---
title: Cvent Event Marketing & Management Reviews
meta_title: 'Cvent Event Marketing & Management Reviews 2026: Details, Pricing, &
  Features | G2'
meta_description: Filter 2151 reviews by the users' company size, role or industry
  to find out how Cvent Event Marketing & Management works for a business like yours.
aggregate_rating:
  rating_value: 4.3
  review_count: 2151
  scale: '5'
date_modified: '2026-07-12'
parent_category:
  name: Event Management
  url: https://www.g2.com/categories/event-management
---

# Cvent Event Marketing &amp; Management Reviews
**Vendor:** Cvent  
**Category:** [Event Management Platforms](https://www.g2.com/categories/event-management-platforms)  
**Average Rating:** 4.3/5.0  
**Total Reviews:** 2,151
## About Cvent Event Marketing &amp; Management
Cvent delivers an all-in-one event platform for any event, and every event. Our platform simplifies the management of each stage of the event lifecycle while giving you the data and insights you need to maximize your value. Whether in-person, virtual, or hybrid, you’ll have a single platform with everything you need to find suppliers, engage attendees, maximize sponsor value, and capture important event data. As a global leader in event marketing and management technology, Cvent is uniquely positioned to support your events of all types, sizes, and complexities.



## Cvent Event Marketing &amp; Management Pros & Cons
**What users like:**

- Users appreciate the **ease of use** with Cvent, finding attendee management and navigation straightforward and efficient. (34 reviews)
- Users value the **innovative AI features** of Cvent, streamlining event planning and enhancing user experience significantly. (30 reviews)
- Users value the **effortless attendee management** in Cvent, enhancing efficiency for large events with mass change capabilities. (20 reviews)
- Users commend the **excellent customer support** of Cvent, highlighting its availability and helpfulness in troubleshooting. (14 reviews)
- Users find the **easy setup** of Cvent Event Marketing &amp; Management invaluable for managing large events effortlessly. (13 reviews)
- Helpful (13 reviews)
- Users love the **customizability** of Cvent, making event management and reporting tailored to their unique needs. (12 reviews)
- Customization (11 reviews)
- Efficiency (11 reviews)
- Users value the **rich feature set** of Cvent, enhancing event management with seamless integrations and attendee engagement tools. (11 reviews)

**What users dislike:**

- Users find Cvent Event Marketing &amp; Management **expensive** , making it less accessible for smaller organizations with limited budgets. (11 reviews)
- Users find the **user experience not intuitive** , especially for newcomers navigating the complex features of Cvent. (10 reviews)
- Users find **registration issues** challenging, particularly with user-friendliness and occasional login difficulties during setup. (10 reviews)
- Users note the **limited customization options** of Cvent, making it challenging to tailor the platform to specific needs. (9 reviews)
- Users highlight **limited features** in Cvent, especially in integrations and mobile access, hindering overall usability. (9 reviews)
- Users mention a significant **learning curve** with Cvent, making initial setup complex and time-consuming for new users. (8 reviews)
- Users find **platform limitations** frustrating, especially when transitioning processes and managing speaker accounts in Cvent. (7 reviews)
- Event Management (6 reviews)
- Not User-Friendly (6 reviews)
- Poor Interface Design (6 reviews)

## Cvent Event Marketing &amp; Management Reviews
  ### 1. Personalized, Easy-to-Build Event Summaries That Delight Registrants

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Non-Profit Organization Management | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 10, 2026

**What do you like best about Cvent Event Marketing & Management?**

I love how personalized it is for our registrants. While it makes them feel seen and heard, it also answers a lot of questions that our staff would otherwise have to field. It's also easy to build, with a lot of they key features built in. It also minimizes what we have to email every day by providing daily and session summaries. It's just been a great addition to our events.

**What do you dislike about Cvent Event Marketing & Management?**

I would love more flexibility in the overall design. The ability to change how things are formatted, plus rigidity in what areas have what colors, makes it hard. I'd love to add more panache to the simple design.

**What problems is Cvent Event Marketing & Management solving and how is that benefiting you?**

AttendeeHub is just a key information source for our registrants now. It's incredibly helpful with a program that is often subject to change. They can stay up to date with what's happening. It also allows us to send out mass communications that don't get lost in the email inbox. And the daily summaries mean we can focus email communication on other items, making us more efficient.

  ### 2. One-Stop Solution for Managing Event Needs!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Brianne C. | Assistant Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 25, 2022

**What do you like best about Cvent Event Marketing & Management?**

We have delved deeper into Cvent capabilities - including customizing communications and follow up for session attendees/non-attendees.  We are able to tailor our messaging not just at the event level - but also at the individual session level, which is helpful.

**What do you dislike about Cvent Event Marketing & Management?**

As we utilize sessions within events more, it would be useful to be able to display attendees by session - not just by event.  That way, guests can see who is attending each sub event and use that info to decide their own attendance.

**Recommendations to others considering Cvent Event Marketing & Management:**

Cvent is a great solution for our event needs. I recommend learning how they can work with your organization.

**What problems is Cvent Event Marketing & Management solving and how is that benefiting you?**

Our org. can manage complex events through one platform.  With Cvent, we can provide up-to-date changing info on events. We can also communicate to segmented invitation lists using one process, which is very helpful in minimizing processing efforts. This allows us to keep multiple invites in one event.

  ### 3. Using for 3 years Now

**Rating:** 5.0/5.0 stars

**Reviewed by:** Gina R. | Events Coordinator, Enterprise (> 1000 emp.)

**Reviewed Date:** March 28, 2025

**What do you like best about Cvent Event Marketing & Management?**

One of the newer things I like about Cvent Event Marketing & Management is the continued innovation around AI and workflow improvements. Features like CventIQ help streamline tasks such as writing event content and generating session summaries, which saves time for planners. I also appreciate the new navigation updates that make the platform easier to move through, along with tools like bulk session tagging that simplify managing large agendas. Enhancements like Cvent Essentials also make it easier to scale smaller events while maintaining a consistent experience.

**What do you dislike about Cvent Event Marketing & Management?**

One area where Cvent Event Marketing & Management could improve is simplifying the user experience. While the platform is very powerful, the number of features can make it complex for new users and sometimes requires a steep learning curve. Additional onboarding guidance and simplified workflows would help teams get up to speed faster. I would also like to see more flexibility in page design and formatting, as well as better collaboration capabilities so multiple team members can work in the same event build simultaneously.

**What problems is Cvent Event Marketing & Management solving and how is that benefiting you?**

The platform offers actionable insights and analytics, allowing event organizers to make informed decisions for future events.

  ### 4. Intuitive Hybrid Engagement, but Backend Customization Feels Limited

**Rating:** 3.5/5.0 stars

**Reviewed by:** Kelly B. | Managing Director, PMO, Non-Profit Organization Management, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 14, 2026

**What do you like best about Cvent Event Marketing & Management?**

Cvent Attendee Hub strikes a strong balance between ease of use and robust engagement capabilities. The platform feels intuitive for attendees, which reduces friction and limits the need for support, while still providing interactive tools such as live polling, Q&A, chat, and agenda personalization. It performs especially well in hybrid event settings by delivering a cohesive experience for both virtual and in-person audiences. In addition, the ability to send real-time updates and monitor engagement metrics offers useful insights that can help refine and improve future events.

**What do you dislike about Cvent Event Marketing & Management?**

The backend flexibility could be stronger. While the attendee experience is smooth, customization—especially around branding, layouts, and more advanced workflows—can feel somewhat limited. Setting up more complex or highly tailored events can also be time-consuming and may require support or workarounds, which can slow down execution.

**What problems is Cvent Event Marketing & Management solving and how is that benefiting you?**

Cvent Attendee Hub tackles several key challenges in event management, especially when tools are fragmented, attendee engagement is low, and visibility into event performance is limited. It brings the entire event experience—agendas, content, communications, networking, and analytics—into one platform, so there’s no need to juggle multiple systems.

From an attendee’s perspective, it helps close engagement gaps through interactive features such as chat, Q&A, polling, and personalized agendas. These tools make it easier for people to participate and contribute, rather than staying passive throughout the event.

For our team, the biggest advantages are operational efficiency and clearer insight. We can push updates in real time, keep attendees informed, and review detailed analytics on participation and behavior. Overall, this supports better event outcomes, higher attendee satisfaction, and more data-driven decisions for future events.

  ### 5. Powerful Platform, Expensive Pricing

**Rating:** 4.0/5.0 stars

**Reviewed by:** Elsworth L. | Training Coordinator, Consulting, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 25, 2026

**What do you like best about Cvent Event Marketing & Management?**

Feature set that covers the full event lifecycle in one platform. We like that it can handle registration, event websites, attendee communications, reporting, and on-site management without needing a patchwork of separate tools. It’s especially valuable for organizations running more complex events, because the platform is robust, scalable, and built to support detailed workflows, branding, and operational control.

**What do you dislike about Cvent Event Marketing & Management?**

Cvent’s biggest downside is pricing. The platform is powerful, but the cost can feel excessive for what you actually get, especially once you factor in add-ons, limited integrations, and transaction fees. The pay-as-you-go model becomes expensive quickly, and charges like $3.95 plus 1.95% per ticket can add up fast on higher-volume events. It’s a capable platform, but the pricing structure makes it harder to justify for organizations trying to run events efficiently without getting nickel-and-dimed.

**What problems is Cvent Event Marketing & Management solving and how is that benefiting you?**

Cvent helped us manage event registration, attendee communication, and event operations in a more organized way. Instead of juggling multiple tools, it gives us a centralized platform for building event pages, collecting registrations, tracking attendees, and managing the overall event experience. That benefits us by reducing manual work, improving visibility into event performance, and giving us a more professional and consistent process for both our team and our customers.

  ### 6. A Powerful Event Platform That Continues to Deliver for Complex Events

**Rating:** 4.0/5.0 stars

**Reviewed by:** Jordan Y. | Head of Membership and Programs | Assistant Grand Secretary, Mid-Market (51-1000 emp.)

**Reviewed Date:** July 05, 2022

**What do you like best about Cvent Event Marketing & Management?**

Cvent continues to expand the ways planners can manage the full lifecycle of events in one system. The ability to manage registration, attendee communication, reporting, and post-event analytics in a single platform remains extremely valuable. Their reporting capabilities and integrations also make it easier to track engagement and participation across multiple programs.

**What do you dislike about Cvent Event Marketing & Management?**

ecause Cvent offers such a broad set of features, the interface can still feel complex and occasionally overwhelming for new users. Navigation between modules and understanding where certain functions live can take time to learn. Continued improvements in usability and simplification of workflows would make the platform more accessible for teams that do not use it daily.

**What problems is Cvent Event Marketing & Management solving and how is that benefiting you?**

Venue sourcing, attendee management, reporting, travel, accommodations, registration

  ### 7. Comprehensive Event Solution, Great Reporting

**Rating:** 5.0/5.0 stars

**Reviewed by:** Carlos L. | Mid-Market (51-1000 emp.)

**Reviewed Date:** March 16, 2026

**What do you like best about Cvent Event Marketing & Management?**

I find Cvent Event Marketing & Management to be the most complete platform I've used; it really helps in delivering what I need or finding workarounds when necessary. The reporting feature is very complete, allowing me to create diagrams, display specific information, and filter to view exactly what I need. Once familiar with it, managing attendees is extremely easy. The marketing and communication tools are fantastic, offering numerous options for tracking and reporting, all in one place. Additionally, the help from the Cvent team and their training made the initial setup better despite the platform's complexity. I also like the integrations with Salesforce and Swapcard.

**What do you dislike about Cvent Event Marketing & Management?**

There are always areas of improvement; I think visibility of groups, specific filters, and codes need to be improved across the platform, like audience segments. Sometimes you imagine how easy something will be to filter or find, and it turns out that the availability of fields isn't there. Just making sure that the fields are there, for example, you can't create an audience segment based on payments, like if someone has an amount due, or paid for a ticket, only by specific admission items. It feels like it doesn't cover the full length of what this can actually achieve. If you run simple events everything is well, but the minute you become a little more complex, you start to see and wish you could have the ease of using more of these filters.

**What problems is Cvent Event Marketing & Management solving and how is that benefiting you?**

Cvent Event Marketing & Management streamlines our registrations, on-site solutions, and communication management, ensuring a smooth registration process and comprehensive session scanning and badge designing. It supports post-event reporting and analysis, helping us deliver world-class events.

**Official Response from Kerry Plowman:**

> Thank you Carlos for taking the time to review Cvent. I have forwarded your feedback to our Product Management department for further consideration.

  ### 8. Everything in One Place for Managing Events at Scale

**Rating:** 4.0/5.0 stars

**Reviewed by:** Kyla P. | Senior Manager, Operations, Global Events, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 24, 2026

**What do you like best about Cvent Event Marketing & Management?**

Everything is in one place. The ability to control a large number of events and event planners and ensure data accuracy across a large account.

**What do you dislike about Cvent Event Marketing & Management?**

There's a learning curve. Although they've greatly improved their reporting in the last couple of years, there's still room to grow in this area.

**What problems is Cvent Event Marketing & Management solving and how is that benefiting you?**

We run thousands of events annually, all around the world. Cvent allows us to centralize all of that data in one place and then integrates with our CRM (Salesforce) as well. It's a really critical piece of infrastructure for our organization to make sense of the chaos.

  ### 9. One of the best end to end Event Management Tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.)

**Reviewed Date:** July 24, 2023

**What do you like best about Cvent Event Marketing & Management?**

AI enablement, new acquisitions makes Cvent more stable and advanced

**What do you dislike about Cvent Event Marketing & Management?**

They should make SMM tool more versatile with advanced branching logic

**What problems is Cvent Event Marketing & Management solving and how is that benefiting you?**

One platform for all event management needs  using SMM tool , registration and scanning tools to provide seemless experience.
1. Meeting request form workflow with custom  biz rules for creating and approving event request.
2. Event registration and Attendance capture
3. Session registration and Attendance capture
4. Hybrid Events 
5. Webinars
6. Data Integration with Techstack
7. ROI of Events
8. Data integrations with Webex and Sales force

  ### 10. Cvent Attendee Hub Keeps Getting Easier—and Our Attendees Love It!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Samantha D. | Director of Convenings, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 03, 2026

**What do you like best about Cvent Event Marketing & Management?**

Using Cvent Attendee Hub just seems to get easier and easier. Trying new things and making changes as needed has been exciting for our team.

**What do you dislike about Cvent Event Marketing & Management?**

So far, we haven't disliked anything. Our attendees love it too!

**What problems is Cvent Event Marketing & Management solving and how is that benefiting you?**

Cvent Attendee Hub is saving me time and mental energy. When I put information in the attendee hub, it gets it out of my head and into a place where everyone can access it. Instead of addressing each individual question, attendees can go to the Attendee Hub and find answers faster than I could respond via email.


## Cvent Event Marketing &amp; Management Discussions
  - [how do I he award-winning reputation and review managem](https://www.g2.com/discussions/24301-how-do-i-he-award-winning-reputation-and-review-managem) - 2 comments, 3 upvotes
  - [What&#39;s the best way to contact support](https://www.g2.com/discussions/what-s-the-best-way-to-contact-support) - 2 comments, 1 upvote
  - [How has your experience been so far with the Virtual Attendee Hub?](https://www.g2.com/discussions/35286-how-has-your-experience-been-so-far-with-the-virtual-attendee-hub) - 1 comment, 1 upvote
  - [What is best practice for uploading guest lists and having info appear at OnArrival?](https://www.g2.com/discussions/24274-what-is-best-practice-for-uploading-guest-lists-and-having-info-appear-at-onarrival) - 1 comment, 1 upvote
  - [What other providers do you use?](https://www.g2.com/discussions/what-other-providers-do-you-use) - 1 comment, 1 upvote

- [View Cvent Event Marketing &amp; Management pricing details and edition comparison](https://www.g2.com/products/cvent/reviews/cvent-review-713627?section=pricing&secure%5Bexpires_at%5D=2026-07-12+22%3A57%3A46+-0500&secure%5Bsession_id%5D=1f8de035-adf2-41b3-ab5f-1b45a93ee070&secure%5Btoken%5D=d88856231e94b4b020653bd048aedaf3d1982d609a817984332adbc78a19d692&format=llm_user)
## Cvent Event Marketing &amp; Management Integrations
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## Cvent Event Marketing &amp; Management Features
**Registration**
- Event creation
- User registration process
- Payment processing
- Mobile check-in
- On-site tickets and registration

**Administration**
- Billing and Invoicing
- Reporting
- Venue Calendar
- Staff Management
- Task Management

**Lead Generation**
- Lead Builder
- CRM Integration
- Marketing Automation Integration
- Social Media Integration
- Data Import & Export Tools

**At-Event Tools**
- Business Card Scanner
- Notetaking
- Device Rental

**Marketing and Communications**
- Lead generation and retrieval
- Social media promotion
- Event website creation
- Email customization
- Contact list management

**Administration**
- Event Configuration
- Event Marketing
- Speaker Access and Control
- Advanced Reporting

**Lead Monitoring**
- Features
- Performance
- Identification

**Event Networking**
- Meeting Scheduling
- Integration / APIs
- Virtual Networking
- Communication Tools
- Attendee Profiles

**Generative AI**
- AI Text Generation

**Agentic AI - Lead Capture**
- Cross-system Integration
- Proactive Assistance

**Agentic AI - Hotel Reservations**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**Agentic AI - Mobile Event Apps**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration

**Agentic AI - Event Planning**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Decision Making

**Marketing and Communications**
- Event website creation
- Email automation
- Email customization
- Contact list management
- Social media promotion
- Lead generation and retrieval

**Event Management**
- Online Booking
- Resource Management
- Facilities Management
- Food and Beverage Management

**Post-Event Tools**
- Lead Follow-Up
- Lead Analysis
- Interaction History

**Attendee Engagement**
- Social media integrations
- Attendee networking
- Attendee surveys-attendee engagement

**Virtual Experience**
- Virtual Lobby
- Built-In Webcasting
- Webcasting Integrations
- Cross-Device Functionality
- Session / Agenda Management
- Live Streaming & Recording
- Registration & Attendee Management
- Event Setup & Scheduling
- Branding & Customization
- Interactive Speaker / Moderator Controls

**Data Capture**
- Mobile
- Websites
- Social Media
- Data

**Event Intelligence**
- Meeting Reports
- Prospect Intelligence 
- Lead Capture
- AI-Powered Matchmaking

**Agentic AI - Event Registration & Ticketing**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration

**Event Operations**
- Site selection
- Supplier procurement
- Hotel and transportation planning
- Staff management
- Budget management
- Session scheduling
- Speaker submissions
- Exhibition management

**Sales and Marketing**
- Customer Database
- Sales Tools
- Email Automation

**Software Offerings**
- Web Portal
- Mobile Application
- Integrations & APIs

**Registration**
- Event creation
- User registration process
- Mobile check-in

**Engagement**
- Online Event Agenda
- Interactive Content
- 1:1 Networking
- Exhibitors/Sponsorships
- Gamification & Incentives
- Real‑Time Interaction Tools
- Networking / Matchmaking

**Analytics**
- Export/Import
- Reporting

**Attendee Engagement**
- Event agendas and schedules
- Floor plans / maps
- Social media integrations
- Attendee networking
- Attendee surveys

**Customization**
- Forms
- Personalization
- Templates
- Integration

**Generative AI**
- AI Text Generation

**Agentic AI - Event Networking and Matchmaking**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**Agentic AI - Lead Retrieval**
- Autonomous Task Execution
- Cross-system Integration
- Proactive Assistance

**Agentic AI - Venue Management**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration

**Platform**
- Performance and reliability
- Reporting and dashboards
- API / integrations
- Multiple event management

**Agentic AI - Virtual Event Platforms**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**Generative AI**
- AI Text Generation

**Generative AI**
- AI Text Generation

**Administration / Support - Virtual Event Platforms**
- Role‑Based Access & Permissions
- Security & Compliance

**Agentic AI - Event Management Platforms**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration

**Agentic AI - Event Marketing**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Insights & Scale - Virtual Event Platforms**
- User Capacity & Reliability
- Analytics & Reporting

## Top Cvent Event Marketing &amp; Management Alternatives
  - [EventMobi](https://www.g2.com/products/eventmobi/reviews) - 4.6/5.0 (216 reviews)
  - [vFairs](https://www.g2.com/products/vfairs/reviews) - 4.7/5.0 (1,714 reviews)
  - [Webex Events &amp; Webinars](https://www.g2.com/products/webex-events-webinars/reviews) - 4.6/5.0 (1,057 reviews)

