of talent which we find beneficial. **Recommendations to others considering Emplifi:** 100% recommend using a VoC tool in your digital strategy and Astute VoC is a great partner whether you are just getting started or already a pro! **What problems is Emplifi solving and how is that benefiting you?** The insights help us a) understand consumer sentiment across various audience types, b) prioritize where we are making optimizations across our digital platforms and c) measure the impact of the changes we make. Astute VoC has allowed us to change our frame of mind - we now always ask and can usually answer "what is the impact to experience." We also use Astute VoC to deploy short term, directed surveys when trying to gauge quick feedback from our consumers. We have used this to gauge insights for product launches, media plan strategy, etc. ### 2. Great platform for monitoring social media performnce **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Government Administration | Mid-Market (51-1000 emp.) **Reviewed Date:** March 18, 2021 **What do you like best about Emplifi?** It's good at arranging data from Facebook and Instagram insights, such that it is easy to track and compare performance. **What do you dislike about Emplifi?** It's good when used with Facebook and Instagram, but less so when used with other platforms like Twitter and Youtube. It is also not able to draw data from newer platforms like TikTok **What problems is Emplifi solving and how is that benefiting you?** Socialbakers helps in the work of monitoring owned social media assets, and it helps save the time that would be otherwise taken to do manual tracking and calculations of engagement rate and etc. It's also easy to track historical performance and paid-ads, etc. ### 3. Intuitive and effective for receiving VoC data **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Higher Education | Enterprise (> 1000 emp.) **Reviewed Date:** November 23, 2020 **What do you like best about Emplifi?** I enjoy the customization of the product and being able to export and review data in various ways. Our feedback received from users has been very insightful and helped with our web page testing. VoC is information that is taken very seriously to understand how users feel interacting with our site, and any obstacles that may be deterring. **What do you dislike about Emplifi?** Cannot think of anything immediately that I consider a dislike- any problems usually get resolved. We are able to connect on a regular basis with our Astute team and discuss any issues and obtain resolution (or also through email as needed). **Recommendations to others considering Emplifi:** Feedback and information received from Astute's services has been worthwhile and insightful. **What problems is Emplifi solving and how is that benefiting you?** We have been using the VoC data to help improve many features on our site, which have been potentially hindering our conversion and deterring users from submitting information. It can either help expose something that may be broken on the site, or it gives us ideas for new a/b tests that we can implement ### 4. Overall a good experience with the iPerceptions team **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Mid-Market (51-1000 emp.) **Reviewed Date:** November 20, 2020 **What do you like best about Emplifi?** I like the attentive, responsive iPerceptions team that quickly responds to any of our concerns. I've yet to encounter a situation where the team takes too long to respond to my concerns. I also appreciate that the team checks in with us whenever they see abnormal activity. It helps bring abnormal site activity to our attention as well as any potential problems. I also really like the new user experience for survey invites - they are much more versatile and user friendly! **What do you dislike about Emplifi?** Needing to add each person that wants access the custom iPerceptions dashboard through the iPerceptions team is pretty inconvenient. It would also be better if we were able to have brand/survey specific questions on the dashboard instead of just the generic questions that all brands/surveys have. **Recommendations to others considering Emplifi:** The tool that we use, iPerceptions, is a tool with a lot of potential when used strategically. Definitely helpful to have a thorough understanding of the tool as well as a clear plan on how the tool will be integrated into the business strategy before purchasing the tool. Be sure to have a plan on how not only implementation will go, but also how analytics will be done and how the acquired data will be used in the business strategy. What are the goals of using the product? How often will survey questions change? All are good questions to answer beforehand. **What problems is Emplifi solving and how is that benefiting you?** iPerceptions is helpful for receiving verbal feedback from users that can sometimes bring to light parts of the business that we did not realize before. ### 5. Friendly, adaptive, and responsive support **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Automotive | Mid-Market (51-1000 emp.) **Reviewed Date:** November 20, 2020 **What do you like best about Emplifi?** The portal - it's very visual and easy to use. I can quickly find and interpret the data I need. Most importantly, the team at Astute works closely with our team to understand our needs and to adapt quickly as our needs evolve. With team members around the globe, the Astute team is always there to provide training to new team members (no matter the time zone) and answer any questions. They are experts in VoC and provide trusted advice in the development and throughout the duration of our VoC projects. **What do you dislike about Emplifi?** Advanced analytics/data visualization within the portal. I've found working with Tableau in the tool can be difficult. Still, the team at Astute is always very accommodating with support and training opportunities so it will just require some more work on my end getting a grasp of Tableau. I also feel it's possible that look & feel of the survey itself could have a more modern/streamlined look. **What problems is Emplifi solving and how is that benefiting you?** Astute VoC helps us identify website pain points through a combination of quantitative and qualitative data. We are able to track metrics over time and measure the impact of our site improvements. Industry benchmarks are also helpful in understanding how we are performing compared to competitors. ### 6. Amazing tool for content management on social networks **Rating:** 3.5/5.0 stars **Reviewed by:** Mary J. | Digital Marketing Specialist, Mid-Market (51-1000 emp.) **Reviewed Date:** August 17, 2020 **What do you like best about Emplifi?** I like being able to work on multiple accounts on one screen, I also like the fact that you easily leave a note for another user, it has many additional features, it is extremely simple to operate and it tracks the words to find certain posts more quickly, It is also great to be able to compare how various social media platforms are reaching people in one place, the quality of the reports is really fantastic and the possibility of distributing them makes your life much simpler, it also offers great technical support. **What do you dislike about Emplifi?** I really like using this tool for its ease of use, it is one of my favorites, I love that it has many very well designed features and functions, I have nothing bad to say about this tool. **Recommendations to others considering Emplifi:** I recommend using Socialbakers, it is an excellent tool to have better control of all your content on social networks and increase its performance. **What problems is Emplifi solving and how is that benefiting you?** I like being able to work on multiple accounts on one screen, I also like the fact that you easily leave a note for another user, it has many additional features, it is extremely simple to operate and it tracks the words to find certain posts more quickly, It is also great to be able to compare how various social media platforms are reaching people in one place, the quality of the reports is really fantastic and the possibility of distributing them makes your life much simpler, it also offers great technical support. ### 7. Good but could be better... **Rating:** 3.0/5.0 stars **Reviewed by:** Matteo T. | Sr. Manager | Digital Growth & Enablement | Global, Enterprise (> 1000 emp.) **Reviewed Date:** May 21, 2021 **What do you like best about Emplifi?** Nice features for creating content, scheduling and getting inspiration. Very focused on Facebook and Instagram. **What do you dislike about Emplifi?** Very few features with Linkedin. Too restrictive when swapping users **What problems is Emplifi solving and how is that benefiting you?** Keeping all social media profiles in order. We have identified gaps and weaknesses and renewed our social media presence. ### 8. Great product supported by great people **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Automotive | Enterprise (> 1000 emp.) **Reviewed Date:** May 14, 2018 **What do you like best about Emplifi?** Our professional services contacts have always been top notch, understands our needs and addresses them promptly. They do a wonderful job of supporting our needs and providing the voice of customer feedback. One of their offerts is the iPerceptions survey which helps us add VOC content to the data we see for important launches on our sites. **What do you dislike about Emplifi?** I dislike that we don't have the budget to leverage more of their solutions!! Working towards it. **Recommendations to others considering Emplifi:** Customer service is excellent, product is solid. Only missing session recording, but they can link to those providers. We also have them integrated with our Adobe setup. **What problems is Emplifi solving and how is that benefiting you?** We're able to take survey responses and guide website content development. Helps us find issues and develop new content that our customers need. We get direct suggestions on what our sites are missing and raw honest feedback. ### 9. Learn about your website visitors! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Enterprise (> 1000 emp.) **Reviewed Date:** November 20, 2020 **What do you like best about Emplifi?** The Astute Voice of Customer platform allows us to learn more about our website visitors - not only why they came to the site and whether they were able to successfully complete their purpose of visit - but also the tool lets you add customized questions and answers such as 'How often do you visit the site? Which products do you like best? Did you know we have an app? What type of recipes do you look for' **What do you dislike about Emplifi?** We find that respondents skew older and female, which is not representative of all website visitors. **What problems is Emplifi solving and how is that benefiting you?** We've learned that a large majority of website visitors were not familiar with our loyalty program. Thus, we have optimized our content and messaging to spread the word ### 10. Social media contribution management **Rating:** 4.5/5.0 stars **Reviewed by:** Lars S. | Small-Business (50 or fewer emp.) **Reviewed Date:** November 26, 2020 **What do you like best about Emplifi?** The tool offers a very user-friendly interface and the support works very well. We can forget about manual post implementation and now work with the automatic feature to post posts and advertising campaigns. **What do you dislike about Emplifi?** The reports can sometimes be out of date and especially the daily figures often contradict the overall result - especially when it comes to geo-tracking and target audience. **What problems is Emplifi solving and how is that benefiting you?** We are now able to post our ads online in a more targeted way and manage all our social media accounts with this tool. The effectiveness is outstanding and we can now address our customers more specifically. The possibility of advertising in different languages is very good and the content suggestions for keywords are also very accurate. ### 11. Astute VoC has been an excellent partner in the design, creation and deployment of our program. **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Retail | Mid-Market (51-1000 emp.) **Reviewed Date:** November 23, 2020 **What do you like best about Emplifi?** Astute is creative, understanding and responsive! **What do you dislike about Emplifi?** There is nothing to dislike about Astute. **Recommendations to others considering Emplifi:** Share your vision and give Astute the opportunity to build your program. **What problems is Emplifi solving and how is that benefiting you?** Astute VoC is a big part of the goal to "Close the Loop" with our retail customer. We are understanding what our customers are saying, and are closing the loop between the customer and the business. We are building awareness with Operational leadership and are starting to close the loop across the organization. We are building better relationships with our customers and now have enough data to track and measure the impact on customer retention and revenue. ### 12. Socialbakers has helped us to keep track of all our campaigns and thus identify how to promote them **Rating:** 3.5/5.0 stars **Reviewed by:** Peter O. | Mid-Market (51-1000 emp.) **Reviewed Date:** August 16, 2020 **What do you like best about Emplifi?** We are using socialbakers for our collecting data analysis and information from our email campaigns and now we can extract data that we use for the reports that are sent to our business partners, as well as collect reports by period of time or by campaign in A matter of minutes, whereas this would have required hours of manual monitoring if you hadn't used socialbarker.You are helping us understand the performance of our social media accounts and improve content production based on what already exists. Another point in its favor of saocialbakers is that all its Design and user interface are really easy to use so we can visualize and navigate and find data very quickly **What do you dislike about Emplifi?** I would like if we could upload gifts or videos since now it is not possible or we have not been able to do it and it would be really good for us to be able to do it, they should improve that and. I would also like you to inform each time that a function is going to disappear with a new update since we would be better prepared and it would not take us by surprise **What problems is Emplifi solving and how is that benefiting you?** Socialbakers has helped us to keep track of all our campaigns and thus identify how to promote or improve them, giving us access to a lot of important information indicating the best times to publish and promote all our campaigns ### 13. Evolving and Changing with us **Rating:** 4.0/5.0 stars **Reviewed by:** joanna v. | Mid-Market (51-1000 emp.) **Reviewed Date:** November 30, 2020 **What do you like best about Emplifi?** Our team at Astute has supported our evolving and constantly changing organization without hesitation. They are willing to provide recommendations and solutions in order to support the VoC program, by listening to our customers and uncovering the key areas of focus, for our team to better serve our customer. **What do you dislike about Emplifi?** Not a complaint - As our company grows, we will require more support to address the wholesale side of the business, to understand how to best serve all our customers (including retailers). **What problems is Emplifi solving and how is that benefiting you?** Understanding what our visitors and customers want, and prioritizing those needs based on importance. ### 14. Working with iPerceptions has been a pleasure **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Enterprise (> 1000 emp.) **Reviewed Date:** November 20, 2020 **What do you like best about Emplifi?** The reps we work with do are responsive and hard-working. **What do you dislike about Emplifi?** I would like the Tableau integration to be a bit more complete. There are some missing features that would improve quality of life and keep the end-product presentable. **What problems is Emplifi solving and how is that benefiting you?** We're receiving feedback through these surveys that we can't get through any of our other channels. And being able to link it to Adobe behavioral data has helped us solve multiple critical issues that may have otherwise been overlooked. ### 15. Beau Beasley Review **Rating:** 5.0/5.0 stars **Reviewed by:** Beaumont B. | Group Product Owner - Brand Websites, Enterprise (> 1000 emp.) **Reviewed Date:** November 23, 2020 **What do you like best about Emplifi?** The responsiveness and help that the working team provides on demand. **What do you dislike about Emplifi?** Additional understanding of tools we have would be more helpful . **What problems is Emplifi solving and how is that benefiting you?** Understanding customer painpoints and seeing what content or features we need to add to solve them ### 16. Astute Review **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Automotive | Mid-Market (51-1000 emp.) **Reviewed Date:** December 02, 2020 **What do you like best about Emplifi?** The tools are easy to use and set up. The account management team is great. The account team has made setting up a survey very easy. Our team is able to get a survey out to market in a very short time. **What do you dislike about Emplifi?** Finding ways to drive more user acceptance of the survey. Maying survey less intrusive. **Recommendations to others considering Emplifi:** Great to gauging websites **What problems is Emplifi solving and how is that benefiting you?** Astute VoC allow us to add another dimension to our understanding of the customer experience. Combining VoC data to the Web Analytics data provides a more holistic view of why customers are coming to our sites and how we are doing in helping them accomplish their goals. ### 17. Easy to use platform and helpful service **Rating:** 4.5/5.0 stars **Reviewed by:** Matt G. | Enterprise (> 1000 emp.) **Reviewed Date:** September 08, 2020 **What do you like best about Emplifi?** Ability to see everything in one place from many different social channels. The scheduling tool and approvals process is also helpful and makes my job a little bit easier **What do you dislike about Emplifi?** Occasionally I find the data can take some time to come in for analytics **What problems is Emplifi solving and how is that benefiting you?** Easy sharing of knowledge with our community management (Customer Care) team - the internal notes and post assigning has reduced the need for other chats/emails ### 18. Review SocialBakers **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** December 02, 2020 **What do you like best about Emplifi?** I specially like their dashboards and widgets, they are easy to create and analyze, along with tagging automations. **What do you dislike about Emplifi?** We can't publish reels on the Publisher area, and we can search influencers only in Instagram and YouTube (we wanted on other social media channels too). **What problems is Emplifi solving and how is that benefiting you?** What we use most on a daily basis are schedule and publish posts and data analysis of our channels. ### 19. It has been a great experience working with the Astute Team and using the survey tool! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Industrial Automation | Enterprise (> 1000 emp.) **Reviewed Date:** November 20, 2020 **What do you like best about Emplifi?** The Astute team is very friendly and helpful in answering all questions I may have. The tool is especially useful in providing teams insight on how we can improve our eCommerce sites. **What do you dislike about Emplifi?** There are no downsides to the tool, it is very useful! **What problems is Emplifi solving and how is that benefiting you?** Finding the pain point in our website through the NPS and other feedback provided by customers. ### 20. My CSM is always available to help. Having that kind of support makes all the difference. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Health, Wellness and Fitness | Mid-Market (51-1000 emp.) **Reviewed Date:** November 30, 2020 **What do you like best about Emplifi?** The ability to get customer insights fairly quickly **What do you dislike about Emplifi?** The UI isn't the most intuitive, but when you have a good CSM, it's not as painful. **What problems is Emplifi solving and how is that benefiting you?** Our testing was inconclusive for the most part but we were able to gain some unrelated insights. ### 21. Great team to collaborate with; always ready to step in and help! **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Retail | Mid-Market (51-1000 emp.) **Reviewed Date:** November 30, 2020 **What do you like best about Emplifi?** The Astute team is able to pivot in many directions as our new company needed this to grow over the last few years. **What do you dislike about Emplifi?** QA process could be improved Nothing else **What problems is Emplifi solving and how is that benefiting you?** Voice of Customer for Cannabis Consumers to better understand their needs ### 22. Good Experience **Rating:** 5.0/5.0 stars **Reviewed by:** Anggara P. | Mid-Market (51-1000 emp.) **Reviewed Date:** September 08, 2020 **What do you like best about Emplifi?** the content insight, publisher and analytics **What do you dislike about Emplifi?** i can't see how many unfollow data and instagram insight for non organic and linkedin analytics **Recommendations to others considering Emplifi:** please add data of how many follow and unfollow for each day please give twitter analytics insight e.g impressions or demographic report please enable instagram insight for paid also not only organic **What problems is Emplifi solving and how is that benefiting you?** tracking the social media performance and see content insight form other channel ### 23. Recommended analytic tool **Rating:** 4.0/5.0 stars **Reviewed by:** Carissa F. | Small-Business (50 or fewer emp.) **Reviewed Date:** September 09, 2020 **What do you like best about Emplifi?** Practicality, user friendly interface, and they can provide assistance for users' queries **What do you dislike about Emplifi?** Access for Twitter analytics for basic subscription **What problems is Emplifi solving and how is that benefiting you?** Analytics tools for owned account ### 24. Insightful and Efficient Analytics Tool **Rating:** 4.5/5.0 stars **Reviewed by:** Karyl F. | Social Media Director, Mid-Market (51-1000 emp.) **Reviewed Date:** September 08, 2020 **What do you like best about Emplifi?** It helps save time from manually extracting data and is relatively user-friendly. **What do you dislike about Emplifi?** There can be glitches every now and then. **Recommendations to others considering Emplifi:** It's very time efficient and time is a commodity that you can never buy. **What problems is Emplifi solving and how is that benefiting you?** Time spent on extracting data manually has been cut so we have more time to analyze the data and provide recommendations or learnings to our client partners. ### 25. Detailed engagement and feedback for website survey **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Small-Business (50 or fewer emp.) **Reviewed Date:** October 20, 2020 **What do you like best about Emplifi?** Ease of use to find real-time data from a consumer survey. Able to collect data from questions and compare them to industry benchmarks. **What do you dislike about Emplifi?** The downside is the navigation on the portal. Had to play around with finding where to find data analyzation. **What problems is Emplifi solving and how is that benefiting you?** Looking to understand the consumer targets coming to the brand site and what kind of content is useful for the consumer. ### 26. Social Baker the Cool System **Rating:** 4.5/5.0 stars **Reviewed by:** Xolisile N. | Social Media Consultant , Mid-Market (51-1000 emp.) **Reviewed Date:** November 25, 2019 **What do you like best about Emplifi?** Social Bakers is such a cool system to work on. I like the fact that you are able to work on multiple accounts on one screen. You can easily check or browse the page to see all unanswered notifications and inboxes. I also like the fact that you easily leave a note for another user. It's very simple to track the customer's previous engagement on Social Barkers this can be easily done by checking the profile info. **What do you dislike about Emplifi?** I dislike the fact that sometimes it delays, we sometimes receive a notification after a long time it was sent. You can clear everything now the next 30 mins nothing comes up until everything refreshes at once. **Recommendations to others considering Emplifi:** I recommend this system for anyone managing multiple social media accounts it is very helpful and gets the work done in due time. It allows you to manage more than one platform and pages at a time. You can easily filter your recommended view. It is also recommended for team performance management it's easy to check who did what and to check the team performance and the response time to measure performance. **What problems is Emplifi solving and how is that benefiting you?** Speedy response times to customer which improves our SLA. Easy to manage multiple accounts on one screen. Easy to read sentiment and work reports on the users' work, which makes it easier to manage and monitor team performance. **Official Response from Simon Bardrick:** > Xolisile, I'm happy to hear that your community management operations are working well across all your channels and accounts. It's essential to monitor precisely how effective your customer care is. Knowing what's going on, who is doing it, and when from desktop to mobile, you'll never miss a post or a comment. The good news is no more delays now, and going forward, we have significant advancements released and coming that will help you exceed your response time SLAs. Your account manager Raafat is up to speed on this and all upgrades for you. Thank you for your review. All the best from Raafat and myself ### 27. Probably the best SM tool **Rating:** 4.5/5.0 stars **Reviewed by:** Leslie H. | Public Relations (PR) Director, Mid-Market (51-1000 emp.) **Reviewed Date:** March 19, 2020 **What do you like best about Emplifi?** It has very clean user interface with lot of easy to use and understand data. It has lot of additional features, like influencer database and search engine, also content search, which is good for the UGCs and advertisement analysis. **What do you dislike about Emplifi?** Well, this is not the cheapest software. Also the Linkedin connection and analysis is not the best. **Recommendations to others considering Emplifi:** Better LinkedIn functions, but unfortunately, because of the limitation of the APIs, I won't ask anything what is impossible. **What problems is Emplifi solving and how is that benefiting you?** Simplifying the posting and analysis. Also it helps a lot on the reporting side, because the downloadable reports includes enough information to proof the activities to the customers. Some of our customers needs a proper approval flow, to authorize and proof the posts, it has also an easy to use function for this. ### 28. Best suite and service😍 **Rating:** 5.0/5.0 stars **Reviewed by:** Rasha G. | Senior Social Media Executive, Marketing and Advertising, Mid-Market (51-1000 emp.) **Reviewed Date:** November 18, 2019 **What do you like best about Emplifi?** You always find the answers for your social/marketing questions whether through having an account with them or through the studies and statistic tabs they have for free. I have used many tools and socialbakers is my favorite and the most easy, convenient and reliable one. They have The best support services as well whether on live chat, on social platforms or CS team. Unlike other tools they are always happy to help, have catchup calls and meetings and also trainings over and over again free of cost. **What do you dislike about Emplifi?** There is nothing to dislike. This tool is a life savior for clients and agencies. And whoever is still unfamiliar with is is missing on a lot. **Recommendations to others considering Emplifi:** I use socialbakers to learn new things rather than just to submit a report to a client. I advise users to explore all the aspects, check the statistics tab and see which companies are doing best and check per country. Check the updated studies and take key points from and try implementing them. If you got a question, live chat support team is always ready to help. **What problems is Emplifi solving and how is that benefiting you?** We solved problems for clients through bench-marking their content and engagement against competitors as well as through best posting times and post prediction tool. This allows us to ensure we have the right content live at the right time and helps us identify what is worth investing in for promoting. **Official Response from Simon Bardrick:** > Rasha, So Socialbakers are Social Lifesavers; thank you for your kind words. We all do our best, especially as you say our Support team, who pride themselves on their rapid responses to all our customers’ questions. More should follow your best practice of using benchmarks to create and invest in the right content to the right audience at the right time. Whether organic or paid content, influencers, or advertising, it’s crucial to understanding where you stand (and your spend) in your market and region, with accurate benchmarking data. And yes, we do have plenty of free tools and resources at www.socialbakers.com. All the best, from your account manager Lauren & Myself ### 29. The tool makes it easy to search customer previous comments, however it's delayed **Rating:** 4.0/5.0 stars **Reviewed by:** Elmarie R. | Social Media Customer Care agent , Mid-Market (51-1000 emp.) **Reviewed Date:** November 07, 2019 **What do you like best about Emplifi?** I like the thread view. Customer profile option to see previous communication and the option to leave notes for my team. The online chat for assistance is great. Creating labels and assigning cases. Adding sentiment and tagging relevant person in the notes option. Filter options are very easy as this makes eliminates missing out on comments or customer feedback. **What do you dislike about Emplifi?** I don't like the long delays as we have an SLA of 2 hours and data picks up 20-30min later. I don't understand all the terms in the dashboard and it's not easily understandable. Feedback via the online help desk is sometimes prolonged and queries or concerns are not normally explained as to why the error occurred. I feel one on one training will benefit the team. We are not using the tool to its full capacity. We work on a few brands and adding so many tabs can look messy. Clicking on a thread view is great but also not easy to spot replies. **Recommendations to others considering Emplifi:** This program is user- friendly. **What problems is Emplifi solving and how is that benefiting you?** That we are able to draw reports on how well a post is doing and we can measure team performance, however, some training is required to understand the reporting. Emailing from social baker is beneficial as the requested person won't just get a notification on the platform when logged in but this when offlline. **Official Response from Simon Bardrick:** > Elmarie It sounds like you're keeping on top of and reporting every detail of your customers' feedback. Your triage of DMs and comments, tagging sentiments & emotions, then assigning, is the perfect 'use case' for social media sentiment analysis and team collaboration on our platform. As well as quickly responding to your customers, you can visualize in-depth how they feel about your brand over time, with what's working or not. And spot harmful conversations before social contagion. Be assured that delays will be no more. Tweets and Tweeter DMs are now in real-time, followed by Facebook and Instagram comments and direct messages shortly. Your account manager Raafat, as usual, will keep you informed on upgrades and upcoming educational webinars. Thank you for your review. All the best from Raafat and myself p.s. Our Help Center https://support.socialbakers.com/ is having a makeover with new guides ready for the New Year. ### 30. Marketing Package for companies or organizations of all sizes **Rating:** 4.5/5.0 stars **Reviewed by:** Walt S. | SpĂ©cialiste en marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** November 05, 2019 **What do you like best about Emplifi?** I love this program is that it is extremely simple to operate and keeps track of words to find more quickly certain publications of the company's networks. It has very good graphics, using it is quite easy, it is very intuitive. **What do you dislike about Emplifi?** The truth is somewhat expensive, but it has a very good performance which makes it really attractive despite its cost. I wish there were more integrations to other social networks, but in operation I have not found any failures, in general it has been worth using **Recommendations to others considering Emplifi:** It is advisable to use it, in the company I help a lot so I wish you can also help you do your job better. **What problems is Emplifi solving and how is that benefiting you?** The experience using this program has been quite good and satisfactory, customers are kept informed about all the publications and information that is handled through this program and subsequently to social networks. I have been using it for a short time but it has been maintained in a good Position for me and the department where I perform that is marketing, has helped me track down words and data to make my job easier. I have been able to investigate the content that the competition posts faster. **Official Response from Simon Bardrick:** > Walt, Thank you so much for your insightful review. Kudus to our Design team, no matter what the innovative demands of our Product team, they 'cut through the complexity' to create clean and easy to use screens. Great to hear you research your competitor's content strategies from our platform, learning from their success or failure, together with being inspired and uncovering trends in the markets. We live and breath social. We're quick to the mark to identify and evaluate emerging social media networks for our platform, even renaissance ones. Please contact us with your views. As for our integration and data partners, our pipe is full of 'best of the breed,' along with frequent API releases and single sign-on support options. See them all at www.socialbakers.com/integrations-and-partnerships All the best from Socialbakers ### 31. Socialbakers **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Education Management | Mid-Market (51-1000 emp.) **Reviewed Date:** April 05, 2020 **What do you like best about Emplifi?** I really enjoy the accessibility of the website. The tabs at the top of the page make each area easy to access. It is great to be able to compare how various social media platforms are reaching people all in one place. **What do you dislike about Emplifi?** There are not too many negatives about this software. For a social media software the visual aspect of the website is lacking slightly. **Recommendations to others considering Emplifi:** If your company has various social media accounts and that is a major source of contact with your audience, this software is perfect for you. It eliminates excessive hours spent trying to mess with various accounts searching for statistics on how the is reacting to your accounts. It allows you to have more time to handle other aspects of the business that could bolster those numbers. **What problems is Emplifi solving and how is that benefiting you?** Socialbakers allows me to get an overview of the company's various social media presence very quickly. I do not have to individually visit each website and complete a thorough search on the public interest in our company. This software analyzes and puts all that information into one place. ### 32. A great team providing a terrific service for our business. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Leisure, Travel & Tourism | Mid-Market (51-1000 emp.) **Reviewed Date:** September 08, 2020 **What do you like best about Emplifi?** The team are very friendly and always available to assist at any time. Timely and supper efficient. **What do you dislike about Emplifi?** Haven't found anything I don't like yet. **What problems is Emplifi solving and how is that benefiting you?** The scheduling and the insights are very useful. And as a global brand, we can also have line of sight across all properties to help keep aligned. ### 33. TurnTo Review **Rating:** 4.5/5.0 stars **Reviewed by:** Edgar B. | sound Editor, Small-Business (50 or fewer emp.) **Reviewed Date:** November 18, 2019 **What do you like best about Emplifi?** The software has amazing features which are easy and simple to apply and these enable customer connection or engagement with the service providers. The application is also instant because the application helps us to order for whatever we need o that app and is instantly delivered The application's features are also easy to get along with hence users don't face some much technical difficulties The application caters for both the small and big enterprises The application is also not so expensive and therefore easy to afford by anyone **What do you dislike about Emplifi?** The application is has got a lot of traffic which makes it hard to respond to customers in time becomes a bit challenging. The application has a lot of features which may be complicated to people using the application for the first time **Recommendations to others considering Emplifi:** The application is actually great because it creates customer loyalty between suppliers and buyers. The app also create a connection or relation between suppliers and customers by aiding dialogue between the 2 parties and should therefore be embrased **What problems is Emplifi solving and how is that benefiting you?** The application has facilitated me whenever i have to get in touch with my goods suppliers. I have also realized that the product creates loyalty between customers and suppliers. ### 34. Essential tool for global management. Totally recommend **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Wholesale | Enterprise (> 1000 emp.) **Reviewed Date:** November 07, 2019 **What do you like best about Emplifi?** I really like the fact that the most important social media channels are there and the tool covers the most important topics: analytics and deep insights, multiuser platform for publishing with role attribution, content search with label filter for monitoring and inspiration, influencer search, paid quality and performance evaluation, automated post labeling. And this is just to summarize some of the large potentials of the tool. **What do you dislike about Emplifi?** There are still some features to develop, like reading the content of an Instagram story, for instance, with auto labeling, or having a more powerful listening tool **What problems is Emplifi solving and how is that benefiting you?** The capacity to have an overview of content that all pages are publishing and being able to do it with auto labeling is a tremendous help. The analytics and insights with the automatic monthly report (via dashboard) is also very useful and the api that we use to connect to our data dashboard is also very useful. So, basically, for me, the possibility of have an overview of content and analytics is very helpful for my day to day role. **Official Response from Simon Bardrick:** > June, What a fantastic review summary. In-depth insights with performance evaluation, Analytics, monitoring (profile & post), paid quality, Content inspiration to content publishing, Content search and influencer search, Automated post labeling (tagging) for label filtering, Multi-user platform with role attribution. And as you say, this is just a part of the platform's vast potential. You'll be even happier to hear that auto-labeling (tagging) and all automation are a passion of ours; upgrades in this area are accelerating into unprecedented speeds. Julia, your account manager, will keep you up to speed. Julia will also help you go beyond traditional listening methods to get deep, actionable insights, specifically from your Content Hub. And indeed, in the category of Listening (a part of our vision), I'm pleased to say we're addressing anomaly detection. Stay Tuned All the best from Julia and myself ### 35. Socialbakers review **Rating:** 3.5/5.0 stars **Reviewed by:** June W. | Social Media Lead, Enterprise (> 1000 emp.) **Reviewed Date:** November 05, 2019 **What do you like best about Emplifi?** - able to get past results by period / labels - able to schedule posts - able to look at no.of posts went live by platform in a calendar view **What do you dislike about Emplifi?** - sometimes the data is not update correctly - cannot schedule instagram stories - doesn't provide accurate data for paid and non-paid (eg: reach, interactions) for instagram - unable to see the initial performance ranking for instagram after promoting the post - unable to accurately display what is promoted on competitor's data **Recommendations to others considering Emplifi:** It's a tool use to get data and limited scheduling future post **What problems is Emplifi solving and how is that benefiting you?** - getting data and able to export in excel - able to track competitors data (Eg. no of posts) ### 36. Organize your social media content with SocialBakers **Rating:** 4.5/5.0 stars **Reviewed by:** Kobe O. | Marketing Specialist, Marketing and Advertising, Mid-Market (51-1000 emp.) **Reviewed Date:** November 06, 2019 **What do you like best about Emplifi?** SocialBakers has some good stats with quite comprehensive KPI metrics and an online UI. The quality of the reports is really fantastic and the prospect of distributing them makes your life much simpler. Also, it counts with a great reporting system, very simple to run, that can distribute information and in various formats. SocialBakers is very accurate, as there's no substantial difference in the correlation with Facebook statistics. I have used several features for analytics in SocialBakers to allow me to filter and evaluate moving data, including labeling messages, and the process has been straightforward and easy to use. **What do you dislike about Emplifi?** The marking of CMS documents in SocialBakers is not simple to sync. Also, once you sign up, you need to actively monitor your clients, so this part of the job may take some time. For deeper data monitoring, social network credentials are required. **Recommendations to others considering Emplifi:** SocialBakers is great for handling image creators and distributing articles on all channels. It is a competitive tool in the research field, as it is based on a combination of simple documents, product analysis and a compensated enhancement for most of the benefit that your group will derive from the system. **What problems is Emplifi solving and how is that benefiting you?** We use SocialBakers to organize our social media content. We use SocialBakers it on Facebook, Snapchat, Twitter and Pinterest to plan updates for our many clients, that we generate every week with combined data from social networking sites and from our own promotional material blog. Also, I consider that the tests of Socialbakers are pretty accurate. **Official Response from Simon Bardrick:** > Kobe, Thank you for your observations on our accurate social media analytics and dynamic reporting; as you may know, they're our core values and origins. We're glad to hear how we're assisting you to overcome the pains of content planning and collaboration, uniting everyone under common goals. As you're handling image creators, so too social teams, copywriters, and designers can add to the content library, discuss thoughts, and keep things moving on for your many clients. With content-led marketing campaigns growing, our content hub provides data-driven content analysis, multiplatform content inspiration, and centrally accessible content collections. All the best, and keep organizing and orchestrating your content with Socialbakers. Simon and the Socialbakers Team ### 37. Useful for analysis on organic performance **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Cosmetics | Small-Business (50 or fewer emp.) **Reviewed Date:** September 08, 2020 **What do you like best about Emplifi?** The interactive dashboards that make understanding data easy at one quick glance. **What do you dislike about Emplifi?** Wish there was a way to monitor paid performance too. **Recommendations to others considering Emplifi:** The dashboards are useful. **What problems is Emplifi solving and how is that benefiting you?** Sharing information with clients and team members are made easy. ### 38. Powerful for social media review **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Leisure, Travel & Tourism | Mid-Market (51-1000 emp.) **Reviewed Date:** September 13, 2020 **What do you like best about Emplifi?** Organic content analysis and competitive review **What do you dislike about Emplifi?** Paid ads performance only able to connect with GA not MMP such as AppsFlyer **What problems is Emplifi solving and how is that benefiting you?** Quick and easy to use social media performance analysis ### 39. simple, intuitive and fast **Rating:** 5.0/5.0 stars **Reviewed by:** Pablo R. | Social Marketing Head, Mid-Market (51-1000 emp.) **Reviewed Date:** September 24, 2019 **What do you like best about Emplifi?** I really like the possibility of having all the metrics in one place, interpreting it, comparing historical periods and analyzing the competitors. **What do you dislike about Emplifi?** I don't like not being able to compare all accounts at once in different variables and only have the initial dashboard. I don't like not being able to see everything in real time. Not being able to analyze Hashtags reach, regardless of the account that publishes it. **Recommendations to others considering Emplifi:** It is a very complete, interesting and dynamic platform. The support team is always available to help you. It allows you to analyze interactions, mentions, community sentiment and the possibility of making reports very agile and dynamic with 24 hours. Brazil's support team is always willing to help yoy. **What problems is Emplifi solving and how is that benefiting you?** take decision based in data. Keeping opinion aside. **Official Response from Simon Bardrick:** > Pablo, Yes, one solution with everything in one place, for all your social media marketing; it's our mantra. Our latest, Flexible Widgets in dashboards, is an answer to comparing cross-platform content performance. Widgets allow you to analyze multiple metrics, selecting data sources, filters, and breakdowns, including profile and post labels. Flexible Widgets is a brand new way to visualize data, and we’re excited to bring you more and more options. Data sources currently include Facebook, Instagram, Instagram Stories, Twitter, LinkedIn, YouTube, Pinterest, and VKontakte. Popular widgets are Interactions, Number of Posts, Post Impressions, and Interactions per 1K Followers. As you know, Amabili, your account manager, is always there to help you make the most of our ever-evolving platform. Thank you for your review. All the best from Amabili and myself ### 40. Provides interesting analysis of social media platforms. **Rating:** 4.0/5.0 stars **Reviewed by:** Maria C. | UX/UI Designer **Reviewed Date:** October 18, 2019 **What do you like best about Emplifi?** Socialbakers has positive characteristics that make it a program to highlight, one of them, is that it is not difficult to use. In addition, the system contains very objective AI software with clear examples of precision work, this is reflected in the statistics that it throws after each analysis. Another key and determining factor is its boards, they are organized, well created and with an incredible acceptance within my work team. Besides that your reports are well prepared. **What do you dislike about Emplifi?** I don't like its price, I consider it a bit high. There are no video posts on Instagram through the use of this tool, it is a notable disadvantage for anyone who works on that platform. It should be noted that the reports are good, they are complete but they are not as specific as I would like, however they say what is needed. **Recommendations to others considering Emplifi:** Do not think more and run to buy it, its price is a bit high but you will not regret it. I am particularly satisfied with Socialbakers. You will make a solid investment in analysis, integration, fluency and practicality to its full potential. Appropriate for social networks and everything related to the world of web marketing. **What problems is Emplifi solving and how is that benefiting you?** The main benefit of its use in our company is undoubtedly its excellent quality reports for our customers. This has given an explicit and well detailed connotation about what the client wants to receive. It has also been an important tool for integrated planning and content analysis in our work circle. **Official Response from Simon Bardrick:** > Maria, Thank you for sharing your experiences with your team's use of dashboards, reports, and content analysis. With our growing collection of widgets across 170+ metrics, there's now an infinite number of combinations to visualize your data. Communicating approaches and outcomes with detailed quality reports is a real benefit, and you’re certainly taking advantage of our fully customizable and multi-format reports. And I can see how your customers must be more than satisfied with the results you present to them. To your point on video posts on Instagram, we allow the publishing of videos, together with choosing the video thumbnail. However, please note, as of this date, that it's in beta on the Instagram side. In the case of IGTV, as soon as it's available via the API, we will be on it. I bring good news to your work circle on the front of content analysis and planning. We designed our newly released Content Hub with you in mind. With this (and A.I), you can get in-depth analysis and insights across all the channels, so your team can plan, collaborate, and create engaging content your audiences will love & adore. Again thank you for your review. All the best from myself and the teams at Socialbakers P.S. see our latest news on video publishing for Instagram is at https://support.socialbakers.com/hc/en-us/articles/360022629691-Video-Publishing-for-Instagram- ### 41. Socialbakers offers you a comprehensive analysis of social networks! **Rating:** 3.5/5.0 stars **Reviewed by:** Rosmary R. | Bachelor's degree in Computer Science , Enterprise (> 1000 emp.) **Reviewed Date:** October 18, 2019 **What do you like best about Emplifi?** I can establish that Socialbakers is an excellent social network that allows me to gather different levels of information in the visualization of reports and analysis of social competencies. In addition to generating detailed information about the publications and monitoring of activities of the competition of multiple social pages and a good automation of social reports. **What do you dislike about Emplifi?** It would be appropriate to implement other types of social networks of wide range. And above all it is of great interest to have a comprehensive listening tool. I would also like the user management to develop a little more. **Recommendations to others considering Emplifi:** I recommend Socialbakers for the simple reason that it allows you to maintain a solid evaluation in your social media campaigns and analyze the performance in the social networks of your own channels in addition to providing you with a combination of basic reports and analysis of your own and competitive content with publications specific. It is extremely accessible. **What problems is Emplifi solving and how is that benefiting you?** We make use of this incredible tool because it allows us to share ideas through social networks with the rest of the company as it offers us excellent reports and knowledge about our channels in the networks and thus we can help our clients with a particular need. With good data information. **Official Response from Simon Bardrick:** > Rosmary, It sounds like you’re making the most of Socialbakers by not only understanding your social media campaigns and content performance but also that of competitors. There's no better way to excellent creative output than sharing quality data and knowledge throughout your company, as you do. Also, with our content hub, you can arrange all your content analysis into one place for a single clear view. Analysts to designers can collaborate on content concepts, so ideas and insights are worked on together. I've handed your needs to our Product team, who I know are working on them all, especially user management, with more granular permissions and governance to cover any team size and structure. Please talk to your account manager about our upcoming listening release and listening partnerships. And not to mention the many listening use cases covered in the content hub. Thank you for your review. All the best from account manager and myself ### 42. Success in Suite **Rating:** 4.5/5.0 stars **Reviewed by:** Syukri S. | Digital Data Analyst, Telecommunications, Enterprise (> 1000 emp.) **Reviewed Date:** November 14, 2019 **What do you like best about Emplifi?** They provide personalize near-consultancy experience which will sure results are excellent! Also, their technical support is exceptional accessibility, available via voice, email or live chat! **What do you dislike about Emplifi?** Technical Support's email responses may be improved in term of response time. **Recommendations to others considering Emplifi:** Socialbakers is the go-to platform for modern marketers. Backed by data insight, large and global teams can deliver a positive customer experience. Using the unified marketing platform, teams can also collaborate productively, communicate seamlessly across departments, and make smarter decisions to engage and grow their customer base. **What problems is Emplifi solving and how is that benefiting you?** We could perform competitive benchmarking to instantly assess how to improve our content performance **Official Response from Simon Bardrick:** > Syukri, Thank you for your glowing review on our technical support. We aim to educate and learn, so you get the most from the platform, and we can make it better for you. As a data-driven company, we analyse ourselves to the Nth degree, and hence our response times will only get faster as we cycle through innovations & improvements. From Shalina, myself and our delighted Support Team ### 43. Immersive Experience with Some Errors **Rating:** 4.5/5.0 stars **Reviewed by:** Nour E. | Social Media Executive, Small-Business (50 or fewer emp.) **Reviewed Date:** November 28, 2019 **What do you like best about Emplifi?** I especially like the filtering feature to the feeds and community tab. Dashboards are clean and descriptive. Publisher is very helpful for scheduling TW and IG posts AND videos. **What do you dislike about Emplifi?** I don't like that some queries are sometimes missed especially on Twitter. **Recommendations to others considering Emplifi:** Go for it, it includes many of your must-haves for social media management and reporting in one place. **What problems is Emplifi solving and how is that benefiting you?** The issue of missing queries can be a bit of a problem, while the benefits totally outnumber them. Some benefits include having organized feeds with customizable filters. **Official Response from Simon Bardrick:** > Nour, Making your life easier, quicker, and better is why we're changing the fabric of the way marketing is done. To your testimony, your fully streamlined customer care maximizes your potential effectiveness. As you say, the customizable filters, to the organized screen-feeds, mean you can handle volumes of community requests across multiple channels instantly, and all from one place. You're benefiting by efficiently answering simple messages to straightforwardly resolving complex cases. And your clear dashboards let you see how fast your response times are and evaluate individual team performances. Music to our ears. We appreciate your time to tell us your story. Chiara and Simon p.s. On the issue of missing queries, Tweets and Tweeter DMs are now in real-time, Facebook, and Instagram to follow soon. ### 44. Great for analytics and reporting **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Mid-Market (51-1000 emp.) **Reviewed Date:** September 25, 2019 **What do you like best about Emplifi?** Love that you can create dashboards and automate sending + tagging content for campaigns + visual options for report or content downloads. If we need help Helena, our AM is always on hand. **What do you dislike about Emplifi?** Community management feature has caused us a few issues with direct messages not updating in the tool. Where a user had replied to a direct message thread or we have sent a direct message back, this has failed to update in Facebook so we have sometimes missed responses or replied more than once if it looks like no response has been sent. The FB ads feature reporting section could also be clearer. **Recommendations to others considering Emplifi:** Good for analytics and reporting but prefer to stick to platforms for solid community management **What problems is Emplifi solving and how is that benefiting you?** Generating and sharing reports quickly with various detail depending on the recipient has meant we can be far less manual. It allows local markets to look at content that has performed to base their own benchmarks on and we can keep an eye on competitors activity. If we trusted the community management, it would be great for assigning posts to respond but not confident in this at the moment! **Official Response from Simon Bardrick:** > With Helena as your account manager, you’re in excellent hands. What more could you ask! To your point, presentation is everything when it comes to reporting data and communicating insights. Visualizing data brings it to life in a language we all understand. And as your business supplies the tools that allow people to express themselves and explore their creativity, we endeavor to do the same through plentiful data visualization choices. I thank you for your honest comments on Community Management. Helena will give you a call with news on our real-time data upgrades. Thank you for your review. All the best from Helena and Simon ### 45. TurnTo gives us several additional ways to interact with our customers **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Business Supplies and Equipment | Small-Business (50 or fewer emp.) **Reviewed Date:** November 11, 2019 **What do you like best about Emplifi?** Many customers have commented that our product reviews were a big reason for their purchase, so that is definitely something I love to see. In addition, we find that the content posted via TurnTo is done in a way that is very SEO-friendly (very searchable). **What do you dislike about Emplifi?** I think this has more to do with how our development was implemented than the actual TurnTo platform, but sometimes the star rating is a bit crowded in our product grid for products with long product names. We could work on the code and get that cleared up, I'm sure, but we have not done that yet, as its been fairly minor. **What problems is Emplifi solving and how is that benefiting you?** Main reasons we chose TurnTo were for conversion rate benefits and more SEO content. ### 46. Nice and easy tool for Social Media Management! =) **Rating:** 4.0/5.0 stars **Reviewed by:** Sonny A. | Digital Performance Manager, Enterprise (> 1000 emp.) **Reviewed Date:** November 27, 2019 **What do you like best about Emplifi?** The UI is very easy to understand and use! I also like the fast and good customer service! =) **What do you dislike about Emplifi?** I wished that some features would be available, for an example scheduling Instagram-stories. **Recommendations to others considering Emplifi:** What it does, it does great, so ensure it has all the features and functions you ask for! =) **What problems is Emplifi solving and how is that benefiting you?** Managing multiple Social Media Accounts! Analyzing, publishing etc. Socialbakers helps use to have a good insights in all of our Social Media Accounts. **Official Response from Simon Bardrick:** > Sonny, 'Nice & Easy' is what we like to hear. Thank you. Your advice on ensuring you get the right features & functions, and hence outcomes for your business is sound. Our experts build Socialbakers' solutions to meet exact and future requirements. And there is always the Essential plan for everything you need to get started, right now. To answer your wish on scheduling Instagram Stories. We are working on an Instagram Stories publishing workflow where everything can be planned and prepared in Socialbakers. Following the T&Cs of Instagram, it’s not possible to schedule the publishing of stories. With a big thank you from our Design Team and Customer Services. ### 47. Happy Choice Made! **Rating:** 5.0/5.0 stars **Reviewed by:** Amina M. | PR and Social Media Executive, Enterprise (> 1000 emp.) **Reviewed Date:** December 18, 2019 **What do you like best about Emplifi?** It is definitely great working with them, sweetest staff and fast to action any need to solve your requests. Greatest help received from Chiara & Dinara! Thank you for all your efforts :) **What do you dislike about Emplifi?** Errors when same response is made in Community/ Failed to post **What problems is Emplifi solving and how is that benefiting you?** Planning ahead full month posts. Managing Community in one screen. Easy reports for Social Media Profiles. **Official Response from Simon Bardrick:** > Amina, We thank you for your lovely sentiments. You've made Chiara & Dinara very happy Bakers. And I know that they are always there to resolve and help you with all your questions. ### 48. So far, Socialbakers has been my favorite tool because it almost includes everything we need. **Rating:** 4.0/5.0 stars **Reviewed by:** Isabelle A. | Social Media Executive, Mid-Market (51-1000 emp.) **Reviewed Date:** September 29, 2019 **What do you like best about Emplifi?** Community feature is my favorite, however, it is not easy for someone who is handling many accounts. The Dashboard feature is excellent, especially that you can export in ppt. The Compare option in Analytics is very good also, to benchmark vs competitiors and/or industry **What do you dislike about Emplifi?** I don't like that some of the metrics are available in "Analytics" but not in "Dashboard". It would be good to have everything for reporting in one place. **What problems is Emplifi solving and how is that benefiting you?** It's a time saver in terms of reporting. And for community management, the interface is good, which helps you make sure that you don't miss any comment/message. **Official Response from Simon Bardrick:** > "Saving Time" is designed into everything we do. So we're glad to hear you're using the platform across the board, from analytics, dashboards to publishing, and community, with such efficiency. I'm also happy to say that you'll see more and more metrics in your dashboards as we relentlessly release new widgets. Please do take a look at our new cross channel Flexible Widgets. Thank you so much for your review All the best Simon p.s. Our brilliant design team was thrilled to read your kind words on their interface work. They are forever burning the midnight oil, so really appreciated. ### 49. Didn't work for my purposes, but great product **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** November 12, 2019 **What do you like best about Emplifi?** What I like best is easy: the customer service. To be honest, it was bad before it was good... After over 2 months of struggling, my issue was escalated to Martina who made, what appeared to be the biggest issue in the world, seem like nothing at all. Her competence and empathy is refreshing and even considering my initial experience, Martina's input allows me to rate Socialbakers support as truly top notch. Resolving my issue involved cancelling my plan (in the process now) with some measure of regret, owing 100% to the service I've received. **What do you dislike about Emplifi?** It could be my poor comprehension, but reporting and workflow capabilities weren't what I expected them to be on the lowest plan (which I took). The plan offers these services, but not the specific aspects I needed and assumed were included. At a point, I felt like everywhere I turned, was a message telling me that I need to upgrade to a better plan for this feature... Having said that, the higher level plans must be AMAZING. **What problems is Emplifi solving and how is that benefiting you?** 90% Reporting and Analysis, was excited for workflow features and content scheduling as well **Official Response from Simon Bardrick:** > We appreciate your impartial feedback on our customer service, especially on the excellent service you received from Martina, one of our many brilliant support representatives. Thank you so much, our Support Team was very grateful to read your kind words. We believe we've designed our entry-level plan with all the essentials to launch your marketing off to a solid start. We are, of course, always listening and receptive to our customers' demands. Our powerful analytics engine combined with our industry-leading content & data set is at the core of the Essential plan, together with comprehensive & customizable reporting. The plan includes multi-platform content scheduling & publishing, complemented by dedicated content analytics where you can track & understand the performance of all your content. Notwithstanding, there's always continuous value coming in. And yes, you can take your marketing to new heights with our higher-level plans. We hope you will consider and return to us soon. Al the best Simon ### 50. An Accomplished Partnership **Rating:** 4.5/5.0 stars **Reviewed by:** Jack P. | Associate Manager, Digital Strategy, Enterprise (> 1000 emp.) **Reviewed Date:** June 12, 2019 **What do you like best about Emplifi?** The team at TurnTo have been outstanding partners. Best, they are fully committed to serving us (the client) the highest possible level of partnership; constantly touching base and looking at challenges from different perspectives, we have collaborated and made great strides on multiple projects together! **What do you dislike about Emplifi?** A very small dislike, I would like to see some more proactive reporting provided to the client. As subject matter experts on customer content and review sentiment, I would defer to the TurnTo team on what reporting & data is most pertinent as a showcase of progress or success. Maybe we, as a client could do a better job at depicting the reporting needs. . . . **What problems is Emplifi solving and how is that benefiting you?** We are trying to boost the amount of user reviews across our site (i.e. To enhance SEO equity, enhance chance of placement in external product listing ads, increase customer perception, realize greater sell through value, raise SKU page conversion). We have launched seeding campaigns for high priority launches; completed automated syndication feeds across many high regarded market brands; completed manual syndication drops to File Transfer Protocol Servers as workarounds; and provided internal users better visibility into customer insights on the products we source. TurnTo has been exceptional at thinking outside the box to problem solve the road blocks we have come across! ## Emplifi Discussions - [is it possible to compare the performance and combine the result cross platform and brand ?](https://www.g2.com/discussions/is-it-possible-to-compare-the-performance-and-combine-the-result-cross-platform-and-brand) - 3 comments, 2 upvotes - [What mobile app support is available?](https://www.g2.com/discussions/mobile-apps) - 1 comment, 1 upvote - [Which ecommerce platforms does TurnTo support?](https://www.g2.com/discussions/commerce-platforms) - 1 comment, 1 upvote - [How much does it cost to use the TurnTo Suite?](https://www.g2.com/discussions/pricing-ca19d615-6428-424e-93f0-a7b3a6986389) - 1 comment, 1 upvote - [What is socialbakers?](https://www.g2.com/discussions/what-is-socialbakers) - 1 comment - [View Emplifi pricing details and edition comparison](https://www.g2.com/products/emplifi-emplifi/reviews?page=4§ion=pricing&secure%5Bexpires_at%5D=2026-08-06+12%3A27%3A11+-0500&secure%5Bsession_id%5D=e71250d7-be3a-4195-98ce-ef3d584f61d5&secure%5Btoken%5D=4a615ebb0ebf1d8aa24407528b3ddb3779b2b85933e2d79ecdbfc2206117514c&format=llm_user) ## Emplifi Integrations - [Incorta](https://www.g2.com/products/incorta/reviews) - [Meta Audience Network](https://www.g2.com/products/meta-audience-network/reviews) ## Emplifi Features **Additional Functionality** - Customer Segmentation - Conversion Tracking - Post Scheduling - Automated Scheduling - Content Management - Campaign Planning - Content Library - Multi-Channel Management - Campaign Management - Trend Analysis - Drag & Drop - Activity Dashboard - Customizable Reports - Multi-Channel Marketing - Social Promotion - Data Import/Export - Contact Management - Social Media Monitoring - A/B Testing - Generative AI - Customizable Branding - Email Marketing - Automated Publishing - Image Library - AI Copilot - Tagging - Campaign Analytics - Reporting/Analytics - Keyword Filtering - Customizable Templates - Real-Time Data - Workflow Management - Calendar Management - Data Visualization - Multi-Campaign - Social Media Integration - Multi-Account Management - Commenting/Notes - Engagement Tracking - Third-Party Integrations - Performance Metrics - Click Tracking **Ticket and Case Management** - Ticket creation user experience - Ticket response user experience - Workflow - Response Automation - SLA Management - Attachments/Screencasts - Ticket Collaboration - Customer and Contacts Database - Workflow Management - Knowledge Base Management - Ticket Management - Call Center Management - Queue Management - Inbox Management - Support Ticket Management - Email Management **Social Analytics** - Competitor Analysis - Follower Analysis - Post Performance - Paid Campaign Tracking - Attribution - Hashtag Analytics - Sentiment Analysis - Lead Attribution - Real-Time Analytics - Visual Analytics - Reporting/Analytics - Campaign Analytics - Keyword Tracking - Influencer Tracking - Activity Tracking - Engagement Tracking - Trend Analysis **Content & Collaboration** - Content Calendar - Content Library - Shared Inbox - Approval Workflows - Users and Permissions - Content Creation - Image Library **Analytics** - Net Promoter Score (NPS) - Customer Satisfaction (CSAT) Score - Customer Effort Score (CES) - Gamification **Collection** - Authentication - Review Forms - Personalization - Engagement - Community Q&A **Conversational Platform** - Personalization - Omnichannel - Contextual Engagement - Proactive Engagement **Monitoring & Listening** - Social Measurement - Influencer Identification - Brand Monitoring - Keyword Tracking - Trend Analysis - Competitor Analysis - Social Media Monitoring - Competitor Monitoring - Hashtag Tracking - Engagement Tracking - Activity Tracking - Influencer Tracking - Impact Measurement **Content** - Types - Migration - Publishing - UGC **Engagement** - Live streaming - Live chat discussions - One-to-one call scheduling - Omnichannel livestreaming - Product demonstrations **Visual UGC** - Campaign Customization - Widget Customization - Widget - Media Library **Influencer Marketing** - Influencer Recruitment - Influencer Scoring - Audience Analysis - Influencer Segmentation - Influencer Collaboration - User-Generated Content (UGC) Management - Content Approval - Campaign Analytics - Reporting and Dashboards - Data Importing and Exporting Tools - Social Commerce - E-Commerce Integration - Trend Analysis - Real-Time Analytics - Multi-Campaign - Demographic Data - Social Media Integration - Campaign Segmentation - Communication Management - Influencer Relationship Management - Social Performance Management - Campaign Management - Multi-Channel Management - Contact Management - Content Management - Rewards Management - Workflow Management **Generative AI** - AI Text Summarization - AI Text-to-Speech - Generative AI **Generative AI** - AI Text Summarization **Generative AI** - AI Text Generation - AI Text Summarization **Agentic AI - Review Management** - Multi-Language **Agentic AI - Social Media Listening Tools** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making - AI/Machine Learning - Third-Party Integration - Social Media Integration **Additional Functionality** - Reminders - Review Monitoring - Email Reminders - Monitoring - Performance Metrics - Surveys & Feedback - Activity Tracking - Data Import/Export - Review Notification - Reporting & Statistics - Feedback Management - AI Copilot - Real-Time Analytics - Survey/Poll Management - Activity Dashboard - SMS Messaging - CRM - Visual Analytics - Purchasing & Receiving - Real-Time Notifications - Customizable Reports - Response Management - Customizable Branding - SEO Management - Engagement Tracking - Review Badge Management - Negative Feedback Management - Social Sharing - Real-Time Data - Dashboard - Communication Management - Sentiment Analysis - Alerts/Notifications - Customizable Templates - Commenting/Notes - Template Management - Customer Experience Management - Social Promotion - Campaign Management - Email Management - Review Request - Multi-Location - Multi-Channel Campaigns - Chat/Messaging **Social Management** - Social Analytics - Social Publishing - Campaign Optimization - Social Engagement - Social Ads - Campaign Planning - Hashtag Capabilites - Multi-Campaign - Customer Engagement - Automated Publishing **Reports & Dashboards** - Report Customizability - Report Exporting - Scalability - White Label - Customizable Reports **Self-Service Experience** - Knowledge Base - Searchable Articles - Community Forums - Personalization **Communication** - Pop-up Chat - Notifications - Targeted Emails - Co-Browsing - Real-Time Notifications - Real-time Consumer-facing Chat **Customization** - Stakeholder Management - Multilanguage Support - Multiple Branding Support - Vertical-specific Solutions - Customizable Branding - Knowledge Management - Workflow Management - Email Management - Feedback Management - Survey/Poll Management - Negative Feedback Management **Moderation** - Reviewer Validation - Response Types - Legal Agreements **Support Automation** - Intelligent Routing - Seamless Escalation - Transcripts - Self-Serve Support **Data Management & Analysis** - Sentiment Analysis - Social Reporting - Alerts and Notifications - Advanced Data Filtering **Engagement** - Live Streaming - Omnichannel - Personalization - Conversational Commerce - Moderation **Integration** - Shopping cart - Social media - Video analytics tools - Campaign management tool - CRM & Data Platform Integration - Smartphone and DSLR - API **Integrations** - Social Media - Content Creation - Marketing Automation - Rights Management - UGC Request Automation - Influencer Relationship Management - Feedback Management - Contest Management - Campaign Management - Workflow Management - Social Media Integration **Generative AI** - AI Text Generation - AI Text Summarization - Generative AI **Agentic AI - Influencer Marketing Platforms** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making - Third-Party Integrations - Campaign Planning **Additional Functionality** - Data Visualization - Keyword Tracking - Search/Filter - Social Advertising - Influencer Tracking - Social Promotion - Conversion Tracking - Payment Tracking - Customizable Reports - Email Marketing - Approval Process Control - Alerts/Notifications - Performance Metrics - Data Import/Export - Campaign Scheduling - Engagement Tracking - Monitoring - Contact Database - Influencer Discovery - Multi-Channel Marketing - Social Media Monitoring - Activity Tracking - Customizable Branding - ROI Tracking - AI Copilot - Reporting & Statistics - CRM - Faceted Search/Filter - Categorization/Grouping - Filtering - Generative AI - API **Additional Functionality** - Negative Feedback Management - Dashboard - Audience Analytics - Multi-Account Management - API - Collaboration Tools - AI Copilot - Data Import/Export - Data Visualization - Audience Engagement - Content Publishing Options - Content Discovery - Generative AI - Performance Metrics - Natural Language Processing - Optical Character Recognition - Campaign Analytics - Multi-Language - Multi-Channel Data Collection - Reporting/Analytics - Audience Targeting - Commenting/Notes - Approval Process Control - Content Library - Reporting & Statistics - Social Promotion - Real-Time Analytics - Customer Engagement - Automated Publishing - Benchmarking - Boolean Search - Tagging - Visual Analytics - Access Controls/Permissions - Reputation Management - Social Listening - Social Advertising - Customizable Reports - Campaign Management - Content Management - Workflow Management **Self-Service Platform** - Branding - Automation - Artificial Intelligence - Integrations ** Internal Use** - Customization - Conversation Archiving - Lead Development - Knowledge Base - Team Inbox - Customer Profiles **Use Cases** - E-commerce - Retail - Customer Service **Social Shopping** - Promotions - Shoppable Media - AR/VR - Social Store **Live selling** - Social media - Marketplaces - Lead capturing and distribution - E-commerce platform **Support** - Onboarding - 24/7 Client Support **Generative AI** - AI Text Generation - AI Text Summarization **Generative AI** - AI Text Generation - AI Text Summarization - Generative AI **Agentic AI - Help Desk** - Autonomous Task Execution - Natural Language Interaction - Proactive Assistance **Agentic AI - Social Media Management** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making - Social Media Integration - Third-Party Integrations **Agentic AI - Social Media Analytics** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making - Social Media Integration - Third-Party Integrations **Additional Functionality** - Generative AI - Benchmarking - Content Library - Charting - Dashboard - Multi-Channel Management - Dashboard Creation - AI Copilot - Automated Scheduling - Multi-Channel Data Collection - Activity Dashboard - Performance Metrics - Calendar Management - Commenting/Notes - Social Media Monitoring - Workflow Management - Post Scheduling - @mentions - Multi-Channel Marketing - Tagging - Data Import/Export - Data Visualization - Monitoring - Access Controls/Permissions - Competitor Monitoring - Search/Filter - Customizable Branding - Real-Time Data - Real-Time Monitoring - Social Promotion - Social Advertising - Content Management - Reporting & Statistics - Real-Time Reporting - Campaign Scheduling - Social Performance Management - Campaign Management - API **Additional Functionality** - Customizable Reports - Campaign Management - Customizable Branding - Social Advertising - Filtering - Approval Process Control - Keyword Tracking - Tagging - Activity Dashboard - Calendar Management - Workflow Management - Post Scheduling - Alerts/Notifications - Trend Analysis - API - Data Visualization - Sentiment Analysis - AI Copilot - Social Promotion - @mentions - Social Media Monitoring - Generative AI - Engagement Tracking - Collaboration Tools - Brand Tracking - Drag & Drop - Commenting/Notes - Content Management - Template Management **Additional Functionality** - Real-Time Analytics - Email Management - API - Single Sign On - Search/Filter - Collaboration Tools - Third-Party Integrations - Activity Dashboard - Canned Responses - Surveys & Feedback - Reporting/Analytics - Transfers/Routing - Geotargeting - Interaction Tracking - CRM - Transcripts/Chat History - Document Storage - Screen Sharing - Contact Management - Autoresponders - Multi-Channel Communication - Mobile Access - AI Copilot - Offline Form - Real-Time Monitoring - Support Ticket Management - File Sharing **Administration** - Incentives - Syndication - Insights - Content - Sampling **Analytics** - Product Insights - Social Listening - Campaigns **Analytics** - Data Capture - Reporting - Campaign performance - Product Insights **Performance** - UGC Analytics - Lazy-Loading **Agentic AI - Customer Self-Service** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Agentic AI - Experience Management** - Autonomous Task Execution - Cross-system Integration - Natural Language Interaction - Proactive Assistance - Third-Party Integrations - Social Media Integration - Multi-Language **Additional Functionality** - Sentiment Analysis - Alerts/Notifications - Mobile Access - Access Controls/Permissions - Collaboration Tools - For Creative Agencies - For eCommerce - ROI Tracking - Post Scheduling - Segmentation - Activity Dashboard - Marketing Calendar - Search/Filter - Hashtag Tracking - Influencer Discovery - AI/Machine Learning - Referral Tracking - Online Payments - Engagement Tracking - Customer Surveys - Ratings/Reviews - Content Delivery - AI Copilot - Personalization - Keyword Tracking - Approval Process Control - UGC Collection - Generative AI - Loyalty Program - Influencer Tracking - Customer Advocacy - Video Editing **Additional Functionality** - Real-Time Reporting - Drag & Drop - Surveys & Feedback - Dashboard - NPS Survey Structure - Customizable Forms - Visual Analytics - Data Visualization - Customer Segmentation - Tagging - Customer Journey Mapping - Text Analysis - Customizable Reports - Real-Time Notifications - Alerts/Notifications - Access Controls/Permissions - CRM - Multi-Channel Data Collection - Multi-Channel Communication - Customizable Fields - Real-Time Analytics - Predictive Analytics - Collaboration Tools - Sentiment Analysis - Trend Analysis - API - AI Copilot - Engagement Tracking - Customizable Templates - Reporting/Analytics **Communication Channels** - Customer Portal - Chat/Live Support - Social Integration - Voice - Video Chat **Display Options** - Badges - Widgets - Integration & APIs - Marketing - Social Media Integration **Generative AI** - AI Text-to-3D **Generative AI** - Generative AI **Platform** - Customization - User, Role, and Access Management - Integration - Reporting - Dashboards - Mobile Access **Additional Functionality** - Automated Routing - Chatbot - Reporting & Statistics - Autoresponders - AI Copilot - Real-Time Monitoring - CRM - Gamification - Conversation Intelligence - Customizable Fields - Surveys & Feedback - Key Performance Indicators - Collaboration Tools - Multi-Channel Communication - Voice Recognition - Live Chat - Task Automation - IVR - Language Detection - Multiple Data Sources - Predictive Analytics - API - Alerts/Escalation - Data Security - Interaction Tracking - Prioritization - Secure Data Storage - Macros/Templated Responses - Performance Metrics - Single Sign On - Mobile App - Reporting/Analytics - Access Controls/Permissions - Email Templates - Real-Time Notifications - Automated Responses - Data Import/Export - Personalization - Workflow Automation ## Top Emplifi Alternatives - [Sprinklr Social](https://www.g2.com/products/sprinklr-social/reviews) - 4.1/5.0 (1,143 reviews) - [Meltwater](https://www.g2.com/products/meltwater/reviews) - 4.1/5.0 (2,637 reviews) - [Hootsuite](https://www.g2.com/products/hootsuite/reviews) - 4.3/5.0 (7,364 reviews)