1. [Home](https://www.g2.com/) 2. ... 3. [Customer Data Platforms (CDP)](https://www.g2.com/categories/customer-data-platform-cdp) 4. [Data 360 (formerly Salesforce Data Cloud) Discussions](https://www.g2.com/products/data-360-formerly-salesforce-data-cloud/discuss) [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_1a70cdd349865c820ee875c1e18cada7/data-360-formerly-salesforce-data-cloud.jpeg "Product Avatar Image") ![Reward for good Data 360 (formerly Salesforce Data Cloud) reviews](https://images.g2crowd.com/uploads/report_medal_translation/image/36976/medal.svg "Reward for good Data 360 (formerly Salesforce Data Cloud) reviews") ](/products/data-360-formerly-salesforce-data-cloud/reviews) [ Data 360 (formerly Salesforce Data Cloud) ](/products/data-360-formerly-salesforce-data-cloud/reviews) (769)4.2/5 Data 360 is the system of context for the Agentic Enterprise. Natively built on the Salesforce platform, it connects every source of data you have—from data lakes to warehouses—creating a unified view of your business that your teams and AI agents can act on. And with Zero Copy capabilities, you get all of this without the cost or complexity of moving a single byte of data. Instead of relying on outdated information, your employees and AI agents operate from a complete, real-time understanding of your business exactly when it’s needed. This allows you to immediately personalize every customer experience, unlock connected journeys, and power smarter AI agents grounded in trusted business context. Data 360 activates your trusted context across every surface and every agent in your enterprise—wherever the work happens. Show More * * * ### 38 Discussions ### 35 Participants ### 42.0 Nps Score Already have Data 360 (formerly Salesforce Data Cloud)? ### All Data 360 (formerly Salesforce Data Cloud) Discussions Search Most CommentedMost HelpfulCommon QuestionsNewest All DiscussionsDiscussions with CommentsCommon QuestionsDiscussions without Comments FilterFilter Filter byExpand/Collapse Sort by Most Commented Most Helpful Common Questions Newest Filter by All Discussions Discussions with Comments Common Questions Discussions without Comments ![Pinned by G2 as a common question](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pinned by G2 as a common question") G2 Pinned by G2 as a common question • almost 4 years ago More Options - [ # What is the benefit of the hub and spoke design of customer 360 Data Manager? ](/discussions/what-is-the-benefit-of-the-hub-and-spoke-design-of-customer-360-data-manager) What is the benefit of the hub and spoke design of customer 360 Data Manager? [ Identity Resolution Software ](https://www.g2.com/tags/identity-resolution-software)[ Customer Data Platforms (CDP) ](https://www.g2.com/tags/customer-data-platforms-cdp) * * * (true)\<0\>0\>Upvotes (false) * * * 0 Comments [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Data+360+%28formerly+Salesforce+Data+Cloud%29+questions+and+get+answers+from+expert+users+in+our+Data+360+%28formerly+Salesforce+Data+Cloud%29+Discussions+section.&title=Data+360+%28formerly+Salesforce+Data+Cloud%29+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fdata-360-formerly-salesforce-data-cloud%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Data+360+%28formerly+Salesforce+Data+Cloud%29+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fdata-360-formerly-salesforce-data-cloud%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fdata-360-formerly-salesforce-data-cloud%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Data+360+%28formerly+Salesforce+Data+Cloud%29+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fdata-360-formerly-salesforce-data-cloud%2Fdiscuss%0aAsk+Data+360+%28formerly+Salesforce+Data+Cloud%29+questions+and+get+answers+from+expert+users+in+our+Data+360+%28formerly+Salesforce+Data+Cloud%29+Discussions+section.) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Data+360+%28formerly+Salesforce+Data+Cloud%29+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fdata-360-formerly-salesforce-data-cloud%2Fdiscuss%0aAsk+Data+360+%28formerly+Salesforce+Data+Cloud%29+questions+and+get+answers+from+expert+users+in+our+Data+360+%28formerly+Salesforce+Data+Cloud%29+Discussions+section.) ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link") ![Pinned by G2 as a common question](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pinned by G2 as a common question") G2 Pinned by G2 as a common question • over 4 years ago More Options - [ # What is customer 360 Data Manager? ](/discussions/what-is-customer-360-data-manager) What is customer 360 Data Manager? [ Identity Resolution Software ](https://www.g2.com/tags/identity-resolution-software)[ Customer Data Platforms (CDP) ](https://www.g2.com/tags/customer-data-platforms-cdp) * * * (true)\<0\>0\>Upvotes (false) * * * 0 Comments [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Data+360+%28formerly+Salesforce+Data+Cloud%29+questions+and+get+answers+from+expert+users+in+our+Data+360+%28formerly+Salesforce+Data+Cloud%29+Discussions+section.&title=Data+360+%28formerly+Salesforce+Data+Cloud%29+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fdata-360-formerly-salesforce-data-cloud%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Data+360+%28formerly+Salesforce+Data+Cloud%29+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fdata-360-formerly-salesforce-data-cloud%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fdata-360-formerly-salesforce-data-cloud%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Data+360+%28formerly+Salesforce+Data+Cloud%29+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fdata-360-formerly-salesforce-data-cloud%2Fdiscuss%0aAsk+Data+360+%28formerly+Salesforce+Data+Cloud%29+questions+and+get+answers+from+expert+users+in+our+Data+360+%28formerly+Salesforce+Data+Cloud%29+Discussions+section.) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Data+360+%28formerly+Salesforce+Data+Cloud%29+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fdata-360-formerly-salesforce-data-cloud%2Fdiscuss%0aAsk+Data+360+%28formerly+Salesforce+Data+Cloud%29+questions+and+get+answers+from+expert+users+in+our+Data+360+%28formerly+Salesforce+Data+Cloud%29+Discussions+section.) ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link") ![Pinned by G2 as a common question](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pinned by G2 as a common question") G2 Pinned by G2 as a common question • over 4 years ago More Options - [ # What does customer 360 Data Manager provide businesses? ](/discussions/what-does-customer-360-data-manager-provide-businesses) What does customer 360 Data Manager provide businesses? [ Identity Resolution Software ](https://www.g2.com/tags/identity-resolution-software)[ Customer Data Platforms (CDP) ](https://www.g2.com/tags/customer-data-platforms-cdp) * * * (true)\<0\>0\>Upvotes (false) * * * 0 Comments [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Data+360+%28formerly+Salesforce+Data+Cloud%29+questions+and+get+answers+from+expert+users+in+our+Data+360+%28formerly+Salesforce+Data+Cloud%29+Discussions+section.&title=Data+360+%28formerly+Salesforce+Data+Cloud%29+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fdata-360-formerly-salesforce-data-cloud%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Data+360+%28formerly+Salesforce+Data+Cloud%29+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fdata-360-formerly-salesforce-data-cloud%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fdata-360-formerly-salesforce-data-cloud%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Data+360+%28formerly+Salesforce+Data+Cloud%29+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fdata-360-formerly-salesforce-data-cloud%2Fdiscuss%0aAsk+Data+360+%28formerly+Salesforce+Data+Cloud%29+questions+and+get+answers+from+expert+users+in+our+Data+360+%28formerly+Salesforce+Data+Cloud%29+Discussions+section.) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Data+360+%28formerly+Salesforce+Data+Cloud%29+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fdata-360-formerly-salesforce-data-cloud%2Fdiscuss%0aAsk+Data+360+%28formerly+Salesforce+Data+Cloud%29+questions+and+get+answers+from+expert+users+in+our+Data+360+%28formerly+Salesforce+Data+Cloud%29+Discussions+section.) ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link") ## Start a New Software Discussion Have a software question? Get answers from real users and experts [Start A Discussion](/products/data-360-formerly-salesforce-data-cloud/discussions/new) * * * ![Product Avatar Image](https://images.g2crowd.com/uploads/product/hd_favicon/826ce87155a61f72d3dfd92c5283eed8/data-360-formerly-salesforce-data-cloud.svg "Product Avatar Image") ### Have you used Data 360 (formerly Salesforce Data Cloud) before? Answer a few questions to help the Data 360 (formerly Salesforce Data Cloud) community [ Yes ](javascript:void(0))[ Yes ](https://www.g2.com/login?context=product_review&return_to=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fdata-360-formerly-salesforce-data-cloud%2Fdiscuss%3Fsmall_ask%3Ddata-360-formerly-salesforce-data-cloud) No