dotForm is a form automation and survey platform that allows users to build, share, and analyze custom forms without coding. The platform features an intuitive block-based editor, step-by-step conversational layouts, and an AI form generator that creates forms from text prompts. Designed with a focus on conversion rate optimization, dotForm includes built-in funnel analytics that track user behavior, native UTM attribution, and per-question drop-off rates, allowing marketers to identify exact friction points in their lead capture process. For data routing and team collaboration, dotForm supports native webhooks, multi-language translation, e-signatures, and granular team permission roles. The platform also includes a URL-import tool to migrate existing forms from legacy systems. Security features include password-protected forms, row-level security, SOC 2 controls, and HIPAA-ready storage for healthcare and compliance-focused industries.