The G2 on DemandScience

DemandScience Pros and Cons: Top Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users find DemandScience easy to use, appreciating its convenience for collaboration and streamlined team efforts. (48 mentions)

Users appreciate the responsive account management of DemandScience, enhancing their campaign execution with effective tools and resources. (40 mentions)

Users value the comprehensive ABM solutions from DemandScience, enhancing customer engagement and personalization throughout the buyer journey. (30 mentions)

Users appreciate the responsive customer support of DemandScience, ensuring timely assistance and seamless user experience. (26 mentions)

Users value the high-quality leads from DemandScience, enhancing their marketing strategies with effective engagement tools. (24 mentions)

Users find the steep learning curve of DemandScience challenging, making it hard for new users to succeed. (15 mentions)

Users note missing features like delayed requests and lack of key data, impacting their overall experience. (12 mentions)

Users find the navigation confusing and the interface siloed, complicating their overall experience with DemandScience. (12 mentions)

Users encounter inadequate reporting issues, facing challenges with data extraction, inaccuracies, and confusing navigation. (11 mentions)

Users find the setup process challenging and experience issues with international targeting and useless connectors. (11 mentions)

Users note a steep learning curve for full platform utilization, requiring time to master navigation effectively. (11 mentions)

Top Pros or Advantages of DemandScience

1. Ease of Use

Users find DemandScience easy to use, appreciating its convenience for collaboration and streamlined team efforts.

See 48 mentions

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Eve V.

Enterprise (> 1000 emp.)

5.0/5

"Streamlined Collaboration"

What do you like about DemandScience?

Very convenient, all in one place to collaborate and streamline team efforts!

Vittoria N.

Enterprise (> 1000 emp.)

5.0/5

"Well structured and easy to use"

What do you like about DemandScience?

Navigability User experience Design Integrations

2. Helpful

Users appreciate the responsive account management of DemandScience, enhancing their campaign execution with effective tools and resources.

See 40 mentions

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Veronica A.

Enterprise (> 1000 emp.)

5.0/5

"Professional team, with a solution focused mind"

What do you like about DemandScience?

The account management the team is very responsive at any time, and they have nailed down brilliant basics

Anthony M.

Enterprise (> 1000 emp.)

3.5/5

"Terminus enables a more integrated approach to B2B marketing!"

What do you like about DemandScience?

I like the email experiences feature the best - it helps us execute more sophisticated internal and external campaigns.

3. Features

Users value the comprehensive ABM solutions from DemandScience, enhancing customer engagement and personalization throughout the buyer journey.

See 30 mentions

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Verified User

Mid-Market (51-1000 emp.)

5.0/5

"Easy to use platform with a range of abilities"

What do you like about DemandScience?

One aspect that stands out is Terminus's ability to provide a truly comprehensive ABM solution. It goes beyond simply identifying and targeting key ac

James T.

Mid-Market (51-1000 emp.)

3.5/5

"Helpful Email Platform"

What do you like about DemandScience?

The most helpful thing is the ability to streamline email signature across the organization. The ability to have shared email signatures that update b

4. Customer Support

Users appreciate the responsive customer support of DemandScience, ensuring timely assistance and seamless user experience.

See 26 mentions

See Related User Reviews

Veronica A.

Enterprise (> 1000 emp.)

5.0/5

"Professional team, with a solution focused mind"

What do you like about DemandScience?

The account management the team is very responsive at any time, and they have nailed down brilliant basics

Verified User

Small-Business (50 or fewer emp.)

5.0/5

"They have always been quick with reponses"

What do you like about DemandScience?

They are reponsive and quick when it comes to fixing lead generation links to send to the clients

5. Lead Generation

Users value the high-quality leads from DemandScience, enhancing their marketing strategies with effective engagement tools.

See 24 mentions

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Verified User

Mid-Market (51-1000 emp.)

5.0/5

"Easy to use platform with a range of abilities"

What do you like about DemandScience?

One aspect that stands out is Terminus's ability to provide a truly comprehensive ABM solution. It goes beyond simply identifying and targeting key ac

James T.

Mid-Market (51-1000 emp.)

3.5/5

"Helpful Email Platform"

What do you like about DemandScience?

The most helpful thing is the ability to streamline email signature across the organization. The ability to have shared email signatures that update b

Top Cons or Disadvantages of DemandScience

1. Learning Curve

Users find the steep learning curve of DemandScience challenging, making it hard for new users to succeed.

See 15 mentions

See Related User Reviews

Verified User

Enterprise (> 1000 emp.)

4.5/5

"DemandScience Review"

What do you dislike about DemandScience?

Over all I really like everything about DemandScience, their tutorials could be easier to understand as well as some more custimization options, but o

Clement A.

Small-Business (50 or fewer emp.)

4.0/5

"We finally found a way to streamline campaign management and reporting"

What do you dislike about DemandScience?

I have one issue with Terminus ABM Platform, and that has to do with the steep learning curve of several of its functions. It may be difficult to gras

2. Missing Features

Users note missing features like delayed requests and lack of key data, impacting their overall experience.

See 12 mentions

See Related User Reviews

Kallie B.

Enterprise (> 1000 emp.)

4.5/5

"Terminus ABM Review"

What do you dislike about DemandScience?

We have some unique challenges due to our internal structures. Some features that we have requested have been delayed to future releases.

Verified User

Mid-Market (51-1000 emp.)

4.0/5

"Easy onboarding, great reps, too early to determine results"

What do you dislike about DemandScience?

The sales process was a little pushy with many follow-ups, but that's my experience with nearly every sales org, especially in software. Coming from a

3. Not Intuitive

Users find the navigation confusing and the interface siloed, complicating their overall experience with DemandScience.

See 12 mentions

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Verified User

Small-Business (50 or fewer emp.)

3.5/5

"A good product for reaching your target audience"

What do you dislike about DemandScience?

Sometimes there are inaccuracies in the reporting like location. Also platform navigation can be confusing at times.

Paul W.

Mid-Market (51-1000 emp.)

3.5/5

"The fuel for my Flywheel"

What do you dislike about DemandScience?

The user interface is silod and confusing.

4. Inadequate Reporting

Users encounter inadequate reporting issues, facing challenges with data extraction, inaccuracies, and confusing navigation.

See 11 mentions

See Related User Reviews

Verified User

Small-Business (50 or fewer emp.)

3.5/5

"A good product for reaching your target audience"

What do you dislike about DemandScience?

Sometimes there are inaccuracies in the reporting like location. Also platform navigation can be confusing at times.

Verified User

Mid-Market (51-1000 emp.)

4.0/5

"Easy to launch new campaigns"

What do you dislike about DemandScience?

While Terminus offers robust functionalities, exporting reports and data can pose challenges, and loading times for data into reports may be prolonged

5. Limitations

Users find the setup process challenging and experience issues with international targeting and useless connectors.

See 11 mentions

See Related User Reviews

Clifford F.

Mid-Market (51-1000 emp.)

4.5/5

"Great ABM Platform with vast developmental capabilities."

What do you dislike about DemandScience?

As my company operates across all regions we need a platform that can help target thos companies and countries outside North America. Whilst Terminus

Rushabh D.

Mid-Market (51-1000 emp.)

4.5/5

"Most useful and intuitive tool for collaborating with marketing platforms"

What do you dislike about DemandScience?

Some of the connectors available on this platform are useless and just confuse the users with the perfect tool selection for their workflow. The optim

6. Steep Learning Curve

Users note a steep learning curve for full platform utilization, requiring time to master navigation effectively.

See 11 mentions

See Related User Reviews

Verified User

Enterprise (> 1000 emp.)

4.5/5

"DemandScience Review"

What do you dislike about DemandScience?

Over all I really like everything about DemandScience, their tutorials could be easier to understand as well as some more custimization options, but o

Clement A.

Small-Business (50 or fewer emp.)

4.0/5

"We finally found a way to streamline campaign management and reporting"

What do you dislike about DemandScience?

I have one issue with Terminus ABM Platform, and that has to do with the steep learning curve of several of its functions. It may be difficult to gras

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Smitha S.

Marketing Specialist - webinar programs

Mid-Market (51-1000 emp.)

11/2/2023

"Amazing tool for email signtaures"

4.5/5

What do you like best about DemandScience?

The user-friendly UX and convenience of promoting upcoming events & webinars. Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

Nothing major but setting up new users could've been much simpler. Review collected by and hosted on G2.com.

Verified User in Human Resources

Mid-Market (51-1000 emp.)

11/2/2023

"Moving the needle for MQL/Opp generation in ABX"

4.5/5

What do you like best about DemandScience?

The targeting capabilities for the content syndication program and the flexibility to go after certain geo-regions, segments, industries, and so forth. Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

It can take a while to stand up a content syndication program with lead passing into our MOPS/CRM platform. Lead testing has often dragged our launch by a few weeks. Review collected by and hosted on G2.com.

What problems is DemandScience solving and how is that benefiting you?

DemandScience is helping us get in front of our target audience at target account list that matter the most to our sales counterparts. We are able to fill our database with leads who have engaged with our content piece that are workable for our nurture programs as well as for our SDR team. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

3/14/2024

"Quick turnaround, good B2B leads"

4/5

What do you like best about DemandScience?

quick turnaround, good service, insightful reports Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

hiccups in billing invoices to our partners when we are the ones that signed off the IO, that gave away our own revenue Review collected by and hosted on G2.com.

TJ B.

Mid-Market (51-1000 emp.)

7/18/2023

"Great Agency Partner"

4.5/5

What do you like best about DemandScience?

The Terminus team has been a tremendous agency partner over the last 2+ years. Their client success team is always coming to us with new ideas, tactics, performance optimizations, etc. in order to improve performance for our clients. Any agency considering an ABM platform for their clients should look no further than Terminus. Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

Some reporting could be improved especially around intent data. Overall we're happy with the Terminus platform Review collected by and hosted on G2.com.

Verified User in Information Technology and Services

Enterprise (> 1000 emp.)

11/5/2023

"No errors on signatures and best tool for Account-based Marketing keep you updated Realtime."

5/5

What do you like best about DemandScience?

Best solution for B2B marketing, sigster under Terminus is one of the best tool always, user friendly with decent number of features. Customer Support is best in class. Easy to impliment. Used by user daily. Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

No dislike, just amazing keep the good work up team! Review collected by and hosted on G2.com.

Jay P.

Growth Strategist - Marketing

Mid-Market (51-1000 emp.)

6/19/2023

"Magic of content syndication & quality support"

4.5/5

What do you like best about DemandScience?

My team & I used DemandScience for a year. Primarily for lead gen in the US & EMEA region. We used the content syndication program and got a significant number of quality leads. It delivered good CPL and helped in keeping our campaigns on track. Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

They are fundamentally sorted, they focus on quick resolution and response times! While numerous vendors lack API connectors to our system, I am pleased that the DemandScience team possesses the ability to provide this functionality. Review collected by and hosted on G2.com.

What problems is DemandScience solving and how is that benefiting you?

Their assistance greatly contributed to the growth of our demand generation initiatives, particularly in the content syndication and display advertising function. Our company needed to focus on BOFU campaigns, as we had achieved considerable TOFU discovery and traction, so, thanks to the campaign offerings provided by Demand Science. Review collected by and hosted on G2.com.

Vince K.

VP Marketing

Enterprise (> 1000 emp.)

2/3/2023

"Great Platform, Phenomenal Support"

5/5

What do you like best about DemandScience?

The user-experience is excellent and my team is able to fully leverage for our 1:Many and ABM efforts because it's so intuitive and quick to pickup. Its powerful yet easy to use.

We are not limited to the number of tactics we can use, so it gives us the ability to segment as much as we want and to fully perform 1:1 ABM campaigns.

I adopted Terminus for my team in January of 2019 and it has been an outstanding platform that has become richer every quarter with enhnacments as well as building out the platform. We loved adding the Web Chatbot feature so that we had one platform to use instead of multiple. Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

it doesn't have the full cyle rep actions that are part of a full account based marketing program that captures the full picture, but that's okay. It would be great to see that added in the future, but I bought it for the marketing part of the equation.

On the reporting side I struggle to easily see how a specific type of creative campaign is performing across multiple targets. I have to look at them one by one. This may be a shortcoming in how I am setting up, but that's one area I wish there was a way that the same exact creative banner could be used similar to how HubSpot using the CTA in their sytsem where you have one place for all CTAs to live and therefore can see either by Campaign or by CTA how its doing. Review collected by and hosted on G2.com.

Brian A.

Enterprise (> 1000 emp.)

9/21/2023

"They provide quality results and service!"

5/5

What do you like best about DemandScience?

Adam and Ryan are very good at communicating with me about what to expect and accomidate my campaigns with the proper expectations. They are easy to work with and are prompt to respond when I have questions. I really enjoy working with them. They make the process easy! Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

I do not have a downside to working with DemandScience. Review collected by and hosted on G2.com.

Verified User in Computer Software

Mid-Market (51-1000 emp.)

11/9/2023

"Quality leads for your company"

5/5

What do you like best about DemandScience?

I really appreciate the urgency on things and their customer support. Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

I don't have any so far! They're quick to adjust things that may come up unexpectedly which I appreciate. Review collected by and hosted on G2.com.

Verified User in Human Resources

Enterprise (> 1000 emp.)

11/8/2023

Business partner of the seller or seller's competitor, not included in G2 scores.

"Good leads for nurturing"

3.5/5

What do you like best about DemandScience?

The quality assurance process of the leads is good for verifying email addresses, so they're really good for marketing email nurturing. Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

Most of the phone numbers send to the phone switchboard, they're not direct so the person is not inmediatly reachable. The leads need a long process of nurturing. Most of them are marketing qualified leads but not sales qualified leads. Review collected by and hosted on G2.com.