Verified User in Marketing and Advertising

Mid-Market (51-1000 emp.)

7/12/2019

"My main source for industry and consumer trends and analysis"

5/5

Describe the project or task EMARKETER helped with:

eMarketer consistently helps my team with competitive reports for our client as well as inform our media strategy based on trends and consumer data/ Review collected by and hosted on G2.com.

What do you like best about EMARKETER?

I like that eMarketer is constantly releasing new articles that are very relevant to the time they are released. Other research sites usually only have outdated reports. Review collected by and hosted on G2.com.

What do you dislike about EMARKETER?

I dislike that their data is not customizable. Review collected by and hosted on G2.com.

Recommendations to others considering EMARKETER:

Ensure that you reach out the sales rep when you need custom reports executed. Review collected by and hosted on G2.com.

What problems is EMARKETER solving and how is that benefiting you?

eMarketer helps my team solve problems with how to reach our consumers. I have realized a benefit of using eMarketer is having the most up to date data. Review collected by and hosted on G2.com.