--- title: Drift Reviews meta\_title: 'Drift Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 1255 reviews by the users' company size, role or industry to find out how Drift works for a business like yours. aggregate\_rating: rating\_value: 4.4 review\_count: 1255 scale: '5' date\_modified: '2026-08-10' parent\_category: name: Marketing url: https://www.g2.com/categories/marketing ---

# Drift Reviews & Product Details

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Drift is a human-centric, AI-powered buyer engagement platform. A platform that automatically listens, understands and learns from buyers to provide individualized and human experiences at every touchpoint of the buying journey. A platform that not only helps businesses translate conversational data and buyer behavior into deeper customer relationships, more pipeline and revenue, but a platform that completely modernizes the B2B website experience. Drift was built to transform the B2B buying process, and we continue to innovate as that process changes. Our goal is for your teams to not burn hours moving between disparate systems in order to deliver the best possible customer experience, but to spend more time doing what they do best — building pipeline, closing deals and strengthening customer relationships.

* * *

Product Website
Drift
Seller
[Salesloft](https://www.g2.com/sellers/salesloft)
Discussions
[Drift Community](https://www.g2.com/products/drift/discuss)
Solution Type

All-in-One

Overview by
Sarah Haberman

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## Pricing

Pricing provided by Drift.

### Premium

Starting at $2,500.00

Per Month

[
View More Pricing Information
](https://www.g2.com/products/drift/pricing)

## Drift Integrations
(4)

What do users say about integrations?

Verified by Drift

[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Adobe Marketo Engage

](https://www.g2.com/products/adobe-marketo-engage/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Agentforce Sales (formerly Salesforce Sales Cloud)

](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Brevo Marketing Platform

](https://www.g2.com/products/brevo-marketing-platform/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Microsoft Outlook

](https://www.g2.com/products/microsoft-outlook/reviews)

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TP

Tri P.

Enterprise (\> 1000 emp.)

2/29/2024

"Real-time customer interactions that efficiently led to qualified meetings"

5/5

What do you like best about Drift?

Drift is a powerful tool that allows for real time interactions with customers who get on the webpage, allowing for quick exchange of information.

Drift's many upsides include direct integration with my availabilities as it is on Outlook, allowing the customers to quickly book a meeting with me on the website without back and forth's which lead to a better customer journey and a shorter sales cycle. Review collected by and hosted on G2.com.

What do you dislike about Drift?

I can't think of too many downsides except for the volume of unqualified lead that are able to book a meeting. Sometimes I'd get leads with personal emails that are able to immediately book a meeting which turns out to be a time-suck. Review collected by and hosted on G2.com.

What problems is Drift solving and how is that benefiting you?

Drift drastically shortens the sale cycle by allowing the lead to book a meeting while browsing the website... this solves a major problem in Sales, which is a drawn out sales cycle due to lack of effective discovery.

This benefits me because while using Drift I can have effective discovery in real-time while the customer is on the webpage--I am able to exchange info with the leads like asking about pain-points and challenges and timeline while sharing info about our solutions in real-time and gather enough info for the rest of my team for meeting. Review collected by and hosted on G2.com.

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Response from Sarah Haberman of Drift

[Editedit](https://www.g2.com/survey_responses/drift-review-9365422/official_response/edit)

Thank you for your thoughtful review and feedback! We're thrilled to hear that Drift efficiently connects you with qualified leads in real-time and shortens the sales cycle 🚀

Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Max U.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Max U.")
MU

Max U.

Account Manager

Mid-Market (51-1000 emp.)

8/20/2024

"Max Ugarte(Tealium) Review"

4/5

What do you like best about Drift?

I think drift is very helpful seeing the activity of who is on the website, especially by location. Helps to prioritize accounts with most page interactions and identify HQ locations. Review collected by and hosted on G2.com.

What do you dislike about Drift?

I dislike the filtering system. It is hard to exclude and include specific page views or audiences. Often times the filters don't work. Review collected by and hosted on G2.com.

What problems is Drift solving and how is that benefiting you?

It is solving me being able to interact with uidentified webvisitors. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

LF

Leah F.

Sales Development Representative

Mid-Market (51-1000 emp.)

7/17/2024

"Transforming Customer Engagment"

4/5

What do you like best about Drift?

Most helpful with Drift is the automation - specifically with chatbots, freeing up valuable time and resources. Review collected by and hosted on G2.com.

What do you dislike about Drift?

Downside of using drift is the initial learning curve. It takes some time to become proficient with the features and advanced capabilities. Review collected by and hosted on G2.com.

What problems is Drift solving and how is that benefiting you?

Drift’s live chat and chatbot features engage website visitors in real-time, helping us capture leads that might otherwise leave without interacting. The bots also qualify leads by asking our predefined questions, ensuring that our sales team focuses on high-potential prospects. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Elisalynn C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Elisalynn C.")
EC

Elisalynn C.

Lead Generator Sales Customer Service Inbound/Outbound

Enterprise (\> 1000 emp.)

7/15/2024

"Drift is a great tool! Love it!"

5/5

What do you like best about Drift?

I love the ability to create playbooks and that our customers can reach out in a quick and accessible way that works for their schedule. I use it daily for work and have multiple interactions with customers each day. It was easy to learn and great customer support. Review collected by and hosted on G2.com.

What do you dislike about Drift?

At this time I don't have any dislikes or changes I would make. Review collected by and hosted on G2.com.

What problems is Drift solving and how is that benefiting you?

Giving customers and potentional customers another way to reach out that is effective and works well for them. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Verified User in Human Resources](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Human Resources")
UH

Verified User in Human Resources

Enterprise (\> 1000 emp.)

7/30/2024

"Easy way to schedule group meetings"

5/5

What do you like best about Drift?

Drift makes scheduling meetings with clients in different time zones very easy. In addition, I save a significant amount of time by utilizing Drift to schedule group meetings. I highly recommend Drift as it makes things simple for me and my customers! Review collected by and hosted on G2.com.

What do you dislike about Drift?

Sometimes my clients don't change the time zone to their own local time when scheduling meetings and this causes scheduling issues. Drift could make the time zone more obvious to avoid this issue. Other than that I haven't had any issues. Review collected by and hosted on G2.com.

What problems is Drift solving and how is that benefiting you?

Drift helps me solve the problem of scheduling meetings with multiple contacts in multiple time zones. It helps me avoid multiple emails and client frustration. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Dominic T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Dominic T.")
DT

Dominic T.

Account Manager - Central Europe

Mid-Market (51-1000 emp.)

8/1/2024

"Useful in a variety of ways for Sales"

4/5

What do you like best about Drift?

I can see when contacts from a company I have been targetting with outbound messaging visits the website, and get an idea of what they are interested in. Review collected by and hosted on G2.com.

What do you dislike about Drift?

Availability for joining live chats is linked to your calendar, which is then affected if you like to block out your calendar to focus on tasks. Review collected by and hosted on G2.com.

What problems is Drift solving and how is that benefiting you?

insight into website visitor activity, ability to engage with top of funnel leads Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Valarie G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Valarie G.")
VG

Valarie G.

Enterprise Solutions

Mid-Market (51-1000 emp.)

2/14/2024

"Great for prospecting"

5/5

What do you like best about Drift?

As an SDR, it is a super helpful tool to see what prospects are engaging frequently with our website. It is even helpful to see prospects that I previously thought "oh they dont seem too interested." and then log into dift to see that they have very recently been viewing our content. It gives me the confidence that the prospect is more engaged than I previously thought. Personally, I use it and check it many times a day. Review collected by and hosted on G2.com.

What do you dislike about Drift?

Many times, by the time the notification pops up, the prospect is already inactive on the page. I dont 100% think this is a problem with dift because I know people click through pages and off websites so fast. I have also had some trouble logging in through my SSO on the mobile app so I havent been able to use the mobile app. Review collected by and hosted on G2.com.

What problems is Drift solving and how is that benefiting you?

Discovering prospect intent and being able to quickly interact with prospects. As an SDR, we are always waiting for email or call responses and this is an effective way to chat while we know they are available. Review collected by and hosted on G2.com.

Show More

Response from Sarah Haberman of Drift

[Editedit](https://www.g2.com/survey_responses/drift-review-9236181/official_response/edit)

Hi Valarie, Thanks a bunch for sharing your experience and feedback! It's fantastic to hear that Drift is boosting your prospecting game. Keep up the awesome work with Drift, and here's to even more prospect engagements ahead!

- Sarah Haberman, Senior Manager, Customer Marketing @ Drift

Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Akhil .](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Akhil .")
A

Akhil .

Account Development

Enterprise (\> 1000 emp.)

8/7/2024

"Great app! amazing team"

5/5

What do you like best about Drift?

Drift helps ensure we service every persona who lands on our website. This gives us heads start to prospect and support our existing customers looking for support as well talk to the new ones. Review collected by and hosted on G2.com.

What do you dislike about Drift?

I could use some quick response prompts to help respond faster to the people. Review collected by and hosted on G2.com.

What problems is Drift solving and how is that benefiting you?

Supporting enquries straight out of the website, dropping the wait time for the prospects. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Grant B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Grant B.")
GB

Grant B.

Manager

Enterprise (\> 1000 emp.)

6/25/2024

"A good tool if used well"

3.5/5

What do you like best about Drift?

The tool itself if used correctly is a very powerful tool to acquire customers and help users navigate throughout the website. The Drift team is helpful in getting us to figure it out. Review collected by and hosted on G2.com.

What do you dislike about Drift?

We haven't set up the functionality that well, so we struggle to maximize the capabilities. Many of our users use the tool as a customer service tool to ask questions, and that's not the best way for us to use it. Review collected by and hosted on G2.com.

What problems is Drift solving and how is that benefiting you?

Drift helps us acquire leads and help users self-serve. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Conor C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Conor C.")
CC

Conor C.

Business Development Representative

Mid-Market (51-1000 emp.)

7/27/2024

"user friendly and intuitivness"

5/5

What do you like best about Drift?

What I most like is the ease of use, a big advantage is everything is personalisable and visible. Review collected by and hosted on G2.com.

What do you dislike about Drift?

On drift in our business we do not recieve the right location of our leads as my colleagues and I cover specific markets. Review collected by and hosted on G2.com.

What problems is Drift solving and how is that benefiting you?

Drift is solving the problem of leads arriving to our website and being the initial form of ¨human¨interaction which I love and is very automated. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

## Questions about Drift? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

[
Ask about Drift
](https://www.g2.com/products/drift/discussions/new)

 ![Claudia S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Claudia S.")
CS

Claudia Santana
•
Last activity over 4 years ago

How can Drift be integrated into Salesforce?

2 Upvotes

1

[
Join the conversation
](https://www.g2.com/discussions/how-can-drift-be-integrated-into-salesforce)

GU

Guest User

What is Drift used for?

0 Upvotes

0

[
Join the conversation
](https://www.g2.com/discussions/what-is-drift-used-for)

[
View all Discussions
](https://www.g2.com/products/drift/discuss)

## Pricing Options

Pricing provided by Drift.

### Premium

Starting at $2,500.00

Per Month

### Advanced

Contact Us

### Enterprise

Contact Us

[
View More Pricing Information
](https://www.g2.com/products/drift/pricing)

Drift Comparisons

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_b34e5fb2190630dd5d5830f2b22fe140/fin.png "Product Avatar Image")

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 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_a430bfdd87e9a0142ce27fb5c3ee4b0f/qualified.png "Product Avatar Image")

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4.9/5(1,540)

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4.5/5(810)

[
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##### 
##### Drift Features

Communication

Pop-up Chat

Notifications

Targeted Emails

 Internal Use

Customization 

Conversation Archiving

Lead Development

Lead Facilitation

Customer-facing Chatbot

Lead Qualification

Meeting Scheduling 

Responses

Route To Human

[
View More Features
](https://www.g2.com/products/drift/features)

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## Consulting Services for Drift

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##### Categories on G2

[AI Sales Assistant](https://www.g2.com/categories/ai-sales-assistant)[Business Scheduling](https://www.g2.com/categories/business-scheduling)[Live Chat](https://www.g2.com/categories/live-chat)

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