--- title: D&B Hoovers Reviews meta\_title: 'D&B Hoovers Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 782 reviews by the users' company size, role or industry to find out how D&B Hoovers works for a business like yours. aggregate\_rating: rating\_value: 4.1 review\_count: 782 scale: '5' date\_modified: '2026-08-10' parent\_category: name: Sales Tools url: https://www.g2.com/categories/sales-tools ---

# D&B Hoovers Reviews & Product Details

Visit Website

D&B Hoovers is the shortcut to reach buyers and win deals. D&B Hoovers offers deeper B2B intelligence to Sales, Marketing, and RevOps teams to help you… · Discover you opportune market · Prioritize your best prospects · Close more deals, faster The D-U-N-S Number Difference · 272M+ company profiles, with 37M+ corporate linkages and Decision HQ · 412M+ verified contacts, including mobile numbers, LinkedIn profiles, and site location · 175+ targeting filters Reach your ideal buyer · Ideal Customer Profile and Total Addressable Market visualizations · 1st-party data integration · Bombora, Visitor Intelligence, and D&B Custom Intent data Spark conversations that resonate · Company news, org charts, tech infrastructure, and financial insights · Real-time opportunity triggers · Analyst research, competitive comparisons, industry forecasts Backed by the Dun & Bradstreet Data Cloud, D&B Hoovers and D&B Hoovers Audience Builder were built to ease the burden on sales and marketing teams, powering faster, smarter, and more precise prospecting.

* * *

Product Website
 D&B Hoovers
Seller
 [Dun & Bradstreet](https://www.g2.com/sellers/dun-bradstreet)
Discussions
 [D&B Hoovers Community](https://www.g2.com/products/dun-bradstreet-d-b-hoovers/discuss)
Languages Supported
 

Czech, Danish, German, English, Finnish, Croatian, Hungarian, Polish, Slovak, Slovenian, Serbian, Swedish, Chinese (Simplified), Chinese (Traditional)

Solution Type
 
All-in-One

Overview by
 Kevin Johnson

Show More

## Value at a Glance

Averages based on real user reviews.

### Time to Implement

1 month

[
View More Pricing Information
](https://www.g2.com/products/dun-bradstreet-d-b-hoovers/pricing)

Dun & Bradstreet Solutions
(1)

See how Dun & Bradstreet products can work together to solve real problems.

[
 ![Solution Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Solution Avatar Image")
 

Growth, Risk, and Data Solutions

SolutionBy Dun & Bradstreet

](/sellers/dun-bradstreet/solutions/growth-risk-and-data-solutions)

Show More

## D&B Hoovers Integrations
(5)

What do users say about integrations?

Verified by D&B Hoovers

[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Agentforce Sales (formerly Salesforce Sales Cloud)

](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

DigitalEdge Insurance Platform

](https://www.g2.com/products/digitaledge-insurance-platform/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Google Cloud Console

](https://www.g2.com/products/google-cloud-console/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Informatica API Management

](https://www.g2.com/products/informatica-api-management/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

PitchBook

](https://www.g2.com/products/pitchbook/reviews)

Show More

  

 ![Verified User in Computer & Network Security](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer & Network Security")
AC

Verified User in Computer & Network Security

Enterprise (\> 1000 emp.)

10/15/2025

"Great Integration and Easy Data Verification, but Frequent Outages"

3.5/5

What do you like best about D&B Hoovers?

Integrates well with other platforms, provides a quick and easy way to verify data. Review collected by and hosted on G2.com.

What do you dislike about D&B Hoovers?

Frequent outages and issues connecting within other applications. Review collected by and hosted on G2.com.

What problems is D&B Hoovers solving and how is that benefiting you?

Providing a source to verify headquarters to ensure sales opportunities are routed properly. This helps to ensure a smooth sales process by ensuring accurate data on the front end, and providing a neutral third party source in any discussions of headquarters location as well. Review collected by and hosted on G2.com.

Show More

Response from Kevin Johnson of D&B Hoovers

[Editedit](https://www.g2.com/survey_responses/d-b-hoovers-review-11813722/official_response/edit)

Thanks for your review! We're glad the integration and data verification features are supporting your workflow. We appreciate your feedback on outages, reliability is a top priority, and your input helps us improve. Thanks again for being a valued part of the D&B community!

Current UserValidated ReviewerIncentivizedSource: Seller invite

  

 ![Verified User in Computer Hardware](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Hardware")
UC

Verified User in Computer Hardware

Small-Business (50 or fewer emp.)

2/4/2026

"Simple UI, Advanced Search, and a Helpful Legal Hierarchy"

4.5/5

What do you like best about D&B Hoovers?

Legal hierarchy - Company tree

Advanced search

UI - simple, easy to read and navigate Review collected by and hosted on G2.com.

What do you dislike about D&B Hoovers?

Lack of more information about companies. The search feature could be more detailed. Review collected by and hosted on G2.com.

What problems is D&B Hoovers solving and how is that benefiting you?

It provides an overview of the company. It is a trusted source for validating an entity and confirming its existence. Review collected by and hosted on G2.com.

Show More

Response from Kevin Johnson of D&B Hoovers

[Editedit](https://www.g2.com/survey_responses/d-b-hoovers-review-12307362/official_response/edit)

Hi there, thanks for the review. Great to hear the legal hierarchy, advanced search, and simple UI are working well for you. I appreciate you pointing out the interest in deeper company details and more robust search options and we’ll make sure that’s noted. Thanks again for using D&B Hoovers.

Validated ReviewerIncentivizedSource: G2 invite on behalf of seller

  

 ![Mike L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mike L.")
ML

Mike L.

Global Business Development, Demand Generation

Enterprise (\> 1000 emp.)

4/1/2025

"Having D&B Hoovers is like having a hidden super power"

5/5

What do you like best about D&B Hoovers?

What I like best about D&B Hoovers is the excellent connection to Salesforce. This makes it a breeze to access all the information I need from a single source. Review collected by and hosted on G2.com.

What do you dislike about D&B Hoovers?

What I dislike about D&B Hoovers is that the financials for many companies seem to be incorrect. I double check them against publicly available information and a couple of databases I can access, so I can still usually get that information. Review collected by and hosted on G2.com.

What problems is D&B Hoovers solving and how is that benefiting you?

D&B Hoovers helps me cut down the time involved in researching a company for all the relevant information so that I can get down to the brass tacks of prospecting with confidence that I have a solid understanding of the company in advance of the first conversation. Review collected by and hosted on G2.com.

Show More

Response from Kevin Johnson of D&B Hoovers

[Editedit](https://www.g2.com/survey_responses/d-b-hoovers-review-11002939/official_response/edit)

Thank you so much for your kind words and honest feedback Mike! We are thrilled that you are enjoying your experience with D&B Hoovers and I wanted to let you know we are constantly improving our product. Thank you for taking the time to write this review; we appreciate it greatly. Cheers!

4/3/2025
Current UserValidated ReviewerIncentivizedSource: Seller invite

  

VB

Vallis B.

Senior Consulting Manager

Mid-Market (51-1000 emp.)

8/12/2025

"Sales acceleration platform that helps sales and marketing teams find opportunities"

5/5

What do you like best about D&B Hoovers?

I like the credit score information, it's so good that we now conduct our own credit checks on potential customers and suppliers. This allows our teams to quickly create reports to find similar companies. Review collected by and hosted on G2.com.

What do you dislike about D&B Hoovers?

D&B Hoovers is a sales acceleration solution that optimizes the lead conversion process through the use of data and analytics. Review collected by and hosted on G2.com.

What problems is D&B Hoovers solving and how is that benefiting you?

When I need reliable data, no system compares. My business development team uses D&B Hoovers weekly to focus on companies with opportunities and gather as much data as possible on our target customers. Review collected by and hosted on G2.com.

Show More

Response from Kevin Johnson of D&B Hoovers

[Editedit](https://www.g2.com/survey_responses/d-b-hoovers-review-11534899/official_response/edit)

Thanks for your review, Vallis! We're glad D&B Hoovers is helping your teams run credit checks and uncover new opportunities with reliable data. We appreciate your feedback—it helps us continue refining the platform to better support sales acceleration.

—The D&B Team

Validated ReviewerIncentivizedSource: Seller invite

  

 ![Verified User in Transportation/Trucking/Railroad](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Transportation/Trucking/Railroad")
AT

Verified User in Transportation/Trucking/Railroad

Mid-Market (51-1000 emp.)

2/3/2026

"Accurate Contact Data, but Customer Support Needs to Be More Professional"

2.5/5

What do you like best about D&B Hoovers?

The accuracy of contacts for individuals Review collected by and hosted on G2.com.

What do you dislike about D&B Hoovers?

The customer support team was not as professional and helping as other companies Review collected by and hosted on G2.com.

What problems is D&B Hoovers solving and how is that benefiting you?

They are adding in contacts for individuals I would need for my sales job Review collected by and hosted on G2.com.

Show More

Response from Kevin Johnson of D&B Hoovers

[Editedit](https://www.g2.com/survey_responses/d-b-hoovers-review-12304254/official_response/edit)

Hi there, thanks for the review. Glad to hear the contact accuracy has been helpful for your sales work. I appreciate you sharing your experience with support as well and we’ll make sure that feedback is noted. If you're open to talking through any of this in more detail, feel free to reach out to me at johnsonk@dnb.com and I can connect you with our product team. Thanks again for taking the time to share your feedback.

Validated ReviewerIncentivizedSource: G2 invite on behalf of seller

  

KA

Kelley a.

Process Improvement analyst

Enterprise (\> 1000 emp.)

3/6/2025

"Great for helping maintain accurate records"

4.5/5

What do you like best about D&B Hoovers?

D&B Hoovers is an essential tool for our company to maintain accurate records and keep our data integrity. The various search functions, including the ability to search via map with pin drops, is very helpful when trying to find accounts for a specific region or trying to verify a specific location. The automation we have built in using D&B Hoovers has helped reduce the amount of time our team spends cleaning up data records. Review collected by and hosted on G2.com.

What do you dislike about D&B Hoovers?

Sometimes, the search functionality feels like it could be improved. Review collected by and hosted on G2.com.

What problems is D&B Hoovers solving and how is that benefiting you?

Data integrity issues have been improved through the use of D&B Hoovers. We spend less time cleaning up records and more time focusing on customer-based activities. Review collected by and hosted on G2.com.

Show More

Response from Kevin Johnson of D&B Hoovers

[Editedit](https://www.g2.com/survey_responses/d-b-hoovers-review-10918503/official_response/edit)

Thank you so much for your kind words, Kelley! We are thrilled that you are enjoying your experience with D&B Hoovers and I wanted to let you know we are constantly improving our product, so we value your feedback regarding search functionality. Thank you for taking the time to write this review; we appreciate it greatly. Cheers!

Current UserValidated ReviewerIncentivizedSource: Seller invite

  

 ![DPerry R.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "DPerry R.")
DR

DPerry R.

National Director of Sales

Mid-Market (51-1000 emp.)

8/29/2023

"D&B Hoovers is an excellent database for finding contacts!"

5/5

What do you like best about D&B Hoovers?

I can quickly drill down into a company's personnel listings and find the people in the departments I need to communicate with. This allows me to skip the front desk receptionists who would otherwise try to screen my call. Review collected by and hosted on G2.com.

What do you dislike about D&B Hoovers?

There was a bit of a learning curve in the beginning, but once I learned how to search (aided by a free teleconference with a D&B professional) I was able to fully utilize the database. Review collected by and hosted on G2.com.

What problems is D&B Hoovers solving and how is that benefiting you?

I am able to maximize the time I spend prospecting for business by having ready access to names, titles, email addresses and phone listings including either direct office lines or cell phone numbers. Review collected by and hosted on G2.com.

Show More

Response from Kevin Johnson of D&B Hoovers

[Editedit](https://www.g2.com/survey_responses/d-b-hoovers-review-8541175/official_response/edit)

Thank you so much for your kind words! We’re glad you’re pleased with D&B Hoovers, but we also understand some challenges you face. I wanted to let you know we are constantly improving our product, so we value your feedback. Thank you for taking the time to write this review; we appreciate it greatly. Cheers!

3/11/2025
Current UserValidated ReviewerIncentivizedSource: Seller invite

  

 ![Verified User in Construction](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Construction")
IC

Verified User in Construction

Enterprise (\> 1000 emp.)

6/17/2025

"Good for competitive and customer analysis"

4.5/5

What do you like best about D&B Hoovers?

D&B Hoovers has been one of my go-to sources for data for years for customer and competitor analysis. It appears to me to be the most complete global repository to find companies and company information. Review collected by and hosted on G2.com.

What do you dislike about D&B Hoovers?

Sometimes revenue data is inacurate, especially non-public companies Review collected by and hosted on G2.com.

What problems is D&B Hoovers solving and how is that benefiting you?

It helps with market sizing, understanding how many potential customers are in a territory or country as well as creating potential target lists to hand over to sales. Being able to search by particular industry codes in combination with website keywords and other filters, makes it valuable for our niche industry. Review collected by and hosted on G2.com.

Show More

Response from Kevin Johnson of D&B Hoovers

[Editedit](https://www.g2.com/survey_responses/d-b-hoovers-review-11303355/official_response/edit)

Thank you for your review of D&B Hoovers! We're glad to hear it's been a reliable resource for your customer and competitor analysis over the years. We appreciate your note on revenue data accuracy for non-public companies, your feedback helps us continue to refine and improve. Thanks again for sharing your experience!

Current UserValidated ReviewerIncentivizedSource: Seller invite

  

 ![Ananya S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ananya S.")
AS

Ananya S.

Digital Marketing Associate 

Small-Business (50 or fewer emp.)

5/5/2025

"It was a great experince using D & B hoovers as it helped me build smarter campaigns."

4/5

What do you like best about D&B Hoovers?

The precision and completeness of D&B Hoovers' corporate information are something I value the most. It was of huge help in finding the most suitable target market in terms of geography, size, and industry. My marketing preparation was much better and more effective due to the advanced filters and decision-maker contacts. Review collected by and hosted on G2.com.

What do you dislike about D&B Hoovers?

The pricing can be a bit high for solo marketers and it would be great if the platform offered more real-time updates—some company details felt a bit outdated. Review collected by and hosted on G2.com.

What problems is D&B Hoovers solving and how is that benefiting you?

D&B Hoovers is helping me solve the most common problem of finding high-quality, relevant leads for our B2B marketing efforts. Instead of relying on broad, less-targeted approaches, I can now quickly identify the right companies. Review collected by and hosted on G2.com.

Show More

Response from Kevin Johnson of D&B Hoovers

[Editedit](https://www.g2.com/survey_responses/d-b-hoovers-review-11119900/official_response/edit)

Thank you for taking the time to review D&B Hoovers, Ananya! We appreciate your feedback and are glad to hear that you find the precision and completeness of corporate information valuable for building smarter campaigns. We also acknowledge your concerns about pricing and the need for more real-time updates. Your insights are invaluable, and we're committed to improving your experience. Thank you again for your thoughtful review!

Validated ReviewerSource: G2 invite

  

 ![Verified User in Financial Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Financial Services")
IF

Verified User in Financial Services

Mid-Market (51-1000 emp.)

1/15/2026

"Highly Valid, Trustworthy Information"

4.5/5

What do you like best about D&B Hoovers?

The validity of the information. How easy it is to view. Review collected by and hosted on G2.com.

What do you dislike about D&B Hoovers?

Sometimes the information must be navigated thoroughly Review collected by and hosted on G2.com.

What problems is D&B Hoovers solving and how is that benefiting you?

Continually having to reload information Review collected by and hosted on G2.com.

Show More

Response from Kevin Johnson of D&B Hoovers

[Editedit](https://www.g2.com/survey_responses/d-b-hoovers-review-12217809/official_response/edit)

Hi there, thank you for your review! We’re glad to hear you find the information in Hoovers valid and easy to view. Your note on needing to navigate more thoroughly at times is appreciated. Thanks for sharing your experience and for relying on D&B.

Validated ReviewerIncentivizedSource: Seller invite

## Questions about D&B Hoovers? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

[
Ask about D&B Hoovers
](https://www.g2.com/products/dun-bradstreet-d-b-hoovers/discussions/new)

 ![Ann G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ann G.")
AG

Ann Green
•
Last activity over 4 years ago

A lot of vendors have point of need contacts for questions, like chat, email and the 800 #.

1 Upvote

1

[
Join the conversation
](https://www.g2.com/discussions/52219-a-lot-of-vendors-have-point-of-need-contacts-for-questions-like-chat-email-and-the-800)

DM

Debadutta Mishra
•
Last activity about 5 years ago

How can I get the detailed industry category for any given company?

1 Upvote

1

[
Join the conversation
](https://www.g2.com/discussions/how-can-i-get-the-detailed-industry-category-for-any-given-company)

[
View all Discussions
](https://www.g2.com/products/dun-bradstreet-d-b-hoovers/discuss)

## Pricing Insights

Averages based on real user reviews.

### Time to Implement

1 month

### Return on Investment

16 months

### Average Discount

11%

### Perceived Cost

$$$$$

[
View More Pricing Information
](https://www.g2.com/products/dun-bradstreet-d-b-hoovers/pricing)

## How much does D&B Hoovers cost?

Data powered by [BetterCloud](https://www.bettercloud.com).

Estimated Price

### $$k - $$k

Per Year

Based on data from 8 purchases.

Get Price Estimate

D&B Hoovers Comparisons

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_0fe1247bb1ae3d476bf6e9dbd470cf7d/gtm-workspace-powered-by-zoominfo.png "Product Avatar Image")

GTM Workspace - Powered by ZoomInfo

4.5/5(9,106)

[
Compare Now
](https://www.g2.com/compare/dun-bradstreet-d-b-hoovers-vs-gtm-workspace-powered-by-zoominfo)

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_542e09de682fabcb39fc876f05240031/linkedin-sales-navigator.png "Product Avatar Image")

Sales Navigator

4.4/5(2,210)

[
Compare Now
](https://www.g2.com/compare/dun-bradstreet-d-b-hoovers-vs-linkedin-sales-navigator)

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_b9403f6287b146cbee0f564f3068d429/s-p-capital-iq-pro.jpg "Product Avatar Image")

S&P Capital IQ Pro

4.3/5(68)

[
Compare Now
](https://www.g2.com/compare/dun-bradstreet-d-b-hoovers-vs-s-p-capital-iq-pro)

##### ##### D&B Hoovers Features

Data Availability

Contact Data Availability

Company Data Availability

Industry Research Availability

Data Accuracy

Contact Data Accuracy

Company Data Accuracy

Features

Lead Builder

Integration to CRM/Marketing Automation

Data Cleaning/Enrichment

Platform

Internationalization

Performance and Reliability

Reporting/Dashboards

[
View More Features
](https://www.g2.com/products/dun-bradstreet-d-b-hoovers/features)

## Top-Rated Alternatives

[

 ![Apollo.io](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Apollo.io")

Apollo.io

4.7/5(9,733)

](https://www.g2.com/products/apollo-io/reviews)

[

 ![GTM Workspace - Powered by ZoomInfo](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "GTM Workspace - Powered by ZoomInfo")

GTM Workspace - Powered by ZoomInfo

4.5/5(9,106)

](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews)

[

 ![Lusha](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Lusha")

Lusha

4.3/5(1,665)

](https://www.g2.com/products/lusha/reviews)

[
View All Alternatives
](https://www.g2.com/products/dun-bradstreet-d-b-hoovers/competitors/alternatives)

##### Categories on G2

[AI Sales Assistant](https://www.g2.com/categories/ai-sales-assistant)[Sales Intelligence](https://www.g2.com/categories/sales-intelligence)[Lead Mining](https://www.g2.com/categories/lead-mining)

##### Explore More

[What are the highest rated Google Workspace academic platforms for organizations scaling operations while improving productivity?](https://www.g2.com/discussions/what-are-the-highest-rated-google-workspace-academic-platforms-for-organizations-scaling-operations-while-improving-productivity)[Which publisher ad server software is easiest for a small publisher to set up without developer help so a non-technical team can manage their own ad inventory?](https://www.g2.com/discussions/which-publisher-ad-server-software-is-easiest-for-a-small-publisher-to-set-up-without-developer-help-so-a-non-technical-team-can-manage-their-own-ad-inventory)[What's the best PSA software for small businesses](https://www.g2.com/discussions/what-s-the-best-psa-software-for-small-businesses)

[What platforms do you use to build online communities](https://www.g2.com/discussions/are-there-platforms-to-build-engaging-online-communities)[Which application monitoring software is top-rated by tech startups](https://www.g2.com/discussions/which-application-monitoring-software-is-top-rated-by-tech-startups)[Pros and Cons Details](https://www.g2.com/products/dun-bradstreet-d-b-hoovers/reviews?qs=pros-and-cons)

[Show MoreShow Less](javascript:void(0);)