Dovetail is incredibly easy to use and has helped us build a stronger research culture at my company. All of our studies now live in one place, making past work discoverable and ensuring insights don’t get lost. I first used Dovetail at a previous company and loved it so much that I championed for us to adopt it here. The analysis features make it easy to collaborate, tag, and discuss findings across teams, and having everything traceable back to data has elevated the quality of our decision-making. Review collected by and hosted on G2.com.

Overall, I don’t have many complaints. Occasionally the analysis interface can feel a little heavy when working with very large data sets, but that’s a minor tradeoff given how powerful the collaboration and repository features are. Review collected by and hosted on G2.com.

I’ve been using Dovetail as the research repository for my organization, and it’s honestly transformed how we share and access insights. As an admin, I’ve set up a process for research sharing through it, and it has made information not only more accessible but also more meaningful.

What I love most is how easy it is to navigate and actually use the platform. The interface is clean and intuitive, which makes digging into research feel seamless instead of overwhelming. The contextual chat is a standout feature for me—it allows me to surface insights in a way that feels conversational and connected, rather than just searching through static documents. This has really changed how I find and re-use research across projects. It centralizes knowledge, makes sharing effortless, and keeps valuable insights alive instead of buried in folders. It’s been a huge help in not just storing research, but in truly using it. Review collected by and hosted on G2.com.

If I had to point out a downside, it would be that the AI chat—while super helpful—still has room to grow in terms of credibility and accuracy. It’s already useful, but if that improves, it’ll be an absolute game-changer. Review collected by and hosted on G2.com.

Auto-transcription of videos and an AI-generated summary. Review collected by and hosted on G2.com.

I can’t import contacts from Mailchimp to merge user profiles. Review collected by and hosted on G2.com.

We originally purchased Dovetail to help support consolidation of our User Research knowledge base. Over the past year, we've leaned into their other products (e.g., Channels) and have really expanded on the different use cases across our business leveraging Dovetail beyond Product Design.

We've seamlessly integrated their products into our flow of work and the tools are easy to use. Review collected by and hosted on G2.com.

Dovetail should focus on their Professional Services at launch. There wasn't a ton of support to get the program up and running initially which caused a lot of work on us to figure out how to use the tool and how best to launch this for our team. Additional support there would've helped with early buy-in and adoption. Review collected by and hosted on G2.com.

It just makes my job so much easier. It’s intuitive to use, the generated insights are genuinely helpful, and finding verbatims is effortless. It’s such a no-brainer self-service tool. Its my ride or die when it comes to my research work- I use it everyday! Review collected by and hosted on G2.com.

The only thing I’d change about Dovetail is being able to search keywords within a specific project. Right now, I can only search site-wide, and since I have multiple research projects running at once, I’d love to be able to narrow searches to a single project. Review collected by and hosted on G2.com.

I use Dovetail both at my full-time job as a UX researcher in a big product company and for smaller freelance projects, and it’s been a game changer in both settings.

The automatic transcription is probably my favorite feature — I don’t have to waste time typing things out, and I can jump straight into tagging and organizing insights. I really like how easy it is to set up tags, group them into folders, and gradually build an analysis as I go through interviews. Pulling highlights into reels and then exporting them is another feature I lean on a lot. Stakeholders love seeing direct clips, and it makes the research feel more tangible.

Lately, I’ve been using the built-in AI more and more. It’s great that I can ask it questions at different levels — within one user, a project, or even a whole folder — and get quick summaries or answers to research questions. It definitely speeds up the process of turning raw conversations into insights.

And honestly, I appreciate that the most important features — transcription, tagging, highlights — are included in the lower-cost plan. That’s what makes it realistic for me to use Dovetail as a freelancer as well, not just in a corporate setting.

Overall, it’s become one of those tools I can’t really imagine doing research without anymore. Review collected by and hosted on G2.com.

One area where Dovetail still falls short for me is reporting. I find it much easier to build research reports in Miro — creating documents or boards directly in Dovetail feels clunky. For example, I can’t freely resize images, and the formatting options are pretty limited, which makes it harder to design something visually clear and engaging.

Another challenge is integrating quantitative research. I don’t expect Dovetail to analyze survey data for me, but I haven’t yet found a smooth way to bring quant data into the same repository alongside qual studies. Right now we still keep these two streams of research separate. Review collected by and hosted on G2.com.

The ability to quickly tag up videos and create clips of multiple users talking about a specific topic is enormously helpful and compelling when sharing findings with stakeholders. Review collected by and hosted on G2.com.

Honestly there is nothing I dislike about Dovetail. It is a pleasure to use as they have considered the user experience so thorougly Review collected by and hosted on G2.com.

I’ve been utilizing Dovetail to examine historical customer data, and the insights generated have proven instrumental in refining our future product offerings.​​​​​​​​​​​​​​​​ Review collected by and hosted on G2.com.

It takes time to fully understand and leverage all its features effectively. The depth of functionality can feel overwhelming. I’m not a researcher, but once I got it figured out, it was awesome. Review collected by and hosted on G2.com.

The transcriptions are great and combining that with the AI functionality and tracking of themes across multiple entries makes everything so much easier. Review collected by and hosted on G2.com.

I felt there was a little bit of a learning curve into the platform. Review collected by and hosted on G2.com.

I really like the magic AI features. It really speeds up analysis and uncovers insights. It is very powerful and has a good degree of accuracy Review collected by and hosted on G2.com.

I do find the tagging quite tedious but I find it valuable when I have done it. I like the automatic tagging but find that it lacks some accuracy. The tagging of open-ended data from surveys is lacking and is a feature that is required (at the moment it is a mix of using a workaround and manual tagging) Review collected by and hosted on G2.com.