--- title: Curata Reviews meta_title: 'Curata Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 42 reviews by the users' company size, role or industry to find out how Curata works for a business like yours. aggregate_rating: rating_value: 4.5 review_count: 42 scale: '5' date_modified: '2026-08-09' parent_category: name: Marketing url: https://www.g2.com/categories/marketing --- # Curata Reviews **Vendor:** Curata **Category:** [Content Curation Tools](https://www.g2.com/categories/content-curation) **Average Rating:** 4.5/5.0 **Total Reviews:** 42 ## About Curata Curata provides two software solutions that have helped 1000s of marketers over the past 10 years to grow leads and revenue with content: Curata CMP (Content Marketing Platform) and Curata CCS (Content Curation Software). Curata CMP includes strategy, production and analytics modules that enables you to: Analyze marketing and sales pipeline impact Streamline your content production process Build a predictable content supply chain With Curata CCS, you can tap into the power of curated content in addition to creating original content to boost lead generation, be a thought leader and publish consistently. Curata CCS enables you to: Discover the best content with our self-learning engine Easily organize and contextualize with just a few clicks Publish and promote your content anytime and anywhere ## Curata Reviews ### 1. Good tool for finding articles to share on social media **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.) **Reviewed Date:** October 23, 2018 **What do you like best about Curata?** This platform helps me and my team organize, publish and promote content on social media platforms based on our interests/ industry. It's easy to add new searches and filters to get relevant content. **What do you dislike about Curata?** A lot of articles are showing multiple times (when shared by different publishers). Sometimes it takes a while to pick the right one. **What problems is Curata solving and how is that benefiting you?** It saves a lot of time when in need for trending articles based on industry. ### 2. Committed technical support for our pilot **Rating:** 4.0/5.0 stars **Reviewed by:** Toni L. | Enterprise (> 1000 emp.) **Reviewed Date:** November 07, 2017 **What do you like best about Curata?** The technical support provided by Phil and Jesse for our trial of Curata was excellent. They assisted us with a can-do attitude and helped us develop a great understanding of the software and skills to pilot it effectively for our organisation. **What do you dislike about Curata?** We identified a couple of excellent use-cases for our organisation. There wasn't much to dislike about this product. It does what it claims, and the investment of resources to getting it to work well is worth it. **Recommendations to others considering Curata:** Have the channels where you will use the content ready first. We got Curata working for us, but the channels where we wanted to publish the content have been delayed. **What problems is Curata solving and how is that benefiting you?** We have done a proof-of-concept for content curation across multiple divisions and business units. ### 3. One of the best options currently available **Rating:** 4.0/5.0 stars **Reviewed by:** Kara I. | Marketing Communications Specialist, Computer Software, Mid-Market (51-1000 emp.) **Reviewed Date:** May 18, 2017 **What do you like best about Curata?** Curata is a great tool for business just starting out with their content marketing efforts (like mine) as well as those who are more advanced. They have a lot of customizations available and one of the great things is being able to add new fields. I also love seeing the analytics right away, and not having to pull from separate sources. **What do you dislike about Curata?** Even though it's customizable, it still has a long way to go. Being able to control what fields show up for what content type would be a huge help. It's also not very good for ABM strategies since you can't filter analytics for top accounts. On the analytics side, it doesn't look like the revenue influenced info is being weighed at all, so you could have 4 pieces of content being attributed the same amount of revenue for 1 deal. That being said, the team is great with taking customer feedback and they seem to really love hearing what their customers need, and accommodating as much as they can. **Recommendations to others considering Curata:** It's one of the best content calendars I found while researching our options - I'd suggest giving it a try! **What problems is Curata solving and how is that benefiting you?** I needed a tool that would give me a flexible way to manage the timeline of our content. Excel spreadsheets would be a nightmare to manage. Being able to drag and drop to rearrange content is fantastic. We're also able to see how our content is influencing our web traffic and known visitors which is nice. ### 4. Makes content curation a breeze **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** December 12, 2017 **What do you like best about Curata?** Super easy to aggregate content from both known and unknown sources in order to increase your industry relevance. **What do you dislike about Curata?** The user interface could be a bit easier to navigate. Reporting could be improved. **What problems is Curata solving and how is that benefiting you?** We're using Curate to help increase social reach, engagements and relevance. ### 5. Powerfull Tool **Rating:** 4.0/5.0 stars **Reviewed by:** Neal R. | Marketing Program Specialist, Mid-Market (51-1000 emp.) **Reviewed Date:** October 25, 2016 **What do you like best about Curata?** The convenience of having a quick resource to aggregate news, interest and blogs that we can leverage. **What do you dislike about Curata?** Not much really. Relevance does not work as well as suggested as some articles I mark as low interest still show up. **What problems is Curata solving and how is that benefiting you?** Wanted to be able to easily be able to share more content on our channels. ### 6. Helpful analytics for aggregate content performance **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** November 18, 2016 **What do you like best about Curata?** Intergration with Marketo and SFDC makes pulling all content metrics together in one dashboard easy. **What do you dislike about Curata?** Not being able to sort based on other fields not in the out of the box dashboard. **What problems is Curata solving and how is that benefiting you?** Solving for content performance evaluation ## Curata Discussions - [Is content curation important?](https://www.g2.com/discussions/4248-is-content-curation-important) - 1 upvote - [Does Curata provide original content?](https://www.g2.com/discussions/4247-does-curata-provide-original-content) - 1 upvote - [What is a content marketing platform?](https://www.g2.com/discussions/4246-what-is-a-content-marketing-platform) - 1 upvote - [View Curata pricing details and edition comparison](https://www.g2.com/products/curata/reviews?filters%5Bnps_score%5D%5B%5D=4§ion=pricing&secure%5Bexpires_at%5D=2026-08-13+11%3A36%3A05+-0500&secure%5Bsession_id%5D=9854aef6-5d4c-41bf-b1cc-cbaaee6a4dec&secure%5Btoken%5D=5091eb9543f453575ec7d923f9e9422242ddf50d617ecaaf282f9798001192d1&format=llm_user) ## Curata Features **Content Creation** - Content Creation Tools - Content Curation - Buyer Personas - Content Management - Campaign Management - SEO Management - Workflow Management - Template Management **Content Discovery** - Query Builder - Content Sources - Content Suggestions - Multimedia Support **Optimization** - SEO - A/B Testing - Dashboards & Reporting - Audience Targeting - ROI Reporting **Tools** - Contact Collection - Audience Insights - Social Sharing **Content Curation** - Collaboration - Content Management - Customization - Analytics and Reporting **Logistics** - Customizable Templated Workflows - Internal Communication - Version Control - Editing and Approval Tools - Distribution Features - Social Media Integration - User, Role, and Access Management - Approval Process Control **Metrics** - Entry and Exit Pages - Sessions - Engagement - Return - Conversions - Search Rank **Content Distribution** - Social Media - Email Marketing - Blogs/Websites - Integrations - SEO **Agentic AI - Content Analytics** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - Content Curation** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Additional Functionality** - Alerts/Notifications - Publish Scheduling - Email Marketing - Content Library - Conversion Tracking - Generative AI - AI Copilot - Social Promotion - Data Visualization - Editorial Calendar - Drag & Drop - Campaign Analytics - Campaign Planning - Multi-Channel Campaigns - Engagement Tracking - Customizable Templates - Reporting & Statistics - Customizable Branding - Categorization/Grouping - Data Import/Export - Filtering - Activity Tracking - Social Media Monitoring ## Top Curata Alternatives - [Contently](https://www.g2.com/products/contently/reviews) - 4.6/5.0 (95 reviews) - [UpContent](https://www.g2.com/products/upcontent/reviews) - 4.4/5.0 (280 reviews) - [ContentStudio](https://www.g2.com/products/contentstudio/reviews) - 4.6/5.0 (345 reviews)