---
title: Leadfeeder Reviews
meta_title: 'Leadfeeder Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 865 reviews by the users' company size, role or industry
  to find out how Leadfeeder works for a business like yours.
aggregate_rating:
  rating_value: 4.3
  review_count: 865
  scale: '5'
date_modified: '2026-08-09'
parent_category:
  name: Lead Generation
  url: https://www.g2.com/categories/lead-generation
---


# Leadfeeder Reviews
**Vendor:** Leadfeeder  
**Category:** [Visitor Identification Software](https://www.g2.com/categories/visitor-identification)  
**Average Rating:** 4.3/5.0  
**Total Reviews:** 865
## About Leadfeeder
Leadfeeder is a B2B website visitor identification and lead generation platform that reveals which companies are visiting a website and turns anonymous web traffic into actionable sales and marketing intelligence. It helps B2B marketing, sales, and revenue operations teams see which companies are visiting their site, even when those visitors never fill in a form, so they can follow up while interest is high. Leadfeeder identifies the companies behind anonymous website visitors by matching web traffic to an IP-to-company database of 60M+ companies and 400M+ verified contacts. It shows which organizations visited, the pages they viewed, and the behavior that signals buying intent. Companies can be prioritized by fit and intent, filtered against your Ideal Customer Profile (ICP), enriched with company and contact data, and routed into CRM, marketing, and advertising tools. Getting started is self-serve. Users add a lightweight JavaScript snippet to their website, directly or through Google Tag Manager, and see their first identified companies within minutes. A free plan with limited features is available, alongside a 14-day trial that unlocks all features to experiment with, no credit card required and no commitment. Recent additions to the platform include Leadfeeder AI, Workflows, ICP Insights, and an MCP Server. Leadfeeder AI summarizes visitor activity, scores companies against your ICP, finds contacts, and alerts on buying signals. Workflows is no-code automation that routes leads, enriches records, updates the CRM, and triggers Slack or webhook alerts. ICP Insights shows how much of your web visitor traffic matches defined ICP segments and which sources bring the best-fit companies. The MCP Server (in beta) connects Leadfeeder data to AI assistants such as Claude and ChatGPT so teams can query web visitor and account data in plain language. Beyond the free plan and trial, Leadfeeder offers paid plans and a custom enterprise tier. It collects and processes data under EU data-protection standards and is GDPR compliant, and integrates with tools including Salesforce, HubSpot, Pipedrive, Microsoft Dynamics 365, Zoho, Slack, Microsoft Teams, Google Ads, and Zapier.



## Leadfeeder Pros & Cons
**What users like:**

- Users value Leadfeeder for its **effective lead generation** capabilities, providing deep insights into website visitor behavior. (23 reviews)
- Users find **Dealfront&#39;s ease of use** exceptional, allowing for quick setups and efficient campaign preparation. (22 reviews)
- Users value the **actionable insights** from Leadfeeder, which enhance lead identification and engagement for sales and marketing. (13 reviews)
- Users find the **seamless integration** with HubSpot and Google Tag Manager enhances usability and efficiency greatly. (13 reviews)
- Users value the **ease of finding contact information** with Leadfeeder, enhancing their prospecting and outreach efforts. (11 reviews)
- Easy Integrations (9 reviews)
- Users love the **seamless CRM integration** of Leadfeeder, enhancing their understanding of customer interactions and engagement. (7 reviews)
- Time-saving (7 reviews)
- Accuracy (6 reviews)
- Customer Support (6 reviews)

**What users dislike:**

- Users report **inaccurate data** from Leadfeeder, citing issues with completeness and duplicate company entries. (5 reviews)
- Users find the service **expensive** , especially following unexpected price increases and limited value for smaller companies. (5 reviews)
- Users criticize the **inaccurate data** from Leadfeeder, experiencing issues like duplicates and missing essential contact information. (5 reviews)
- Users find the **incorrect information** in Leadfeeder frustrating, leading to data inaccuracies and duplicate entries. (5 reviews)
- Users face **integration issues** with Leadfeeder, leading to manual processes and difficulties connecting with other tools. (5 reviews)
- Users find the **limited contacts** information frustrating, making it difficult to identify key decision makers effectively. (5 reviews)
- Users experience **missing information** on visitor identification, impacting tracking and support responsiveness. (5 reviews)
- Users express frustration with **poor customer support** , experiencing delays in responses and unclear cancellation policies. (5 reviews)
- Users find the **lead quality lacking** , with incomplete data and no insights into key decision-makers. (4 reviews)
- Filtering Issues (3 reviews)

## Leadfeeder Reviews
  ### 1. Ease of use, efficient results

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 24, 2021

**What do you like best about Leadfeeder?**

The clear interface and the customer support

**What do you dislike about Leadfeeder?**

The surprise in the pricing model when I recommend our clients to LF

**What problems is Leadfeeder solving and how is that benefiting you?**

Lack of acquisition quality in our sales team

  ### 2. Good product

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Management Consulting | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 22, 2021

**What do you like best about Leadfeeder?**

It is easy to use. The data are clear and all It´s simple.

**What do you dislike about Leadfeeder?**

I don´t know If we can use the information to get more customers.

**What problems is Leadfeeder solving and how is that benefiting you?**

Discover potencial customers

  ### 3. Great experience!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Photography | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 25, 2021

**What do you like best about Leadfeeder?**

Managed to find untapped potential with this app

**What do you dislike about Leadfeeder?**

Emails are not there most of the time, sometimes it is hard to find a decision maker..

**What problems is Leadfeeder solving and how is that benefiting you?**

Finding leads that I would normally not even notice

  ### 4. Important tool for B2B companies

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 25, 2020

**What do you like best about Leadfeeder?**

Excellent tool for getting to know your website visitors

**What do you dislike about Leadfeeder?**

The tool is expensive, they could have more flexible plans.

**What problems is Leadfeeder solving and how is that benefiting you?**

I discovered the companies that sought my services during my campaigns

  ### 5. Nice tracking tool

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Oil & Energy | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 28, 2021

**What do you like best about Leadfeeder?**

See who went on your web-site and how long in just a few seconds. Countries at a glance with the flags

**What do you dislike about Leadfeeder?**

Nothing really except maybe e-mail addresses not always updated

**Recommendations to others considering Leadfeeder:**

you get the things clear

**What problems is Leadfeeder solving and how is that benefiting you?**

See who's really following you on purpose and who got on your web-site by mistake. Knowing better how visitors are viewing the different pages of your web-site

  ### 6. Echobot helps us to boost our business

**Rating:** 4.5/5.0 stars

**Reviewed by:** Philipp G. | Marketing Data Analyst, Enterprise (> 1000 emp.)

**Reviewed Date:** March 25, 2021

**What do you like best about Leadfeeder?**

Good Data Quality, which is alsways up to date. Great support!

**What do you dislike about Leadfeeder?**

Signals from social media could b wrong sometimes and have to be proven manually.

**What problems is Leadfeeder solving and how is that benefiting you?**

Data of new customers for telesales campaigns

**Official Response from Franziska Hoer:**

> Hi Philipp, thanks so much for your review and the feedback to our Sales Intelligence Platform!

We are really happy that you work with Echobot on a daily basis and that our Sales Intelligence Platform helps you with high-quality B2B data. That's what we're here for. Keep it up!

In case there are any open questions or more feedback from your side, don’t hesitate to give us a call  +49 (721) 500 57 500 or write us an email at service@echobot.de.

For your future with Echobot we wish you all the best!

  ### 7. LEad feeder has helped us win a large number of clients over almost 7 years.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jack R. | Digital Project Executive, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 18, 2020

**What do you like best about Leadfeeder?**

You can now identify and track the behaviour of individuals visiting your website. You’ll now be able to see more detail as to what users did while on your website whilst viewing in HubSpot. Something that I find very useful as I use both tools.

**What do you dislike about Leadfeeder?**

I used to not like the no notification but now you get alarmed in the UI in real-time when there are new companies on your site. Meaning you can follow up quickly and start conversations

**What problems is Leadfeeder solving and how is that benefiting you?**

We can now find out who is actually using our website and get in touch with them. We actually wrote a blog article about how we like to use Leadfeeder and a list of all of its new features. Read more here - https://carpe-diem.co.uk/news/whos-visiting-my-website-and-how-can-i-find-out/

  ### 8. Quality information on website users

**Rating:** 5.0/5.0 stars

**Reviewed by:** Martin H. | Co-Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 19, 2021

**What do you like best about Leadfeeder?**

Ease of use to access details of  on website users

**What do you dislike about Leadfeeder?**

Nothing really. If used correctly, you shouldn't have any problems.

**What problems is Leadfeeder solving and how is that benefiting you?**

It gives us a clear idea of who is interested in our products and helps us  see results of marketing efforts

  ### 9. Leads Leads Leads and so much more

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 07, 2021

**What do you like best about Leadfeeder?**

I love the integration with LinkedIn and the ease of follow up and contact directly from Leadfeeder. I also like the ability to delegate leads directly from Leadfeeder into our Hubspot CRM.

**What do you dislike about Leadfeeder?**

Nothing, it would be great if it was a bit more cost effective.

**Recommendations to others considering Leadfeeder:**

Leadfeeder is a must for any sales driven organisation in order to keep informed and ahead of your competition.

**What problems is Leadfeeder solving and how is that benefiting you?**

We are gaining insights into our customers and accelerating our sales cycle.

  ### 10. Test

**Rating:** 4.0/5.0 stars

**Reviewed by:** Kaj T. S. | Senior Business Analyst, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 22, 2021

**What do you like best about Leadfeeder?**

See who visited our websites. It was a nice thing.

**What do you dislike about Leadfeeder?**

It did not show the contact name. So it would be nice if this were possible.

**Recommendations to others considering Leadfeeder:**

Use this in combination with other marketing automation tools. Then it will be very powerfull.

**What problems is Leadfeeder solving and how is that benefiting you?**

If potential customers visit our website, we could see who they were.

  ### 11. Genius product

**Rating:** 5.0/5.0 stars

**Reviewed by:** Peter S. | CEO / Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 07, 2020

**What do you like best about Leadfeeder?**

I like the rating system which allows us to focus on legitimate leads.  I also like the analyses, like leads by industry and by country.

**What do you dislike about Leadfeeder?**

Not all leads generate information (from Leadfeeder's side) such as company and company contact info, but generally the additional information that Leadfeeder provides on most companies is very useful and often spot on.

**What problems is Leadfeeder solving and how is that benefiting you?**

We thought we had adequate demo leads just from our activity on social (and since @LatelyAI is the leading social media software product in the market we're pretty good at that) but when we saw the companies and the industry segments that were visiting our website we knew we were missing a bigger opportunity.

  ### 12. It's an awesome software to monitor your potential clients

**Rating:** 4.5/5.0 stars

**Reviewed by:** Şafak Mert Y. | Marketing Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 18, 2021

**What do you like best about Leadfeeder?**

It's allow me to see potential clients and help me to grow up my business

**What do you dislike about Leadfeeder?**

I don't see anything useless but pricing, pricing is way too high for Turkey because of the exchange rates.

**What problems is Leadfeeder solving and how is that benefiting you?**

It's easier to contact the companies which is needs to us.

  ### 13. Easy to use tool for b2b marketing.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Accounting | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 20, 2021

**What do you like best about Leadfeeder?**

Tracking the number of visitors to your business website is easy. I can see who is visiting the site and where they are visiting.

**What do you dislike about Leadfeeder?**

Visits to the site by robots are annoying

**What problems is Leadfeeder solving and how is that benefiting you?**

New customer acquisition. It makes it easier to target marketing specifically to those who have already made a purchasing decision.

  ### 14. Very useful tool

**Rating:** 4.0/5.0 stars

**Reviewed by:** Fabian U. | Co-Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 11, 2021

**What do you like best about Leadfeeder?**

- Information on companies who visited your website
- Linkedin contacts within a company who visited
- Connectivity to Hubspot

**What do you dislike about Leadfeeder?**

- Lots of ISP entries of companies or private IP's - without the option to exclude them from the list (or at least i havent found it)

**What problems is Leadfeeder solving and how is that benefiting you?**

- Acquiring new business
- Seeing copetitors visiting your site, which is satisfying somehow :)

  ### 15. Easy to use, useful information

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 27, 2021

**What do you like best about Leadfeeder?**

The simplicity of the platform is fantastic.  I love that I can see who the leads are on a personal level.

**What do you dislike about Leadfeeder?**

No leads converted to date and not sure I am maximizing the benefits of the platform.  Been directed to their guides but do not have time to go through everything fully and set it up.  Too expensive as well.

**What problems is Leadfeeder solving and how is that benefiting you?**

Typically, you can see the company that comes to your website.  With leadfeeder you can see the person! This is a real time saver.

  ### 16. Good sales and marketing tool to capitalise on relevant site visitors

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 28, 2020

**What do you like best about Leadfeeder?**

Easy to use interface, ability to structure it according to your own business needs and the leadfeeder contact team is very helpful.

**What do you dislike about Leadfeeder?**

The sales team sometimes complained that it was too time consuming to follow up on the leads from the software, and to really get a ROI on the software it is really important that your organisation is behind it and that you track your opportunities arriving from the platform. As is often the case the technical support only covers the leadfeeder platform itself so you need to ensure that your own implementation to CRM and reporting is fully understood and done correctly. But that is less to do with this system. 
Sometimes the data was a bit out of date and the categories were a bit off (feedback from the sales team)

**Recommendations to others considering Leadfeeder:**

Ensure you have your CRM and other systems connected for best results.

**What problems is Leadfeeder solving and how is that benefiting you?**

There are many solutions today that covers a reverse IP report and connects it to public contact data. For us it gave additional signals depending on the pages site visitors were on, and I believe we could do more with custom landing pages and this system.

  ### 17. Useful

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 12, 2021

**What do you like best about Leadfeeder?**

To know who visited your website and which pages they looked at.

**What do you dislike about Leadfeeder?**

Sometimes, if the company is not big enough, the name is not displayed.

**What problems is Leadfeeder solving and how is that benefiting you?**

Lead generation is easier.

  ### 18. Great for discovering leads that came to your site and great customer service.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Damien M. | B, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 02, 2021

**What do you like best about Leadfeeder?**

The UX platform is very easy to use and understand.

**What do you dislike about Leadfeeder?**

Unable to provide user tracking info via e-newsletter strategy.

**What problems is Leadfeeder solving and how is that benefiting you?**

Helps identify leads and also helps you track visits to your site that can be attributed to your marketing and sales efforts.

  ### 19. Better Data Gets Better Results

**Rating:** 4.5/5.0 stars

**Reviewed by:** Jason S. | Account Executive, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 09, 2020

**What do you like best about Leadfeeder?**

Leadfeeder has access to better data on the site users than other similar services. We've used a number of these services. Most tell you that "Comcast" or "AT&T" visits your site which is not super helpful for lead generation. One service only flagged traffic in foreign countries, which also wasn't super helpful. Some rely on ARIN WHOIS data alone -- Leadfeeder appears to be adding additional data which delivers value. The interface is easy to use and it has integrations with other tools like Hubspot that can help deliver notifications so that users can take action.

**What do you dislike about Leadfeeder?**

I wish it could identify more users. The great majority of users who come to our site are not able to be identified.So it ends up having limited utility and you need to rely on other efforts to convert site visitors into buyers, such as remarketing or increasing the conversion rate of forms on the site.

**Recommendations to others considering Leadfeeder:**

Be realistic in what it can provide: there's only so much these types of services can provide -- best to augment with lead generation forms, display remarketing and other techniques.

**What problems is Leadfeeder solving and how is that benefiting you?**

We are using Leadfeeder to identify business users who don't fill out forms on our web site. We follow up with targeted emails using an email sequence to see if we can engage the user that way. We've engaged a few potential clients this way and it can be a great way to make a first impression.

  ### 20. A Very Good Application for Website Visitor Intelligence

**Rating:** 3.5/5.0 stars

**Reviewed by:** Derryck C. | Web Development & Analytics Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 22, 2021

**What do you like best about Leadfeeder?**

It's very easy to use and well designed. There is plenty of detail about visitors to your website.

**What do you dislike about Leadfeeder?**

There's no option to view all visitor paths through the website (for both identified companies and visitors hidden behind ISPs). Such an option would be invaluable for evaluating the effectiveness of different inbound marketing activities as it would allow website owners to see how many web visitors from different inbound sources went on to submit an enquiry form (for example).

**What problems is Leadfeeder solving and how is that benefiting you?**

It proved very insightful for turning anonymous web visitors into named entities.

  ### 21. Clean yet powerful solution

**Rating:** 3.5/5.0 stars

**Reviewed by:** Gerald N. | Managing Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 10, 2020

**What do you like best about Leadfeeder?**

Clean interface, does everything it needs to do. Free version will be enough for very basic requirements.

**What do you dislike about Leadfeeder?**

Entry prices could be lower for smaller businesses

**What problems is Leadfeeder solving and how is that benefiting you?**

We can see which companies are interested in our services and may provide a follow-up

  ### 22. Good tool for start-ups and if you don't have a marketing team

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 07, 2020

**What do you like best about Leadfeeder?**

It's a good tool if you are a start-up with limited resources and not a marketing team that focuses on all the marketing aspects. 
There are a lot of competitors out there but if you fall into one of the categories mentioned above Leadfeeder is handy to have an insight of the kind of traffic that you get and project it into your sales effort. You get a good overview of the amount of time visitors spend on different pages and how they got there (even though the last info doesn't seem to be extremely accurate)
It does also give a suggestion of the potential decision makers to contact in that company, which cuts down your research time (only if it is a mid-size/small company though).

**What do you dislike about Leadfeeder?**

It's very limited in the amount of things it can do, customization and usage in general - but again if you don't have a marketing team there is no use in spending loads of money on more expensive tools that wouldn't be used at their full capacity.

**What problems is Leadfeeder solving and how is that benefiting you?**

Identifying visitors, understanding what they look for on our website and subsequently improve certain pages and adjust sales outreach accordingly, quality scoring of the leads that lend on the website

  ### 23. Great insights on site visitors

**Rating:** 4.5/5.0 stars

**Reviewed by:** Kym B. | Senior Marketing Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 11, 2021

**What do you like best about Leadfeeder?**

Easy to use and view information. Great insights.

**What do you dislike about Leadfeeder?**

Need to set up exclusions. Sometimes see ISPs instead of companies.

**What problems is Leadfeeder solving and how is that benefiting you?**

Need to know which companies are visting to target them with ads and messaging. Sometimes see  companies that we hadn't thought of targeting.

  ### 24. New customer

**Rating:** 5.0/5.0 stars

**Reviewed by:** Roland F. | Produktmanager Rohr und Rohrzubehör rostfrei, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 09, 2021

**What do you like best about Leadfeeder?**

The possibility to switch in Target to the website, to order the result per employee 
results. The possibility to blacklist results and to export the list.

**What do you dislike about Leadfeeder?**

Nothing, everything is fine! Only the time of the request is sometimes a little bit longer.

**What problems is Leadfeeder solving and how is that benefiting you?**

We found a lot of new potential customers.

**Official Response from Franziska Hoer:**

> Dear Roland, wow! Thank you so much for that amazing feedback to our Sales Intelligence Platform! 

We’re happy you enjoy using Echobot in your daily business and that you were able to find many new potential customers! In case there is any open question from your side, don’t hesitate to contact us at any time. 

For your future with Echobot we wish you all the best! 

  ### 25. Great for identifying visitors on your website

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ryan B. | Director of Recruiting/Sales, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 05, 2020

**What do you like best about Leadfeeder?**

Leedfeeder identifies companies viewing your website, and can tell which page URLs are being viewed.

This information helps identify sales leads which can increase revenue.

They also email you daily updates via email.

Software is easy to use and works better than some others I have used.

**What do you dislike about Leadfeeder?**

So far no downsides and there is a  free basic version as well

**Recommendations to others considering Leadfeeder:**

There is a free trial that gives you access to the platform so give it a try.

**What problems is Leadfeeder solving and how is that benefiting you?**

No problems, benefits include getting additional sales leads for the company

  ### 26. Blown away with results

**Rating:** 5.0/5.0 stars

**Reviewed by:** Nick S. | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 08, 2021

**What do you like best about Leadfeeder?**

The day to day insights and data we received.

**What do you dislike about Leadfeeder?**

That we didnt sign up or find out about this faster.

**What problems is Leadfeeder solving and how is that benefiting you?**

We are finding out on a day to day basis who is visiting our site and what they're looking at which helps start the conversation on how we can best support them and solve their problems.

  ### 27. Great Tool

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 22, 2021

**What do you like best about Leadfeeder?**

The fact that we can gauge the type of clients that are looking for our services

**What do you dislike about Leadfeeder?**

The price tag on a monthly basis is tough for young agencies

**What problems is Leadfeeder solving and how is that benefiting you?**

We are gaining insights into who is visiting our website on a regular basis

  ### 28. Nice interface, insightful data

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 08, 2021

**What do you like best about Leadfeeder?**

The ability to get additional information about our audience integrating with our current CRM

**What do you dislike about Leadfeeder?**

Not fully integrated with HubSpot.......

**What problems is Leadfeeder solving and how is that benefiting you?**

A better understanding of our traffic

  ### 29. Good Tool

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Accounting | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 04, 2020

**What do you like best about Leadfeeder?**

I Think Leadfeeder is a great tool to give B2B Website data a face for business opertunities.

**What do you dislike about Leadfeeder?**

better people identification to go for a sharp target in the next steps

**Recommendations to others considering Leadfeeder:**

no

**What problems is Leadfeeder solving and how is that benefiting you?**

Faces to customers

  ### 30. Echobot changed our day!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Leisure, Travel & Tourism | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 25, 2021

**What do you like best about Leadfeeder?**

Using Echobot in our B2B sales was a great decision. We no longer need to buy addresses and we always find the right contact person. Echobot has changed our day! "

**What do you dislike about Leadfeeder?**

nothing, its easy to work, 
I don't know what can be improved

**What problems is Leadfeeder solving and how is that benefiting you?**

We get to B2B customers much easier

**Official Response from Franziska Hoer:**

> Dear Echobot user, wow! Thank you very much for your review here on G2!

We're thrilled that you don't want to miss our Sales Intelligence Platform in your daily sales business anymore. And we are of course glad that you don't need to buy addresses anymore. Amazing!

In case there are any open questions or more feedback from your side, don’t hesitate to give us a call  +49 (721) 500 57 500 or write us an email at service@echobot.de.

For your future with Echobot we wish you all the best!

  ### 31. seems we get a few leads that are not in the US

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 05, 2020

**What do you like best about Leadfeeder?**

fresh leads are always interested in, good ones too

**What do you dislike about Leadfeeder?**

too many outside the US for we only sell in the US, no plan for smaller volumes

**Recommendations to others considering Leadfeeder:**

too long of a survey, price might be too high for small companies

**What problems is Leadfeeder solving and how is that benefiting you?**

Too many leads out of our marketplace

  ### 32. Leadfeeder is good!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Max v. | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 04, 2021

**What do you like best about Leadfeeder?**

To be able to see who visits your website and which pages, that's simple and important!

**What do you dislike about Leadfeeder?**

It's maybe a bit odd to be contacting people after they only visited our website. But you can go around that though.

**What problems is Leadfeeder solving and how is that benefiting you?**

I have been able to learn what kind of companies visit our website.

  ### 33. Good Platform to learn about your SEO targetting

**Rating:** 5.0/5.0 stars

**Reviewed by:** Chrissy  S. | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 14, 2020

**What do you like best about Leadfeeder?**

I like that I can see the company names and that there is diversity weekly in the reporting. It helps inform how we can update our website to be more targeted.

**What do you dislike about Leadfeeder?**

The free edition is super limited, the pro is expensive.

**Recommendations to others considering Leadfeeder:**

Give it a go, it is worth seeing if it is a tool that will work for your company to understand who your traffic really is.

**What problems is Leadfeeder solving and how is that benefiting you?**

Website content and PPC targetting becomes much better when you understand your specific traffic.

  ### 34. Great platform for Business Development

**Rating:** 5.0/5.0 stars

**Reviewed by:** Hugh V. | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 16, 2020

**What do you like best about Leadfeeder?**

Cost effective and provides valuable insights.
This has enabled us to identify organisations that have visited our leads but have not completed any contact forms on the platform.

**What do you dislike about Leadfeeder?**

Free version is too limiting as provides no leads. Would be much better if this was covered over a working week rather just 3 days.

**What problems is Leadfeeder solving and how is that benefiting you?**

We are ensuring we capture all of the leads and follow up with enquiries regardless of whether they submit a CTA

  ### 35. A great vision of who's accessing your site and the effectiveness of your marketing actions.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 28, 2020

**What do you like best about Leadfeeder?**

The possibility to know which company is accessing my website, get alerts for recurrent users and being able to connect with Hubspot.

**What do you dislike about Leadfeeder?**

The way Leadfeeder is matching a company name with the IP addresses some time is confusing or misleading. Very often people access from some sites that are not what they are representing.
For example somebody in a hotel connects to my website, I cannot know who it is, and I will receive a visit from the hotel company.
Some people connects to my website, which is an employee of a very large company, and actually I don't know if it is being accessed for the company purpose itself or a startup owner who is trying to build something new.

**Recommendations to others considering Leadfeeder:**

Try it and see if it works for your niche segment.
I had never seen such detailed information beyond Google Analytics.

**What problems is Leadfeeder solving and how is that benefiting you?**

I know a potential company visiting my website and its recurrency.
In several cases we can start conversations with those companies although we don't know who is watching.
Ultimately, this triggers a lead and we follow up in that direction.

  ### 36. Data for actionable insights

**Rating:** 4.0/5.0 stars

**Reviewed by:** Christian C. | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 12, 2021

**What do you like best about Leadfeeder?**

Leadfeeder premium provides a large amount of data points for actionable insights.

**What do you dislike about Leadfeeder?**

The free version doesn't provide enough functionality to be worth using.

**What problems is Leadfeeder solving and how is that benefiting you?**

Leadfeeder allows us to understand our customers better.  It also provides specific data points that makes it easier to reach them.

  ### 37. Great Lead Tracker!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Executive Office | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 02, 2021

**What do you like best about Leadfeeder?**

What I like best about the Leadfeeder is that  it gives you clear details  and much accurate location compared to other tracker.

**What do you dislike about Leadfeeder?**

Though the service is great, the  price is a bit expensive.

**What problems is Leadfeeder solving and how is that benefiting you?**

No problem as of the moment reported. Benefits -- it is easier to follow up with Leads if you know they visited your website.

  ### 38. It depends on the purpose

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 10, 2021

**What do you like best about Leadfeeder?**

The tool primarily facilitates prospecting.

**What do you dislike about Leadfeeder?**

Cannot determine who has visited the pages.

**What problems is Leadfeeder solving and how is that benefiting you?**

Add mass to the beginning of the funnel.

  ### 39. I highly recommend Leadfeeder to everyone who needs to get in contact with KEY persons who

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 20, 2021

**What do you like best about Leadfeeder?**

Using leadfeeder i succeed to get in touch with important persons and informations needed for successful job activities

**What do you dislike about Leadfeeder?**

It would be great to see all information about the lead

**Recommendations to others considering Leadfeeder:**

Improve your business, use leeds!

**What problems is Leadfeeder solving and how is that benefiting you?**

Getting in contact with potentional clients

  ### 40. Easy to use and useful for tracking interest

**Rating:** 4.0/5.0 stars

**Reviewed by:** Georgi H. | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 03, 2020

**What do you like best about Leadfeeder?**

I like that sometimes I can track the frequent visits from some of the prospects

**What do you dislike about Leadfeeder?**

When I receive the weekly summary of how many leads I had and when I click the link - I don't see them

Leadfeeder identified a total of 10 leads and 6 of them were on your site for the first time . 
 
Check out 6 new leads  - and when you clock you see 1 or 2

**What problems is Leadfeeder solving and how is that benefiting you?**

Lead prospecting and interes

  ### 41. Do you need qualified customer master data quickly? Use Echobot!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ursula S. | Inhouse Sales Support Agent

**Reviewed Date:** April 15, 2021

**What do you like best about Leadfeeder?**

High information density, quick response to corrections,

**What do you dislike about Leadfeeder?**

Partly misleading branches of the economy, e.g. holdings

**What problems is Leadfeeder solving and how is that benefiting you?**

Qualification of incoming customer inquiries, quick results without having to surf for a long time. convenient transmission through interface.

**Official Response from Franziska Hoer:**

> Dear Ursula, thanks for reviewing us here on G2! 

We’re so happy that you enjoy working with our Sales Intelligence Platform on a daily basis. In case there are any open questions or suggestions from your part, just give as a call +49 (721) 500 57 500 or write us an email service@echobot.de. 

For your future with Echobot we wish you all the best! 

  ### 42. Bringing in the new leads!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Construction | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 15, 2021

**What do you like best about Leadfeeder?**

Let’s you know how often a potential lead is touching your website, giving you the opportunity to reach out to their team or to follow their interest.

**What do you dislike about Leadfeeder?**

Probably not the best fit for the water space.

**What problems is Leadfeeder solving and how is that benefiting you?**

Knowing when potential leads from certain communities are conducting research about the company.

  ### 43. Good tool to uncover website visitors.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 26, 2021

**What do you like best about Leadfeeder?**

Filter options and contact finder matches.

**What do you dislike about Leadfeeder?**

A big part of leads are not relevant, they are just internet providers.

**What problems is Leadfeeder solving and how is that benefiting you?**

Lead generation

  ### 44. The perfect sales tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Benjamin H. | CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 25, 2021

**What do you like best about Leadfeeder?**

The perfect sales tool which makes sales super easy. All the Info you need as a sales guy under your fingertips!

**What do you dislike about Leadfeeder?**

Only available in DACH and UK so far...but they are working on more

**What problems is Leadfeeder solving and how is that benefiting you?**

Searching the right guy to reach in a given company

**Official Response from Franziska Hoer:**

> Hi Benjamin, thank you so much for your review here on G2!

We're glad you enjoy working with Echobot and that it helps you find contacts and decision-makers in seconds. Amazing! Keep up the good work.

In case there are any open questions or more feedback from your side, don’t hesitate to give us a call  +49 (721) 500 57 500 or write us an email at service@echobot.de.

For your future with Echobot we wish you all the best!

  ### 45. Useful with a campaign

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Research | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 06, 2020

**What do you like best about Leadfeeder?**

Leadfeeder provides a view of which companies are looking at our website. This is particularly useful if running some direct outbound work, to correlate reach out and response to the website.

**What do you dislike about Leadfeeder?**

The reality is that you can't see exactly who is looking at your site, hence it is a deduction from an outbound campaign. So if you just want to see which brands are landing on your site, this can help, but there isn't much you can do with that unless it is part of another campaign. ]

I dislike that Leadfeeder call everything a 'Lead', when it really isn't.

**Recommendations to others considering Leadfeeder:**

Just looking at what brands are looking at your site is just an ego tool, it doesn't add much value - but if you are reaching out to people and you want to see if their company is looking at your site, this very useful.

**What problems is Leadfeeder solving and how is that benefiting you?**

We are reaching out directly to people we believe share our views and would benefit from our services. We don't want to send direct comms as part of an email campaign, so we don't want to track everything as it isn't personal, so it is nice to see if we get engagement from a brand in which we have sent an individual a reach out email.

  ### 46. Leadfeeder

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Hospitality | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 16, 2021

**What do you like best about Leadfeeder?**

To customize the feeds on the run to highlight the leads and to motivate sales people

**What do you dislike about Leadfeeder?**

We would certainly love to have the integration with Klaviyo to make more out of our sales funnel and lead management

**Recommendations to others considering Leadfeeder:**

Spend some time with the tool and enjoy!

**What problems is Leadfeeder solving and how is that benefiting you?**

Making the most of the traffic on the website and feeding the prescreened info to our sales

  ### 47. Great tool for closing the loop and completing the trifecta!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 21, 2020

**What do you like best about Leadfeeder?**

Every day Leadfeeder collects and shows you new companies that visited your site. It shows you the quality of the lead, which pages were visited and more. With this info you can go to work a lot more surgical than not knowing this. Use this to complement your ads and (content) marketing strategy and close the loop. I like to call it the trifecta.

**What do you dislike about Leadfeeder?**

Sometimes there are duplicate leads showing up. You can't merge them which is a pity. Also not every lead has great quality data so it is necessary to spend some time each day or week to clean it up a bit. Also people working from home right now and not connected to a vpn or corporate network won't show up since they are private and they can't show them. In my onboarding they said they are working on identifying people WFH too.

**Recommendations to others considering Leadfeeder:**

Have a plan or strategy at hand when starting. Its great seeing all that data but not knowing what to do with it can be disastrous. Ask help from the customer success people, they are great and can point you in the right direction.

**What problems is Leadfeeder solving and how is that benefiting you?**

We are closing our sales/marketing loop and our trifecta strategy: ads, content marketing and lead generation for inbound.

  ### 48. Good tool to find new leads.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Jonas T. | Chief Executive Officer, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 21, 2021

**What do you like best about Leadfeeder?**

We were seeing the companies that visited our website and retargeting them on Linkedin.

**What do you dislike about Leadfeeder?**

When you are a small company, small traffic does not generate much information.

**What problems is Leadfeeder solving and how is that benefiting you?**

Understanding our customers

  ### 49. Not sure what to expect really, would like to try again. Login in with Google didn't work.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Anton S. | Marknadschef, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 17, 2021

**What do you like best about Leadfeeder?**

Seeing Leads, country and even region and pageviews of the different leads.

**What do you dislike about Leadfeeder?**

nothing that I can think of right now. Overall gives me exactly the data I need.

**What problems is Leadfeeder solving and how is that benefiting you?**

We have realized that we actually target our desired audience, doing a lot of marketing activities its nice to see that our companies not only visit our website but also attend our events.

  ### 50. Perfect Acquisition Tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Valenti K. | CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 20, 2021

**What do you like best about Leadfeeder?**

Nice feature for B2B Websites. Check it out.

**What do you dislike about Leadfeeder?**

The Price is really high, i like it but i'm not willing to pay 1000$ a year

**What problems is Leadfeeder solving and how is that benefiting you?**

Get Leads from the website


## Leadfeeder Discussions
  - [Will it be possible ti find who has been connected when it is a big company](https://www.g2.com/discussions/31141-will-it-be-possible-ti-find-who-has-been-connected-when-it-is-a-big-company) - 1 comment, 2 upvotes
  - [How do you manage the time effort to follow the leads for new biz?](https://www.g2.com/discussions/how-do-you-manage-the-time-effort-to-follow-the-leads-for-new-biz) - 1 comment, 1 upvote
  - [Can I see where my leads are coming from?](https://www.g2.com/discussions/51221-can-i-see-where-my-leads-are-coming-from) - 2 comments, 1 upvote
  - [How do I integrate mailchimp with leadfeeder](https://www.g2.com/discussions/39656-how-do-i-integrate-mailchimp-with-leadfeeder) - 1 comment, 1 upvote
  - [Lead management](https://www.g2.com/discussions/38634-lead-management) - 2 comments, 1 upvote

- [View Leadfeeder pricing details and edition comparison](https://www.g2.com/products/leadfeeder-leadfeeder/reviews?page=36&section=pricing&secure%5Bexpires_at%5D=2026-08-10+21%3A31%3A05+-0500&secure%5Bsession_id%5D=f78b2ee2-9d73-4824-bb57-0cf2c56c3e0e&secure%5Btoken%5D=109515ddc6b1df1392e9fb5cbaebb70fd13dcfb092a3f573963c21837453a272&format=llm_user)
## Leadfeeder Integrations
  - [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews)
  - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews)
  - [Clay](https://www.g2.com/products/clay-clay/reviews)
  - [Gong](https://www.g2.com/products/gong/reviews)
  - [Google Ads](https://www.g2.com/products/google-ads/reviews)
  - [Google Analytics](https://www.g2.com/products/google-analytics/reviews)
  - [Google BigQuery Data Transfer Service](https://www.g2.com/products/google-bigquery-data-transfer-service/reviews)
  - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews)
  - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews)
  - [LinkedIn Ads Tracker](https://www.g2.com/products/linkedin-ads-tracker/reviews)
  - [Microsoft Dynamics 365 Connector](https://www.g2.com/products/microsoft-dynamics-365-connector/reviews)
  - [Microsoft Teams](https://www.g2.com/products/microsoft-teams/reviews)
  - [Pipedrive](https://www.g2.com/products/pipedrive/reviews)
  - [Slack](https://www.g2.com/products/slack/reviews)
  - [SuperOffice CRM](https://www.g2.com/products/superoffice-crm/reviews)
  - [Zapier](https://www.g2.com/products/zapier/reviews)

## Leadfeeder Features
**Additional Functionality**
- Calendar Sync
- CRM
- Conversation Intelligence
- Lead Qualification
- Strategic Planning
- Customizable Reports
- Visual Analytics
- Customer Profiles
- Activity Tracking
- Alerts/Notifications
- Contact Database
- Lead Scoring
- Data Import/Export
- Data Cleansing
- Prospecting Tools
- Sentiment Analysis
- Multi-Channel Data Collection
- AI Copilot
- Dashboard Creation
- Engagement Tracking
- Generative AI
- Lead Generation
- Interaction Tracking
- Predictive Analytics
- Customizable Templates
- Collaboration Tools
- For Sales Teams/Organizations

**Data Availability**
- Contact Data Availability
- Company Data Availability
- Industry Research Availability
- Technographic Data Availability

**Lead Generation**
- Lead Builder
- CRM Integration
- Marketing Automation Integration
- Social Media Integration
- Data Import & Export Tools

**Lead Intelligence**
- Lead Validation
- Lead Enrichment
- Lead Quality
- Lead Analysis
- Browser Extension

**Agentic AI - Visitor Identification**
- Cross-system Integration
- Third-Party Integrations
- Social Media Integration

**Agentic AI - Marketing Account Intelligence**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction

**Additional Functionality**
- Conversion Rate Optimization
- SEO Management
- Drag & Drop
- Visual Analytics
- API
- Surveys & Feedback
- Data Import/Export
- Reporting & Statistics
- Real-Time Reporting
- Customizable Templates
- Real-Time Data
- A/B Testing
- Screen Activity Recording
- Site Search Tracking
- Trend Analysis
- Visitor Tracking
- Customer Segmentation
- Engagement Tracking
- Activity Tracking
- Sales Trend Analysis
- Funnel Analysis
- Widgets
- Alerts/Escalation
- Real-Time Analytics
- Heatmaps
- Search/Filter
- Conversion Tracking
- Reporting/Analytics
- Referral Tracking
- Real-Time Monitoring
- Generative AI
- Data Visualization
- Behavior Tracking
- Keyword Tracking
- Pageview Tracking
- Customizable Reports
- Charting
- Visualization
- Activity Dashboard
- Real-Time Notifications
- Access Controls/Permissions
- Time on Site Tracking
- Web Traffic Reporting
- Monitoring
- Tagging
- Dashboard Creation
- Campaign Management
- Campaign Analytics
- Customizable Branding
- Alerts/Notifications
- User Interaction Tracking
- AI Copilot
- Customer Journey Mapping
- Goal Setting/Tracking
- Multiple Site Management
- Website Analytics

**Data Accuracy**
- Contact Data Accuracy
- Company Data Accuracy
- Technographic Data Accuracy

**Lead Intelligence**
- Market Insights 
- Account-level Insights 
- Lead Analysis 

**Agentic AI - Lead Intelligence**
- Cross-system Integration

**Lead Management**
- Segmentation 
- Predictive Scoring 
- Account Identification 

**Agentic AI - Sales Intelligence**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making
- AI/Machine Learning
- Third-Party Integrations
- Calendar/Reminder System

**Platform**
- Internationalization
- User, Role, and Access Management
- Performance and Reliability
- Reporting/Dashboards
- Mobile User Support
- APIs
- Deal Management
- Sales Pipeline Management
- Lead Management
- Contact Management
- Workflow Management
- Territory Management
- Sales Activity Management

**Marketing Campaigns**
- Omni-Channel Tracking 
- Revenue Planning 
- Media Attribution 
- Opportunity Timeline 
- Customization 

**Data Availability - Marketing Account Intelligence **
- Technographic Data Availability

**Data Accuracy - Marketing Account Intelligence **
- Technographic Data Accuracy

**Features**
- Lead Builder
- Integration to CRM/Marketing Automation
- Data Cleaning/Enrichment
- Data Segmentation/Filtering
- Search
- News/People Alerts
- Connections
- Reporting
- Messaging
- Real-Time Data
- Intent Data
- Sales Automation
- Email Marketing
- Real-Time Reporting

## Top Leadfeeder Alternatives
  - [Leadinfo](https://www.g2.com/products/leadinfo/reviews) - 4.3/5.0 (808 reviews)
  - [Clearbit](https://www.g2.com/products/clearbit/reviews) - 4.4/5.0 (624 reviews)
  - [Lead Forensics](https://www.g2.com/products/lead-forensics/reviews) - 4.4/5.0 (1,150 reviews)

