--- title: Drift Reviews meta\_title: 'Drift Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 1255 reviews by the users' company size, role or industry to find out how Drift works for a business like yours. aggregate\_rating: rating\_value: 4.4 review\_count: 1255 scale: '5' date\_modified: '2026-08-10' parent\_category: name: Marketing url: https://www.g2.com/categories/marketing ---

# Drift Reviews & Product Details

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Drift is a human-centric, AI-powered buyer engagement platform. A platform that automatically listens, understands and learns from buyers to provide individualized and human experiences at every touchpoint of the buying journey. A platform that not only helps businesses translate conversational data and buyer behavior into deeper customer relationships, more pipeline and revenue, but a platform that completely modernizes the B2B website experience. Drift was built to transform the B2B buying process, and we continue to innovate as that process changes. Our goal is for your teams to not burn hours moving between disparate systems in order to deliver the best possible customer experience, but to spend more time doing what they do best — building pipeline, closing deals and strengthening customer relationships.

* * *

Product Website
Drift
Seller
[Salesloft](https://www.g2.com/sellers/salesloft)
Discussions
[Drift Community](https://www.g2.com/products/drift/discuss)
Solution Type

All-in-One

Overview by
Sarah Haberman

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## Pricing

Pricing provided by Drift.

### Premium

Starting at $2,500.00

Per Month

[
View More Pricing Information
](https://www.g2.com/products/drift/pricing)

## Drift Integrations
(4)

What do users say about integrations?

Verified by Drift

[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Adobe Marketo Engage

](https://www.g2.com/products/adobe-marketo-engage/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Agentforce Sales (formerly Salesforce Sales Cloud)

](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Brevo Marketing Platform

](https://www.g2.com/products/brevo-marketing-platform/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Microsoft Outlook

](https://www.g2.com/products/microsoft-outlook/reviews)

Show More

 ![Jack L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jack L.")
JL

Jack L.

Strategic Enterprise Sales Development Executive

Mid-Market (51-1000 emp.)

7/11/2024

"Great instant meeting booker! Fills my calendar up with opportunities"

5/5

What do you like best about Drift?

I love the business it drives for me. From eCom to my Teams Calendar, I have my calender fill up with meetings with interested customers. Seamless integrations. Review collected by and hosted on G2.com.

What do you dislike about Drift?

Nothing in particular, it does what I need it to do! Review collected by and hosted on G2.com.

What problems is Drift solving and how is that benefiting you?

it is instantly booking meets for me to easily join.. additional info is integrated into Salesforce. Very easy Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Gerren S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Gerren S.")
GS

Gerren S.

Mid-Market (51-1000 emp.)

2/23/2024

"The best way to get in front of a customer."

4/5

What do you like best about Drift?

I really enjoy using Drift because I can immediately tap into a conversation live with a prospect, as well as get notified about the accounts that are under my territory. This helps me calculate and strategize my outreach to individuals on an enterprise level. Review collected by and hosted on G2.com.

What do you dislike about Drift?

The downsides of using Drift would have to be the notifications and dropping everything to be ready to tap into a prospect immediately. The only suggestion is maybe having a dialog box that automatically pops up when a conversation is started so I don't need to click into it on a browser. Review collected by and hosted on G2.com.

What problems is Drift solving and how is that benefiting you?

The business problem is identifying potential buyers in an unknown space and Drift allows me to understand what content and at what time a prospect is engaging with. Review collected by and hosted on G2.com.

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Response from Sarah Haberman of Drift

[Editedit](https://www.g2.com/survey_responses/drift-review-9332913/official_response/edit)

Hi Gerren, thank you for taking the time to review Drift and sharing your feedback!

- Sarah Haberman, Senior Manager, Customer Marketing @ Drift

Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Verified User in Alternative Medicine](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Alternative Medicine")
UA

Verified User in Alternative Medicine

Enterprise (\> 1000 emp.)

3/15/2024

"Gives insights when it comes to prospecting"

3/5

What do you like best about Drift?

I ilke that it gives immediate insights what is happening in target accounts Review collected by and hosted on G2.com.

What do you dislike about Drift?

First, I noticed that despite being available on my profile on Drift, I was never routed to chat automatically, only later on i will get MQL if a person left an email with request to be contacted.

Second, The only time I received a Teams notification about a live conversation was when I manually joined it after noticing someone from my region trying to interact, so i do not get notifications when someone is online and trying to chat with sales, only if i notice Review collected by and hosted on G2.com.

What problems is Drift solving and how is that benefiting you?

It helps to quickly respond to accounts that show good interest and it can help you to know where you need to focus. Also, if some things will be improved, it can be quite helpful to get meetings booked. Review collected by and hosted on G2.com.

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4/12/2024
Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

PD

P D.

Small-Business (50 or fewer emp.)

3/15/2024

"Easy. Useful"

5/5

What do you like best about Drift?

The ability of others to schedule a meeting with me and the ability to send video emails Review collected by and hosted on G2.com.

What do you dislike about Drift?

no dislikes but it seems like others arent using it to connect with me too often. it would also be nice if the video/audio emails your easier to use or pushed more as a thing to use so that others actually clicked on them. I would also be nice if it came with some sort of app like instagram or something where i could put a filter on my background to make the videos and upload them and have people direct message me or find me.

Basically you need more marketing and to steal a few more ideas from several social media/business comperitors. I don't think people actually like all-in-one apps but it still helps to try an be one. Review collected by and hosted on G2.com.

What problems is Drift solving and how is that benefiting you?

Getting my face to the customer and also letting the customer know when I'm free for a meeting Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software")
AC

Verified User in Computer Software

Mid-Market (51-1000 emp.)

3/14/2024

"Empowering the team through live chat"

4/5

What do you like best about Drift?

Since deploying Drift on our site a few years ago, we've seen consistent YoY growth from this channel. It's easy for the SDR teams to use and there are frequent upgrades and new features that are available. The support team is also fantastic - they always respond within 24 hours. They do a great job listening to feedback about the platform and trying to incorporate fixes. Review collected by and hosted on G2.com.

What do you dislike about Drift?

There are 2 huge dislikes at the moment:

1) The insane amount of bugs - at this point, I'm submitting ~1-2 support tickets a week. When they release new features, I make it a habit to wait a month or so before implementing because there is ALWAYS something wrong or broken with it

2) The analytics are as basic as they get. If you want a simple "how did my playbook perform in this time period", you can easily get that data. But for anything more complex, you are out of look. Especially regarding CAI, there is only 1 dashboard with ZERO ability to drilldown, making it virtually useless. Same with conversation flow boards...the UX is so poorly designed that they are impossible to use. Review collected by and hosted on G2.com.

What problems is Drift solving and how is that benefiting you?

Drift is allowing us to get access to the voice of the customer - to hear what they want to know and allow us to get them the right answers. It's also accelerating time to meeting. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Ben S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ben S.")
BS

Ben S.

Enterprise Account Executive

Small-Business (50 or fewer emp.)

4/15/2024

"Just booked a meeting through Drift!!"

5/5

What do you like best about Drift?

Drift allows meet to reach prospects that I never would have engaged with otherwise. I get notified whenever someone who meets the parameters I have set, visits our site. I can then choose how I would like to engage with them in real time. Also, these users are much more likely to engage because they are actively researching our product on my website. This is a great tool! Review collected by and hosted on G2.com.

What do you dislike about Drift?

I wish it was easier to distinguish between current customers and prospects. Review collected by and hosted on G2.com.

What problems is Drift solving and how is that benefiting you?

I was not able to be notified of customers visiting my website before using drift. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![David M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "David M.")
DM

David M.

SDR

Mid-Market (51-1000 emp.)

7/9/2024

"Drift, an easy to use video tool like none others"

5/5

What do you like best about Drift?

I can pull my phone, record a 1min 30 video and send to a prospect, have a thumbnail created for me, it's super easy Review collected by and hosted on G2.com.

What do you dislike about Drift?

I'm only scared to miss the notification as sometime it is not that obvious when someone joins a chat or does something else. Review collected by and hosted on G2.com.

What problems is Drift solving and how is that benefiting you?

Easy to book meeting with prospects Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Michael N.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Michael N.")
MN

Michael N.

Business Development Representative

Mid-Market (51-1000 emp.)

7/2/2024

"Great to find warm contacts as a BDR"

4.5/5

What do you like best about Drift?

Seeing accounts on our high value pages to find warm leads. You can see who it is if they're logged in or if they aren't you can still see where they are. Review collected by and hosted on G2.com.

What do you dislike about Drift?

Having conversations in drift can be difficult to start. Review collected by and hosted on G2.com.

What problems is Drift solving and how is that benefiting you?

Helps to book meetings directly on AE's calendar. Helps find warm leads by account. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Alec L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alec L.")
AL

Alec L.

Sales Development Representative

Small-Business (50 or fewer emp.)

7/10/2024

"I am a Sales Development Representative who uses Drift 5 days a week"

4/5

What do you like best about Drift?

The info it provides of potential clients engaging with our website material.

- Customer Support

-Frequency of Use

- Ease of Use Review collected by and hosted on G2.com.

What do you dislike about Drift?

Occasionally, when people reach out through the Drift chatbot they don't continue the conversation. But that is not Drifts fault! Review collected by and hosted on G2.com.

What problems is Drift solving and how is that benefiting you?

Creating faster response time for clients in need Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Verified User in Financial Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Financial Services")
UF

Verified User in Financial Services

Small-Business (50 or fewer emp.)

3/5/2024

"Very useful platform for booking meetings with website visitors"

5/5

What do you like best about Drift?

I find that the ease of use is very enjoyable when using Drift. Things like automatically sending prospects reminder emails before meetings, the filters that you can put in place to ensure that it's a proper sales inquiry and not just a customer looking to get in touch with their relationship manager, or customer service. It's a good way for inbound sales reps to not waste time with non-ROI producing activities. Review collected by and hosted on G2.com.

What do you dislike about Drift?

So far, I have only been using it for a month, and I don't really have any complaints as of yet. I notice that it connects to all of my tools with no issues (Salesforce, Salesloft, Outlook, etc), so everything is good at the moment. Review collected by and hosted on G2.com.

What problems is Drift solving and how is that benefiting you?

Drift is helping me get in touch with customers who are interested in speaking with a live person, but are not sure who to reach out to, or where to look. I find that drift is a great medium to connect salespeople to prospective customers, even if they happen to be looking for solutions outside of normal business hours, since Drift can just book a meeting with the salesperson at the next available timeframe. It's also very useful that Drift allows you to set your own calendar and booking preferences, so you will have time in between to prepare for the meeting. Review collected by and hosted on G2.com.

Show More

Response from Sarah Haberman of Drift

[Editedit](https://www.g2.com/survey_responses/drift-review-9382280/official_response/edit)

Thanks for putting so much thought into this review! Some great stuff in here for sales users! 📈

Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

## Questions about Drift? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

[
Ask about Drift
](https://www.g2.com/products/drift/discussions/new)

GU

Guest User

What is Drift used for?

0 Upvotes

0

[
Join the conversation
](https://www.g2.com/discussions/what-is-drift-used-for)

 ![Claudia S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Claudia S.")
CS

Claudia Santana
•
Last activity over 4 years ago

How can Drift be integrated into Salesforce?

2 Upvotes

1

[
Join the conversation
](https://www.g2.com/discussions/how-can-drift-be-integrated-into-salesforce)

[
View all Discussions
](https://www.g2.com/products/drift/discuss)

## Pricing Options

Pricing provided by Drift.

### Premium

Starting at $2,500.00

Per Month

### Advanced

Contact Us

### Enterprise

Contact Us

[
View More Pricing Information
](https://www.g2.com/products/drift/pricing)

Drift Comparisons

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_b34e5fb2190630dd5d5830f2b22fe140/fin.png "Product Avatar Image")

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4.9/5(1,540)

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4.5/5(810)

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##### 
##### Drift Features

Communication

Pop-up Chat

Notifications

Targeted Emails

 Internal Use

Customization 

Conversation Archiving

Lead Development

Lead Facilitation

Customer-facing Chatbot

Lead Qualification

Meeting Scheduling 

Responses

Route To Human

[
View More Features
](https://www.g2.com/products/drift/features)

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## Consulting Services for Drift

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[See all Drift Providers](https://www.g2.com/products/drift/implementation)

##### Categories on G2

[AI Sales Assistant](https://www.g2.com/categories/ai-sales-assistant)[Business Scheduling](https://www.g2.com/categories/business-scheduling)[Live Chat](https://www.g2.com/categories/live-chat)

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