--- title: DemandScience Reviews meta_title: 'DemandScience Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 763 reviews by the users' company size, role or industry to find out how DemandScience works for a business like yours. aggregate_rating: rating_value: 4.4 review_count: 763 scale: '5' date_modified: '2026-07-13' parent_category: name: Account-Based Data url: https://www.g2.com/categories/account-based-data --- # DemandScience Reviews **Vendor:** DemandScience **Category:** [Marketing Account Intelligence Software](https://www.g2.com/categories/marketing-account-intelligence) **Average Rating:** 4.4/5.0 **Total Reviews:** 763 ## About DemandScience DemandScience helps B2B marketers generate and accelerate pipeline through a fully managed performance marketing solution. We bring together content syndication, digital advertising, compliant data services, web personalization, email outreach, events support, and content creation into one streamlined program designed to make demand generation easier, faster, and more predictable. Behind the scenes, our intelligence layer connects verified buyer data, intent insights, audience behavior, and real-time performance signals so campaigns can reach the right prospects with greater accuracy. Our expert services team plans and executes multi-channel programs on behalf of our customers, acting as an extension of their marketing team to reduce operational lift and drive measurable outcomes. Customers also have access to a centralized reporting hub where they can track campaign performance, understand audience activity, and view recommended next steps powered by AI. With no platform fees and no complex tools to manage, DemandScience removes friction from demand generation, delivering efficient execution, precise audience reach, and reliable pipeline impact across channels. ## DemandScience Pros & Cons **What users like:** - Users find DemandScience to be **exceptionally user-friendly** , facilitating seamless navigation and swift campaign launches. (62 reviews) - Users find DemandScience **incredibly helpful** due to its user-friendly design and exceptional support, enhancing overall success. (61 reviews) - Users value the **excellent customer support** from DemandScience, significantly contributing to their overall success and satisfaction. (49 reviews) - Users value the **automated lead delivery** and lower cost per lead, enhancing efficiency and lead quality. (36 reviews) - Users love the **exceptional features** of DemandScience, enhancing usability, navigation, and data accessibility for improved decision-making. (29 reviews) - Lead Quality (25 reviews) - Communication (21 reviews) - Easy Setup (21 reviews) - Response Time (21 reviews) - Targeting (20 reviews) **What users dislike:** - Users find DemandScience **not intuitive** , facing challenges with integration and a confusing, outdated user interface. (16 reviews) - Users express frustration with **poor lead quality** from DemandScience, noting outdated and unresponsive leads from the LATAM region. (15 reviews) - Users are frustrated with the **lead quality** from DemandScience, citing outdated leads and unresponsive contacts in LATAM. (14 reviews) - Users face a **definite learning curve** with DemandScience, though the UI is improving and tutorials could be enhanced. (14 reviews) - Users are frustrated by the **lack of customization features** and delayed requests, impacting their campaign management efficiency. (14 reviews) - Campaign Management (13 reviews) - Poor Customer Support (13 reviews) - Delays (12 reviews) - Slow Performance (12 reviews) - Data Inaccuracy (11 reviews) ## DemandScience Reviews ### 1. Respectful of Our Time and a Pleasure to Work With **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Accounting | Small-Business (50 or fewer emp.) **Reviewed Date:** February 11, 2026 **What do you like best about DemandScience?** Super respectful of time and are a pleasure to work with. **What do you dislike about DemandScience?** nothing! I always enjoy using their services **What problems is DemandScience solving and how is that benefiting you?** Reconciliation ### 2. Demand Science Content Syn Review **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** February 03, 2026 **What do you like best about DemandScience?** The customer service and relevancy of leads **What do you dislike about DemandScience?** I've had a good expereience using Demand Science **What problems is DemandScience solving and how is that benefiting you?** Access to relevant leads ### 3. Empowers Teams to Connect with High-Intent Buyers **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** December 19, 2025 **What do you like best about DemandScience?** Demand science helps our teams to identify, target, and engage high-intent buyers. **What do you dislike about DemandScience?** More suitable for mid-size to large enterprises, Pricing can be high for small businesses **What problems is DemandScience solving and how is that benefiting you?** It helps businesses identify, target, and engage high-intent buyers. ### 4. Easy to achieve effective 1:1 ABM campaigns **Rating:** 4.0/5.0 stars **Reviewed by:** Charlotte H. | Marketing Director, Facilities Services, Small-Business (50 or fewer emp.) **Reviewed Date:** September 04, 2024 **What do you like best about DemandScience?** I really like how self serve the platform is, and how simple it is. Whether it's building campaigns, uploading creative, or building segments in their Data Studio, the customer support articles, and information bubbles along the way tell you everything you need to know. I often find that I don't even need them beacuse the platform is pretty intuitive. I use Terminus about monthly to launch new 1:1 campaigns, and it's been very easy to implement. **What do you dislike about DemandScience?** I wish that the creative upload requirements weren't so persnickety. There's a lot of specific requirements even for just file names that feel unnecessary and can trip me up in the process. I also feel like the reporting is not as intuitive as it could be. **What problems is DemandScience solving and how is that benefiting you?** It's difficult and pricey to target exact accounts on other B2B advertising platforms like Linkedin, or Meta ads. It's easy to set up advertising for a single account in Terminus by creating segments. It's super fast, and accurate. ### 5. Easy onboarding, great reps, too early to determine results **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Hospital & Health Care | Mid-Market (51-1000 emp.) **Reviewed Date:** November 05, 2024 **What do you like best about DemandScience?** Our account reps have all been great, really personable, and knowledgable - as well as honest about potential setbacks (i.e. they don't have a super strong database for our particular industry) but came up with great ideas to get contacts and content out there and test and pivot to build a program that (hopefully) works. We are still in the early stages of launch, so it is too early to know if we will see success with our program, but the team feels committed to our success. Onboarding was very seamless and required very little effort from my team. We are starting with content syndication with plans to expand in 2025 to more offerings if our pilot program works well. **What do you dislike about DemandScience?** The sales process was a little pushy with many follow-ups, but that's my experience with nearly every sales org, especially in software. Coming from a revenue team myself, they navigated the contracting process well and handled objections and questions from my team honestly. They don't have some of the key data and intent signals for our very targeted industry, so I would dig in before starting a program. That being said, they had enough (and, no vendor is specialized in our space yet) that we are moving forward with a pilot. **What problems is DemandScience solving and how is that benefiting you?** Finding and engaging with new contacts in a very small, targeted space that we can bring into our nurture engine. ### 6. Great Opportunity - Some Room to Grow **Rating:** 3.5/5.0 stars **Reviewed by:** Paul S. | Content Marketing Strategist & Copywriter III, Mid-Market (51-1000 emp.) **Reviewed Date:** August 13, 2024 **What do you like best about DemandScience?** The email experience and email campaigns are without a doubt the best part of the Terminus platform. As a Marketer, I love the ability to take advantage of the email signatures to create custom and targeted points of contact. With Terminus, a client can see an email banner and click through to a supplemental piece of collateral or web page - all just from their email. This is especially helpful if we are running seasonal or quarterly campaigns. It also helps simplify our reps outreach process as Terminus automatically assigns the appropriate campaign to each email. **What do you dislike about DemandScience?** What I dislike the most about the platform is its consistency and UX. Although the help desk is always available for support, it seems that some of the features just don't load correctly when I'm updating campaigns or uploading new sender groups/targeted lists. **What problems is DemandScience solving and how is that benefiting you?** Terminus Email Banners help automate some of our marketing efforts for the field. It especially assists in enabling account-based marketing which is perfect as our company serves so many unique industries with varying CTAs, content, and value-adds. Terminus really helps us target our campaigns! ### 7. Informative and Educational **Rating:** 4.0/5.0 stars **Reviewed by:** Veronica S. | Digital Marketing Manager, Enterprise (> 1000 emp.) **Reviewed Date:** October 16, 2024 **What do you like best about DemandScience?** The ability to connect to Salesforce is a game changer for my team. Our support team is a huge part of our success too. Mallory and Riley are the dream team. Also, Terminus is constantly making updates, bettering thier software. **What do you dislike about DemandScience?** Even with all the updates, the platform is still dated. Not as user friendly as other digital platforms. But it's improving. **What problems is DemandScience solving and how is that benefiting you?** We used to utilize an agency for all programmatic style advertising. We have cut costs by using Terminus. Campaigns are performing better because we're able to make optimizations in real time. ### 8. A good range of product suite to suit different ABM needs **Rating:** 4.0/5.0 stars **Reviewed by:** Kanhaiya M. | Growth Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** August 22, 2024 **What do you like best about DemandScience?** One of the best things about Terminus is its ease of use, and the training documentation. I was able to quickly learn how to set up display ads on various landing pages, as well as on external properties managed by Terminus. **What do you dislike about DemandScience?** 1. The reporting is lagging. You are usually able to see data a day or two, instead of in real time. 2. Ads take a while to launch. They are not instantaneous. **What problems is DemandScience solving and how is that benefiting you?** We started using Terminus primarily to get intent data which could help our sales teams prioritize their outreach, while the marketing team could simultaneously tag-team and reach out to those accounts via Terminus programmatic display ads. ### 9. I use Terminus and it helps me get my signature updated at all times with My company's links **Rating:** 5.0/5.0 stars **Reviewed by:** Juan L. | Technical Trainer, Enterprise (> 1000 emp.) **Reviewed Date:** December 27, 2024 **What do you like best about DemandScience?** I think it's its amazing compatibility among OSs. I had a W10 PC and moved to Mac, it was transparent to me from my signature's perspective **What do you dislike about DemandScience?** Nothing at all, it makes my life easier :-) **What problems is DemandScience solving and how is that benefiting you?** My migration from PC to Mac was transparent to me ### 10. Streamlined Collaboration **Rating:** 5.0/5.0 stars **Reviewed by:** Eve V. | Strategic Client Executive, Enterprise (> 1000 emp.) **Reviewed Date:** January 08, 2025 **What do you like best about DemandScience?** Very convenient, all in one place to collaborate and streamline team efforts! **What do you dislike about DemandScience?** Wish my team used more features-- but we are getting there! **What problems is DemandScience solving and how is that benefiting you?** Reduces the steps I need to manage my own and client accounts ### 11. We finally found a way to streamline campaign management and reporting **Rating:** 4.0/5.0 stars **Reviewed by:** Clement A. | Senior Marketing Director, Media Production, Small-Business (50 or fewer emp.) **Reviewed Date:** August 03, 2024 **What do you like best about DemandScience?** I have found that the Terminus ABM Platform is most valuable when used as a tool for marketing in specific niches. This has effectively offered us the opportunity to develop targeted campaigns to our key accounts and record high level of response. The platform synchronizes well with our CRM, so the sales and marketing departments do not have to go through the processes separately. Furthermore, its analysis and reporting capabilities give a complete picture of our optimization status, which is useful for refining the campaigns. **What do you dislike about DemandScience?** I have one issue with Terminus ABM Platform, and that has to do with the steep learning curve of several of its functions. It may be difficult to grasp every tool used in the application and this may be confusing to new users. Moreover, integrating with other systems is not challenging and may only once or twice experience data syncing problems. Some of these challenges have occasionally limited our campaign deployment and analysis capabilities. **What problems is DemandScience solving and how is that benefiting you?** Terminus ABM Platform solves a major problem that is how to campaign high value accounts. This has mainly increased our interaction and sales resulting from better personalization. It provides appropriate measurement of our campaigns’ efficacy, which makes it possible to identify problematic areas and optimize the spending. It has also contributed to increased efficiency in the marketing division, thus improving effectiveness in creating a healthy working relationship with the sales department to ultimately great business results. ### 12. Good lead numbers that meet our ideal customer profile **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** November 06, 2024 **What do you like best about DemandScience?** You can brief them on your ideal customer profle including countries, job titles, employee numbers, industries and they will promote your content to the relevant titles and share the details of those that downloaded. Very friendly customer support & sales team who communicate well. Great for guaranteed lead numbers. **What do you dislike about DemandScience?** Sometimes they can't meet the lead numbers agreed and we have to tweak the criteria slightly. **What problems is DemandScience solving and how is that benefiting you?** Demand science supports us to get our marketing thoughtleadership content in front of those that meet our ideal customer profile. They help us generate leads in for form of those that complete a form to download out content. ### 13. Great B2B Leadgen tool **Rating:** 5.0/5.0 stars **Reviewed by:** Abhineet S. | Manager Digital Marketing , Small-Business (50 or fewer emp.) **Reviewed Date:** August 01, 2023 **What do you like best about DemandScience?** I like demandScience becaue it gives quality leads in the estimated timeframe fromt he target group of audince that we select. It gives us the freedom to choose- Taregting, frequency of leads per account, geography, seniority everything. **What do you dislike about DemandScience?** There is nothing as such whcih i have not liked so far with my leadgen campaigns. DemandScience is flexible as a medium and it delivers as per the campaign objectives. There should be some more types of leadgen campaigns with more features like nurturing the little a little more and helping the helps to get more mature for the sales team. **What problems is DemandScience solving and how is that benefiting you?** DemandScience solves the biggest problem in the B2B industry and that is - Leadgen from the target buyer community. It gives us the best intel on how many leads we can get from our target group. ### 14. Helpful Email Platform **Rating:** 3.5/5.0 stars **Reviewed by:** James T. | Client Strategist, Mid-Market (51-1000 emp.) **Reviewed Date:** September 23, 2024 **What do you like best about DemandScience?** The most helpful thing is the ability to streamline email signature across the organization. The ability to have shared email signatures that update based on new products and information being available is a powerful tool in a client facing business, allowing more opportunities to share information with clients and potential clients **What do you dislike about DemandScience?** The only thing I don't like is the lack of ability for customization, but that's simply because of limitations our company has pushed for **What problems is DemandScience solving and how is that benefiting you?** Streamlining email signatures for our emails ### 15. Easy to use platform with a range of abilities **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** August 19, 2024 **What do you like best about DemandScience?** One aspect that stands out is Terminus's ability to provide a truly comprehensive ABM solution. It goes beyond simply identifying and targeting key accounts. It also offers a range of engagement channels and analytics capabilities to help marketers create personalized experiences throughout the entire buyer journey. **What do you dislike about DemandScience?** Some users find it difficult to extract specific insights or create customized reports without assistance from the customer support team. **What problems is DemandScience solving and how is that benefiting you?** Terminus ABM Platform is solving the challenge of delivering personalized marketing messages at scale, especially through email signature banners. This allows us to tailor our messaging for specific strategic audiences effortlessly. We can now dynamically display different banners to different recipients based on their role, industry, or stage in the buying journey. This ensures our communication is always relevant, increasing engagement and driving better results from our ABM campaigns. ### 16. Great ABM Platform with vast developmental capabilities. **Rating:** 4.5/5.0 stars **Reviewed by:** Clifford F. | Digital Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** June 25, 2024 **What do you like best about DemandScience?** My company uses Terminus to target our core customers and prospects alike by monitoring their engagement activity across our core web pages, looking into their intent signals and then targeting them with specific display ads. The platform is very easy to use and user friendly. **What do you dislike about DemandScience?** As my company operates across all regions we need a platform that can help target thos companies and countries outside North America. Whilst Terminus are very good in the US, they are slightly behind in the International Targeting. This may be due to data privacy laws etc. but as an end user it can be quite frustrating. **What problems is DemandScience solving and how is that benefiting you?** Terminus is helping us 'Market Marketing' previously the higher ups would question things such as "What results are our digital campaigns yielding?" or general questions about ad performance etc. Terminus allows us to have a high level view of account touch points and their journey through our sales cycle. The digital ads also help to reinforce our message to those who we feel (based on filters) need to see them. ### 17. The fuel for my Flywheel **Rating:** 3.5/5.0 stars **Reviewed by:** Paul W. | Senior Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** October 21, 2024 **What do you like best about DemandScience?** The ability to see and make marketing decisions within your pipeline. **What do you dislike about DemandScience?** The user interface is silod and confusing. **What problems is DemandScience solving and how is that benefiting you?** Understaning if prospects are actually prospects. We are now able to see "signals" if an ICP match is possibly in market. ### 18. A Powerful Insight Tool for ABM **Rating:** 4.5/5.0 stars **Reviewed by:** Karla P. | Digital Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** August 14, 2024 **What do you like best about DemandScience?** I really like the ability to obtain account-based metrics such as engagement and impressions, and how easy it is to create targeted lists for ABM. **What do you dislike about DemandScience?** It feels a little clunky, I don't like how if you apply a filter to edit a list it takes you back to the accounts homepage with every edit and you have to reapply the filter. I would love more dashboard options. **What problems is DemandScience solving and how is that benefiting you?** Account insights and being able to see activity by company. It really helps in terms of creating 1:1 campaigns. ### 19. Guaranteed Leads, Easy Process, Affordable, Dedicated Work Team, **Rating:** 4.5/5.0 stars **Reviewed by:** Cody L. | Digital Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** June 12, 2024 **What do you like best about DemandScience?** The DemandScience team is commited to helping your team customize and find you the right leads and promote the content you care about. They are flexible and communicative. If a campaign isn't right, they will try to make it right. Customer Support is always there. **What do you dislike about DemandScience?** We've used DemandScience a few times and while the leads are really high quality, the response rates in follow up and nurturing were below expectations. We believe a more captivating campaign and a presumed established company in the industry would be accelerate pipeline with these leads. **What problems is DemandScience solving and how is that benefiting you?** Helped establish awareness in a vertical that we hadn't previously marketed to. They provided us a detailed lead list after the conclusion of our promotion campaign that featured high quality leads and they are flexible enough to sub out ones that we weren't excited about. While these leads aren't exactly MQL ready, they were ready for nurturing. ### 20. Straight forward and self-explanatory **Rating:** 5.0/5.0 stars **Reviewed by:** Krissi B. | Client Relationship Associate, Enterprise (> 1000 emp.) **Reviewed Date:** January 03, 2025 **What do you like best about DemandScience?** I like how straight forward and simple Terminus is **What do you dislike about DemandScience?** I wish you were able to upload a photo for your signature instead of copy and pasting a link **What problems is DemandScience solving and how is that benefiting you?** I never have issues with my email signature. It made creating my signature and updating it simple. ### 21. Managing all my holdings **Rating:** 4.0/5.0 stars **Reviewed by:** MAHRACH S. | Project Scheduler, Insurance, Mid-Market (51-1000 emp.) **Reviewed Date:** August 22, 2024 **What do you like best about DemandScience?** I have found the investment facility in private equity and real estate offered through the ABT Platform quite useful in the portfolio diversification. It has a convenient search bar for examining the available investment options. **What do you dislike about DemandScience?** The platform appears to be void of a good secondary market in these alternative investments. This limited liquidity is a big issue, even more, so for assets that are held for a long time. **What problems is DemandScience solving and how is that benefiting you?** ABT Platform has made alternative investments more accessible to everyone as they used to be an exclusive domain of the uber-rich and financial institutions. This will enable me to expand my investments from the normal type like stocks and bonds only. ### 22. Great software and easy to use/manage **Rating:** 4.5/5.0 stars **Reviewed by:** Jeremy D. | Recruitment Consultant, Small-Business (50 or fewer emp.) **Reviewed Date:** July 16, 2024 **What do you like best about DemandScience?** The Software is great to use. I ran it for a while and then transitioned the operations of it to someone else on our team. Terminus did a great job helping us make that change and training the new person. **What do you dislike about DemandScience?** I don't dislike anything about the platform. It currently offers more than we use, but it's a great service. **What problems is DemandScience solving and how is that benefiting you?** We wanted an easy way to have the same signature block and to advertise with our franchise owners. This is one of the easiest platforms to use for that. ### 23. Terminus is fine **Rating:** 3.0/5.0 stars **Reviewed by:** Amy S. | Customer Success Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** December 30, 2024 **What do you like best about DemandScience?** I enjoy the professional look of Terminus. **What do you dislike about DemandScience?** I would like more customization fields in the email update setting. **What problems is DemandScience solving and how is that benefiting you?** Having a overall consistent email signature option company wide. Gives marketing more control over email as well. ### 24. Making things simple! **Rating:** 5.0/5.0 stars **Reviewed by:** Andrew N. | Account Executive, Enterprise (> 1000 emp.) **Reviewed Date:** August 07, 2024 **What do you like best about DemandScience?** Ease of use, it is very simple to understand where to go and how to get exactly what you need done quickly **What do you dislike about DemandScience?** Honestly nothing comes to mind, do nkt have any complaints about the platform. **What problems is DemandScience solving and how is that benefiting you?** One stop shop to create an email signature that uses my company brand. Ive been at many companies and this always seems to be a hassle when onboarding but they made this easy! ### 25. Easy and fast to do what I need to do. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Staffing and Recruiting | Enterprise (> 1000 emp.) **Reviewed Date:** January 02, 2025 **What do you like best about DemandScience?** It's quick to learn and quick to teach others. No steep learning curves. **What do you dislike about DemandScience?** Nothing that I can think of initially. Maybe the SSO is somewhat confusing. **What problems is DemandScience solving and how is that benefiting you?** Automatically updates our live signature fields. ### 26. Credible lead generation platform **Rating:** 4.5/5.0 stars **Reviewed by:** Radhika V. | Vice President-Operations, Mid-Market (51-1000 emp.) **Reviewed Date:** August 08, 2024 **What do you like best about DemandScience?** Vast availability of credential leads doing multiple programs to fulfill different stages of the marketing pipeline. **What do you dislike about DemandScience?** The platform needs an expertise to use it to full capacity. It is ease of use for intermediate and experts. **What problems is DemandScience solving and how is that benefiting you?** One stop to solve the lead generation pipeline. It will solve the budget diversification as it is a one stop feature. ### 27. Signature always up-to-date and cool **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer & Network Security | Enterprise (> 1000 emp.) **Reviewed Date:** October 02, 2024 **What do you like best about DemandScience?** Since I started using Terminus ABM, my signature is always up-to-date and I no longer need to perform all the manual task that would have been required by my company. Additionally, all my clients have the key information provided by the company right at their fingertips **What do you dislike about DemandScience?** Only a few times the signature was not up-to-date and it was necessary to re-login again **What problems is DemandScience solving and how is that benefiting you?** Helps provide greater visibility of the Company's events and key topics ### 28. Great product to highlight KPI's and can be easily oriented to target audience. **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Security and Investigations | Mid-Market (51-1000 emp.) **Reviewed Date:** November 12, 2024 **What do you like best about DemandScience?** Great tool to track customer interaction and bring the entire enterprise team to showcase the right message to target audience. Great tool to manage compliance and have uniform enterprise messaging. **What do you dislike about DemandScience?** It takes time to customize in some instances **What problems is DemandScience solving and how is that benefiting you?** Email signature to convey the message that needs to be highlighted at enterprise level. ### 29. Well structured and easy to use **Rating:** 5.0/5.0 stars **Reviewed by:** Vittoria N. | Senior Sales Executive, Enterprise (> 1000 emp.) **Reviewed Date:** October 11, 2024 **What do you like best about DemandScience?** Navigability User experience Design Integrations **What do you dislike about DemandScience?** Data Studio takes long to load Not a lot of multimedia assets **What problems is DemandScience solving and how is that benefiting you?** Integrations with zoom, yoxel, digital business card setup and email signature ### 30. The best for content syndication **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.) **Reviewed Date:** November 06, 2024 **What do you like best about DemandScience?** High quality leads. Unlike other providers that work with 3rd parties, DemandScience generate the leads directly, so you have visibility. Great team to work with, they're flexible and efficient (shout out to Mo & Hayden). They want to see you succeed and provide great reporting and insights. **What do you dislike about DemandScience?** I have only good things to say after working with them for 1 year -- the team and lead quality is fantastic. **What problems is DemandScience solving and how is that benefiting you?** We needed to grow our database to scale quickly, DemandScience has helped us do so quickly and at a reasonable cost. ### 31. Terminus review **Rating:** 3.5/5.0 stars **Reviewed by:** Laura R. | Account Executive, Enterprise (> 1000 emp.) **Reviewed Date:** December 17, 2024 **What do you like best about DemandScience?** Terminus was easy to navigate and did not take much time to install signature **What do you dislike about DemandScience?** Nothing to dislike about terminus so far! I have enjoyed my experience with Terminus **What problems is DemandScience solving and how is that benefiting you?** Signature for email ### 32. Exceptional Service and Results **Rating:** 5.0/5.0 stars **Reviewed by:** Erika K. | Co-Founder, Enterprise (> 1000 emp.) **Reviewed Date:** August 19, 2024 **What do you like best about DemandScience?** The targeting is the most exceptional part about DemandScience - 100% of the submissions we received were aligned with our B2B target audience. It's a wonderful done-for you service that is easy to get started with a higher ROI than other channels like paid social/search. The account managers are supportive and knowledgeable making the overall experience easy. We have used DemandScience for 3 different campains **What do you dislike about DemandScience?** I don't really have any dislikes, we have run 3 very successful campaigns with DemandScience. **What problems is DemandScience solving and how is that benefiting you?** Helping us find leads that closely match our ICP ### 33. Overall it has been great to use! - Simplifying Signatures!! **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.) **Reviewed Date:** October 25, 2024 **What do you like best about DemandScience?** Its Easy to use and doesn't require formatting and it picks values based the values we fill in each of the fields that builds the signature. **What do you dislike about DemandScience?** It would have been great, If we could edit the signature outside the fields provided by Terminus. **What problems is DemandScience solving and how is that benefiting you?** It makes the signatures standardised, which is what I love most from Terminus. ### 34. Very easy to navigate use the system **Rating:** 5.0/5.0 stars **Reviewed by:** Sumita B. | Customer BDR, Mid-Market (51-1000 emp.) **Reviewed Date:** August 29, 2024 **What do you like best about DemandScience?** The system lets us know what information to be added. and helps to standardize the process within the organozation **What do you dislike about DemandScience?** I like every aspect of the Terminus ABM Platform. **What problems is DemandScience solving and how is that benefiting you?** Terminus helps to add all comprehensive infodmation and meeting link within the email ### 35. Continuous Growth to Help with Digital Advertising Reporting and Targeting **Rating:** 3.5/5.0 stars **Reviewed by:** Jeremy P. | Manager, Account Based Marketing (Acquired by DoorDash), Mid-Market (51-1000 emp.) **Reviewed Date:** August 13, 2024 **What do you like best about DemandScience?** The organization is doing a lot to ensure their product is growing with the demand of their customers. **What do you dislike about DemandScience?** Some tools and reporting that seem like obvious needs are still in the product roadmap. They are working on this though. **What problems is DemandScience solving and how is that benefiting you?** We have the ability to target accounts directly. ### 36. Good sales and AM teams working with us to meet our goals **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** November 05, 2024 **What do you like best about DemandScience?** They’ve been flexible in accommodating our needs, even for programs that weren’t fully developed, and I appreciate their willingness to work with us to meet the unique demands of our market. **What do you dislike about DemandScience?** We’ve only been working with them for a few months, so it’s still early days, but I haven’t seen the downstream results I was hoping for—at least not yet. **What problems is DemandScience solving and how is that benefiting you?** They’re helping us drive down-funnel actions from individuals within our ICP and supporting event registration for our in-person hosted events. ### 37. Easy to launch new campaigns **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** June 11, 2024 **What do you like best about DemandScience?** Recent updates have significantly improved the platform's usability, making navigation effortless and campaign launches swift. Additionally, accessing actionable data and reports has been seamless, enhancing decision-making processes. **What do you dislike about DemandScience?** While Terminus offers robust functionalities, exporting reports and data can pose challenges, and loading times for data into reports may be prolonged. These aspects could benefit from streamlining for a more seamless user experience. **What problems is DemandScience solving and how is that benefiting you?** Terminus ABM Platform addresses the challenge of reaching decision-makers within a narrow target market, where traditional methods like phone calls and emails may fall short. By enabling us to expand our reach beyond conventional channels, Terminus has effectively connected us with key decision-makers, facilitating engagement and driving business growth within our niche market. ### 38. Great Platform with Helpful Team **Rating:** 4.5/5.0 stars **Reviewed by:** Erin D. | Marketing Coordinator, Enterprise (> 1000 emp.) **Reviewed Date:** June 12, 2024 **What do you like best about DemandScience?** I love that besides all of their great features, terminus has a large supply of additional resources to help end-users place the perfect asset for them. **What do you dislike about DemandScience?** One thing that I dislike about terminus is that we have had different girches or bugs in the past. However, terminus is quick to step in and help. **What problems is DemandScience solving and how is that benefiting you?** Terminus is solving a problem within my team of allowing us to easily share our email banners across different teams. ### 39. Insightful Platform **Rating:** 5.0/5.0 stars **Reviewed by:** Danielle A. | Digital Marketing Manager, Computer Software, Mid-Market (51-1000 emp.) **Reviewed Date:** July 02, 2024 **What do you like best about DemandScience?** I like how easy it is to create target account lists and launch campaigns. Our account managers are also great and super supportive! **What do you dislike about DemandScience?** I don't like that I am unable to backdate data in the Engagement Funnel **What problems is DemandScience solving and how is that benefiting you?** Terminus helps us see account engagements and intent. It helps our sales department identify which accounts to prioritize outreach to based on how engaged an account is. ### 40. Very user friendly **Rating:** 5.0/5.0 stars **Reviewed by:** Dewey C. | C12 Area Chairman, Small-Business (50 or fewer emp.) **Reviewed Date:** October 17, 2024 **What do you like best about DemandScience?** Terminus ABM platform appears to be very user friendly and logical. It is basically a point and check that even the most basic computer users can understand and use. **What do you dislike about DemandScience?** I do not having to do a survey never having used the platform before. **What problems is DemandScience solving and how is that benefiting you?** Updating my signature block ### 41. Been a customer of Terminus for 4 years **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Consulting | Mid-Market (51-1000 emp.) **Reviewed Date:** August 22, 2024 **What do you like best about DemandScience?** It gives us valuable insights and the salesforce integration helps us accelerate our sales activities. Terminus is an important part of our account planning so we use it frequently! **What do you dislike about DemandScience?** The platform and onboarding was great - if you're not in the platform often, it can be a little hard to remember how to naviagte but probably a user error :) **What problems is DemandScience solving and how is that benefiting you?** Giving us real-time signals of what our clients and prospective clients are looking for ### 42. Demand science is a very helpful company **Rating:** 5.0/5.0 stars **Reviewed by:** Ben H. | Director of Marketing, Enterprise (> 1000 emp.) **Reviewed Date:** November 05, 2024 **What do you like best about DemandScience?** Their staff is quick and helpful. Easy to work with and provide great resources throughout the process. **What do you dislike about DemandScience?** Nothing that I can think of at this time. **What problems is DemandScience solving and how is that benefiting you?** Advance it helps us drive more top of the funnel lead ### 43. Mostly user friendly **Rating:** 3.0/5.0 stars **Reviewed by:** Alexa L. | Admin, Enterprise (> 1000 emp.) **Reviewed Date:** July 11, 2024 **What do you like best about DemandScience?** I like best that I am able to navigate easily throughout the platform **What do you dislike about DemandScience?** Often run into technological issues where a server is down and often find myself contacting support. It seems like it should run smoother **What problems is DemandScience solving and how is that benefiting you?** Cross-company email signature consistency & campaign tracking ### 44. Great team that really customizes campaigns to your needs! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Staffing and Recruiting | Enterprise (> 1000 emp.) **Reviewed Date:** August 01, 2024 **What do you like best about DemandScience?** Not your standard content syndication campaign! We went in with a very specific need and DemandScience built a custom campaign that fit our exact needs - other content syndication companies had said they wouldn't be able to fulfill those needs. **What do you dislike about DemandScience?** Genuinely haven't had a bad experience yet. **What problems is DemandScience solving and how is that benefiting you?** Went in with a very specific need to multithread existing accounts that would push into MQA. DemandScience was able to not only build a campaign using our TALs, but was also extremely helpful in leveling up the campaign ideas and strategy, which drove tremendous success at a very small spend. ### 45. A good product for reaching your target audience **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Manufacturing | Small-Business (50 or fewer emp.) **Reviewed Date:** October 24, 2024 **What do you like best about DemandScience?** The best part of the Terminus platform is the ability to see site visits from targeted and potential accounts. **What do you dislike about DemandScience?** Sometimes there are inaccuracies in the reporting like location. Also platform navigation can be confusing at times. **What problems is DemandScience solving and how is that benefiting you?** Terminus is giving us more viability into where are customers are seeing us and how they interact with us. ### 46. Great for live conversation. Sometimes the routing to relevant teams lacks accuracy **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.) **Reviewed Date:** October 18, 2024 **What do you like best about DemandScience?** The flow of customers ready to converse. It adds to our business development function. **What do you dislike about DemandScience?** The only issues are as follows. Inbound conversations do not always show live. I have to reload the page to stay on top. Ask the leads sometimes get routed to the wrong team (perhaps due to crm integration). **What problems is DemandScience solving and how is that benefiting you?** Helping business developers by starting conversation ### 47. Email Signature **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Staffing and Recruiting | Enterprise (> 1000 emp.) **Reviewed Date:** November 21, 2024 **What do you like best about DemandScience?** It was a quick and easy way to ensure my email signature was formatted correctly. **What do you dislike about DemandScience?** There wasn't anything I disliked about the platform. **What problems is DemandScience solving and how is that benefiting you?** Adding in my email signature after getting a new laptop. ### 48. Nice platform despite the issue to settle the account **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Computer & Network Security | Enterprise (> 1000 emp.) **Reviewed Date:** September 24, 2024 **What do you like best about DemandScience?** The interface is Easy to use And user friendly **What do you dislike about DemandScience?** The access to settle the account The interface conection **What problems is DemandScience solving and how is that benefiting you?** Getting a pro email signature ### 49. Sigstr Review **Rating:** 4.0/5.0 stars **Reviewed by:** Bryan A. | Associate Manager, Sales Enablement, Mid-Market (51-1000 emp.) **Reviewed Date:** November 02, 2023 **What do you like best about DemandScience?** I like the simplicity of being able to create a campaign and launch within minutes **What do you dislike about DemandScience?** I wish the analytics/reports were easier to work with on the administrative side **What problems is DemandScience solving and how is that benefiting you?** Allowing some key Marketing Campaigns to get more facetime with clients and potential clients ### 50. Insightful and easy to navigate ABM tool. **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Financial Services | Enterprise (> 1000 emp.) **Reviewed Date:** June 11, 2024 **What do you like best about DemandScience?** It gives you all up to date intent and engagement data from your accounts which helps in strategizing. Also, quick and wonderful support team to solve the queries. **What do you dislike about DemandScience?** A bit quicker on refreshing pages and justification on every field present on the page for vetter understanding. **What problems is DemandScience solving and how is that benefiting you?** Getting accurate insights data that helps in having the correct discussion with the stakeholders and options to create and run different campaigns in multiple ways ## DemandScience Discussions - [Is there another product I should be considering? What's the top seller?](https://www.g2.com/discussions/38460-is-there-another-product-i-should-be-considering-what-s-the-top-seller) - 1 comment, 1 upvote - [What is Terminus ABM Platform used for?](https://www.g2.com/discussions/what-is-terminus-abm-platform-used-for) - 1 comment - [Why is ABM important?](https://www.g2.com/discussions/why-is-abm-important) - 1 comment - [View DemandScience pricing details and edition comparison](https://www.g2.com/products/demandscience-demandscience/reviews?page=2§ion=pricing&secure%5Bexpires_at%5D=2026-07-15+23%3A06%3A47+-0500&secure%5Bsession_id%5D=94294cbe-ee18-482b-a506-9e0fbf34cd5a&secure%5Btoken%5D=ac743a95ee2da2d419e91bcbcbffe4c47f821b8d894fd6ff951b6e449f01f3f8&format=llm_user) ## DemandScience Integrations - [Integrate](https://www.g2.com/products/integrate/reviews) - [Marketo-Based Systems for Growth-Driven Marketing & Sales Teams](https://www.g2.com/products/marketo-based-systems-for-growth-driven-marketing-sales-teams/reviews) - [Microsoft Dynamics 365 Business Central](https://www.g2.com/products/microsoft-microsoft-dynamics-365-business-central/reviews) - [Oracle Eloqua](https://www.g2.com/products/oracle-eloqua/reviews) - [Salesforce Headless 360 Platform (formerly Salesforce Platform)](https://www.g2.com/products/agentforce-360-platform-formerly-salesforce-platform/reviews) - [Slack Connector for Jira](https://www.g2.com/products/slack-connector-for-jira/reviews) ## DemandScience Features **Channel Functionality** - Display Functionality **Lead Generation** - Lead Builder - CRM Integration - Marketing Automation Integration - Data Import & Export Tools **Platform Basics** - Centralization - Account Identification and Segmentation - Lead-to-Account Matching - Multichannel Engagement - Personalized Content and Messaging **Platform Basics** - Website Personalization - Content Creation and Distribution **Platform Basics** - Retargeting **Lead Monitoring** - Features - Performance - Identification **Agentic AI - Lead Capture** - Proactive Assistance **Agentic AI - Marketing Account Intelligence** - Autonomous Task Execution - Adaptive Learning - Natural Language Interaction **Lead Intelligence** - Market Insights - Account-level Insights - Lead Analysis **Marketing Distribution** - Segmentation - Personalized Messaging - Website Personalization - Digital Advertising **Platform Data** - Measurement - Revenue Analytics **Platform Reporting** - Measurement - Dashboards **Platform Data** - Campaign Measurement - Attribution **Data Capture** - Mobile - Websites - Data **Agentic AI - Display Advertising** - Autonomous Task Execution - Multi-step Planning - Adaptive Learning - Proactive Assistance - Decision Making **Lead Management** - Segmentation - Predictive Scoring - Account Identification **Campaign Planning** - Prioritized Accounts - Trending Accounts - Sales Activation **Platform Additional Functionality ** - Integrations **Platform Additional Functionality** - Multivariate Testing - Integrations **Analytics** - Export/Import - Reporting **Agentic AI - Account-Based Advertising** - Autonomous Task Execution - Multi-step Planning - Adaptive Learning - Natural Language Interaction - Decision Making **Marketing Campaigns** - Omni-Channel Tracking - Revenue Planning - Media Attribution - Opportunity Timeline - Customization **Customization** - Forms - Templates - Integration **Agentic AI - Account-Based Orchestration Platforms** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance **Integrations** - Ad Network Integrations - Buyer Intent Data Integration - Marketing Automation Integration - CRM Integration **Data Availability - Marketing Account Intelligence ** - Technographic Data Availability **Data Accuracy - Marketing Account Intelligence ** - Technographic Data Accuracy **Artificial Intelligence** - AI-Powered Data Analysis **Campaign Management** - Campaign Dashboard - Campaign Optimization - Reach - Bulk Editing - Batch Uploading - Brand Safety - Fraud Protection - Frequency Capping - Budget Pacing - Creative Optimization - Rich Media Capabilties - In-App Ads - Mobile Rich Media Capabilities **Targeting** - Targeting - Retargeting - Geo-Targeting - Contextual Targeting **Platform** - Custom Reports - User, Role, and Access Management - Performance and Reliability - Enterprise Scalability - Customization - Internationalization - Notifications ## Top DemandScience Alternatives - [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) - 4.4/5.0 (1,942 reviews) - [Madison Logic Platform](https://www.g2.com/products/madison-logic-platform/reviews) - 4.3/5.0 (257 reviews) - [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) - 4.5/5.0 (8,876 reviews)