--- title: Ecwid Reviews meta_title: 'Ecwid Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 405 reviews by the users' company size, role or industry to find out how Ecwid works for a business like yours. aggregate_rating: rating_value: 4.7 review_count: 405 scale: '5' date_modified: '2026-07-17' parent_category: name: E-Commerce url: https://www.g2.com/categories/e-commerce --- # Ecwid Reviews **Vendor:** Lightspeed **Category:** [E-Commerce Platforms](https://www.g2.com/categories/e-commerce-platforms) **Average Rating:** 4.7/5.0 **Total Reviews:** 405 ## About Ecwid Ecwid by Lightspeed is the easiest way to add an online store to any webpage or social media profile. Used by hundreds of thousands of merchants in 175 countries, Ecwid by Lightspeed has everything you need to reach your customers wherever they are: in-person, through your website, Instagram, Facebook, Amazon, or Google Shopping. And with Ecwid’s point-of-sale integrations, email marketing integrations and dedicated mobile app, you can manage your marketing, merchandising, and sales any time, anywhere. ## Ecwid Pros & Cons **What users like:** - Users value the **easy integration** of Ecwid with various CMS applications like WordPress and Drupal. (2 reviews) - Users appreciate the **many free features** offered by Ecwid, enhancing their integration experience with WordPress. (2 reviews) - Users value the **easy integration** of Ecwid with various e-commerce platforms, enhancing their online sales experience. (2 reviews) - Users love the **app variety** of Ecwid, especially its seamless integration with WordPress and helpful free add-ons. (1 reviews) - Users value the **easy integration** of Ecwid with WordPress and its selection of free add-ons. (1 reviews) - Users appreciate the **robust features** of Ecwid, enjoying seamless management and integration for their e-commerce ventures. (1 reviews) - Integration Capabilities (1 reviews) - Integrations (1 reviews) - Platform Compatibility (1 reviews) - Templates (1 reviews) **What users dislike:** - Users express frustration with the **high subscription prices** of Ecwid, noting decreased value since the acquisition. (1 reviews) - Users find **integration difficulty** when trying to connect Ecwid with various CMS applications and payment gateways. (1 reviews) - No significant cons reported, but users may still face **payment issues** that can disrupt their transactions. (1 reviews) - Users are frustrated with the **poor customer support** of Ecwid, experiencing delays and unhelpful responses when assistance is needed. (1 reviews) - Users are frustrated by the **high subscription prices** of Ecwid, feeling they no longer provide good value. (1 reviews) ## Ecwid Discussions - [Can Ecwid be added to WordPress?](https://www.g2.com/discussions/integrations-8e3d059f-9cd3-4671-b5b3-efa0920be4a0) - 4 comments, 2 upvotes - [What's PU wheel?](https://www.g2.com/discussions/51347-what-s-pu-wheel) - 1 comment, 1 upvote - [Do you have examples / case studies of companies using your platform to sell well being products via web e-commerce?](https://www.g2.com/discussions/31794-do-you-have-examples-case-studies-of-companies-using-your-platform-to-sell-well-being-products-via-web-e-commerce) - 1 comment, 1 upvote - [Guys can we please get part pay, genoapay or any of those payment plans?](https://www.g2.com/discussions/guys-can-we-please-get-part-pay-genoapay-or-any-of-those-payment-plans) - 1 comment, 1 upvote - [What is Ecwid used for?](https://www.g2.com/discussions/what-is-ecwid-used-for) - 1 comment - [View Ecwid pricing details and edition comparison](https://www.g2.com/products/ecwid/reviews?page=10§ion=pricing&secure%5Bexpires_at%5D=2026-07-20+15%3A21%3A32+-0500&secure%5Bsession_id%5D=67923c5b-edef-481b-97c5-c32385bea9fc&secure%5Btoken%5D=df877c2222387ce5df1c1d9ff7aa5e3a0e13254c820c38a6c97b25ce1adaee38&format=llm_user) ## Ecwid Integrations - [ShipRocket](https://www.g2.com/products/shiprocket/reviews) - [WordPress.com](https://www.g2.com/products/wordpress-com/reviews) ## Ecwid Features **Design** - Templates - Mobile E-Commerce - Versions - Mobile E-Commerce - Testing - Mobile E-Commerce - Multichannel - Mobile E-Commerce **Administration** - Reporting - Cart Management - Shipping Information Collection **Headless Commerce** - Decoupling - REST APIs - Data Orchestration - Customization - Extensibility **Personalization** - Branding - Mobile E-Commerce - Localization - Mobile E-Commerce - Digital Content - Mobile E-Commerce - Geofencing - Mobile E-Commerce **Integrations** - Payment Gateway Integration - E-commerce Platform Integration - Email Integration **Generative AI** - AI Text Generation - AI Text Summarization **Analysis** - Dashboards - Mobile E-Commerce - User Behavior - Mobile E-Commerce - Sales - Mobile E-Commerce **Cart Management** - Multi Cart - Products - Templates - Embed **Agentic AI - E-Commerce Platforms** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Merchandising/Marketing** - Storefront Design Tools - Product Visualization - Recommendations / Personalization - Promotions and Discounts - Shopping Cart Abandonment - Product Reviews - SEO **Product Catalog** - Content Management - Product Configuration - Product Search and Filtering - Intangible Products **Order Process** - Checkout Process - Shipping Options - Tax Display and Processing - Payment Processing - Order Management - Returns / Refunds - Inventory Management - Multi-Channel Fulfillment **Multi-Channel Support** - Omnichannel - Mobile - Social Commerce - Customer Service - Store Locator - 3rd-Party Store Integration - B2B **Platform** - APIs - Customization - Integrations to Add-on Tools - User Management - Reporting / Analytics - Security - Multi-Site Management - Admin Access Rights - Test-to-Product Migration - Internationalization - Cross Browser Support - Performance and Reliability ## Top Ecwid Alternatives - [PrestaShop](https://www.g2.com/products/prestashop/reviews) - 4.3/5.0 (149 reviews) - [Square Online (formerly Weebly)](https://www.g2.com/products/square-online-formerly-weebly/reviews) - 4.2/5.0 (475 reviews) - [Shopify](https://www.g2.com/products/shopify/reviews) - 4.4/5.0 (4,941 reviews)