Erick R. S.
ES
Erick R. S.
Director of Marketing
Non-Profit Organization Management
Small-Business (50 or fewer emp.)
"A good, not perfect, tool"
3.5/5
What do you like best about emfluence Marketing Platform?

Emfluence brings life to our marketing and communications needs. The ability to keep an eye on everything we're sending in one place is great. Review collected by and hosted on G2.com.

What do you dislike about emfluence Marketing Platform?

When setting up email sends, the navigation isn't as intuitive as you might expect. If this could be cleaned up, the tool would be more useful. Review collected by and hosted on G2.com.

Sarah B.
SB
Sarah B.
Marketing Coordinator and Administrative Assistant
Insurance
Mid-Market (51-1000 emp.)
"Fairly user friendly, always willing to change and make improvements to their platform"
3.5/5
What do you like best about emfluence Marketing Platform?

I like how setting up an email is broken into steps, it makes it really easy to go through the whole process. Also the reporting is comprehensive and easy to download. Review collected by and hosted on G2.com.

What do you dislike about emfluence Marketing Platform?

Every time I'm editing an email and need to scroll down to lower text, I lose the editing bar at the top of the email. I would like if that was frozen at the top so I can access it whenever needed. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Verified User in Marketing and Advertising
Mid-Market (51-1000 emp.)
Business partner of the seller or seller's competitor, not included in G2 scores.
"Clunky and not intuitive"
2.5/5
What do you like best about emfluence Marketing Platform?

That it's local and it's supporting KC business. I also LOVE the preflight check function. Review collected by and hosted on G2.com.

What do you dislike about emfluence Marketing Platform?

It is not intuitive or user friendly. I needed to be trained on the tool, but in a pinch, you shouldn't need to be. Content is not easily loadable, and you don't get a URL to load content into HTML coded emails. Contacts are also not intuitive and you can't upload them quickly or clearly. Review collected by and hosted on G2.com.

Stephen S.
SS
Stephen S.
Marketing Manager II - Voice & Product
Marketing and Advertising
Mid-Market (51-1000 emp.)
"Excellent Email Mgmt Platform"
5/5
What do you like best about emfluence Marketing Platform?

Emfluence is a great email management and social platform for both new and power users. Excellent team for customer support. They're truly engaged and care about their clients. Review collected by and hosted on G2.com.

What do you dislike about emfluence Marketing Platform?

Minimal cons. It's easy to get acquainted with the platform, and support is quick to help with any questions/challenges. Review collected by and hosted on G2.com.

SC
Sam C.
Marketing & Communications Coordinator
Small-Business (50 or fewer emp.)
"It has been a great tool for email blasts"
3.5/5
What do you like best about emfluence Marketing Platform?

The option to send out intense surveys. Also, that there is social media integrations. Review collected by and hosted on G2.com.

What do you dislike about emfluence Marketing Platform?

There isn't the ability to see who did or didn't open the message. Wish there was an ability to post through Instagram. Review collected by and hosted on G2.com.

Verified User in Financial Services
UF
Verified User in Financial Services
Mid-Market (51-1000 emp.)
"Pleasant experience "
4/5
What do you like best about emfluence Marketing Platform?

I like the sizing of the email and the content blocks already built. I like the ability to drop in pictures to text box as well. I like that you can make a template that allows you to have a base built and add to it for different emails. Review collected by and hosted on G2.com.

What do you dislike about emfluence Marketing Platform?

Theres not much so far I dislike. I think the font issues (or remember to change each block to one font) is the only thing im not a huge fan of. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Verified User in Marketing and Advertising
Mid-Market (51-1000 emp.)
"It does what I need it to do."
5/5
What do you like best about emfluence Marketing Platform?

It is robust enough that no matter what I am asked to do, there is a way to do it. Review collected by and hosted on G2.com.

What do you dislike about emfluence Marketing Platform?

The email preview does not accurately reflect what the email really looks like in any environment and I have to send the email to see the result. Review collected by and hosted on G2.com.

LM
Lauren M.
Small-Business (50 or fewer emp.)
"Amazing Intuitive Platform"
4.5/5
What do you like best about emfluence Marketing Platform?

The emfluence platform is incredibly intuitive and easy to use. They provide top notch training so you feel super comfortable and are always available to answer questions and support. Review collected by and hosted on G2.com.

What do you dislike about emfluence Marketing Platform?

Email templates are pretty rigid, the ability to customize them a bit more would be great. Review collected by and hosted on G2.com.

Verified User in Warehousing
AW
Verified User in Warehousing
Small-Business (50 or fewer emp.)
"Great platform and great people."
5/5
What do you like best about emfluence Marketing Platform?

The platform is very easy to use, it doesn't take long to figure it out. Review collected by and hosted on G2.com.

What do you dislike about emfluence Marketing Platform?

Updating contacts one at a time. This is an area that I maybe need to investigate to see if there's a better way to do it. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Verified User in Marketing and Advertising
Small-Business (50 or fewer emp.)
"A nice looking newsletter"
4/5
What do you like best about emfluence Marketing Platform?

We use Emfluence primarily for a newsletter and are very pleased with the results. It is much more user friendly than other programs I have used and makes a nice looking newsletter. My favorite thing is that it has few hidden quirks that often show up after you use a program for a while. Review collected by and hosted on G2.com.

What do you dislike about emfluence Marketing Platform?

It takes a while to get used to the terminology. The dashboard has a lot of icons that are not very large, so it can take awhile to find what you need. Review collected by and hosted on G2.com.