--- title: Dstillery Reviews meta\_title: 'Dstillery Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 116 reviews by the users' company size, role or industry to find out how Dstillery works for a business like yours. aggregate\_rating: rating\_value: 4.3 review\_count: 116 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Marketing url: https://www.g2.com/categories/marketing --- ### Dstillery Pros and Cons: Top 5 Advantages and Disadvantages #### Quick AI Summary Based on G2 Reviews Generated from real user reviews Users value Dstillery for its **customer-centric AI targeting** , enabling brands to effectively utilize customer data and achieve results. [(26 mentions)](https://www.g2.com/products/dstillery/reviews?filters%5Bsentiment_snippet%5D=1705956&qs=pros-and-cons#reviews) Users praise Dstillery's **excellent customer support** for its helpfulness and prompt communication, enhancing their campaign experience. [(20 mentions)](https://www.g2.com/products/dstillery/reviews?filters%5Bsentiment_snippet%5D=1706138&qs=pros-and-cons#reviews) Users value the **audience analysis** by Dstillery, appreciating its innovative and comprehensive data management solutions. [(19 mentions)](https://www.g2.com/products/dstillery/reviews?filters%5Bsentiment_snippet%5D=1706112&qs=pros-and-cons#reviews) Users appreciate the **ease of use** of Dstillery, highlighting its user-friendly interface and accessible data segments. [(16 mentions)](https://www.g2.com/products/dstillery/reviews?filters%5Bsentiment_snippet%5D=2506658&qs=pros-and-cons#reviews) Users value the **ease of use and valuable audience insights** provided by Dstillery, enhancing their client presentations. [(9 mentions)](https://www.g2.com/products/dstillery/reviews?filters%5Bsentiment_snippet%5D=2506698&qs=pros-and-cons#reviews) Users highlight the **limited audience reach** of Dstillery, making it challenging to target specific niche markets effectively. [(7 mentions)](https://www.g2.com/products/dstillery/reviews?filters%5Bsentiment_snippet%5D=2506678&qs=pros-and-cons#reviews) Users note that **audience management lags** , citing delays in updates and a lack of self-service tools for insights. [(5 mentions)](https://www.g2.com/products/dstillery/reviews?filters%5Bsentiment_snippet%5D=2506694&qs=pros-and-cons#reviews) Users find the **lack of clarity** in audience data and confidence levels confusing, affecting their campaign effectiveness. [(3 mentions)](https://www.g2.com/products/dstillery/reviews?filters%5Bsentiment_snippet%5D=2506670&qs=pros-and-cons#reviews) Users find **limited data availability** with Dstillery, hindering audience insights and timely updates for effectiveness. [(3 mentions)](https://www.g2.com/products/dstillery/reviews?filters%5Bsentiment_snippet%5D=2506683&qs=pros-and-cons#reviews) Users find the **limited features** of Dstillery restrict their ability to effectively utilize the platform. [(3 mentions)](https://www.g2.com/products/dstillery/reviews?filters%5Bsentiment_snippet%5D=2506737&qs=pros-and-cons#reviews) ### 5 Pros or Advantages of Dstillery ##### 1. Customer Engagement Users value Dstillery for its **customer-centric AI targeting** , enabling brands to effectively utilize customer data and achieve results. [ See 26 mentions ](https://www.g2.com/products/dstillery/reviews?filters%5Bsentiment_snippet%5D=1705956&qs=pros-and-cons#reviews) See Related User Reviews ![Jared H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jared H.") JH Jared H. Mid-Market (51-1000 emp.) 2.5/5 "dstillery has a good sales team but the follows up fall flat" What do you like about Dstillery? i thought the sales team did a good job at presenting but once signed up i felt like support was lacking ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Small-Business (50 or fewer emp.) 5.0/5 "Great Platform - Quality Audiences" What do you like about Dstillery? Customer service and audience insights are very good. ##### 2. Customer Support Users praise Dstillery's **excellent customer support** for its helpfulness and prompt communication, enhancing their campaign experience. [ See 20 mentions ](https://www.g2.com/products/dstillery/reviews?filters%5Bsentiment_snippet%5D=1706138&qs=pros-and-cons#reviews) See Related User Reviews ![Miranda G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Miranda G.") MG Miranda G. Mid-Market (51-1000 emp.) 4.5/5 "Dstillery Services" What do you like about Dstillery? The most helpful thing about Dstillery is its data and its amazing service towards the client, as well as its friendly use in every deal we have. ![Jared H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jared H.") JH Jared H. Mid-Market (51-1000 emp.) 2.5/5 "dstillery has a good sales team but the follows up fall flat" What do you like about Dstillery? i thought the sales team did a good job at presenting but once signed up i felt like support was lacking ##### 3. Audience Analysis Users value the **audience analysis** by Dstillery, appreciating its innovative and comprehensive data management solutions. [ See 19 mentions ](https://www.g2.com/products/dstillery/reviews?filters%5Bsentiment_snippet%5D=1706112&qs=pros-and-cons#reviews) See Related User Reviews ![Miranda G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Miranda G.") MG Miranda G. Mid-Market (51-1000 emp.) 4.5/5 "Dstillery Services" What do you like about Dstillery? The most helpful thing about Dstillery is its data and its amazing service towards the client, as well as its friendly use in every deal we have. ![HASSAN I.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "HASSAN I.") HI HASSAN I. Mid-Market (51-1000 emp.) 5.0/5 "Awesome Experience" What do you like about Dstillery? The distillery is an excellent marketing company specializing in data management and campaign measurement. ##### 4. Ease of Use Users appreciate the **ease of use** of Dstillery, highlighting its user-friendly interface and accessible data segments. [ See 16 mentions ](https://www.g2.com/products/dstillery/reviews?filters%5Bsentiment_snippet%5D=2506658&qs=pros-and-cons#reviews) See Related User Reviews ![Miranda G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Miranda G.") MG Miranda G. Mid-Market (51-1000 emp.) 4.5/5 "Dstillery Services" What do you like about Dstillery? The most helpful thing about Dstillery is its data and its amazing service towards the client, as well as its friendly use in every deal we have. AI Aditya I. Small-Business (50 or fewer emp.) 4.0/5 "Great Segments and easy to search Taxonomy" What do you like about Dstillery? I like using Dstillery becasue it allows me to access a pool of data segments relatively easily. The ease of using their website to search and deplo ##### 5. Insights Discovery Users value the **ease of use and valuable audience insights** provided by Dstillery, enhancing their client presentations. [ See 9 mentions ](https://www.g2.com/products/dstillery/reviews?filters%5Bsentiment_snippet%5D=2506698&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Small-Business (50 or fewer emp.) 5.0/5 "Great Platform - Quality Audiences" What do you like about Dstillery? Customer service and audience insights are very good. ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 5.0/5 "We have seen great results constantly from the Dstillery audiences/capabilities that we have set up." What do you like about Dstillery? Dstillery is one of our top-tier vendors in Programmatic, it consistently delivering exceptional results that leaves our clients impressed. Dstillery ### 5 Cons or Disadvantages of Dstillery ##### 1. Limited Audience Reach Users highlight the **limited audience reach** of Dstillery, making it challenging to target specific niche markets effectively. [ See 7 mentions ](https://www.g2.com/products/dstillery/reviews?filters%5Bsentiment_snippet%5D=2506678&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Small-Business (50 or fewer emp.) 5.0/5 "Great Platform - Quality Audiences" What do you dislike about Dstillery? I wish they had more niche audiences specific to our vertical. ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 3.0/5 "Dstillery offers a wide variety of data which serves as a double edge sword." What do you dislike about Dstillery? These different confidence levels can become overwhelming with all of them and it can be harder to know what is or isn't working from week to week. Ad ##### 2. Audience Management Users note that **audience management lags** , citing delays in updates and a lack of self-service tools for insights. [ See 5 mentions ](https://www.g2.com/products/dstillery/reviews?filters%5Bsentiment_snippet%5D=2506694&qs=pros-and-cons#reviews) See Related User Reviews ![Jonathan W.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jonathan W.") JW Jonathan W. Small-Business (50 or fewer emp.) 0.5/5 "Dstillery Audience Partner" What do you dislike about Dstillery? How long it takes for the audiences I have ordered to hit our DSP profile. Granted, this likely has less to so with Dstillery and more to do with Live RH rick h. Mid-Market (51-1000 emp.) 4.0/5 "Strong dataset" What do you dislike about Dstillery? When we used Dstillery, there were no self service tools for us to check audience segments or additional insights on how segments performed ##### 3. Lack of Clarity Users find the **lack of clarity** in audience data and confidence levels confusing, affecting their campaign effectiveness. [ See 3 mentions ](https://www.g2.com/products/dstillery/reviews?filters%5Bsentiment_snippet%5D=2506670&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 3.0/5 "Dstillery offers a wide variety of data which serves as a double edge sword." What do you dislike about Dstillery? These different confidence levels can become overwhelming with all of them and it can be harder to know what is or isn't working from week to week. Ad JD Jill D. Mid-Market (51-1000 emp.) 4.0/5 "Love the Audience Search Page" What do you dislike about Dstillery? They have a lot of great audience offerings, but it is not very easy to see associated costs in the audience search page. ##### 4. Limited Data Users find **limited data availability** with Dstillery, hindering audience insights and timely updates for effectiveness. [ See 3 mentions ](https://www.g2.com/products/dstillery/reviews?filters%5Bsentiment_snippet%5D=2506683&qs=pros-and-cons#reviews) See Related User Reviews RH rick h. Mid-Market (51-1000 emp.) 4.0/5 "Strong dataset" What do you dislike about Dstillery? When we used Dstillery, there were no self service tools for us to check audience segments or additional insights on how segments performed ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Small-Business (50 or fewer emp.) 3.5/5 "Great pre-built audiences and valuable insights to start with" What do you dislike about Dstillery? Building custom audiences takes weeks and website pixel insights don't get updated frequently ##### 5. Limited Features Users find the **limited features** of Dstillery restrict their ability to effectively utilize the platform. [ See 3 mentions ](https://www.g2.com/products/dstillery/reviews?filters%5Bsentiment_snippet%5D=2506737&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Mid-Market (51-1000 emp.) 3.5/5 "Overall, its a good experience." What do you dislike about Dstillery? THe number of features are really nice, however hard to tap into. LV Laura V. Small-Business (50 or fewer emp.) 5.0/5 "Nice Service!" What do you dislike about Dstillery? Improve Audiences, make them broader. Sometimes the features of the audiences mismatch with the set up of the campaigns. ## Top-Rated Alternatives [ ![Brandwatch Consumer Intelligence](https://images.g2crowd.com/uploads/product/hd_favicon/5117a24ef41c579d55a92924d8e09fed/brandwatch-consumer-intelligence.svg "Brandwatch Consumer Intelligence") Brandwatch Consumer Intelligence 4.4/5(728) ](https://www.g2.com/products/brandwatch-consumer-intelligence/reviews) [ ![Adobe Analytics](https://images.g2crowd.com/uploads/product/hd_favicon/c72755fcd8e693fbaaa4c38e0d4fc360/adobe-analytics.svg "Adobe Analytics") Adobe Analytics 4.2/5(1,245) ](https://www.g2.com/products/adobe-analytics/reviews) [ ![Meltwater](https://images.g2crowd.com/uploads/product/hd_favicon/1520621978/meltwater.svg "Meltwater") Meltwater 4.1/5(2,669) ](https://www.g2.com/products/meltwater/reviews) [ View All Alternatives ](https://www.g2.com/products/dstillery/competitors/alternatives) SR Sebastian R. Enterprise (\> 1000 emp.) 11/14/2023 "Attention to Detail" 4.5/5 What do you like best about Dstillery? There is always plenty of scale from the Dstillery segments. The segments are always easy to find in platform. The Dstillery reps assigned to my company are always extremley helpful and nice Review collected by and hosted on G2.com. What do you dislike about Dstillery? The Dstillery segments do not always perform the best. Often they are being outperformed by other providers. Review collected by and hosted on G2.com. What problems is Dstillery solving and how is that benefiting you? Dstillery is helping us target a very specific user base for our various compaigns. Dstillery is helpful because they have a lot of data and the segments always scale well! Review collected by and hosted on G2.com. Show More Response from Hannah Ashton of Dstillery [Editedit](https://www.g2.com/survey_responses/dstillery-review-8873510/official_response/edit) Thanks for the review, Sebastian! We appreciate the feedback and look forward to continuing our partnership. Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Jennifer A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jennifer A.") JA Jennifer A. Mid-Market (51-1000 emp.) 11/9/2023 "Dashboard is very easy to navigate" 3.5/5 What do you like best about Dstillery? I love that you can download the insights into PowerPoint. Review collected by and hosted on G2.com. What do you dislike about Dstillery? I wish there were more category insights to choose from. Review collected by and hosted on G2.com. What problems is Dstillery solving and how is that benefiting you? Dstillery has given us great insight into the audiences we want to target. We also like having access to the website ranking. Review collected by and hosted on G2.com. Show More Response from Hannah Ashton of Dstillery [Editedit](https://www.g2.com/survey_responses/dstillery-review-7963303/official_response/edit) Thanks for your feedback, Jennifer! We appreciate your partnership. Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") AM Verified User in Marketing and Advertising Small-Business (50 or fewer emp.) 5/7/2024 "Great Platform - Quality Audiences" 5/5 What do you like best about Dstillery? Customer service and audience insights are very good. Review collected by and hosted on G2.com. What do you dislike about Dstillery? I wish they had more niche audiences specific to our vertical. Review collected by and hosted on G2.com. What problems is Dstillery solving and how is that benefiting you? We source a lot of their audiences programmatically. Review collected by and hosted on G2.com. Show More Response from Hannah Ashton of Dstillery [Editedit](https://www.g2.com/survey_responses/dstillery-review-9619232/official_response/edit) Thank you for the kind review. We appreciate our partnership! Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") AM Verified User in Marketing and Advertising Mid-Market (51-1000 emp.) 10/26/2023 "Great account management and always truthful" 4/5 What do you like best about Dstillery? As a programmatic manager, I am constantly working with vendors to find not only the best option for an ever-changing climate but also a trustworthy group that I know will bring their best effort in supplying great audience segments and overall client support. Dstillery does just that, having worked with our Dstillery team over the last 2 years they supply great support to my team and have built trust with me and most-importantly my clientele Review collected by and hosted on G2.com. What do you dislike about Dstillery? I think by expanding the product lines, Dstillery keeps things simple and easy to use - however in this fast-paced field innovation and staying top of the line is important Review collected by and hosted on G2.com. What problems is Dstillery solving and how is that benefiting you? Dstillery allows me to use trusted custom-made audience segments that perform well and while maintaining competitive CPMs Review collected by and hosted on G2.com. Show More Response from Hannah Ashton of Dstillery [Editedit](https://www.g2.com/survey_responses/dstillery-review-8770369/official_response/edit) We appreciate your review! Looking forward to building on our partnership. Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") AM Verified User in Marketing and Advertising Enterprise (\> 1000 emp.) 2/27/2024 "Easy and amazing to work with!" 5/5 What do you like best about Dstillery? In search of cookieless audience solutions, Dstillery has quickly become a proven partner in driving performance against our measured KPI metrics, particularly in the upper funnel. Review collected by and hosted on G2.com. What do you dislike about Dstillery? No downsides so far which is why it's been a seamless process for us Review collected by and hosted on G2.com. What problems is Dstillery solving and how is that benefiting you? Addressing the impending third party cookie deprecation era - proving to be a reliable partner for cookieless audiences Review collected by and hosted on G2.com. Show More Response from Hannah Ashton of Dstillery [Editedit](https://www.g2.com/survey_responses/dstillery-review-9350972/official_response/edit) Thank you for leaving a review! We appreciate your partnership and are looking forward to continued success. Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Hunter E.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Hunter E.") HE Hunter E. Digital Marketer Mid-Market (51-1000 emp.) 10/24/2023 "They are very helpful and always there when I need them." 5/5 What do you like best about Dstillery? The communication is flawless. They are always willing to help if ever needed. Very friendly customer service! Distillery rocks! Review collected by and hosted on G2.com. What do you dislike about Dstillery? I haven't seen any downsides yet. They have been great all around! Review collected by and hosted on G2.com. What problems is Dstillery solving and how is that benefiting you? They help figure any problems we have. Review collected by and hosted on G2.com. Show More Response from Hannah Ashton of Dstillery [Editedit](https://www.g2.com/survey_responses/dstillery-review-8761157/official_response/edit) We are so glad to hear, Hunter! Looking forward to continuing our wonderful partnership. Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller JD Jill D. Mid-Market (51-1000 emp.) 10/31/2023 "Love the Audience Search Page" 4/5 What do you like best about Dstillery? I love being able to go to their Audience Search page and explore which audiences they have available. Review collected by and hosted on G2.com. What do you dislike about Dstillery? They have a lot of great audience offerings, but it is not very easy to see associated costs in the audience search page. Review collected by and hosted on G2.com. What problems is Dstillery solving and how is that benefiting you? Helping me find audiences that I need quickly. It can be challenging to go to many different partners who do not have a search feature readily available online. Review collected by and hosted on G2.com. Show More Response from Hannah Ashton of Dstillery [Editedit](https://www.g2.com/survey_responses/dstillery-review-8789867/official_response/edit) Thank you for your feedback - We look forward to continuing to improve! Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Matt W.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Matt W.") W Matt W. Mid-Market (51-1000 emp.) 7/20/2023 "Easy to use with lots of targeting options" 4.5/5 What do you like best about Dstillery? The ability to make custom ai audiences based on site visitors as well as the many prebuilt audiences to help with targeting for the variety of clients that we have. Review collected by and hosted on G2.com. What do you dislike about Dstillery? Some times it can take a while (a week) for the custom AI audiences to syndicate to our DSP. Review collected by and hosted on G2.com. What problems is Dstillery solving and how is that benefiting you? Finding the right audience to serve ads to. The custom AI audiences provide good engagement as well as being large enough to spend budget in a variety of geo sizes. Review collected by and hosted on G2.com. Show More Response from Hannah Ashton of Dstillery [Editedit](https://www.g2.com/survey_responses/dstillery-review-8341854/official_response/edit) Thanks for taking the time to leave a review, Matt. We look forward to continuing our partnership! Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller RH rick h. Mid-Market (51-1000 emp.) 11/9/2023 "Strong dataset" 4/5 What do you like best about Dstillery? Datasets have generally performed really well. We have tested ID free targeting in the past and saw strong results despite the phasing out of cookies. Review collected by and hosted on G2.com. What do you dislike about Dstillery? When we used Dstillery, there were no self service tools for us to check audience segments or additional insights on how segments performed Review collected by and hosted on G2.com. What problems is Dstillery solving and how is that benefiting you? Strong model allows us to target our audiences at scale. Review collected by and hosted on G2.com. Show More Response from Hannah Ashton of Dstillery [Editedit](https://www.g2.com/survey_responses/dstillery-review-8851067/official_response/edit) Thank you for taking the time to leave a review, Rick! We appreciate your feedback. Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") AM Verified User in Marketing and Advertising Mid-Market (51-1000 emp.) 7/21/2023 "Great Client Service!" 4.5/5 What do you like best about Dstillery? The client service team is helpful at making audience suggestions and finding the right target to hit our client KPIs. Our team has recently found a targeting tactic through Dstillery that has proven to be successful across all clients. Review collected by and hosted on G2.com. What do you dislike about Dstillery? More pre-build audiences for when our clients need a tight turnaround. Not urgent but this would be helpful from time to time when our clients need a same day implementation that's not in our current platform. Review collected by and hosted on G2.com. What problems is Dstillery solving and how is that benefiting you? Finding audiences that hit our clients primary KPIs. We have found a lot of success with the keyword search model across all clients and has proven to be a top performer regardless of the industry. Review collected by and hosted on G2.com. Show More Response from Hannah Ashton of Dstillery [Editedit](https://www.g2.com/survey_responses/dstillery-review-8345491/official_response/edit) Thank you for the review! We look forward to continued success in our partnership. 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