You will improve your sales and customer retention in an agile and automated way, developing effective commercial processes supported by state-of-the-art technology, analytics, self-service, and efficiency in the management of opportunities through 4 objectives: 1 Integrating artificial intelligence that helps better understand customers by having more clarity on selecting the best market niche and buyer persona. 2 Understanding market trends and the commercial ecosystem to obtain more effective campaigns. 3 Generating transparency and speed in the evolution of the development of opportunities in order to obtain more results in less time. 4 Focusing your management delivering value to the customer.