---
title: Crossbeam Reviews
meta_title: 'Crossbeam Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 411 reviews by the users' company size, role or industry
  to find out how Crossbeam works for a business like yours.
aggregate_rating:
  rating_value: 4.8
  review_count: 411
  scale: '5'
date_modified: '2026-08-04'
parent_category:
  name: Partnerships Management
  url: https://www.g2.com/categories/partnerships-management
---

# Crossbeam Reviews
**Vendor:** Crossbeam  
**Category:** [Partner Ecosystem Platforms Software](https://www.g2.com/categories/partner-ecosystem-platforms)  
**Average Rating:** 4.8/5.0  
**Total Reviews:** 411
## About Crossbeam
Crossbeam is the Ecosystem Revenue Platform that empowers go-to-market teams to securely share and access unique ecosystem insights from your partners&#39; CRMs to uncover new opportunities, target the right accounts, and achieve your revenue goals. Connect with 30,000+ companies on the Crossbeam Network and identify the fastest path to revenue with Ecosystem Intelligence, recommended plays for your revenue team, and warm intros and co-selling with your partners.



## Crossbeam Pros & Cons
**What users like:**

- Users value the **effective partnerships management** of Crossbeam, which accelerates business wins and simplifies collaboration. (92 reviews)
- Users value the **effective partnerships** fostered by Crossbeam, enhancing business opportunities and relationship-building with key stakeholders. (91 reviews)
- Users find Crossbeam&#39;s **ease of use** impressive, appreciating its intuitive design and efficient setup process. (89 reviews)
- Users find **data sharing capabilities** in Crossbeam invaluable for effective partnership strategies and lead generation. (68 reviews)
- Users value the **efficiency of account mapping** with Crossbeam, saving time and enhancing collaboration with partners. (61 reviews)
- Users praise the **seamless CRM integration** of Crossbeam, enhancing efficiency and collaboration in partner ecosystems. (34 reviews)
- Users value the **efficiency improvement** of Crossbeam, transforming partner ecosystem mapping into a streamlined, time-saving process. (30 reviews)
- Customer Support (28 reviews)
- Users appreciate the **time-saving benefits** of Crossbeam, significantly enhancing efficiency in partner engagement and account mapping. (28 reviews)
- Connectivity Ease (24 reviews)

**What users dislike:**

- Users find **data accessibility challenging** , struggling with connection searches and limited export capabilities in Crossbeam. (20 reviews)
- Users report **partnership issues** due to unclear roles and inconsistent categorization, complicating collaboration and communication. (20 reviews)
- Users find **data management limitations** frustrating, including restricted editing options and challenges with data cleanliness. (19 reviews)
- Users face **CRM integration issues** with Crossbeam, leading to difficulties in visibility and connectivity between systems. (17 reviews)
- Users note that **UI improvement is needed** for better intuitiveness and flexibility in Crossbeam&#39;s reporting functionalities. (17 reviews)
- Improvements Needed (15 reviews)
- Users face **partnership challenges** with Crossbeam, as many partners prefer competitors, limiting its overall effectiveness. (15 reviews)
- Users experience **data inaccuracies** from partner information and CRM discrepancies, leading to confusion and miscommunications. (14 reviews)
- Users find Crossbeam&#39;s **difficult navigation** challenges onboarding new users and understanding complex features without prior knowledge. (14 reviews)
- Missing Features (14 reviews)

## Crossbeam Reviews
  ### 1. more help

**Rating:** 3.5/5.0 stars

**Reviewed by:** Nivedan k. | Head of Cloud and Technology Partnerships, Enterprise (> 1000 emp.)

**Reviewed Date:** December 05, 2022

**What do you like best about Crossbeam?**

helpful is the use of UI for various purposes

**What do you dislike about Crossbeam?**

the complexity to find help for topics we working on

**What problems is Crossbeam solving and how is that benefiting you?**

account mapping is essential for partnerships , we are able to identify new leads with partners

  ### 2. It's true. Who shares wins. Near-bound is the way forward.

**Rating:** 5.0/5.0 stars

**Reviewed by:** John JB R. | Digital Marketing Consultant, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 12, 2022

**What do you like best about Crossbeam?**

The service from the team is excellent, the product is outstanding and can really help drive near-bound sales. I'm hoping it'll become our most effective channel in time.

**What do you dislike about Crossbeam?**

There's very little to dislike. In an ideal world, I'd like more connected sources to connect and maintain data accuracy and data synch but actually, it's pretty amazing and very easy to update a data file for upload if you're not on Hubspot or Salesforce.

**What problems is Crossbeam solving and how is that benefiting you?**

It allows you to see where we're winning,your partners are winning and can improve the data you hold on prospects as well as clients. We have opportunities with partners we can investigate better and it improves focus for conversations with partners.

  ### 3. Crossbeam is the go-to tool for Partnerships

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ronan V. | Director of Alliances, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 01, 2022

**What do you like best about Crossbeam?**

Crossbeam is an indispensable tool for our partnership teams. It is powerful, trusted, easy to use, and continues to improve. CS team service is outstanding.

**What do you dislike about Crossbeam?**

Very little. With improvements, come some unexpected UI changes, but overall it is intuitive enough to figure out, and their service and support are excellent.

**What problems is Crossbeam solving and how is that benefiting you?**

Crossbeam saves us a lot of time in strategic account mapping and partner coordination and collaboration, with planning, field marketing and sales, and management.

  ### 4. Crossbeam has been a great asset to our channel sales organization.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.)

**Reviewed Date:** December 08, 2022

**What do you like best about Crossbeam?**

Really a fan of the user interface, simplicity, and the excitement and willingness of the Crossbeam success team to help with issues and brainstorm use cases for us!

**What do you dislike about Crossbeam?**

I don't like that I cannot delete reports/populations/data sources in bulk. It gets pretty inconvenient to have to delete one by one.

**What problems is Crossbeam solving and how is that benefiting you?**

Solving a big account mapping and total picture view of our customer and prospect accounts in the channel sales org.

  ### 5. Seamless way to empower your salesforce

**Rating:** 4.0/5.0 stars

**Reviewed by:** Brennan P. | Partnership Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 08, 2022

**What do you like best about Crossbeam?**

Automated delivery to all the sales team inside SFDC where they live.

**What do you dislike about Crossbeam?**

CRM Software that isn't supported as it requires manual upload that involves multiple stages

**What problems is Crossbeam solving and how is that benefiting you?**

Matching partners and our sales funnel

  ### 6. Great way to connect with partners

**Rating:** 4.5/5.0 stars

**Reviewed by:** Joe M. | Director of Partnership, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 06, 2022

**What do you like best about Crossbeam?**

Able to see the open opportunities when working with partners.

**What do you dislike about Crossbeam?**

The configuration and building out meaning reports

**What problems is Crossbeam solving and how is that benefiting you?**

Allows me to see which merchants that we can target in the partnership

  ### 7. Crossbeam saves us so much time with our partners

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 08, 2022

**What do you like best about Crossbeam?**

Crossbeam makes is very easy to know who my partners customers are and how who owns each account. Really great in identifying sales prospects with partner relationships

**What do you dislike about Crossbeam?**

Very little....the hardest part is getting your partner to begin using the tool and uploading their Salesforce info.

**What problems is Crossbeam solving and how is that benefiting you?**

Crossbeam helps us know which accounts to approach and which accounts where it's ideal for us to highlight our product integrations.

  ### 8. Crossbeam Review

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Management Consulting | Enterprise (> 1000 emp.)

**Reviewed Date:** December 06, 2022

**What do you like best about Crossbeam?**

Crossbeam removes the additional step of mapping account names and allows us to map Partner data in real-time.

**What do you dislike about Crossbeam?**

With the recent change of plans that were announced at the Connector Summit, Crossbeam has limited basic plan users to export up to 100 records. The new change will reduce our usage and require us to revert back to manual mapping.

**What problems is Crossbeam solving and how is that benefiting you?**

Account name mapping and relevant Partner data.

  ### 9. Excellent tool to generate connections between partners and ecosystem.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 08, 2022

**What do you like best about Crossbeam?**

Ease of use and ability to integrate with other partners/companies with the click of a few buttons.

**What do you dislike about Crossbeam?**

I have little to dislike about Crossbeam. They have excellent support and constantly improve their product.

**What problems is Crossbeam solving and how is that benefiting you?**

Crossbeam gives instantaneous access to generate new connections that normally take hours of research. As such, I am more productive and able to use my time more efficiently in other areas.

  ### 10. Openminder and looking towards a transparent e clear collaboration

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 12, 2022

**What do you like best about Crossbeam?**

The possibility of viewing a clear and possible synergy to work on real opportunities and to exchange important information regarding different accounts.

**What do you dislike about Crossbeam?**

Perhaps there should be a more direct way to contact the Account Manager on dealing with the different opportunities, perhaps a possible Chat box?

**What problems is Crossbeam solving and how is that benefiting you?**

No more Excel files that aren't updated from one side to the other.

  ### 11. Very usefull

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 05, 2022

**What do you like best about Crossbeam?**

Easy to use, easy to connect with partners. Simple UI

**What do you dislike about Crossbeam?**

Limitations on the free plan that occurs after having used it for a while. No ability to check if the definition of the data used is the same for partners connected with

**What problems is Crossbeam solving and how is that benefiting you?**

To easy get insight in mutual customers and opportunities - and search for which partners is already engaged with prospects

  ### 12. Great tool to prioritize and see the real potential

**Rating:** 4.5/5.0 stars

**Reviewed by:** Cara B. | Partnership Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** June 08, 2022

**What do you like best about Crossbeam?**

A brilliant account mapping solution to see overlaps of common opportunities, common customers and prospects that are your partner's customers and vice versa.
Partnership Overviews
Directory - find new relevant partners for your program
Linked to your CRM tool
Great guidance from the Reveal team - KUDOS to Matt and Alex who are very supportive and always happy to help :-)

**What do you dislike about Crossbeam?**

Nothing so far that I dislike but I am also only just getting started :)

**Recommendations to others considering Crossbeam:**

Don't miss out on this great platform!!

**What problems is Crossbeam solving and how is that benefiting you?**

Where we can work together with partners on mutual opportunities to gain a competitive advantage.
Where we have common customers to work on co-marketing activities like case studies and webinars.

  ### 13. Super helpful platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 02, 2022

**What do you like best about Crossbeam?**

The Crossbeam platform has changed the game with how we engage with our partners. Rather than finding excuses to talk and ask for opportunities, we have them right infront of us. Love it.

**What do you dislike about Crossbeam?**

Nothing to dislike really. Its occasionally slow uploading CSV files but I'm sure there's a lot of work going on in the back end.

**What problems is Crossbeam solving and how is that benefiting you?**

Much easier to engage with partners.

  ### 14. Colllibra & Crossbeam: an Explorer review

**Rating:** 4.0/5.0 stars

**Reviewed by:** Paulo T. | Senior Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 09, 2022

**What do you like best about Crossbeam?**

Time-to-value. 
Simplicity.
Straightforward.

**What do you dislike about Crossbeam?**

Adoption is slow: currently only used by the partnership team

**What problems is Crossbeam solving and how is that benefiting you?**

Uncovering the power of partnerships to close deals.

  ### 15. Easy and efficient account mapping

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 08, 2022

**What do you like best about Crossbeam?**

The UI is great, it's easy to add new partners to the account, and you can share different amounts of information on a case by case basis.

**What do you dislike about Crossbeam?**

A clearer way to see what CRM integrations are live. And the fact that there's no pipedrive integration

**What problems is Crossbeam solving and how is that benefiting you?**

Account mapping - allows me to work with partners on deals without the admin

  ### 16. Productive and business drive

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Outsourcing/Offshoring | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 05, 2022

**What do you like best about Crossbeam?**

The fact that both partners can see the list of common customer and open opportunities to work on them and strenghten the relationship.

**What do you dislike about Crossbeam?**

The fact that is not 100% up to date. Sometimes the information on the board is not like the one in real time.

**What problems is Crossbeam solving and how is that benefiting you?**

It helps us save time at the moment of driving business with the partner.

  ### 17. Efficient and Actionable Tool

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 07, 2022

**What do you like best about Crossbeam?**

Crossbeam cuts out tedious manual work that allows our team to identify opportunities and action much faster than in the past. It's been the driver for early momentum in some partnerships.

**What do you dislike about Crossbeam?**

As is the model, Crossbeam's is as effective as its network is large. We can uncover value with partners that also use the platform, but we miss out on this value with other partners.

**What problems is Crossbeam solving and how is that benefiting you?**

Crossbeam allows us to account map automatically and set up introductions between account executives. This drives more partner-influenced pipeline and revenue, which is our team's job to uncover.

  ### 18. Best partnership account mapping tool out there!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Maciej W. | Tech partnership lead, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 16, 2022

**What do you like best about Crossbeam?**

It is easy to use and the support is amazing. All the account managers are actively working to increase the number of partners, give tips on who to approach in their ecosystem. Incredible service and the product itself is top-notch.

**What do you dislike about Crossbeam?**

Nothing really. It would be great if they introduced lead / deal tracking in their system to become more of a partner relationship manager (PRM). I believe this will come in time as they introduced the pipeline recently.

**What problems is Crossbeam solving and how is that benefiting you?**

You do not need to work in excel files and ask your partners to reveal their customers but rather have access to constantly updated information. This allows to jointly target accounts but also create wider partner strategies for co-selling.

  ### 19. Better collaboration with partners !

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sylvain M. | Partnerships Lead, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 24, 2022

**What do you like best about Crossbeam?**

Very intuitive platform the filters were set correctly from the get-go and it was very easy to connect with our partners on Reveal and quickly identify mutual opportunities. Also the 360 view helps a lot when working with multiple partners in the same region to efficiently manage your opportunities.
It really is a tool that we will use daily as we scale our team.

The support team and onboarding is phenomenal and they help a lot our smaller partners getting started on the account mapping.

**What do you dislike about Crossbeam?**

No integration to Zendesk Sell, however, the import template makes it easy for our partners to get started even without a direct integration to their CRM which is great!

**What problems is Crossbeam solving and how is that benefiting you?**

Creates a shared platform for collaborating with our partners.
Our main goal with Reveal is to source and qualify opportunities with our partners’ customers, so we can connect the right partners with our sales teams and shorten our sales cycle.
It is also a great tool to work with our tech partners to identify mutual customers and help us run co-marketing activities.

  ### 20. Game-changing Partner Platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Maurits P. | Head of Partnerships, Mid-Market (51-1000 emp.)

**Reviewed Date:** October 14, 2022

**What do you like best about Crossbeam?**

Ease of connection and simplicity to see revenue potential with new and existing partners.

**What do you dislike about Crossbeam?**

To be honest, not much to complain about.

**What problems is Crossbeam solving and how is that benefiting you?**

Many! The main one is helping with prioritizing which partners/integrations should get resource attention.

  ### 21. From Manual Mapping to Network Effects

**Rating:** 5.0/5.0 stars

**Reviewed by:** Daniel O. | Director of Partnerships, Enterprise (> 1000 emp.)

**Reviewed Date:** May 11, 2022

**What do you like best about Crossbeam?**

At Axon, we treat our partner ecosystem as a primary GTM motion—not a side project. Crossbeam is the foundational infrastructure that lets us operationalize this approach at scale. The platform effectively functions as our Ecosystem Data Clean Room, helping us surface “Nearbound” intelligence by pinpointing where our partners have the strongest influence within our target accounts. It shifts the conversation from “Who do you know?” to “Here is the exact path to revenue,” so my team can act with real focus and execute with surgical precision.

**What do you dislike about Crossbeam?**

The platform is robust, but the broader, industry-wide challenge is still ecosystem maturity. Crossbeam makes the technical handshake much easier; however, the “last mile” continues to come down to cultural adoption within GTM teams. We still run into legacy mindsets where partners are reluctant to move away from manual spreadsheets, often leaning on the “security through obscurity” fallacy. Crossbeam is doing a lot of the heavy lifting to help bridge this gap, but as a leader, I’m looking for even deeper integrations into AEs’ day-to-day workflows so partner data isn’t merely available—it’s unavoidable.

**What problems is Crossbeam solving and how is that benefiting you?**

We’re solving for signal-to-noise ratio. In a territory of 2,000+ focus accounts, being able to pinpoint which 50 have the highest propensity to close based on partner overlap is a massive multiplier. Crossbeam took a process that historically required weeks of manual data munging and turned it into a real-time, automated sync. As a result, my Partner Managers can stop acting as “data brokers” and start operating as Strategic Orchestrators—spending their time on co-selling and driving incremental ACV instead of formatting CSVs.

  ### 22. No more more spreadsheets to collaborate !

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 01, 2022

**What do you like best about Crossbeam?**

The simplicity of connecting with a partner. The clean user interface fosters collaboration.

**What do you dislike about Crossbeam?**

A whitespace feature would be nice to have.

**What problems is Crossbeam solving and how is that benefiting you?**

Solves a security issue of emailing spreadsheets around of my accounts and prospects. Also Makes partnership goal planning a sinch since we can easily see overlapping accounts.

  ### 23. Bring Data to partnerships

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ed C. | Head of Partnerships, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 05, 2022

**What do you like best about Crossbeam?**

Crossbeam simplified how we operationalize partnership: an easy-to-use view of territory and account overlap. Dramatically simplifies getting partnerships in motion.

**What do you dislike about Crossbeam?**

I can't see overlaps unless all my partner companies exist in my CRM.

**What problems is Crossbeam solving and how is that benefiting you?**

Forget the endless spreadsheet exchange with data.
Simplifies account targetting for co-marketing activity.

  ### 24. Great Platform to Accelerate Partner Collaboration

**Rating:** 4.5/5.0 stars

**Reviewed by:** Bruno C. | Partnerships Lead, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 16, 2022

**What do you like best about Crossbeam?**

Reveal is a tab that I always keep open! The account mapping feature within Reveal brings us and our partners closer together and gives us a clear idea of what we can do in the future. Notably, the platform has helped us identify more effective co-marketing and co-selling opportunities with our partners.

**What do you dislike about Crossbeam?**

Nothing, so far. We're heavy users of the free version and we'll probably starting paying for the pro features later this year.

**Recommendations to others considering Crossbeam:**

We use Reveal for fueling our co-marketing campaigns and identifying the right invitees for events.
- Reveal is especially powerful for connecting with Partners in the European Market.

**What problems is Crossbeam solving and how is that benefiting you?**

- Identifying companies that share a big overlap with us 
- Identifying common customers for joint use cases
- Improve relationship with the sales team by presenting quantifiable value of our partnerships
- Accelerated our time to value for new partnerships

  ### 25. Crossbeam is excellent and easy to manage

**Rating:** 5.0/5.0 stars

**Reviewed by:** Conor F. | Commercial Ops, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 08, 2022

**What do you like best about Crossbeam?**

It is so easy to set up initially, and then it's really easy to other partners set up on the platform.

**What do you dislike about Crossbeam?**

Nothing really. It's a great tool. My team uses it a lot.

**What problems is Crossbeam solving and how is that benefiting you?**

Sharing partner overlaps with our technology partner ecosystem.

  ### 26. Great to tool to use for partnerships and collaboration

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 08, 2022

**What do you like best about Crossbeam?**

It simplifies the way you work with partners and gives you great insights.

**What do you dislike about Crossbeam?**

No downside, but the interface could do with a refresh.

**What problems is Crossbeam solving and how is that benefiting you?**

It solves not working with the right type of partner and will save you a lot of time.

  ### 27. Great network

**Rating:** 4.5/5.0 stars

**Reviewed by:** Mandeep S. | Sr. Director, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 12, 2022

**What do you like best about Crossbeam?**

Shows valuable data that otherwise wasn't available.

**What do you dislike about Crossbeam?**

Data cleanliness, duplicate accounts. Though this is likely more of an internal issue than a Crossbeam issue.

**What problems is Crossbeam solving and how is that benefiting you?**

Finding GTM opportunity with our partners, quantifying that opportunities, and then acting on it.

  ### 28. It's very low lift to use and is actionable

**Rating:** 5.0/5.0 stars

**Reviewed by:** Oren C. | CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 11, 2022

**What do you like best about Crossbeam?**

The tool is super intuitive, helps me prioritize my time and is actionable. Not random data but clear call to action!

**What do you dislike about Crossbeam?**

That I cannot do the intro email requests via the platform.

**What problems is Crossbeam solving and how is that benefiting you?**

WHho to partner with and why

  ### 29. Intuitive and flexible

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 18, 2022

**What do you like best about Crossbeam?**

Reveal is pretty easy to use and setup, the support has also been excellent.

**What do you dislike about Crossbeam?**

Not too much to say, like any other platform there are learning curves but for the level we are at, it's pretty easy.

**What problems is Crossbeam solving and how is that benefiting you?**

It provides an easier facilitation of account mapping and alerting on co-opportunities.

  ### 30. Essential tool for every integration partnership team!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 05, 2022

**What do you like best about Crossbeam?**

Before Crossbeam, you must put together many different spreadsheets to determine who your mutual customers are with your tech partners. Crossbeam allows you to do this instantenously while allowing you to decide the amount of data to share with your partner. An evolutionary tool with a great support/success team

**What do you dislike about Crossbeam?**

Nothing that stands out for me to include in this review.

**What problems is Crossbeam solving and how is that benefiting you?**

Identifying tech partners we should be working closely with due to the number of mutual customers.

  ### 31. Critical in Partnership Success

**Rating:** 4.0/5.0 stars

**Reviewed by:** Eric M. | Business Development Intern, Enterprise (> 1000 emp.)

**Reviewed Date:** December 08, 2022

**What do you like best about Crossbeam?**

The easy interface and data export/import capabilities make this tool great, regardless of a heavy technical background.

**What do you dislike about Crossbeam?**

A landscape overview or an analytics dashboard of my partner activity would be excellent.

**What problems is Crossbeam solving and how is that benefiting you?**

Sizing up and prioritizing partnership opportunities.

  ### 32. Critical for Partner Growth

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 08, 2022

**What do you like best about Crossbeam?**

The UI is simple and easy to set up and use immediately with partners.

**What do you dislike about Crossbeam?**

The only downside that we are seeing is that each company can create their own category titles which become confusing at times when the partners do not use standard terminology for their customer/prospect segments.

**What problems is Crossbeam solving and how is that benefiting you?**

Crossbeam is helping our small Ecosystem team manage account mapping at scale with much larger partners and in turn, helping us identify value opportunities faster.

  ### 33. APAC for Crossbeam

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 05, 2022

**What do you like best about Crossbeam?**

I like the functionality of seeing overlapping accounts. Its good that a lot of my partners already use crossbeam.

**What do you dislike about Crossbeam?**

The UI could be a bit userfriendly, sometimes it gets confusing especially if my partner shares mutliple listings with me. It would also be great to see a list of accounts that are current customers of my partners that are not in my database and vice versa.

**What problems is Crossbeam solving and how is that benefiting you?**

Having an overview of overlapping accounts identifies opportunities.

  ### 34. You cannot do Partnerships in an efficient and impactful without Reveal !

**Rating:** 5.0/5.0 stars

**Reviewed by:** Nick R. | Director of Partnerships EMEA

**Reviewed Date:** September 13, 2022

**What do you like best about Crossbeam?**

Easy to set up, amazing UI (they really nailed the usability), great way to build your pipeline into reveal as opposed to have to export to Excel, and an amazing team to support proactively!

**What do you dislike about Crossbeam?**

Nothing, they are already proactive and willing to take requests for new features to their product team.

**What problems is Crossbeam solving and how is that benefiting you?**

More efficient account mapping, help to prioritise accounts, can quicky see what other partners overlap with a given org to that I can be more strategic

  ### 35. Crossbeam is great for account mapping but lacks the functionality to action and track

**Rating:** 3.5/5.0 stars

**Reviewed by:** Loryn F. | Partnerships & Alliances, Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 26, 2022

**What do you like best about Crossbeam?**

Crossbeam is a fantastic tool for connecting your CRM to your partner's CRM. It is relatively quick to connect and Crossbeam has a large existing userbase which you can tap into. It was very easy to connect partners and pull reports on where there was overlap amongst ours and our partners' customers, prospects and open opportunities.

**What do you dislike about Crossbeam?**

Beyond account mapping, there was no functionality to build pipelines with our partners and add custom fields from our CRM to our reports. It was lacking the ability to action and track the incredible data it was able to collect.

**What problems is Crossbeam solving and how is that benefiting you?**

Crossbeam helped us remove the manual work out of discovering account overlap across our partner ecosystem. It gave us real-time visibility into where there were opportunities to use our partner network to grow our business.

  ### 36. Essential tool for building partnerships

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 05, 2022

**What do you like best about Crossbeam?**

The ability to easily map partner accounts

**What do you dislike about Crossbeam?**

Nothing to dislike as everything has worked smoothly

**What problems is Crossbeam solving and how is that benefiting you?**

Crossbeam is an essential tool for building mutually beneficial partnerships.  They make account mapping and aligning partner business objectives easy.

  ### 37. Easy to use tool for account mapping between partners

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Oil & Energy | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 08, 2022

**What do you like best about Crossbeam?**

Free, easy to use tool for account mapping

**What do you dislike about Crossbeam?**

Not always intuitive to use - changing UI, hard to keep up with how to do routine tasks.

**What problems is Crossbeam solving and how is that benefiting you?**

Securely identifying overlapping accounts between partners

  ### 38. Fast overlap

**Rating:** 5.0/5.0 stars

**Reviewed by:** Daniela B. | Sr. Partner Sales Manager

**Reviewed Date:** December 06, 2022

**What do you like best about Crossbeam?**

The platform ability to be user friendly

**What do you dislike about Crossbeam?**

Partners who have to manually download CSV file is a bit difficult to figure out how to upload to make it efficient

**What problems is Crossbeam solving and how is that benefiting you?**

helping partner relationships scale

  ### 39. A huge time saver

**Rating:** 5.0/5.0 stars

**Reviewed by:** Devon B. | Head of Technology Partnerships, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 25, 2022

**What do you like best about Crossbeam?**

Time is a precious resource for me and Reveal truly helps me claim back much-needed time.

Features I rate:
- Partnership Overviews to quickly check overlaps
- Instant and secure account mapping
- The 360 Mapping feature to see all the partners that are involved across my accounts
- The revenue multipliers are very useful to help me understand the impact of partners on our sales KPIs
- Salesforce App brings all of the valuable insights into our CRM
- Can easily define a high-level strategy based on the info that's given in Reveal
- Informs new partner potential

**What do you dislike about Crossbeam?**

Reveal highlighted a massive gap in our account overlaps to accounts integrated ratio. I dislike Reveal for creating a hell of a lot of work for me to do but I also love Reveal for highlighting there's a hell of a lot of work for me to do :)

**Recommendations to others considering Crossbeam:**

- This tool keeps getting more powerful with the more partners in there.

- Consider the Salesforce App. My sales reps are now empowered to bring up their own pipeline with the Reveal partner mapping on Salesforce, which speeds up the process and has taken a lot of upfront work off my plate. Additionally, it makes reporting that much easier as well.

**What problems is Crossbeam solving and how is that benefiting you?**

By freeing up time and giving me quick access to the easily digestible data I need, I can spend more of my workday analyzing our current operations and making informed strategic decisions.

I no longer have to refer to dodgy spreadsheets that are outdated as soon as they're shared. 

Automated account mapping - what's not to like!

  ### 40. Helping us make the right partnership moves

**Rating:** 4.5/5.0 stars

**Reviewed by:** Jérémy B. | Head of Partners & Alliances, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 24, 2022

**What do you like best about Crossbeam?**

The primary value of the platform for me and my team is to help us assess partnership potential. The Overviews feature on Reveal gives easy no-fuss visibility into the account overlaps that we share with companies in our ecosystem.
In this way we can check if a partnership is going to be successful or not, right from the beginning. We combine this with other data points to be able to make a confident decision about new partnerships.

**What do you dislike about Crossbeam?**

I'd ideally like to restrict the permissions of my team members on Reveal so that they see only the partners that they manage. There's no need for every team member to see every partner especially if they happen to be competitors.

**Recommendations to others considering Crossbeam:**

It's free to sign up so might as well start trying it. And when the time is right there is also the paid plan to bring the data into your CRM.

**What problems is Crossbeam solving and how is that benefiting you?**

In addition to qualifying new partners, Reveal has also helped us land a strategic partner we had wanted to approach by showing them data points from the platform - this was one of the key things that led them to continue the conversation with us, and to sign the partnership.

  ### 41. Collab

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.)

**Reviewed Date:** December 05, 2022

**What do you like best about Crossbeam?**

Insights on partners and options for strategies

**What do you dislike about Crossbeam?**

Not accurate and lot of duplicates that damage the value of the platform

**What problems is Crossbeam solving and how is that benefiting you?**

Not solving anything, however allowing the business to define stratagies

  ### 42. Great tool for cross-collaboration and joint selling with partners

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Internet | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 08, 2022

**What do you like best about Crossbeam?**

The data sharing and reporting are easy to use and helpful to the partner team.

**What do you dislike about Crossbeam?**

As the admin, it's hard to keep track of sharing data and enable the team without user-based permissions.

**What problems is Crossbeam solving and how is that benefiting you?**

Crossbeam solves the problem of how to share overlapping data with partners. It benefits me personally by skipping the manual efforts to compare data sources we get from our partners.

  ### 43. Eliminate the hassle of finding the low hanging fruit in partnerships

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 08, 2022

**What do you like best about Crossbeam?**

Eliminates all the mystery of mutual opportunities

**What do you dislike about Crossbeam?**

Initial setup and mapping of accounts were a little tedious.

**What problems is Crossbeam solving and how is that benefiting you?**

Helping us to easily identify mutual opportunities.

  ### 44. Must have solution for Sales Reps & Partnership Managers

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 08, 2022

**What do you like best about Crossbeam?**

I love the seamless data migration (we used Hubspot). My personal favorite is the reporting tool which makes lead-sharing easy and fun. Customer success reps are also amazing!!

**What do you dislike about Crossbeam?**

Sometimes reporting tool shows no overlaps due to wrong data formatting when using CSV or customized pipelines on CRMs.

**What problems is Crossbeam solving and how is that benefiting you?**

Helps me save a ton of time for lead sharing sessions with partners :)

  ### 45. Great collaboration with partners

**Rating:** 4.5/5.0 stars

**Reviewed by:** Mercedes B. | Partner Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 18, 2022

**What do you like best about Crossbeam?**

Account mapping is secure and instant, meaning I can get to working with partners on the most important accounts a lot quicker than without! The 360 mapping makes it even easier still.

**What do you dislike about Crossbeam?**

I actually haven't come across anything as of yet!

**What problems is Crossbeam solving and how is that benefiting you?**

It's enabled me to collaborate better with my partners, thus leading to more pipeline gen! Specifically, it was difficult before to identify mutual opportunities with partners - this has given me a whole new way to work together.

  ### 46. A great tool for uncovering partnerships

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.)

**Reviewed Date:** November 03, 2022

**What do you like best about Crossbeam?**

Easy to use, integrates well with Slack.

**What do you dislike about Crossbeam?**

Couldn't fina any, to be honest...........

**What problems is Crossbeam solving and how is that benefiting you?**

Helping me find other partners within accounts so I can build a good combined offering for my customers

  ### 47. Reveal is changing the game for my partnerships team!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Jillian T. | Senior Partnerships Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 28, 2022

**What do you like best about Crossbeam?**

I love the ability to see customer overlap and prospects that we have that are actual customers of our partners. It's the best way to build the business case for who we should be working with.

**What do you dislike about Crossbeam?**

The tough part is that not all of our partners are on Reveal or some prefer to use other systems so that makes it tough to consolidate data into one place and really streamline reporting efforts.

**What problems is Crossbeam solving and how is that benefiting you?**

We are solving the ability to identify data that is generally really hard to generate and is usually pretty manual to report on to make it easier for us to identify who we should be working with. It really helps us streamline our business resources.

  ### 48. Crossbeam is one of those tools that's going to be more & more relevant

**Rating:** 4.5/5.0 stars

**Reviewed by:** Beatrix C. | Junior Partner Account Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 16, 2021

**What do you like best about Crossbeam?**

I appreciate Crossbeam's ease of access & UI which is clean and uncluttered. It's one of the best ways to share partner data, without compliance issues or sharing too much. You can see mutual clients, opportunities, and where you can get an intro from a partner and where they can get one from you.

**What do you dislike about Crossbeam?**

I think there's a bit of a learning curve to Crossbeam and that it could be more intuitive. The future of a lot of SaaS companies is partnerships, co-selling, and account mapping but I think for a lot it still feels a bit foreign and somewhat out of reach. I think Reveal has a better UI/UX for this reason.

**What problems is Crossbeam solving and how is that benefiting you?**

Crossbeam does an excellent job of promoting eBooks & webinars on Partnership activities and account mapping. They clearly want to be experts in the space and their marketing team is phenomenal. We've been able to track current mutual opportunities to co-sell with our partners.

  ### 49. A game changer for our partnership department

**Rating:** 5.0/5.0 stars

**Reviewed by:** Marie B. | Partnership Executive, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 19, 2022

**What do you like best about Crossbeam?**

The pipeline is going to change my life ! so difficult to store information and not having them everywhere, I really like this feature. Of course Partnership Overviews and 360 Mapping are really exciting too. I also really appreciate the professionalism and the support received during the setup of the platform ! Thanks Noémie :)

**What do you dislike about Crossbeam?**

Nothing to declare. For the moment the use we have of the tool is really what we were expecting

**Recommendations to others considering Crossbeam:**

It's free to sign up which is cleary a big plus, you really should try it ;)

**What problems is Crossbeam solving and how is that benefiting you?**

Problem is not exactly the right term. We are looking for common opportunities to make our clients happy

  ### 50. Great tool, room to improve

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 22, 2022

**What do you like best about Crossbeam?**

Slack integration for finding prospects that work with our partners

**What do you dislike about Crossbeam?**

Mixed batch of tech and not always the most up to date on the tech used by prospects

**What problems is Crossbeam solving and how is that benefiting you?**

Easy access to some of the tech we partner with


## Crossbeam Discussions
  - [What are you using reveal for and how?](https://www.g2.com/discussions/what-are-you-using-reveal-for-and-how) - 1 comment, 3 upvotes
  - [Where is crossbeam located?](https://www.g2.com/discussions/where-is-crossbeam-located) - 1 comment
  - [What is partner sourced revenue?](https://www.g2.com/discussions/what-is-partner-sourced-revenue) - 1 comment
  - [Is Crossbeam legit?](https://www.g2.com/discussions/is-crossbeam-legit) - 2 comments
  - [What does Crossbeam do?](https://www.g2.com/discussions/what-does-crossbeam-do) - 1 comment

- [View Crossbeam pricing details and edition comparison](https://www.g2.com/products/crossbeam/reviews?page=7&qs=pros-and-cons&section=pricing&secure%5Bexpires_at%5D=2026-08-04+12%3A17%3A34+-0500&secure%5Bsession_id%5D=f29157d9-b225-4957-b6a0-441b1849969a&secure%5Btoken%5D=9101bc8260ae00430991cf8eafdfdbf3ab53103b62b1aed076d86c610d32e8a3&format=llm_user)
## Crossbeam Integrations
  - [Adobe Marketo Engage](https://www.g2.com/products/adobe-marketo-engage/reviews)
  - [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews)
  - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews)
  - [Chrome Enterprise](https://www.g2.com/products/chrome-enterprise/reviews)
  - [Claude](https://www.g2.com/products/claude-2025-12-11/reviews)
  - [Clay](https://www.g2.com/products/clay-com-clay/reviews)
  - [Common Room](https://www.g2.com/products/common-room/reviews)
  - [Dynamics 365 Sales](https://www.g2.com/products/dynamics-365-sales/reviews)
  - [Glean](https://www.g2.com/products/glean-technologies-glean/reviews)
  - [Gong](https://www.g2.com/products/gong/reviews)
  - [HubSpot Content Hub](https://www.g2.com/products/hubspot-content-hub/reviews)
  - [HubSpot Data Hub](https://www.g2.com/products/hubspot-data-hub/reviews)
  - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews)
  - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews)
  - [HubSpot Service Hub](https://www.g2.com/products/hubspot-service-hub/reviews)
  - [Impartner PRM](https://www.g2.com/products/impartner-prm/reviews)
  - [Introw](https://www.g2.com/products/introw/reviews)
  - [LeanData](https://www.g2.com/products/leandata/reviews)
  - [Make](https://www.g2.com/products/integromat-by-celonis-make/reviews)
  - [Microsoft Dynamics Connector](https://www.g2.com/products/microsoft-dynamics-connector/reviews)
  - [n8n](https://www.g2.com/products/n8n/reviews)
  - [Outreach](https://www.g2.com/products/outreach/reviews)
  - [PartnerStack](https://www.g2.com/products/partnerstack/reviews)
  - [Revenue Hub](https://www.g2.com/products/revenue-hub/reviews)
  - [Salesflare](https://www.g2.com/products/salesflare/reviews)
  - [Salesforce Agentforce](https://www.g2.com/products/salesforce-agentforce/reviews)
  - [Salesforce B2C Commerce](https://www.g2.com/products/salesforce-b2c-commerce/reviews)
  - [Salesforce Data 360 (formerly Data Cloud)](https://www.g2.com/products/salesforce-data-360-formerly-data-cloud/reviews)
  - [Salesforce Headless 360 Platform (formerly Salesforce Platform)](https://www.g2.com/products/agentforce-360-platform-formerly-salesforce-platform/reviews)
  - [Slack](https://www.g2.com/products/slack/reviews)
  - [Snowflake](https://www.g2.com/products/snowflake/reviews)
  - [Torchlite](https://www.g2.com/products/torchlite/reviews)
  - [Tray.ai](https://www.g2.com/products/tray-ai/reviews)

## Crossbeam Features
**Data Availability**
- Contact Data Availability
- Company Data Availability
- Industry Research Availability
- Technographic Data Availability

**Lead Generation**
- Lead Builder
- CRM Integration
- Marketing Automation Integration
- Data Import & Export Tools

**Lead Facilitation**
- Customer-facing Chatbot
- Lead Qualification
- Lead Follow-up

**Lead Intelligence**
- Lead Validation
- Lead Enrichment
- Lead Quality
- Lead Analysis
- Browser Extension

**Account Mapping**
- Common overlaps
- Mapping Segmentation
- Account Mapping Playbook

**Centralized computation**
- Centralized Computation

**Agentic AI - Marketing Account Intelligence**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction

**Data Accuracy**
- Contact Data Accuracy
- Company Data Accuracy
- Technographic Data Accuracy

**Lead Intelligence**
- Market Insights 
- Account-level Insights 
- Lead Analysis 

**Organization**
- Opportunity and Pipeline Management 
- Data Entry
- Integrations / APIs

**Partner Discovery**
- Content-Based Discovery

**Localized computation**
- Localized computation

**Agentic AI - Lead Intelligence**
- Cross-system Integration

**Lead Management**
- Segmentation 
- Predictive Scoring 
- Account Identification 

**Performance Analysis**
- Coaching 

**Partner Collaboration**
- Brand Messaging
- Offer Management

**Agentic AI - Sales Intelligence**
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**Platform**
- Internationalization
- User, Role, and Access Management
- Performance and Reliability
- Reporting/Dashboards
- Mobile User Support
- APIs

**Marketing Campaigns**
- Omni-Channel Tracking 
- Revenue Planning 
- Media Attribution 
- Opportunity Timeline 
- Customization 

**Sales Analysis**
- ROI Forecasting 

**Analytics**
- Conversion Tracking
- Customer value tracking
- ROI Measurement

**Integrations**
- Data warehouse Integration
- CRM Integration
- Account-Based Marketing Software Integration

**Generative AI**
- AI Text Generation
- AI Text Summarization

**Data Availability - Marketing Account Intelligence **
- Technographic Data Availability

**Data Accuracy - Marketing Account Intelligence **
- Technographic Data Accuracy

**Agentic AI - AI Sales Assistant**
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**Features**
- Lead Builder
- Integration to CRM/Marketing Automation
- Data Cleaning/Enrichment
- Data Segmentation/Filtering
- Search
- News/People Alerts
- Connections
- Reporting
- Messaging

## Top Crossbeam Alternatives
  - [PartnerTap](https://www.g2.com/products/partnertap/reviews) - 4.7/5.0 (205 reviews)
  - [PartnerStack](https://www.g2.com/products/partnerstack/reviews) - 4.7/5.0 (912 reviews)
  - [Impartner PRM](https://www.g2.com/products/impartner-prm/reviews) - 4.5/5.0 (555 reviews)

