---
title: DataFox Reviews
meta_title: 'DataFox Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 75 reviews by the users' company size, role or industry to
  find out how DataFox works for a business like yours.
aggregate_rating:
  rating_value: 4.3
  review_count: 75
  scale: '5'
date_modified: '2026-08-09'
parent_category:
  name: Sales Tools
  url: https://www.g2.com/categories/sales-tools
---


# DataFox Reviews
**Vendor:** Oracle  
**Category:** [Sales Intelligence Software](https://www.g2.com/categories/sales-intelligence)  
**Average Rating:** 4.3/5.0  
**Total Reviews:** 75
## About DataFox
DataFox was acquired by Oracle in October 2018. DataFox is a leading artificial intelligence (AI) data engine that continuously extracts company-level data and signals to elevate business performance across the enterprise. Enriching customer records with 70+ firmographic data points and 68 types of signals, DataFox allows you to infuse your workflows with trusted data and keep company data up to date forever. Using AI-sourced and human-verified company data, begin to profile and classify your customer base and expand your target market.



## DataFox Pros & Cons
**What users like:**

- Users value the **accurate data** from DataFox, particularly for risk assessment and timely supplier alerts. (1 reviews)
- Users value the **automation** in DataFox, as it provides crucial alerts and risk assessments for suppliers. (1 reviews)
- Users value the **high data accuracy** of DataFox, benefiting from timely alerts regarding supplier risks and changes. (1 reviews)
- Users value the **risk scoring and alert system** of DataFox for effectively monitoring supplier risks. (1 reviews)
- Users value the **risk assessment and alert system** of DataFox, enhancing supplier management and awareness of critical changes. (1 reviews)

**What users dislike:**

- Users find DataFox **expensive** for small businesses, making the platform hard to understand without ample resources. (1 reviews)
- Users find the **learning curve steep** for small businesses, complicating adoption despite DataFox&#39;s scalability for large firms. (1 reviews)
- Users find **DataFox challenging to understand** for small businesses, especially considering its high cost. (1 reviews)
- Users find a **steep learning curve** in DataFox, particularly challenging for small businesses navigating the complex platform. (1 reviews)

## DataFox Reviews
  ### 1. Great for gather company

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Telecommunications | Mid-Market (51-1000 emp.)

**Reviewed Date:** March 13, 2019

**What do you like best about DataFox?**

Syncs up with Salesforce, great way to create prospecting lists. Layout is easy to read and lists can be converted to excel sheets. Scoring system is fairly accurate

**What do you dislike about DataFox?**

Doesn't have the smoothest integration with SFDC, can be difficult to update info 

**What problems is DataFox solving and how is that benefiting you?**

prospecting- lists are easy to create and filter by DataFox score. 

  ### 2. Good for company prospecting - bad for lead prospecting

**Rating:** 3.0/5.0 stars

**Reviewed by:** Adriane G. | Sales, Computer Software, Mid-Market (51-1000 emp.)

**Reviewed Date:** July 27, 2017

**What do you like best about DataFox?**

Datafox is easy to use and is a great tool for prospecting companies.  The extension is also great for seeing info on the website that you're prospecting.  They have good recommendations on comparable companies and their data seems to be really valid/up to date.

**What do you dislike about DataFox?**

Their UI isn't very intuitive.  They also bait-and-switched us when we bought.  We were very vocal about wanting a tool for prospecting leads (individuals, not companies) and needed a tool that would allow us to capture company stakeholder emails and phone numbers.  They didn't let us trial this feature during our free trial, but assured us they have this info and even showed us the list of our company's users and contact info during the demo period. We felt that was enough info we needed to ensure they had the data (since we weren't allowed to trial that part).  It was only until we became a customer and were able to access this feature that we realized that they did not have the level of user data that they lead us to believe.  They even used a 3rd party tool to populate the data on our company that they showed us during the demo, but never disclosed that info to us.  

**Recommendations to others considering DataFox:**

Do not buy this product if you are looking to get individual contact info.

**What problems is DataFox solving and how is that benefiting you?**

Quick access to company and lead info.  

**Official Response from Mike Dorsey:**

> I'm happy to hear you've enjoyed the company (account) prospecting! We have some exciting, unique updates on this front - both in our chrome extension and salesforce apps. Our focus is on accounts - helping sales & marketing teams align on best fit accounts. 

Thanks for noticing our company data quality - we have several teams dedicated to programmatically and manually validating company data. Glad it's paying off. 

On the contact info front, I’m very sorry about your experience with it, especially the trial process. It sounds like that definitely didn’t work for you. FWIW, the only reason we limit free trial access is because we have had a few bad actors in the past use the trial to download data without paying. It sounds like we didn’t do this in a way that gave you all the info you needed, which is something we definitely did not intend - I'm very sorry about this. We will work to improve as a result of your input here. 

You’re right about our contact info - this is a much newer feature for us (and one we do use third parties for) as opposed to how we meticulously source our own core company data.  Sounds like we under-delivered there for you and I’m sorry about that. 

Most of our customers use us to manage their account data, rank best fit account lists, find new accounts, associate leads with accounts, and drive outreach to those best accounts using company signals, conferences, and insights. Do you have any upcoming projects or campaigns coming up where you'd like to force rank best fit accounts? Would love to see if I can help you leverage any of this further. 

I would definitely like to work directly with you to try to turn your experience into a win, if I can. Will follow up with you directly. 

  ### 3. Great tool but can be hard for huge volume outbounding

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 19, 2016

**What do you like best about DataFox?**

I like the clean UI, depth of companies, and filters for finding specific industries for companies. 

**What do you dislike about DataFox?**

I dont like the fact that my colleague might be downloading the same list. 

**What problems is DataFox solving and how is that benefiting you?**

finding new companies and making a targeted list to message very specifically to people. 



- [View DataFox pricing details and edition comparison](https://www.g2.com/products/datafox/reviews?filters%5Bnps_score%5D%5B%5D=3&section=pricing&secure%5Bexpires_at%5D=2026-08-10+03%3A20%3A34+-0500&secure%5Bsession_id%5D=93650277-179f-4630-9899-5a8f52ae41b2&secure%5Btoken%5D=6bbb318268a91d3e7e6016f3c283744a679d386aa71405a3738df6e719872a38&format=llm_user)

## DataFox Features
**Additional Functionality**
- Calendar Sync
- CRM
- Conversation Intelligence
- Lead Qualification
- Strategic Planning
- Customizable Reports
- Visual Analytics
- Customer Profiles
- Activity Tracking
- Alerts/Notifications
- Contact Database
- Lead Scoring
- Data Import/Export
- Data Cleansing
- Prospecting Tools
- Sentiment Analysis
- Multi-Channel Data Collection
- AI Copilot
- Dashboard Creation
- Engagement Tracking
- Generative AI
- Lead Generation
- Interaction Tracking
- Predictive Analytics
- Customizable Templates
- Collaboration Tools
- For Sales Teams/Organizations

**Data Availability**
- Contact Data Availability
- Company Data Availability
- Industry Research Availability
- Technographic Data Availability

**Lead Intelligence**
- Market Insights 
- Account-level Insights 
- Lead Analysis 

**Lead Generation**
- Lead Builder
- CRM Integration
- Marketing Automation Integration
- Social Media Integration
- Data Import & Export Tools

**Agentic AI - Lead Scoring**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Decision Making
- AI/Machine Learning
- Social Media Integration
- Third-Party Integrations

**Agentic AI - Marketing Account Intelligence**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction

**Data Accuracy**
- Contact Data Accuracy
- Company Data Accuracy
- Technographic Data Accuracy

**Lead Intelligence**
- Account-level Insights 

**Lead Management**
- Segmentation 
- Predictive Scoring 
- Account Identification 

**Attribution**
- Lead Opportunity
- Lead Assignment
- Pipeline Acceleration

**Lead Management**
- Segmentation 
- Account Identification 

**Marketing Campaigns**
- Omni-Channel Tracking 
- Revenue Planning 
- Media Attribution 
- Opportunity Timeline 
- Customization 

**Discovery**
- Lead Management
- Scoring/Ranking
- Lead Context
- Pipeline Management
- Workflow Management
- Opportunity Management
- Task Management
- Contact Management
- Calendar Management
- Email Management
- Campaign Management

**Agentic AI - Sales Intelligence**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making
- AI/Machine Learning
- Third-Party Integrations
- Calendar/Reminder System

**Platform**
- User, Role, and Access Management
- Performance and Reliability
- Reporting/Dashboards
- APIs
- Deal Management
- Sales Pipeline Management
- Lead Management
- Contact Management
- Workflow Management
- Territory Management
- Sales Activity Management

**Campaign Execution**
- Website Personalization 
- Prioritized Accounts 
- Trending Accounts 
- Email Campaigns 

**Management**
- Conversion Viability
- Workflow

**Platform**
- Data Synchronization
- Analysis
- Sales Trend Analysis
- Demographic/Firmographic Data
- Real-Time Data

**Data Availability - Marketing Account Intelligence **
- Technographic Data Availability

**Agentic AI - Account Data Management**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Additional Functionality**
- Drag & Drop
- Interaction Tracking
- Customizable Fields
- Multiple Scoring Models
- CRM
- Customer Segmentation
- Predictive Analytics
- Prioritization
- Lead Qualification
- Contact Database
- Reporting & Statistics
- Alerts/Notifications
- Email Marketing
- Lead Nurturing
- Web Forms
- Document Storage
- Search/Filter
- Prospecting Tools
- Email Tracking
- Sales Forecasting
- Customizable Templates
- Lead Generation
- Sales Reports
- Lead Distribution
- Data Enrichment
- AI Copilot
- API
- Real-Time Notifications
- Lead Capture
- Reminders
- Generative AI
- Forecasting
- Email Templates
- Activity Dashboard
- Activity Tracking
- Workflow Automation

**Data Accuracy - Marketing Account Intelligence **
- Technographic Data Accuracy

**Features**
- Lead Builder
- Integration to CRM/Marketing Automation
- Data Cleaning/Enrichment
- Data Segmentation/Filtering
- Search
- News/People Alerts
- Reporting
- Messaging
- Real-Time Data
- Intent Data
- Sales Automation
- Email Marketing
- Real-Time Reporting

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