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JD

Jesse D.

Communications Coordinator

Small-Business (50 or fewer emp.)

4/6/2021

"Great Tool for Social Media Post Ideas"

4/5

What do you like best about Critical Mention?

The Search function and the Saved Searches. Review collected by and hosted on G2.com.

What do you dislike about Critical Mention?

Inability to download media clips without a watermark for use on social media. Review collected by and hosted on G2.com.

Response from Priscilla Osorio of Critical Mention

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Hi Jesse, thanks for leaving your kind review and sharing how our Earned Media Suite helps increase your social media engagement. We're thrilled to see that Critical Mention's real-time media monitoring allows you to be the first to break news on social media.

CV

Claudine V.

Mid-Market (51-1000 emp.)

12/3/2020

"Serves all of my media monitoring needs for a fair price and offers exceptional customer service."

4/5

What do you like best about Critical Mention?

I like the many monitoring options available, as well as the editing tool for clips, but best of all is their customer service. Whenever I have a question or need, my rep helps me quickly and is very personable. Review collected by and hosted on G2.com.

What do you dislike about Critical Mention?

For now they can't track value of radio clips/interviews, but I find that with other similar media monitoring companies. I understand they are working on offering this in the coming months. Review collected by and hosted on G2.com.

Recommendations to others considering Critical Mention:

I would always advise doing your homework, but Critical Mention is a strong and affordable option for media monitoring. Review collected by and hosted on G2.com.

What problems is Critical Mention solving and how is that benefiting you?

Media monitoring reports help us determine what promotions or messaging got the best response throughout the year. Tracking KPI's is key, so being able to report earned media value is an important benefit for me. Review collected by and hosted on G2.com.

Response from Priscilla Osorio of Critical Mention

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Hi Claudine, thank you for letting us know that we serve all of your media monitoring needs. We love seeing that you're taking advantage of what Wordplay, our proprietary video and audio editing tool, has to offer. We're always looking for feedback so we can tailor our Earned Media Suite to our clients' wants and needs. Our 24/7/365 support team will be thrilled to receive such a wonderful compliment, so thank you very much.

AS

Andrew S.

Small-Business (50 or fewer emp.)

12/17/2020

"I found critical mention to be useful in media monitoring, if a bit simplistic."

3.5/5

What do you like best about Critical Mention?

The customized lists were easy to navigate and sort. We were able to search for and track topics pretty easily and quickly get results to help analyze trends and what media was saying about a specific candidate or issue.

The cost was great compared to other services that may have a flashier interface or more services than the basic Critical mention we had.

It's very easy to export and share stories via their newsletter feature. Looking back, I believe we underutilized this aspect as it is an easy way to tailor a group of stories.

We didn't renew our contract because we have new elected leadership at our organization every two years and they'll decide what platform to use. I'll be suggesting they seriously look into signing back on with Critical Mention in the future. Review collected by and hosted on G2.com.

What do you dislike about Critical Mention?

I often was able to find unique articles that weren't populating in the critical mention searches. I wish the media contacts were available earlier, that new feature would've been a massive help when first getting started and creating press lists, after I created those, it being an extra fee didn't make financial sense for us to essentially help update our current lists. Review collected by and hosted on G2.com.

Recommendations to others considering Critical Mention:

If you're not renewing your contract, you need to clearly tell them as the standard language has an auto renew feature. Review collected by and hosted on G2.com.

What problems is Critical Mention solving and how is that benefiting you?

It's a great way to go ahead and find a story that you may need to help push your narrative and to track what people are saying about you or members of your team or any specific issue you've been pushing in the media. Review collected by and hosted on G2.com.

Response from Priscilla Osorio of Critical Mention

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Hi Andrew, thank you for sharing your feedback on using the Critical Mention Earned Media Suite. We're happy to see you love our report-sharing feature. Our goal is to provide an easy-to-use platform to help people track and share their mentions and also acquire media contacts. Please remember we provide 24/7/365 support, so you can reach out to us at any time or schedule a time to get a platform refresher. We appreciate hearing from you and hope to hear from you soon.

UP

Verified User in Public Relations and Communications

Mid-Market (51-1000 emp.)

8/2/2021

"Great media monitoring tool"

4.5/5

What do you like best about Critical Mention?

Easy search function and options to refine searches. Broadcast monitoring tool is helpful. Alerts function is helpful and has options for alert delivery. Customer service team is helpful and works quick to find solutions. Review collected by and hosted on G2.com.

What do you dislike about Critical Mention?

Some outlets are not picked up but with the help of the team at Critical Mention they work to solve those problems. Review collected by and hosted on G2.com.

Response from Priscilla Osorio of Critical Mention

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Thank you for letting us know how Critical Mention allows you to easily search your mentions and monitor specific segments using Wordplay, our proprietary video editing tool. We are excited to know that our alerts features have benefited you, and we are delighted to see our dedicated account managers are providing nothing but the best customer service. Thanks again for sharing how much you love Critical Mention!

JZ

Jeremy Z.

Small-Business (50 or fewer emp.)

12/17/2020

"Solid, affordable monitoring software"

4/5

What do you like best about Critical Mention?

My favorite feature of Critical Mention is the ability to monitor live TV and radio broadcasts for keywords. Review collected by and hosted on G2.com.

What do you dislike about Critical Mention?

I would love it if I could export a captured TV or radio clip. Review collected by and hosted on G2.com.

Recommendations to others considering Critical Mention:

I can't speak to the setup of Critical Mention, as it was in place before I joined the organization. However, with one training session, it's extremely easy to use and captures more media coverage than other tools that cost far more money. It's a great, affordable media monitoring software tool. Review collected by and hosted on G2.com.

What problems is Critical Mention solving and how is that benefiting you?

Critical Mention allows us to track mentions of our organization on social media, web, television and radio all from a single platform. Review collected by and hosted on G2.com.

Response from Priscilla Osorio of Critical Mention

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Hi Jeremy, thank you so much for sharing your experience using Critical Mention’s Earned Media Suite. Our real-time media monitoring is something we pride ourselves on and we love to hear back from clients on how useful this is. We appreciate you sharing how easy-to-use and cost-effective our Earned Media Suite is. If you need help sharing and exporting reports with team members, please let us know and we’ll be more than happy to help. Also, feel free to check out our Podcast Monitoring and Media Contact Database that we've recently added to the platform this year.

See how Critical Mention improved

DD

Danielle D.

Director of Accreditation and Assessment, LaPenta School of Business

Mid-Market (51-1000 emp.)

7/2/2021

"Easy Way to Capture Engagement"

5/5

What do you like best about Critical Mention?

The media sources. From small, community-based sources to large, international sources, Critical Mentions finds every media relevant to your search terms. Review collected by and hosted on G2.com.

What do you dislike about Critical Mention?

The duplicate media sources for the same mention. Review collected by and hosted on G2.com.

Response from Priscilla Osorio of Critical Mention

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Danielle, we truly appreciate your wonderful review! Thanks for sharing how we help you find all of your mentions. Also, you can select to add/remove duplicate media sources by selecting your saved search in the Search section of the Critical Mention platform and selecting/deselecting the duplicate articles box in the Media Types section. If you need any help with this, please reach out to your dedicated account manager so they can help you right away. Thanks again for sharing your experience using Critical Mention!

CI

Verified User in Individual & Family Services

Enterprise (> 1000 emp.)

5/27/2021

"BETTER THAN MOST"

4.5/5

What do you like best about Critical Mention?

Responsiveness of service rep and willingness to customize pricing Review collected by and hosted on G2.com.

What do you dislike about Critical Mention?

Takes time to finetune search terms and content behind paywalls is hard to get Review collected by and hosted on G2.com.

Recommendations to others considering Critical Mention:

No monitoring service is perfect but I've been using them for more than 30 years and Critical Mention is the best yet in terms of service, responsiveness and pricing flexibility. Review collected by and hosted on G2.com.

What problems is Critical Mention solving and how is that benefiting you?

Good for tracking issues and competitors Review collected by and hosted on G2.com.

Response from Priscilla Osorio of Critical Mention

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Thank you for letting us know about your Critical Mention experience using our Earned Media Suite. We're so happy to hear that you've used Critical Mention for over 30 years! Please reach out to your dedicated account manager to learn more about how you can easily track licensed content and get past those paywalls. We're always happy to help. Thanks, again!

UG

Verified User in Government Administration

Mid-Market (51-1000 emp.)

12/17/2020

"Simple, Easy to Use Interface"

5/5

What do you like best about Critical Mention?

Simplified and easy to use dashboard, can easily generate/email reports and save the same article(s) under multiple other reports. Super functional! Review collected by and hosted on G2.com.

What do you dislike about Critical Mention?

Some industry trade publications (those highlighting keywords) are not displaying as part of the search results. Review collected by and hosted on G2.com.

Recommendations to others considering Critical Mention:

Use distinct keyword search terms to narrow your search and prevent from producing a large sample. For those in the aviation industry, know that certain airlines use "airlines" as two words - ex. Delta Air Lines (important when utilizing search feature). Review collected by and hosted on G2.com.

What problems is Critical Mention solving and how is that benefiting you?

A one-stop-shop to search articles on one platform and generate reports of these articles in a way that is visually appealing (with images, video clips) to executives. The summary function is a great tool and gives the reader the option to either skip reading or "click" to read in its entirety. Review collected by and hosted on G2.com.

Response from Priscilla Osorio of Critical Mention

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We appreciate your wonderful review about your experience utilizing our easy-to-use Earned Media Suite. Please feel free to reach out to your account manager so they can help you with your saved searches. We're very happy to learn that you have solved problems by generating reports and sending them to executives on our platform. Thanks again for sharing your experience!

UM

Verified User in Marketing and Advertising

Mid-Market (51-1000 emp.)

5/12/2021

"CM Review"

4.5/5

What do you like best about Critical Mention?

UI is super, super fast. Searches are like lighting Review collected by and hosted on G2.com.

What do you dislike about Critical Mention?

Depending on the number of clips I have collected in a PDF, it might take some extra time for the system to email me the pdf. Review collected by and hosted on G2.com.

Response from Priscilla Osorio of Critical Mention

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Hi there, thank you for sharing about our lightning-fast earned media searches. We're thrilled to see that you have successfully tracked mentions across multiple networks with Critical Mention. Thanks again for sharing!

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Tameeka H.

Small-Business (50 or fewer emp.)

8/10/2020

"Critcal Mention Dominates the Media Monitoring Industry"

5/5

What do you like best about Critical Mention?

We receive pitches all the time from other competitors and no one measures up. They capture television segments even when they are not word captioned which is huge when pitching smaller local markets. Review collected by and hosted on G2.com.

What do you dislike about Critical Mention?

The downside is when there are disputes with cable providers, when media groups do not want their channels monitored or hen there are issues monitoring. Even in these situations Critical Mention will reach out to the station directly and see if they can get the the footage that you need. Review collected by and hosted on G2.com.

Recommendations to others considering Critical Mention:

Understanding boolean will greatly help with your search and understand that when you are using word caption not all stations will spell the information correctly so try different variations of the same name or phrase. Review collected by and hosted on G2.com.

What problems is Critical Mention solving and how is that benefiting you?

We capture clips for our clients to let them see that their produced content aired in their desired markets. It is one thing to send a client a log from a station that their content aired but when they can actually see it it makes the transaction "REAL". Review collected by and hosted on G2.com.

Response from Priscilla Osorio of Critical Mention

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Dear Tameeka,

It excites us to see you say that no other media monitoring company measures up to our Critical Mention platform. Our goal is to provide earned media mentions for all kinds of markets, and we're happy to learn that we provide the perfect solutions for you and your clients. Thank you for sharing how your Critical Mention dedicated account manager goes out of their way to meet your needs. We're always striving to provide the best earned-media service, and we are delighted to have received your kind feedback.

See how Critical Mention improved