1. [Home](https://www.g2.com/) 2. ... 3. [Content Curation Tools](https://www.g2.com/categories/content-curation) 4. [Curata Discussions](https://www.g2.com/products/curata/discuss) [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_13bc2aaa21c827bbfb3e138605e72f18/curata.png "Product Avatar Image") ](/products/curata/reviews) [ Curata ](/products/curata/reviews) (42)4.5/5 Curata provides two software solutions that have helped 1000s of marketers over the past 10 years to grow leads and revenue with content: Curata CMP (Content Marketing Platform) and Curata CCS (Content Curation Software). Curata CMP includes strategy, production and analytics modules that enables you to: Analyze marketing and sales pipeline impact Streamline your content production process Build a predictable content supply chain With Curata CCS, you can tap into the power of curated content in addition to creating original content to boost lead generation, be a thought leader and publish consistently. Curata CCS enables you to: Discover the best content with our self-learning engine Easily organize and contextualize with just a few clicks Publish and promote your content anytime and anywhere Show More * * * ### 71.0 Nps Score Already have Curata? ### All Curata Discussions Search Most CommentedMost HelpfulPinned by G2Newest All DiscussionsDiscussions with CommentsPinned by G2Discussions without Comments FilterFilter Filter byExpand/Collapse Sort by Most Commented Most Helpful Pinned by G2 Newest Filter by All Discussions Discussions with Comments Pinned by G2 Discussions without Comments ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") G2 Verified User in Marketing and Advertising • over 9 years ago More Options - [ # Is content curation important? ](/discussions/4248-is-content-curation-important) Yes! Content curation helps improve search engine optimization, establish credibility as a leader, streamlines lead nurturing, complements social media and blogging.... [ Content Experience Software ](https://www.g2.com/tags/content-experience-software)[ Content Creation Software ](https://www.g2.com/tags/content-creation-software) * * * \<0\>0\>Upvotes * * * 0 Comments [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Curata+questions+and+get+answers+from+expert+users+in+our+Curata+Discussions+section.&title=Curata+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcurata%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Curata+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcurata%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcurata%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Curata+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcurata%2Fdiscuss%0aAsk+Curata+questions+and+get+answers+from+expert+users+in+our+Curata+Discussions+section.) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Curata+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcurata%2Fdiscuss%0aAsk+Curata+questions+and+get+answers+from+expert+users+in+our+Curata+Discussions+section.) ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link") ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") G2 Verified User in Marketing and Advertising • over 9 years ago More Options - [ # Does Curata provide original content? ](/discussions/4247-does-curata-provide-original-content) No. We don’t provide original content creation or strategy services with our offering. Our software provides exact influence and attribution metrics to showcase how any... [ Content Experience Software ](https://www.g2.com/tags/content-experience-software)[ Content Creation Software ](https://www.g2.com/tags/content-creation-software) * * * \<0\>0\>Upvotes * * * 0 Comments [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Curata+questions+and+get+answers+from+expert+users+in+our+Curata+Discussions+section.&title=Curata+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcurata%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Curata+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcurata%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcurata%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Curata+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcurata%2Fdiscuss%0aAsk+Curata+questions+and+get+answers+from+expert+users+in+our+Curata+Discussions+section.) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Curata+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcurata%2Fdiscuss%0aAsk+Curata+questions+and+get+answers+from+expert+users+in+our+Curata+Discussions+section.) ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link") ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") G2 Verified User in Marketing and Advertising • over 9 years ago More Options - [ # What is a content marketing platform? ](/discussions/4246-what-is-a-content-marketing-platform) In short, a content marketing platform is a software solution that helps marketers be more successful in driving awareness, leads and revenue from their content. This platform enables a data-driven, scalable, and multi-channel approach across... 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