Good intuitive dashboard, mailing score feature is quite nice. Review collected by and hosted on G2.com.

It's too expensive compared to the other email marketing tools out there. Review collected by and hosted on G2.com.

Create good looking email. It was easy to design email campaigns Review collected by and hosted on G2.com.

Nothing as of now. Have not explored the platform fully yet. Review collected by and hosted on G2.com.

Emma provided a perfect email marketing solution that scaled to our needs without requiring the steep learning curve of a Marketing Cloud (not a knock on Marketing Cloud). The ability to have numerous teams (each with their own accounts and pseudo-instances) under an enterprise-wide umbrella was a key selling point (they currently refer to it as "Emma HQ"). Emma (I believe) uses an iterative development cycle, so they're regularly making improvements to the platform. Support could not be better, more responsive, or more helpful. Review collected by and hosted on G2.com.

They've recently been implementing a new, updated editing interface (which is great!) - with it, there is no longer a code view within widgets (for tweaks not possible via the WYSIWYG). We've had some issues implementing dynamic content. These are mostly minor issues and probably equivalent to what you might find with any platform. Review collected by and hosted on G2.com.

Emma is incredibly easy to use. It does exactly what we need without having to buy any add-ons. Every single associate I've had contact with has been great. Review collected by and hosted on G2.com.

There is nothing that I dislike about Emma. Review collected by and hosted on G2.com.

The pricing is better than mailchimp or other email softwares. Review collected by and hosted on G2.com.

It's a little complex to use in the beginning, everything else is perfect. Review collected by and hosted on G2.com.

Useful AI and segmentation for email lists. Review collected by and hosted on G2.com.

Some of the AI recommendation isn't that good Review collected by and hosted on G2.com.

Sending multiple campaigns using one tool. Review collected by and hosted on G2.com.

That it's not know by people, and it's not out there yet Review collected by and hosted on G2.com.

Multiple users can all work together on a team. Emma let's you change the background of your email templates and also let's you save different templates for later use. Review collected by and hosted on G2.com.

Emma could be a little more user friendly. It's not over intuitive and sometimes the structure of an email gets misaligned and it's hard to fix. I've used others and haven't had this problem. Review collected by and hosted on G2.com.

Emma has supported the creation of a content distribution resolution component; for us, it has been invaluable because it has been able to automate the marketing and sending of mass emails to promote our services. Overall, an elementary program for tailoring email marketing campaign strategies. Support is a strong indicator of this software because any questions I have are quickly resolved. It has helped us improve the quality of our service through customer interaction. Review collected by and hosted on G2.com.

The interface is fast, but one small detail is a bit outdated; they should add more templates or themes to make it more attractive. Review collected by and hosted on G2.com.

Emma is our top-of-the-line and favorite email marketing tool because it comes with basic and advanced features to help us out and launch successful email marketing campaigns. We have never faced a failure since day one I can say that it helps generate a positive turnover. Emma has been our favorite since the start. I decided to choose Emma as our email marketing tool and beyond any doubt it has proved itself over and over again but I would love to see more easy and smooth integrations on other platforms. Review collected by and hosted on G2.com.

Emma is surely very competitive and the best one email marketing however, I think and it has been quoted by many other colleagues as well that neither its pricing nor its pricing plans are fair and it’s rather overpriced. Review collected by and hosted on G2.com.