1. [Home](https://www.g2.com/) 2. ... 3. [Digital Marketing Services](https://www.g2.com/categories/digital-marketing) 4. [Digital Drew Discussions](https://www.g2.com/products/digital-drew/discuss) [ ![Digital Drew](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_4c58685b917fa575dd1f00f8a03c0190/digital-drew.png "Digital Drew") ](/products/digital-drew/reviews) # Digital Drew Discussions We have been working in SEM for over 7 years where we manage over 200 clients on Google Ads ranging from $500 - $40,000 per month in ad spend. We also maintain and utilize Google Analytics for remarketing, conversions and to understand the audience and relationship with other channels better. Google Ads has changed a lot since we started managing it especially with the utilization of AI. I now automate all my bids and utilize responsive ads to automate a lot of the optimization process. That doesn't mean that a human needs to not check the search terms report daily as well as pause and update ad copy on a daily basis based on metrics such as CTR, CPC, conversions, bounce rate and pages per session. A lot of deciding on what keywords to bid on is based on the intent of the user. What is someone looking for when doing a search. Are they looking for advice, are they looking to purchase something? There is always underlying intent with every search someone conducts. ![Digital Drew](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_4c58685b917fa575dd1f00f8a03c0190/digital-drew.png "Digital Drew") Digital Drew Discussions Most CommentedMost HelpfulCommon QuestionsNewest Showing **1** discussion ![Pinned by G2 as a common question](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pinned by G2 as a common question") G2 Pinned by G2 as a common question • over 3 years ago More Options - Share [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=What+is+Digital+Drew+used+for%3F&title=What+is+Digital+Drew+used+for%3F&url=https%3A%2F%2Fwww.g2.com%2Fdiscussions%2Fwhat-is-digital-drew-used-for) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=What+is+Digital+Drew+used+for%3F&url=https%3A%2F%2Fwww.g2.com%2Fdiscussions%2Fwhat-is-digital-drew-used-for&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fdiscussions%2Fwhat-is-digital-drew-used-for) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=What+is+Digital+Drew+used+for%3F&body=https%3A%2F%2Fwww.g2.com%2Fdiscussions%2Fwhat-is-digital-drew-used-for%0aWhat+is+Digital+Drew+used+for%3F) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=What+is+Digital+Drew+used+for%3F&body=https%3A%2F%2Fwww.g2.com%2Fdiscussions%2Fwhat-is-digital-drew-used-for%0aWhat+is+Digital+Drew+used+for%3F) - Copy link - [ ## What is Digital Drew used for? ](/discussions/what-is-digital-drew-used-for) What is Digital Drew used for? [ Shopify Web Developers ](https://www.g2.com/tags/shopify-web-developers)[ Social Media Marketing (SMM) Companies ](https://www.g2.com/tags/social-media-marketing-smm-companies)[ digital marketing services ](https://www.g2.com/tags/digital-marketing-services)[ SEO Services Providers ](https://www.g2.com/tags/seo-services-providers)[ PPC Services Providers ](https://www.g2.com/tags/ppc-services-providers)[ Marketing Strategy Agencies ](https://www.g2.com/tags/marketing-strategy-agencies) Show More (Upvote this discussion)\<0\>0\> (Downvote this discussion) 1 (1 Comment) Add a comment [ View discussion ](/discussions/what-is-digital-drew-used-for) ## Browse by popular topics [digital marketing services](/products/digital-drew/discuss?filters%5Btags%5D%5B%5D=digital-marketing-services)[SEO Services Providers](/products/digital-drew/discuss?filters%5Btags%5D%5B%5D=seo-services-providers)[Social Media Marketing (SMM) Companies](/products/digital-drew/discuss?filters%5Btags%5D%5B%5D=social-media-marketing-smm-companies)[Marketing Strategy Agencies](/products/digital-drew/discuss?filters%5Btags%5D%5B%5D=marketing-strategy-agencies)[PPC Services Providers](/products/digital-drew/discuss?filters%5Btags%5D%5B%5D=ppc-services-providers)[Shopify Web Developers](/products/digital-drew/discuss?filters%5Btags%5D%5B%5D=shopify-web-developers)