[ Decentriq Reviews ](https://www.g2.com/products/decentriq-decentriq/reviews) [ Decentriq Reviews ](https://www.g2.com/products/decentriq-decentriq/reviews) # Decentriq Features ##### ## Data Integration (9) 1st-Party Data Integration Integration with ad servers, DSPs, and SSPs, and other data sources for in- and out-bound data transfer. 2nd-Party Data Integration Allows user to combine first party data collected with additional first party data of strategic partners. 3rd-Party Data Integration Breadth of standard integrations to third-party data providers. Offline Data Integration Able to easily integrate data from offline sources. Mobile Data Integration Able to easily integrate mobile data within the DMP platform. Data Import/Export Import and export data to and from software applications Collaboration Tools Provides a channel for team members to share media files, communicate, and work together Real-Time Data Receive data and information in real time Ad Network Integration connects advertisers to websites that want to host advertisements. Show More ##### ## Data Analysis & Optimization (5) Audience Segmentation Ease of segmenting user profiles into groups. Recommendations Analyzes data to find and recommend the highest value customer segmentations. Standard Dashboards Provides pre-built dashboards to aggregate and display data. Custom Reports Allows users to easily build customized reports and dashboards. Campaign Segmentation Group campaigns by project, client, or campaign for better management. Show More ##### ## Platform (10) Data Permissions Able to set data permissions for strategic partners. User, Role, and Access Management Grant access to select data, features, objects, etc. based on the users, user role, groups, etc. Performance and Reliability Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond. Enterprise Scalability Provides features to allow scaling for large organizations. Internationalization Enables users to use the DMP in multiple languages. Advertising Management Manage advertising space and its sales within your network or publication Performance Management Organize and manage the accomplishments and development of employees or performance of applications or systems Campaign Management Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Data Storage Management Manage and store data in a database Customer Experience Management Track and understand a customer's overall satisfaction with a product or service to identify areas of improvement. Show More ##### ## Encryption (9) Email Encryption Encrypts the content of emails and their attachments. Messaging Encryption Encrypts messages being sent via text or within an application. File Transfer Encryption Protects data with within or as it leaves your secure or local network. Data Encryption Provide a level of encryption of data in transit, protecting sensitive data while it lives in the backup application. Document Encryption Provides a level of encryption for text documents. Full-Disk Encryption Encrypts entire device to secure data in case it is lost or stolen. Cloud Encryption Encrypt data to and from the cloud and on cloud storage devices Application Encryption Encrypts all types of data passing through an application. P2P Encryption Encrypt data in transit to create secure communication links between devices or components Show More ##### ## Compliance (5) Authentication Allows administrators to set multi-factor authentication requirements including tokens, keys, or sms messaging Policy Enforcement Abilities to set standards for database security and risk management. User Management Manage user accounts, profiles, roles, permissions, and other details across applications, devices or networks Key Management Manage the creation, exchange, storage, use, and replacement of physical or cryptographic keys. Two-Factor Authentication Extra layer of security that requires not only a password and username but also something specific to that user Show More ##### ## Management (9) Backup Stores data remotely, on-premise, or in cloud databases in case of recovery during disaster. Backup and Recovery Create backups and provide methods to recover deleted/lost data File Management Allows administrators to set levels of encryption for file types. Allows administrators to decide which files to encrypt. Anomaly Detection Monitors activity within networks and alerts administrators when unusual activity occurs. Credential Management Manage usernames, account numbers, passwords, biometric data, public access keys, and other documentation Compliance Management Track and manage adherence to policies for any service, product, process, or supplier Policy Management Create, manage, and track policies and procedures within an organization Incident Management Manage and track all disruptions and incidents Password Management Generate and store passwords in an encrypted database and assist in retrieving lost or forgotten passwords Show More ##### ## Centralized computation (1) Centralized Computation Offers a centralize, neutral location for parties to conduct data analysis. Show More ##### ## Localized computation (1) Localized computation Offers localized computation, where data remains where it resides and is called by API in order to conduct analysis. Show More ##### ## Agentic AI - Data Management Platform (DMP) (7) Autonomous Task Execution Capability to perform complex tasks without constant human input Multi-step Planning Ability to break down and plan multi-step processes Cross-system Integration Works across multiple software systems or databases Adaptive Learning Improves performance based on feedback and experience Proactive Assistance Anticipates needs and offers suggestions without prompting Decision Making Makes informed choices based on available data and objectives Campaign Planning Plan and strategize marketing campaigns Show More ##### ## Additional Functionality (62) Contact Database Centralized database of stakeholders and their contact information such as names, address, phone number etc. AI Copilot A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users Data Migration Move from one database to another, or upgrade the version of database software being used Engagement Tracking Tracks metrics that provide insight into how a user interacts with any interface or product Data Visualization Graphical representation of data Audience Targeting Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention Data Capture and Transfer Import, collect, and capture data from multiple sources Competitive Analysis Evaluating strengths and weaknesses of companies with the same target audience Generative AI Use AI to generate content in the form of text, images, videos, etc. Reporting/Analytics View and track pertinent metrics to find patterns and gain insights from data Data Synchronization Synchronizing data between two or more devices/systems and automatically updating changes to maintain consistency CRM Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system Content Library Centralized repository to store content and assets Data Mapping Track the management and flow of data throughout the organization Customer Journey Mapping Visualize and analyze customer experience across all touchpoints and channels API Application programming interface that allows for integration with other systems/databases SMS Marketing Send promotional campaigns or transactional messages via text messages Data Recovery Ability to restore deleted, hidden, or lost data from an email server/system Drip Campaigns Send automated marketing emails based on user actions over a predetermined period Customer Database A collection of customer information such as contact details, demographics, previous interactions, etc. Email Marketing Create and send email blasts/campaigns Data Profiling Examines, analyzes, and organizes data to create relevant summaries or graphs. Multi-Channel Marketing Coordinate marketing efforts across channels (email, landing pages, social media, etc.) Real-Time Analytics Analyze and gain insights into data in real-time Click Tracking Track the amount of clicks on individual products to measure campaign results Behavior Tracking Track visitors'/audience's responses across web pages and other optimized content Real-Time Reporting Active reporting of data and metrics Data Transformation Translate EDI formats into data suitable for use with company applications. Multi-Campaign Manage multiple campaigns in one system A/B Testing Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness Campaign Analytics Track and interpret campaign performance metrics Data Verification Process of checking different types of data for accuracy to avoid errors or inconsistencies Data Extraction Automatically retrieve and pull information from documents, websites, images, data sets, and other sources Behavioral Analytics Track and analyse user behavior within a system or network Multiple Data Sources Allows users to manage data from a number of sources Reporting & Statistics Collection, analysis, and representation of numerical data and generation of reports to understand various patterns ROI Tracking Monitor conversion rates and analyze effectiveness and profitability of marketing efforts Predictive Analytics Predict future data based on historical data sets PCI Compliance Store, process, and transmit cardholder data in compliance with the Payment Card Industry Data Security Standard (PCI DSS) HIPAA Compliant Compliant with HIPAA, which sets standards for sensitive patient data protection Secure Login At least a username and password is required to access the system Access Controls/Permissions Define levels of authorization for access to specific files or systems Tokenization Convert sensitive data into unique identification symbols (Tokens) that retain all essential information Real-Time Monitoring Active monitoring of systems, applications, or networks Threat Response Identifying, analyzing, and mitigating security issues and taking appropriate action to protect systems and data from potential harm SSL Security Security protocol that ensures secure, encrypted communication over the internet, safeguarding sensitive data from unauthorized access AI Copilot A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users Remote Access/Control Access work applications remotely, for when working away from the office and/or traveling Generative AI Use AI to generate content in the form of text, images, videos, etc. Active Directory Integration Integrates with Active Directory Security Auditing Systematic evaluation of the security of a company's overall security system and situation API Application programming interface that allows for integration with other systems/databases Reporting/Analytics View and track pertinent metrics to find patterns and gain insights from data Alerts/Escalation System alerts about the need to escalate an issue or request Single Sign On Allow users to access multiple services after entering their login credentials once Event Logs A chronological record of actions or occurrences within a network, software, or process Activity Dashboard Dashboard to view the status of ongoing processes, identify current incidents and track past activities Secure Data Storage Securely stores data to prevent data loss or breaches Audit Trail A record of all activities within the system, including user access, changes made, etc. Third-Party Integrations Set up connections to third-party platforms to improve business processes Data Security Protect sensitive data for digital privacy Activity Tracking Track and document all activities across devices, networks, and other systems Show More ## 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