--- title: Ecwid Reviews meta\_title: 'Ecwid Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 405 reviews by the users' company size, role or industry to find out how Ecwid works for a business like yours. aggregate\_rating: rating\_value: 4.7 review\_count: 405 scale: '5' date\_modified: '2026-08-09' parent\_category: name: E-Commerce url: https://www.g2.com/categories/e-commerce --- ### Ecwid Pros and Cons: Top 5 Advantages and Disadvantages #### Quick AI Summary Based on G2 Reviews Generated from real user reviews Users value the **easy integration** of Ecwid with various CMS applications like WordPress and Drupal. [(2 mentions)](https://www.g2.com/products/ecwid/reviews?filters%5Bsentiment_snippet%5D=1241006&qs=pros-and-cons#reviews) Users appreciate the **many free features** offered by Ecwid, enhancing their integration experience with WordPress. [(2 mentions)](https://www.g2.com/products/ecwid/reviews?filters%5Bsentiment_snippet%5D=1240265&qs=pros-and-cons#reviews) Users value the **easy integration** of Ecwid with various e-commerce platforms, enhancing their online sales experience. [(2 mentions)](https://www.g2.com/products/ecwid/reviews?filters%5Bsentiment_snippet%5D=1241203&qs=pros-and-cons#reviews) Users love the **app variety** of Ecwid, especially its seamless integration with WordPress and helpful free add-ons. [(1 mentions)](https://www.g2.com/products/ecwid/reviews?filters%5Bsentiment_snippet%5D=2456810&qs=pros-and-cons#reviews) Users value the **easy integration** of Ecwid with WordPress and its selection of free add-ons. [(1 mentions)](https://www.g2.com/products/ecwid/reviews?filters%5Bsentiment_snippet%5D=1242975&qs=pros-and-cons#reviews) Users express frustration with the **high subscription prices** of Ecwid, noting decreased value since the acquisition. [(1 mentions)](https://www.g2.com/products/ecwid/reviews?filters%5Bsentiment_snippet%5D=2456832&qs=pros-and-cons#reviews) Users find **integration difficulty** when trying to connect Ecwid with various CMS applications and payment gateways. [(1 mentions)](https://www.g2.com/products/ecwid/reviews?filters%5Bsentiment_snippet%5D=2140427&qs=pros-and-cons#reviews) No significant cons reported, but users may still face **payment issues** that can disrupt their transactions. [(1 mentions)](https://www.g2.com/products/ecwid/reviews?filters%5Bsentiment_snippet%5D=1241643&qs=pros-and-cons#reviews) Users are frustrated with the **poor customer support** of Ecwid, experiencing delays and unhelpful responses when assistance is needed. [(1 mentions)](https://www.g2.com/products/ecwid/reviews?filters%5Bsentiment_snippet%5D=2456786&qs=pros-and-cons#reviews) Users are frustrated by the **high subscription prices** of Ecwid, feeling they no longer provide good value. [(1 mentions)](https://www.g2.com/products/ecwid/reviews?filters%5Bsentiment_snippet%5D=2456764&qs=pros-and-cons#reviews) ### 5 Pros or Advantages of Ecwid ##### 1. Easy Integration Users value the **easy integration** of Ecwid with various CMS applications like WordPress and Drupal. [ See 2 mentions ](https://www.g2.com/products/ecwid/reviews?filters%5Bsentiment_snippet%5D=1241006&qs=pros-and-cons#reviews) See Related User Reviews ![Gwheyohn G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Gwheyohn G.") GG Gwheyohn G. Small-Business (50 or fewer emp.) 2.0/5 "Easy WordPress Integration, But Subscription Pricing Is a Turnoff" What do you like about Ecwid? I like that ecwid can be easily integrated with wordpress and some of the free add-ons they offer. ![Palash S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Palash S.") PS Palash S. Small-Business (50 or fewer emp.) 5.0/5 "Awesome plug and play plugin" What do you like about Ecwid? So easy to integrate with any ecommerce cms applications where I used it for Wordpress and Drupal ##### 2. Free Services Users appreciate the **many free features** offered by Ecwid, enhancing their integration experience with WordPress. [ See 2 mentions ](https://www.g2.com/products/ecwid/reviews?filters%5Bsentiment_snippet%5D=1240265&qs=pros-and-cons#reviews) See Related User Reviews ![Gwheyohn G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Gwheyohn G.") GG Gwheyohn G. Small-Business (50 or fewer emp.) 2.0/5 "Easy WordPress Integration, But Subscription Pricing Is a Turnoff" What do you like about Ecwid? I like that ecwid can be easily integrated with wordpress and some of the free add-ons they offer. ![Junaid H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Junaid H.") JH Junaid H. Small-Business (50 or fewer emp.) 5.0/5 "Best platform to start Dropshipping" What do you like about Ecwid? Ecwid helps offers us many free features ##### 3. Online Sales Users value the **easy integration** of Ecwid with various e-commerce platforms, enhancing their online sales experience. [ See 2 mentions ](https://www.g2.com/products/ecwid/reviews?filters%5Bsentiment_snippet%5D=1241203&qs=pros-and-cons#reviews) See Related User Reviews ![Palash S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Palash S.") PS Palash S. Small-Business (50 or fewer emp.) 5.0/5 "Awesome plug and play plugin" What do you like about Ecwid? So easy to integrate with any ecommerce cms applications where I used it for Wordpress and Drupal ![Junaid H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Junaid H.") JH Junaid H. Small-Business (50 or fewer emp.) 5.0/5 "Best platform to start Dropshipping" What do you like about Ecwid? Ecwid helps offers us many free features ##### 4. App Variety Users love the **app variety** of Ecwid, especially its seamless integration with WordPress and helpful free add-ons. [ See 1 mentions ](https://www.g2.com/products/ecwid/reviews?filters%5Bsentiment_snippet%5D=2456810&qs=pros-and-cons#reviews) See Related User Reviews ![Gwheyohn G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Gwheyohn G.") GG Gwheyohn G. Small-Business (50 or fewer emp.) 2.0/5 "Easy WordPress Integration, But Subscription Pricing Is a Turnoff" What do you like about Ecwid? I like that ecwid can be easily integrated with wordpress and some of the free add-ons they offer. ##### 5. Easy Creation Users value the **easy integration** of Ecwid with WordPress and its selection of free add-ons. [ See 1 mentions ](https://www.g2.com/products/ecwid/reviews?filters%5Bsentiment_snippet%5D=1242975&qs=pros-and-cons#reviews) See Related User Reviews ![Gwheyohn G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Gwheyohn G.") GG Gwheyohn G. Small-Business (50 or fewer emp.) 2.0/5 "Easy WordPress Integration, But Subscription Pricing Is a Turnoff" What do you like about Ecwid? I like that ecwid can be easily integrated with wordpress and some of the free add-ons they offer. ### 5 Cons or Disadvantages of Ecwid ##### 1. Expensive Users express frustration with the **high subscription prices** of Ecwid, noting decreased value since the acquisition. [ See 1 mentions ](https://www.g2.com/products/ecwid/reviews?filters%5Bsentiment_snippet%5D=2456832&qs=pros-and-cons#reviews) See Related User Reviews ![Gwheyohn G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Gwheyohn G.") GG Gwheyohn G. Small-Business (50 or fewer emp.) 2.0/5 "Easy WordPress Integration, But Subscription Pricing Is a Turnoff" What do you dislike about Ecwid? I dislike the subscription prices. Before ecwid was acquired by light by Lightspeed Commerce the subscription prices were fair and you got more for yo ##### 2. Integration Difficulty Users find **integration difficulty** when trying to connect Ecwid with various CMS applications and payment gateways. [ See 1 mentions ](https://www.g2.com/products/ecwid/reviews?filters%5Bsentiment_snippet%5D=2140427&qs=pros-and-cons#reviews) See Related User Reviews ![Palash S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Palash S.") PS Palash S. Small-Business (50 or fewer emp.) 5.0/5 "Awesome plug and play plugin" What do you dislike about Ecwid? Honestly, I havent' experienced any cons yet where I used it mostly for multiple CMS applications and integrate payment gateways with multi lingual an ##### 3. Payment Issues No significant cons reported, but users may still face **payment issues** that can disrupt their transactions. [ See 1 mentions ](https://www.g2.com/products/ecwid/reviews?filters%5Bsentiment_snippet%5D=1241643&qs=pros-and-cons#reviews) See Related User Reviews ![Palash S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Palash S.") PS Palash S. Small-Business (50 or fewer emp.) 5.0/5 "Awesome plug and play plugin" What do you dislike about Ecwid? Honestly, I havent' experienced any cons yet where I used it mostly for multiple CMS applications and integrate payment gateways with multi lingual an ##### 4. Poor Customer Support Users are frustrated with the **poor customer support** of Ecwid, experiencing delays and unhelpful responses when assistance is needed. [ See 1 mentions ](https://www.g2.com/products/ecwid/reviews?filters%5Bsentiment_snippet%5D=2456786&qs=pros-and-cons#reviews) See Related User Reviews ![Gwheyohn G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Gwheyohn G.") GG Gwheyohn G. Small-Business (50 or fewer emp.) 2.0/5 "Easy WordPress Integration, But Subscription Pricing Is a Turnoff" What do you dislike about Ecwid? I dislike the subscription prices. Before ecwid was acquired by light by Lightspeed Commerce the subscription prices were fair and you got more for yo ##### 5. Subscription Issues Users are frustrated by the **high subscription prices** of Ecwid, feeling they no longer provide good value. [ See 1 mentions ](https://www.g2.com/products/ecwid/reviews?filters%5Bsentiment_snippet%5D=2456764&qs=pros-and-cons#reviews) See Related User Reviews ![Gwheyohn G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Gwheyohn G.") GG Gwheyohn G. Small-Business (50 or fewer emp.) 2.0/5 "Easy WordPress Integration, But Subscription Pricing Is a Turnoff" What do you dislike about Ecwid? I dislike the subscription prices. Before ecwid was acquired by light by Lightspeed Commerce the subscription prices were fair and you got more for yo ## Top-Rated Alternatives [ ![PrestaShop](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_920f3ddbd3b24feb0ebcb1d3ae81afc5/prestashop.png "PrestaShop") PrestaShop 4.3/5(160) ](https://www.g2.com/products/prestashop/reviews) [ ![Square Online (formerly Weebly)](https://images.g2crowd.com/uploads/product/hd_favicon/c1946529a8d10513b14e87c0ced67d74/square-online-formerly-weebly.svg "Square Online (formerly Weebly)") Square Online (formerly Weebly) 4.2/5(482) ](https://www.g2.com/products/square-online-formerly-weebly/reviews) [ ![Shopify](https://images.g2crowd.com/uploads/product/hd_favicon/35dd8dc3f84d1a799e31ceacd386b12e/shopify.svg "Shopify") Shopify 4.4/5(5,127) ](https://www.g2.com/products/shopify/reviews) [ View All Alternatives ](https://www.g2.com/products/ecwid/competitors/alternatives) NR Nick R. Small-Business (50 or fewer emp.) 11/21/2023 "Great for E-commerce" 5/5 What do you like best about Ecwid? It was very simple to start up and get going. Managing products, inventory, product descriptions, etc. are all super easy and straight forward. Having the app is also great. Review collected by and hosted on G2.com. What do you dislike about Ecwid? I wish there was more integration with other services; for example GovX/ID.me for military discounts would be nice Review collected by and hosted on G2.com. What problems is Ecwid solving and how is that benefiting you? I was mainly selling on eBay and then I started selling directly with Ecwid. After a year or two, 85% of my business is now on Ecwid and only 15% of it coming from eBay. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite BG Bruce G. Small-Business (50 or fewer emp.) 2/4/2024 "Extremely easy" 4/5 What do you like best about Ecwid? Extremely easy to set up, support and help is efficient and user friendly Review collected by and hosted on G2.com. What do you dislike about Ecwid? The cost for upgrades, such as abandoned, I'm a very smal business Review collected by and hosted on G2.com. What problems is Ecwid solving and how is that benefiting you? Allowing a very small business with limited budget to get an e-commerce presence Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite NF Nahum F. Small-Business (50 or fewer emp.) 2/7/2024 "The Worst Experience ever" 0/5 What do you like best about Ecwid? Nothing. Absolurly crap. Their cusomter service horrible. Review collected by and hosted on G2.com. What do you dislike about Ecwid? Took my money and never provided service. When I asked for refund, they said, I signed a contract so they cannot refund even though they did not provide any support to get me on board or replies from the sales agent who crooked me to sign up immediately. Review collected by and hosted on G2.com. What problems is Ecwid solving and how is that benefiting you? Nothing solved, they made it worst and horrible. I went with Shopify and really happy till today. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Verified User in Farming](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Farming") UF Verified User in Farming Small-Business (50 or fewer emp.) 9/1/2023 "Great on line store" 5/5 What do you like best about Ecwid? Recently, GoDaddy discontinued the QickShopping Cart we had used for over nearly 18 years. They tried to push us into using a combined website/store - which cost $$ and we were not interested in doing. After quite a bit of research I discovered Ecwid by Lightspeed. It is awesome. You can start with a Free Plan, but there are options of several other plans as well. I have found Ecwid a dream to use and set up our store - making changes and updates is really easy. The look of our store is contemporary and very slick. In the instances where I have needed Support it was very responsive. And they check back multiple times to make sure that everything is good. Very happy to have switched to Ecwid. Review collected by and hosted on G2.com. What do you dislike about Ecwid? I have not encountered anything that I dislike about Ecwid. Review collected by and hosted on G2.com. What problems is Ecwid solving and how is that benefiting you? Ecwid is very easy to use and set up a store front. Adding products, updating prices and adding promotions is very easy. Our new online store has been busy since we launched with Ecwid. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite GB Graham B. Small-Business (50 or fewer emp.) 9/24/2023 "Great product and very easy to use" 5/5 What do you like best about Ecwid? The great service that Customer Support has given in the two or three times I have used them. Also being accepted by the helpdesk for linkup top beta testing which I am enjoying. The ease of use and the great documentation have made implementation a breeze. Review collected by and hosted on G2.com. What do you dislike about Ecwid? Nothing disliked as the experience has been great so far. Review collected by and hosted on G2.com. What problems is Ecwid solving and how is that benefiting you? My problem was finding a simple platform to get our product out to market and have a e-commerce add-on that works well. Further to this the feature to be able to "hide" products and then list with the new linkup product is great. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Ralston v.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ralston v.") RV Ralston v. Creative Designer Small-Business (50 or fewer emp.) 12/25/2023 "Simplicity and Detailed" 5/5 What do you like best about Ecwid? I like the fact that almost any combination of products can be sold. The detail in setting everything up is both educational as well as self-explanatory. Anyone can sign up and use it! Review collected by and hosted on G2.com. What do you dislike about Ecwid? Nothing so far...I'm trying to think of any..nope. Review collected by and hosted on G2.com. What problems is Ecwid solving and how is that benefiting you? Ecwid is helping me provide easy access to fans/customers for my products. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Verified User in Retail](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Retail") AR Verified User in Retail Small-Business (50 or fewer emp.) 10/2/2023 "Easy to Set Up, Simple to Maintain" 5/5 What do you like best about Ecwid? Very quick and easy to set up a lovely shop and get it connected to Facebook and Instagram. So many features to help my shop grow. Great customer service! Review collected by and hosted on G2.com. What do you dislike about Ecwid? I would prefer when copying listings to add a similar product it wouldn't go live until I have finished making the changes. Review collected by and hosted on G2.com. What problems is Ecwid solving and how is that benefiting you? I needed an easy to set up online shop that was not tied to a big marketplace like Etsy, etc. and I wanted to be able to connect that to social platforms, esp Facebook and Instagram . Ecwid fits the bill perfectly! Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Verified User in Retail](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Retail") AR Verified User in Retail Small-Business (50 or fewer emp.) 11/19/2023 "My experiences with Ecwid have, over many years, been overwhelmingly positive." 4/5 What do you like best about Ecwid? It is a very easy-to-use, reliable eCommerce app. I use it every day to manage my orders and to list new products. Its app market has a range of usual add-ons that balance out anything lacking in Eciwd. The customer service is excellent. Review collected by and hosted on G2.com. What do you dislike about Ecwid? Probably having to pay more for unlimited product numbers. Also, I'd like to be able to edit URLs. I'd probably like it to evolve a little bit more from its add-on to existing website beginnings to a more fully fledged website. The instant site is very good but I'd like options to have more webpages. Review collected by and hosted on G2.com. What problems is Ecwid solving and how is that benefiting you? It's my major shopping platform. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite BC Bernie C. Small-Business (50 or fewer emp.) 1/15/2024 "Easiest and reasonably priced eCommerce site I've used." 4.5/5 What do you like best about Ecwid? I like the features the plan I have offers. They're very intuitive and useful. Review collected by and hosted on G2.com. What do you dislike about Ecwid? Nothing really but I wish some of the features didn't require an upgrade like adding videos to product thumbs. Review collected by and hosted on G2.com. What problems is Ecwid solving and how is that benefiting you? none right now Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Jo K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jo K.") JK Jo K. Small-Business (50 or fewer emp.) 2/4/2024 "Ecwid is easy, efficient and excellent!" 5/5 What do you like best about Ecwid? Ecwid is so easy to use and seamlessly connects my store with Facebook, Instagram and mailchimp. I love the app because I can access all my sales information while I'm on the road. Review collected by and hosted on G2.com. What do you dislike about Ecwid? The only downside is there are some limitations in the website editing system, but overall I'm extremely happy with how my site looks and runs. Review collected by and hosted on G2.com. What problems is Ecwid solving and how is that benefiting you? don't know Review collected by and hosted on G2.com. 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