What Emarsys customers have to say about the Measurable Business Results we deliver
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Customer Quotes

Eric H.
EH
Sr. Marketing Specialist
Consumer Goods
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review

"A game-changing marketing tool!"

What do you like best about SAP Engagement Cloud (formerly SAP Emarsys)?

Emarsys is constantly delivering some of the latest technology and innovation to help our company gain the upper edge against our competitors with their marketing platform. They helped us use our data with their technology to create campaigns and other personal customer experiences in ways that our previous platform did not.

What do you dislike about SAP Engagement Cloud (formerly SAP Emarsys)?

Emarsys is constantly evolving and bringing in some of the latest technology to the table. I sometimes feel like there are miscommunications and understandings of what we want vs. what Emarsys' ideal use is with some of these new add-ons and our business practices. We only experienced this on a few of the brand new items that they offered to us. Again, this rarely happens as we usually experience a helpful, smooth new product implementation process.

Recommendations to others considering SAP Engagement Cloud (formerly SAP Emarsys):

We have experienced nothing but positive results while building our relationship with Emarsys. They are there to help you and your business achieve your marketing goals.

What problems is SAP Engagement Cloud (formerly SAP Emarsys) solving and how is that benefiting you?

Successfully delivering personal shopping experiences through various email campaigns, loyalty programs and automations.

TB
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review

"Controlling campaigns and marketing efforts"

What do you like best about SAP Engagement Cloud (formerly SAP Emarsys)?

The status of the projects and campaigns will be shown properly in the main dashboard - order control for the channel manager is visable the event manager. The goal and cost control is a perfect function, we can check all the ongoing marketing projects in the reports and analyze the relative results and find strategies for clients with a high demand.

What do you dislike about SAP Engagement Cloud (formerly SAP Emarsys)?

Reports are possible to download but there are just external softwares necessary to open them. Calculations in the dashboard with their responsive and functional design are not available for download and save.

Recommendations to others considering SAP Engagement Cloud (formerly SAP Emarsys):

I can just recommend to view the main settings and adjust your business informations and regulations right at the beginning to avoid wrong results in the reports - also adapt the mobile device settings.

What problems is SAP Engagement Cloud (formerly SAP Emarsys) solving and how is that benefiting you?

Controlling marketing campaigns, reaching a higher visibility and most important reach the right interest of the customers. Also the mobile application is thinked and programmed very well - good connections with social media channels.

Verified User in Online Media
AO
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review

"Great platform + Great support team = Happy Customer"

What do you like best about SAP Engagement Cloud (formerly SAP Emarsys)?

Custom template variables have allowed us to streamline template management & testing efforts across our different brands without having to manage separate templates for each.

What do you dislike about SAP Engagement Cloud (formerly SAP Emarsys)?

Inability to change our primary account name from "Do312" to "DoStuff" without incurring a ton of costs. Also wish the internal reporting options were more robust. Additionally, we would benefit greatly from being able to manage the List-Unsubscribe link included in the header of the email on a campaign level.

What problems is SAP Engagement Cloud (formerly SAP Emarsys) solving and how is that benefiting you?

We operate 20+ separate media properties / websites. Since moving to Emarsys we've been able to move them all into a single account and keep everything organized. Local-level teams are able to work in a single account, which greatly streamlines efforts for our national level employees.

Verified User in Retail
AR
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review

"Awesome technology and outstanding business support"

What do you like best about SAP Engagement Cloud (formerly SAP Emarsys)?

The technology is super easy to learn and use on a day-to-day basis. The customer success team is attentive to our business needs, and they are always quick to help with formulating solutions that best serve our goals.

What do you dislike about SAP Engagement Cloud (formerly SAP Emarsys)?

None that I am aware of currently. Works great!

Recommendations to others considering SAP Engagement Cloud (formerly SAP Emarsys):

Definitely a tool that every business can profit from using.

What problems is SAP Engagement Cloud (formerly SAP Emarsys) solving and how is that benefiting you?

Emarsys allows us to easily create email marketing messages that we send to our database daily. One of the most significant benefits is being able to easily track the progress of all of our marketing effort to understand better what types of messages best resonate with our audience. We have been able to make data-driven decisions that have lead to a more profitable business.

David P.
DP
CRM & Loyalty Manager
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review

"A very easy to use product with great support and pre configured campaigns"

What do you like best about SAP Engagement Cloud (formerly SAP Emarsys)?

It is straightforward to use and integrates seamlessly with SAP Ecommerce platform. The reporting and out-of-the-box attribution models are first rate. The preconfigured campaigns save time. The ongoing support is amazing.

What do you dislike about SAP Engagement Cloud (formerly SAP Emarsys)?

The campaign management functionality is not as powerful as some other products, but it does everything most customers will ever need.

What problems is SAP Engagement Cloud (formerly SAP Emarsys) solving and how is that benefiting you?

Delivering event-driven campaigns to customers to increase revenue. The abandon cart campaign for example has a 60% open rate.