---
title: Critical Mention Reviews
meta_title: 'Critical Mention Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 221 reviews by the users' company size, role or industry
  to find out how Critical Mention works for a business like yours.
aggregate_rating:
  rating_value: 4.3
  review_count: 221
  scale: '5'
date_modified: '2026-08-07'
parent_category:
  name: Public Relations (PR)
  url: https://www.g2.com/categories/public-relations-pr
---


# Critical Mention Reviews
**Vendor:** Onclusive  
**Category:** [Media Monitoring Software](https://www.g2.com/categories/media-monitoring)  
**Average Rating:** 4.3/5.0  
**Total Reviews:** 221
## About Critical Mention
The fastest, most reliable all-in-one PR and earned media platform featuring global media monitoring, a media contact database and robust analytics. Search results are easily analyzed, turned into actionable data and shared using Critical Mention&#39;s comprehensive Earned Media Suite. 24/7/365 customer support included with every subscription.



## Critical Mention Pros & Cons
**What users like:**

- Users appreciate the **inclusive features** of Critical Mention, enhancing media monitoring and communication efforts seamlessly. (2 reviews)
- Users admire the **fantastic client support** of Critical Mention, enhancing user experience with excellent media relations tools. (1 reviews)
- Users value the **fantastic account representation** of Critical Mention, enhancing their media relations experience significantly. (1 reviews)
- Users value the **easy access to journalist contact information** with Critical Mention, enhancing their media outreach capabilities. (1 reviews)
- Users value the **extensive media coverage** provided by Critical Mention, enhancing their communication strategies effectively. (1 reviews)
- Coverage Quality (1 reviews)
- Users love the **fantastic customer support** at Critical Mention, enhancing their experience and simplifying media relations. (1 reviews)
- Distribution Efficiency (1 reviews)
- Users find Critical Mention to be **user-friendly** , offering essential tools and excellent support for media relations. (1 reviews)
- Helpful (1 reviews)

**What users dislike:**

- Users find the **limited search functionality** in Critical Mention challenging, complicating their ability to find information effectively. (1 reviews)
- Users find the **navigation difficulty** frustrating, particularly with the challenging search function and criteria selection. (1 reviews)
- Users find the **search functionality challenging** to navigate, wishing for a more intuitive user experience. (1 reviews)
- Users find the **search function challenging** , often struggling to optimize their search criteria effectively. (1 reviews)

## Critical Mention Reviews
  ### 1. Great Product

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Libraries | Enterprise (> 1000 emp.)

**Reviewed Date:** February 02, 2022

**What do you like best about Critical Mention?**

Real-time updates and the ability to save video clips.

**What do you dislike about Critical Mention?**

Really nothing. This is a truly great media monitor.

**Recommendations to others considering Critical Mention:**

No other product even comes close.

**What problems is Critical Mention solving and how is that benefiting you?**

I can keep track of when my organization appears in the media in real time. Plus the ability to make reports helps me in tracking our progress.

**Official Response from Priscilla Osorio:**

> Thank you very much for such a great review. We're delighted to see you like the ability to create real-time alerts and save video clips for as long as you'd like. We appreciate you sharing how the Critical Mention Earned Media Suite helps you track your media and build reports. Thanks again!

  ### 2. Great tool for real-time monitoring

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 02, 2021

**What do you like best about Critical Mention?**

We switched to Critical Mention about a year ago after searching for a tool that would ensure we're getting new article alerts in real-time for some of the ongoing and crisis monitoring we do for clients. Critical Mention has pulled so many more notable articles than our last service, and when an article is missed they have incredibly attentive customer service reps that make sure the publication is added to the database so no future articles from the outlet are missed.

**What do you dislike about Critical Mention?**

Limited access to social media posts and you have to go through a rep to setup Twitter searches; no historical Twitter data which can be an issue on reports that compare coverage year over year.

**What problems is Critical Mention solving and how is that benefiting you?**

See answer to what we like - we monitor for crisis clients and having real time alerts is critical.

**Official Response from Priscilla Osorio:**

> Thank you for sharing how Critical Mention is the best fit for your media monitoring needs. We love seeing that our Earned Media Suite allows you to track news in real-time to prevent and alleviate PR and Comms crises'. If you haven't already, please reach out to your dedicated account manager to learn more about our Instagram tracking addition to the platform and all of our other latest feature updates and additions. We appreciate your review and will continue to strive to provide the best earned media experience out there. Thanks, again!

  ### 3. Helpful for Locating Articles, Videos and Soundbites

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Law Enforcement | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 02, 2021

**What do you like best about Critical Mention?**

Critical Mention is helpful with getting articles, videos and soundbites from the searches that you create. You can put the ones that you use in a folder to create a report on the materials you would like to use.

**What do you dislike about Critical Mention?**

The integration of Instagram to Critical Mention is challenging when you have multiple accounts that would like to be logged into the account. I know that it is Instagram's doing but if there is a way to be able to make it so all the accounts under the corporation's name can get information from Instagram than only one person, that would be amazing.

**What problems is Critical Mention solving and how is that benefiting you?**

Nothing at the moment. They were on top of solving how to get Instagram onto our account and gave us the materials on how to set up very quickly. Great customer service.

**Official Response from Priscilla Osorio:**

> Thank you for sharing how you track your mentions and organize them all in customized reports within our Critical Mention Earned Media Suite. As for Instagram, please reach out for support. All of your Critical Mention accounts can definitely have access to your Instagram mentions, so please reach out if you still need assistance. We're always happy to help, 24/7/365!

  ### 4. A Good Media Monitoring Option

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Higher Education | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 22, 2021

**What do you like best about Critical Mention?**

Critical Mention does a nice job of collecting media mentions. I appreciate that I can have multiple individuals receive the reports daily and includes social media.

**What do you dislike about Critical Mention?**

I wish creating the reports was easier, and that it caught the small market or independent media outlets. Also that it would hold the media information longer.

**What problems is Critical Mention solving and how is that benefiting you?**

It saves me time of collecting media stories about my organization.

**Official Response from Priscilla Osorio:**

> Thank you for sharing your experience using our platform. We appreciate you sharing how you utilize our Alerts feature. Our mentions go back to two years and you can save your mentions in the cloud forever. It's wonderful to know we help save you time on gathering all of your earned media mentions in one place.

  ### 5. Very helpful team and extremely easy to use.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Publishing | Mid-Market (51-1000 emp.)

**Reviewed Date:** January 04, 2022

**What do you like best about Critical Mention?**

It was accessing broadcast clips that mentioned the brand. Our account executive is very responsive.

**What do you dislike about Critical Mention?**

Sometimes the clips cut off and do not show a full interview. It would also be helpful to pull clips longer than 10 minutes.

**What problems is Critical Mention solving and how is that benefiting you?**

Critical mention does not exactly solve problems but is a useful tool to show the company broadcast coverage.

**Official Response from Priscilla Osorio:**

> Thank you very much for sharing how our platform is useful in helping you access broadcast coverage for your brand. Due to fair use laws, users can track clips for a total of up to 10 minutes. If you must track a clip for longer than 10 minutes, please reach out to your dedicated account manager so they can guide you on how to do so. We're available 24/7/365 so we can help you at any time. Thanks again for your review. 

  ### 6. I like Critical Mention but am not sure it is worth the money/ I am getting the best use of it

**Rating:** 3.5/5.0 stars

**Reviewed by:** Katie T. | Media Relations Coordinator, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 06, 2021

**What do you like best about Critical Mention?**

I like the reporting and analytics the best - this is a great tool that allows us to show our clients what we are doing. They are good at tracking media pickups. I am looking forward to using the monitoring feature to share with me and update me in real-time on the number of pickups when we are getting. My biggest issue was not knowing when media coverage was going live for our client and being able to pull links for them.

**What do you dislike about Critical Mention?**

I dislike the contact database. This is why I was most excited for Critical Mention as they said they update the database constantly (over 30,000 contacts updated daily I believe they said). However, in my experience, this was not true. Every time I went to find a contact the email or number or location/ title was incorrect and I could dispute it by finding the correct one on social media or another platform. I have to report the contacts for inaccuracy almost every time so I end up not using critical mention as much, unfortunately. I have let someone know about this issue and hope it can be systematically resolved soon for all users!

**What problems is Critical Mention solving and how is that benefiting you?**

Sending good reports to clients - the analytics and mentions feature!

**Official Response from Priscilla Osorio:**

> Hi, and thank you for letting us know about your experience. We're happy to see you like our reporting and analytics features. Please reach out to your dedicated account manager for help with refining your searches and setting up real-time alerts. We're more than happy to set up a time, at your convenience, to help answer any questions you have about media monitoring and the database.

  ### 7. Pleased To Be Using Critical Mention

**Rating:** 4.0/5.0 stars

**Reviewed by:** Mark D. | Director, Public Education/Public Relations, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 06, 2021

**What do you like best about Critical Mention?**

The reports that I've been able to generate are terrific.  I've received excellent feedback from those with whom I've shared various reports.  (The reports have made me look good.)  I also really like the media value that is attached to individual stories that Critical Mention picks up.

**What do you dislike about Critical Mention?**

Occasionally there are stories that, for some reason, Critical Mention misses.  Perhaps I need to add some additional search parameters. Maybe I'm still in the learning curve of determining how to use the tool most effectively.

**Recommendations to others considering Critical Mention:**

I am pleased with Critical Mention.  As with any robust tool, to realize its full value, one must go through the learning curve.

**What problems is Critical Mention solving and how is that benefiting you?**

As we are now distributing our monthly media report in a digital format, we've realized significant efficiencies and saving lots of paper.  As previously mentioned, I appreciate the media value that Critical Mention associates with each story and the calculated collective value that appears.

**Official Response from Priscilla Osorio:**

> Hi Mark, thank you for sharing how our media monitoring reports have brought you and your market excellent feedback. We love that our reports have made you look good! Please feel free to reach out to your dedicated account manager so they can help you set up more refined searches and guide you on how to use the platform most effectively. Thanks again, we appreciate you leaving such a wonderful review.

  ### 8. Robust, user- and client-friendly reporting and analytics tool from a true partner

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 04, 2020

**What do you like best about Critical Mention?**

Perhaps the best feature is that Critical Mention is a true partner, not just a vendor. That goes a long way.

**What do you dislike about Critical Mention?**

I can't think of a single thing I dislike.

**Recommendations to others considering Critical Mention:**

The only real drawback is that not every media outlet is included. The missing outlets are few (Financial Times was a particular problem), but that's a FT issue, not a CM issue.

**What problems is Critical Mention solving and how is that benefiting you?**

As a PR agency we need to report results to clients in a meaningful way. Critical Mention allows us to do that seamlessly. We replaced a combination of two reporting tools with Critical Mention late last year. While the other platforms we used were capable, they were not nearly as robust. Additionally, Critical Mention combines all the reporting services we need in one simple package.

**Official Response from Priscilla Osorio:**

> Thank you very much for your kind review. It makes us extremely happy to know the Critical Mention platform has been beneficial to your agency and its clients! We're thrilled you chose our platform, and we look forward to continuing to provide monitoring and reporting services that benefit your agency. We appreciate the wonderful review and thank you for your loyalty to Critical Mention.

  ### 9. Great for TV Monitoring

**Rating:** 5.0/5.0 stars

**Reviewed by:** Anna H. | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 07, 2021

**What do you like best about Critical Mention?**

My representative is great and is always happy to help when we need a quick clip pulled. The WordPlay function is very convenient and in general I find Critical Mention very reliable

**What do you dislike about Critical Mention?**

There are certain TV stations and radio stations that don't get captured, but they are usual niche/small local stations

**Recommendations to others considering Critical Mention:**

It's a good choice

**What problems is Critical Mention solving and how is that benefiting you?**

Tracking client clips, live monitoring

**Official Response from Priscilla Osorio:**

> Hi Anna, thank you for sharing how much you love Wordplay, our proprietary video editing tool. If you need any help finding stations, please reach out to your dedicated account manager so we can get those set up right away. Thanks again for sharing how Critical Mention has helped you track client clips in real-time. 

  ### 10. We've enjoyed using it this past year and look to continue.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 18, 2022

**What do you like best about Critical Mention?**

Having all platforms available to search at the same time. I also like the reporting system. We use the TV, print and online search features.

**What do you dislike about Critical Mention?**

Having to go back and figure out exactly how long your segment is on TV. It's a little clunky at times. And we've missed articles before that weren't picked up.

**Recommendations to others considering Critical Mention:**

Check it out. Going great so far.

**What problems is Critical Mention solving and how is that benefiting you?**

Keeping clients informed of where they are showing up in media. Not using it as much yet for competitor searches though.

**Official Response from Priscilla Osorio:**

> We love that you enjoy all the platforms we monitor. Whether it's broadcast, online news, social media, podcasts or licensed content, you can track it all in our Earned Media Suite. Thank you for the great review, and we look forward to continuing to provide our Earned Media Suite services to you.

  ### 11. Great for press clipping and media monitoring

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Publishing | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 25, 2021

**What do you like best about Critical Mention?**

The CriticalMention service picks up brand mentions across broadcast, digital/online, radio, podcasts, and print. CriticalMention has many offerings like a daily monitoring report, clipping services, reporting options, and more. CriticalMention is a must-have service for any PR professional.

**What do you dislike about Critical Mention?**

CriticalMention does not automatically clip segments but instead reports broadcast segments in 1-minute increments. Users have to go in and manually extend or cut down the whole clip to capture the specific brand mention or entire broadcast segment/interview.

**What problems is Critical Mention solving and how is that benefiting you?**

Media monitoring, media reporting, estimated audience size, impressions

**Official Response from Priscilla Osorio:**

> Thank you so much for your review. We're thrilled to see you share that we're a "must-have service for any PR professional" and that you love using our alerts and reports features. We love to give the user the chance to decide what part of clips they want to save so they can manually edit them to their linking to add more context or trim the videos and get straight to the mention. We appreciate your feedback, and are delighted to see you are solving your earned media monitoring needs and keeping track of their analytics all in our Earned Media Suite. Thanks, again!

  ### 12. Very Happy with Critical Mention

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Enterprise (> 1000 emp.)

**Reviewed Date:** February 02, 2022

**What do you like best about Critical Mention?**

The best thing about Critical Mention is that I can get real-time alerts within one minute of a story hitting the air. These timely alerts are an extremely valuable tool, as it makes us uber aware of the news being posted about our institution.   And customer service, in particular with our contact Ryan MacLean, is outstanding!

**What do you dislike about Critical Mention?**

I wish it was a bit more user friendly on phones.

**What problems is Critical Mention solving and how is that benefiting you?**

No problems.

**Official Response from Priscilla Osorio:**

> Thank you for sharing how much you love our real-time alerts feature. We truly appreciate your kind comments about our platform and your wonderful account manager. Our Earned Media Suite is now responsive across mobile devices. 

  ### 13. Great for catching media hits

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 24, 2021

**What do you like best about Critical Mention?**

It's super easy to search for my clients and see where the news picked them up - whether it was broadcast, print, a podcast, or elsewhere.

**What do you dislike about Critical Mention?**

Sometimes it's hard to see if a small outlet picked something up. Also, the interface itself can be a little overwhelming at times (i.e., it shows you ALL the text from a broadcast -- of course, it highlights the keywords, but still a lot at once). Also wish you could search farther back.

**Recommendations to others considering Critical Mention:**

You'll probably need to supplement with other services, like Muck Rack

**What problems is Critical Mention solving and how is that benefiting you?**

It helps me find when my clients were spoken about or featured in the media. And you can pull clips easily

**Official Response from Priscilla Osorio:**

> Thank you very much for sharing your experience. We appreciate you sharing how our platform is simple to use. Please reach out to your dedicated account manager to see how we can all in all improve your experience.

  ### 14. My experience with Critical Mention has been nothing short of outstanding.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Lauren C. | Account Executive / Media Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 04, 2021

**What do you like best about Critical Mention?**

My experience with Critical Mention has been nothing short of outstanding. This service allows our firm to do what we are meant to do at our core - which is focus on our clients' needs and goals instead of spending hours tracking and reporting. It's the best!

**What do you dislike about Critical Mention?**

I do not have any dislikes at this time.

**Recommendations to others considering Critical Mention:**

If you are looking for a tool to track media mentions and social media mentions for you - this platform is it!

**What problems is Critical Mention solving and how is that benefiting you?**

N/A

**Official Response from Priscilla Osorio:**

> Lauren, thank you for telling us about your outstanding experience using Critical Mention's Earned Media Suite. We are delighted to see that our platform allows your firm to best serve your clients. Thanks again for the magnificent review!  

  ### 15. Super great software

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 15, 2021

**What do you like best about Critical Mention?**

The monitoring is great and the support is better.  I'm able to curate professional monthly reports.

**What do you dislike about Critical Mention?**

There are some outlets that CM doesn't monitor (with a request, support does find them and manually insert them) but also some broadcast groups that CM somehow doesn't have agreements with, like Gray TV.

**Recommendations to others considering Critical Mention:**

There are other monitoring services out there (Cision, Meltwater, Custom Scoop) but Critical Mention beats them all...hands down.

**What problems is Critical Mention solving and how is that benefiting you?**

The reports are top-notch.

**Official Response from Priscilla Osorio:**

> Hi there, we are so grateful for your kind review. We're so thrilled to read that you too know Critical Mention is the best media monitoring service out there! 

  ### 16. Comms Director in the House

**Rating:** 5.0/5.0 stars

**Reviewed by:** Danny J. | Communications Director, Rep. Carlos Gimenez (FL-26), Small-Business (50 or fewer emp.)

**Reviewed Date:** February 22, 2021

**What do you like best about Critical Mention?**

The speed at which clips are tracked. The reports are helpful. It allows me really understand what areas throughout our district are being covered and identify where I have lapses in coverage. I also really like the ability to receive a daily digest that tracks all of our mentions in an easy to use format that I can share with our entire team.

**What do you dislike about Critical Mention?**

Don't have Fox News or Fox Business. These are crucial for our operations. The Congressman appears in these networks quite often and without Critical Mention getting us those clips, we have to resort to using other clipping services and techniques to get the hits and use for social media. Getting access to these two networks would be greatly beneficial to our operations.

**Recommendations to others considering Critical Mention:**

Set up training and learn how to use all the tools. We have Critical Mention in a previous office and it took me a while to get familiar with it. That was mainly due to me not really going through proper training and seeing what all resources are out there on the platform for our office to use.

**What problems is Critical Mention solving and how is that benefiting you?**

I'm solving gaps in coverage, knowing in which media markets to focus our attention. The information I receive from our daily digest and all the mention tracking allows me to overlay that information on our congressional map and identify which papers and in which regions of the district I have to focus our coverage. This actually came to fruition last week when I noticed there was a sector in our district that wasn't getting hits. I was able to rectify that in a matter of minutes.

**Official Response from Priscilla Osorio:**

> Hi Danny, thank you for sharing how Critical Mention has helped you track and measure media coverage within your district. We love to see your excitement about our daily digest alerts and are thrilled that you and your team take advantage of our platform's sharing feature. 

Please reach out to your dedicated account manager so we can set up a training session for you. We offer training upon request after the initial onboarding session to all of our clients. We'll be happy to show you the ropes! Thanks again for sharing your thoughts on Critical Mention.

  ### 17. Critical Mention delivers what we need -- metrics.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Nancy S. | Senior Executive Director of Communications, Enterprise (> 1000 emp.)

**Reviewed Date:** November 24, 2021

**What do you like best about Critical Mention?**

The constant helpfulness of our account rep, Matthew Esqueu. He's responsive (within minutes) and delivers service without any delay.

**What do you dislike about Critical Mention?**

Wish it could track radio media coverage.

**What problems is Critical Mention solving and how is that benefiting you?**

Through CM, we're able to show strong ROI for the investment in staff we make in our public and media relations teams.

**Official Response from Priscilla Osorio:**

> Nancy, thank you for sharing how Critical Mention delivers all of your earned media needs. Our team is delighted to see that you love our analytics, customer service and more. We do track radio coverage, so please reach out to Matthew so he can help set that up for you. We promise to keep providing the best service out there. Thanks again!

  ### 18. Best monitoring tool I've used yet

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 15, 2021

**What do you like best about Critical Mention?**

Great customer service; Ease of creating reports; Full-scale monitoring capabilities across social, broadcast, print and online

**What do you dislike about Critical Mention?**

I wish there was greater social media monitoring capabilities, especially for Reddit

**What problems is Critical Mention solving and how is that benefiting you?**

Reliably being able to know when, where and how my clients are being talked about and presented across traditional and social media channels.

**Official Response from Priscilla Osorio:**

> Thank you for sharing your experience using our Earned Media Suite's tracking and reporting features. We appreciate your input and kind words about our tracking reliability. Thanks, again!

  ### 19. Critical Mention is a no fuss straight forward tool

**Rating:** 4.0/5.0 stars

**Reviewed by:** Arielle C. | Communications Directo, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 05, 2021

**What do you like best about Critical Mention?**

Critical Mention allows you to set up ongoing searches across many news outlets and create excellent easier accessible reports and email alerts. Getting settings just right can be tricky.

**What do you dislike about Critical Mention?**

To get the most out of Critical Mention it takes some playing around with conditional logic and finesse. Some blogs and small media outlets might not make it and every once in a while a local news segment won't get caught in the search.

**What problems is Critical Mention solving and how is that benefiting you?**

Client based: PR and Social mainly

**Official Response from Priscilla Osorio:**

> Arielle, thank you for leaving a wonderful review on your experience using Critical Mention's Earned Media Suite. We're happy to see you love utilizing our accessible reports and easy-to-manage email alerts. If you need any help creating searches, please feel free to reach out to your account manager. Thanks again for the kind review.

  ### 20. Ample coverage, but feel forgotten by account manager

**Rating:** 3.5/5.0 stars

**Reviewed by:** Luke H. | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 17, 2020

**What do you like best about Critical Mention?**

There are ample search features and criteria. While the speech to text isn't perfect, it is pretty good and very helpful in helping me find the content that I need through its functionality. It's convenient to have so many parameters to work with, especially because there can be issues with radio hosts misspeaking, saying our names or organization name incorrectly, so Critical Mention helps make up for this by having so many ways to do the searches such as Boolean, exact phrase, any of these words, etc. I'm impressed by the number of stations covered by the service and was satisfied when we first made a request to have more added and they did it very quickly. However, see my dislikes for why that became an issue later.. Also, the word cloud, and other analytics are great for tracking trends in our field over time to help us make decisions about our content.

**What do you dislike about Critical Mention?**

While there are an ample number of radio stations covered by the service, we've asked for more to be added. We've had issues with response from our representative at Critical Mention. While at first they replied that they would do their best to add the stations, they seemed to forget about us and I tried multiple times to get back in touch. When they finally replied they gave the same answer and then nothing was done. If they can't add the stations, that's fine, just let us know, but to leave us in the dark and stop assisting us is poor service. When we first made an account with the site, we received a decent training on all the features. However, there are so many things to remember and if we don't use some parameters, it's easy to forget how they work and how they can benefit us. It would be helpful if the tips on how to enter search phrases alongside the search bars, such as examples of how inserting asterisks or entering info in specific ways can make results appear either more broadly or more specifically to our direct inquiry.

**Recommendations to others considering Critical Mention:**

Keep thoroughly documented notes when receiving initial training because if you don't use some features for a period of time, you may forget how they work. Expect that after a couple months of being a customer of the site, you may feel that response from Critical Mention will be delayed and less helpful.

**What problems is Critical Mention solving and how is that benefiting you?**

Keeping up with the national conversation on my company's main issue. It helps make it easier to see what's trending and when our main issues are in the news or other media. Based off the data we accumulate through Critical Mention, we're able to make decisions about the topics of our content and keep our productions relatable and relevant with what's being discussed across the country. Aside from these assets, the benefit of keeping track of our media presence over time is also a huge boon for our organization.

  ### 21. I can access so much great information all in one place!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Shelby V. | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 17, 2020

**What do you like best about Critical Mention?**

I love how social, broadcast, online and radio information is all saved in one place. It makes reporting a breeze. Before, I was searching for information in a variety of places and pulling things together in Word or PowerPoint. Now, I am able to clip things as they come in quickly. It then pulls everything together into one easy-to-read report. I love that it breaks things out into separate sections and allows flexibility to create different reports that highlight different things.

**What do you dislike about Critical Mention?**

I would love to see the hashtag tracking feature extended beyond Twitter because Facebook and Instagram users also use our hashtag. I also find the interface a little cumbersome at times. While it does a lot, it is not intuitive, and I find myself unable to identify and/or use some of the features simply because I am unsure of how they work.

**Recommendations to others considering Critical Mention:**

Critical Mention can help you keep all of your media and social media tracking in one place. It provides peace of mind that you are on top of everything that is being said about your organization or brand. After a campaign, you can quickly pull results together for easy reporting with clients and management.

**What problems is Critical Mention solving and how is that benefiting you?**

I spend less time scrolling and searching for mentions. Instead of spending time clipping and formatting different pieces, I can pull it all together quickly. I am now able to get information to my clients much more quickly.

**Official Response from Priscilla Osorio:**

> Hi Shelby, we love your excitement for our Earned Media Suite's reports feature and appreciate your feedback on what else you'd like to see on our platform. Thanks for sharing how Critical Mention helps you quickly track mentions and pull clips. If you have any questions about how to utilize the platform, please reach out to your dedicated account manager so we can help you right away. Thanks again for the kind review!

  ### 22. Critical Mention Review

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 28, 2021

**What do you like best about Critical Mention?**

Critical Mention is relatively easy to use and support is quickly available when needed.

**What do you dislike about Critical Mention?**

Needing to fine-tune the searches to eliminate ads.

**Recommendations to others considering Critical Mention:**

Lean on support when you need help. They're very responsive!

**What problems is Critical Mention solving and how is that benefiting you?**

Critical Mention has helped me monitor news mentions and compile them all in one space.

**Official Response from Priscilla Osorio:**

> Thank you for sharing your experience with our easy-to-use Earned Media Suite. We're delighted to see you appreciate the hard work of your dedicated account manager. If you need help fine-tuning your searches, please reach out to us and we're happy to help!

  ### 23. Quick, Easy to Use & Simplifies the Broadcast Media Monitoring Process

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 22, 2021

**What do you like best about Critical Mention?**

My PR team uses Critical Mention on a daily basis and it's become such an integral part of our media monitoring process. We appreciate the easy-to-use Dashboard and the fact that we're able to pull broadcast coverage only 60 after a segment airs. It's very easy to find coverage using key-words and allows us to keep track of the results we've garnered on the client's behalf with audience #s and PR values.

**What do you dislike about Critical Mention?**

At times, Critical Mention does not pull all relevant coverage (i.e. key search terms may not come up because of the way it's transcribed). There have been situations where we have physically seen the coverage go live but Critical Mention does not pull it in "search", and we need to reach out to our Critical Mention rep. to pull the coverage for us manually. Sometimes the clips do not come out 100% clear (audio & visually) when downloading coverage.

**What problems is Critical Mention solving and how is that benefiting you?**

The analytics that come with monitoring through Critical Mention have greatly helped us to show value when it comes to our reporting process (i.e. providing viewership #s, PR Value, whether the tone of the segment is positive or negative, etc.)

**Official Response from Priscilla Osorio:**

> Thank you for detailing your experience using the Critical Mention Earned Media Suite. We love reading that your PR team loves our easy-to-use platform and that you've had success with your clients using Critical Mention. We appreciate your review and have taken note of your experience to further enhance the Critical Mention user experience. We're happy to learn that you can easily demonstrate the value of mentions through our Reports. Thanks again for the great review!

  ### 24. Senior Account Executive

**Rating:** 5.0/5.0 stars

**Reviewed by:** Georgia L. | Senior Account Executive, Enterprise (> 1000 emp.)

**Reviewed Date:** August 02, 2021

**What do you like best about Critical Mention?**

Immediate access to local broadcast segments

**What do you dislike about Critical Mention?**

Lack of impression numbers for specific local broadcast stations

**What problems is Critical Mention solving and how is that benefiting you?**

Solving reporting needs for major clients. Benefits include boolean searching for very specific accounts with many keywords.

**Official Response from Priscilla Osorio:**

> Georgia, thank you very much for your kind review. We're glad that our platform has allowed you to track your mentions and appreciate all of your feedback. 

  ### 25. We love Critical Mention!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jeremy W. | President / CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 17, 2020

**What do you like best about Critical Mention?**

Media monitoring helps us determine our messaging results with every client. Clippings help them see the ROI of their campaigns with us, whether by traditional media, print, broadcast, or online... It's accurate, quick, and comprehensive - and a great backup to include with invoices so they can see the value of our work!

**What do you dislike about Critical Mention?**

Cost is always a factor, but there is great value for our investment in the tool! There really isn't much to dislike. It's a great tool packed with options.

**Recommendations to others considering Critical Mention:**

Test out the platform thoroughly, ask as many questions as you can to the CM staff. They are very helpful and can bring you additional ideas to get the most out of the platform to benefit your campaigns and client needs and expectations.

**What problems is Critical Mention solving and how is that benefiting you?**

Gauging benefit/impact of client campaigns, identifying new leads for outreach, opposition/competition research and analysis and overall inspiration!

**Official Response from Priscilla Osorio:**

> Jeremy, we love hearing that you love our Earned Media Suite and our accurate, quick and comprehensive media monitoring. We are so happy that you are reaching out to our amazing account managers to learn how to best utilize the platform. We welcome all questions so that our users can take advantage of everything we have to offer, so we're happy to know you're doing just that. Thank you for sharing how we influence client campaigns and lead outreach. Your wonderful review truly brightened up our day! 

  ### 26. Critical Mention Review

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jacqueline F. | Senior Account Executive, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 17, 2021

**What do you like best about Critical Mention?**

I like how easy it is to track coverage for clients.

**What do you dislike about Critical Mention?**

It doesn't always get me all the relevant information I need to share

**Recommendations to others considering Critical Mention:**

I say go for it! It is user-friendly and definitely worked for us.

**What problems is Critical Mention solving and how is that benefiting you?**

I am able to quickly send and receive information and publish press releases which I took much time to do before

**Official Response from Priscilla Osorio:**

> Hi Jacqueline, thank you for sharing your experience and letting us know how you love our user-friendly platform's alerts feature. We'd love to help refine your searches, so please reach out to your dedicated account manager if you need any assistance with that. We're over the moon with your thoughtful review, so thank you very much!

  ### 27. Outstanding Customer Service

**Rating:** 4.5/5.0 stars

**Reviewed by:** Natalie W. | Associate, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 12, 2021

**What do you like best about Critical Mention?**

I love the customer support's responsiveness and willingness to help on any project or need. I also love the extensive, user-friendly reporting tools.

**What do you dislike about Critical Mention?**

The social media reporting could be more straightforward, but it is still helpful once set up!

**What problems is Critical Mention solving and how is that benefiting you?**

Critical Mention ensures I'm able to see the latest news and coverage for my clients quickly and efficiently report and analyze their mentions.

**Official Response from Priscilla Osorio:**

> Hi Natalie, thank you for telling us how much you love our account managers and platform's reporting feature. We love to see that Critical Mention provides you with the latest news coverage you need for your clients. If you have any questions about the platform, please feel free to reach out to your account managers. As you already know, we're always happy to help! 

  ### 28. Easy to Use & Great Customer Support!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Consumer Goods | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 22, 2021

**What do you like best about Critical Mention?**

The platform is very use to use and understand. It's laid out nicely and navigation is easy to follow (I've seen others that are not as intuitive or tend to be overly complicated). Additionally, the team at CM has been nothing but helpful and supportive. Anytime I've had a question or needed help, Ryan (our account manager) has always been willing and able to jump in to assist.

**What do you dislike about Critical Mention?**

Nothing that I can think of at the moment

**What problems is Critical Mention solving and how is that benefiting you?**

CM is really helping us keep track of our various media mentions and track the value of the partnerships we have in place to show that the time and money we are spending there is worthwhile. Additionally, the reporting and video storage is extremely helpful and has saved our team time on things that were previously manual and somewhat tedious.

**Official Response from Priscilla Osorio:**

> Thank you very much for detailing your experience with your dedicated account manager and the platform. We're delighted to see that your experience with Critical Mention has been nothing but easy and helpful! We're happy you and your team enjoy using the Critical Mention Earned Media Suite!

  ### 29. Best Media Platform Ever

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 06, 2021

**What do you like best about Critical Mention?**

It is easy to use. I can search all mediums in one search. Customer service is top notch.

**What do you dislike about Critical Mention?**

Sometimes the clips are unavailable because of station glitch.

**Recommendations to others considering Critical Mention:**

I would recommend Critical Mention. You will not be disappointed with the services.

**What problems is Critical Mention solving and how is that benefiting you?**

The reports are easy to create and look professional.

**Official Response from Priscilla Osorio:**

> Thank you for sharing how our easy-to-use Earned Media Suite is the best ever! We love to hear how much our clients love Critical Mention, reports feature and our wonderful client support team.

  ### 30. Great for our needs

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 12, 2021

**What do you like best about Critical Mention?**

Interface is superior to TVEyes, editing is simple, reports look nice.

**What do you dislike about Critical Mention?**

We do find that sometimes we miss coverage- no system is perfect. Hard to weed out commercials from editorial on radio and that can be cumbersome.

**What problems is Critical Mention solving and how is that benefiting you?**

We have several events and broadcast coverage is critical for our reporting

**Official Response from Priscilla Osorio:**

> Thank you for sharing how Critical Mention is a great fit for your brand and how our Earned Media Platform fulfills your needs. We highly recommend reaching out to your dedicated account manager so we can help you refine your searches right away. We're delighted to hear that you track your events and broadcast coverage with Critical Mention. Thanks again!


  ### 31. Great Tool for Social Media Post Ideas

**Rating:** 4.0/5.0 stars

**Reviewed by:** Jesse D. | Communications Coordinator, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 06, 2021

**What do you like best about Critical Mention?**

The Search function and the Saved Searches.

**What do you dislike about Critical Mention?**

Inability to download media clips without a watermark for use on social media.

**What problems is Critical Mention solving and how is that benefiting you?**

Getting great social media posting ideas for the industries my company is involved in. Because I can scan the whole web and beyond, I am often the first to break news on social media in a given field and have seen my engagement increase greatly as a result.

**Official Response from Priscilla Osorio:**

> Hi Jesse, thanks for leaving your kind review and sharing how our Earned Media Suite helps increase your social media engagement. We're thrilled to see that Critical Mention's real-time media monitoring allows you to be the first to break news on social media. 

  ### 32. Serves all of my media monitoring needs for a fair price and offers exceptional customer service.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Claudine V. | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 03, 2020

**What do you like best about Critical Mention?**

I like the many monitoring options available, as well as the editing tool for clips, but best of all is their customer service. Whenever I have a question or need, my rep helps me quickly and is very personable.

**What do you dislike about Critical Mention?**

For now they can't track value of radio clips/interviews, but I find that with other similar media monitoring companies. I understand they are working on offering this in the coming months.

**Recommendations to others considering Critical Mention:**

I would always advise doing your homework, but Critical Mention is a strong and affordable option for media monitoring.

**What problems is Critical Mention solving and how is that benefiting you?**

Media monitoring reports help us determine what promotions or messaging got the best response throughout the year. Tracking KPI's is key, so being able to report earned media value is an important benefit for me.

**Official Response from Priscilla Osorio:**

> Hi Claudine, thank you for letting us know that we serve all of your media monitoring needs. We love seeing that you're taking advantage of what Wordplay, our proprietary video and audio editing tool, has to offer. We're always looking for feedback so we can tailor our Earned Media Suite to our clients' wants and needs. Our 24/7/365 support team will be thrilled to receive such a wonderful compliment, so thank you very much. 

  ### 33. I found critical mention to be useful in media monitoring, if a bit simplistic.

**Rating:** 3.5/5.0 stars

**Reviewed by:** Andrew S. | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 17, 2020

**What do you like best about Critical Mention?**

The customized lists were easy to navigate and sort. We were able to search for and track topics pretty easily and quickly get results to help analyze trends and what media was saying about a specific candidate or issue.

The cost was great compared to other services that may have a flashier interface or more services than the basic Critical mention we had.

It's very easy to export and share stories via their newsletter feature. Looking back, I believe we underutilized this aspect as it is an easy way to tailor a group of stories.

We didn't renew our contract because we have new elected leadership at our organization every two years and they'll decide what platform to use. I'll be suggesting they seriously look into signing back on with Critical Mention in the future.

**What do you dislike about Critical Mention?**

I often was able to find unique articles that weren't populating in the critical mention searches. I wish the media contacts were available earlier, that new feature would've been a massive help when first getting started and creating press lists, after I created those, it being an extra fee didn't make financial sense for us to essentially help update our current lists.

**Recommendations to others considering Critical Mention:**

If you're not renewing your contract, you need to clearly tell them as the standard language has an auto renew feature.

**What problems is Critical Mention solving and how is that benefiting you?**

It's a great way to go ahead and find a story that you may need to help push your narrative and to track what people are saying about you or members of your team or any specific issue you've been pushing in the media.

**Official Response from Priscilla Osorio:**

> Hi Andrew, thank you for sharing your feedback on using the Critical Mention Earned Media Suite. We're happy to see you love our report-sharing feature. Our goal is to provide an easy-to-use platform to help people track and share their mentions and also acquire media contacts. Please remember we provide 24/7/365 support, so you can reach out to us at any time or schedule a time to get a platform refresher. We appreciate hearing from you and hope to hear from you soon.

  ### 34. Great media monitoring tool

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 02, 2021

**What do you like best about Critical Mention?**

Easy search function and options to refine searches. Broadcast monitoring tool is helpful. Alerts function is helpful and has options for alert delivery. Customer service team is helpful and works quick to find solutions.

**What do you dislike about Critical Mention?**

Some outlets are not picked up but with the help of the team at Critical Mention they work to solve those problems.

**What problems is Critical Mention solving and how is that benefiting you?**

Critical Mention is a one stop shop when we need to monitor media mentions for clients.

**Official Response from Priscilla Osorio:**

> Thank you for letting us know how Critical Mention allows you to easily search your mentions and monitor specific segments using Wordplay, our proprietary video editing tool. We are excited to know that our alerts features have benefited you, and we are delighted to see our dedicated account managers are providing nothing but the best customer service. Thanks again for sharing how much you love Critical Mention!  

  ### 35. Solid, affordable monitoring software

**Rating:** 4.0/5.0 stars

**Reviewed by:** Jeremy Z. | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 17, 2020

**What do you like best about Critical Mention?**

My favorite feature of Critical Mention is the ability to monitor live TV and radio broadcasts for keywords.

**What do you dislike about Critical Mention?**

I would love it if I could export a captured TV or radio clip.

**Recommendations to others considering Critical Mention:**

I can't speak to the setup of Critical Mention, as it was in place before I joined the organization. However, with one training session, it's extremely easy to use and captures more media coverage than other tools that cost far more money. It's a great, affordable media monitoring software tool.

**What problems is Critical Mention solving and how is that benefiting you?**

Critical Mention allows us to track mentions of our organization on social media, web, television and radio all from a single platform.

**Official Response from Priscilla Osorio:**

> Hi Jeremy, thank you so much for sharing your experience using Critical Mention’s Earned Media Suite. Our real-time media monitoring is something we pride ourselves on and we love to hear back from clients on how useful this is. We appreciate you sharing how easy-to-use and cost-effective our Earned Media Suite is. If you need help sharing and exporting reports with team members, please let us know and we’ll be more than happy to help. Also, feel free to check out our Podcast Monitoring and Media Contact Database that we've recently added to the platform this year. 

  ### 36. Easy Way to Capture Engagement

**Rating:** 5.0/5.0 stars

**Reviewed by:** Danielle D. | Director of Accreditation and Assessment, LaPenta School of Business, Mid-Market (51-1000 emp.)

**Reviewed Date:** July 02, 2021

**What do you like best about Critical Mention?**

The media sources. From small, community-based sources to large, international sources, Critical Mentions finds every media relevant to your search terms.

**What do you dislike about Critical Mention?**

The duplicate media sources for the same mention.

**What problems is Critical Mention solving and how is that benefiting you?**

We're able to record media engagement that we would normally not know about.

**Official Response from Priscilla Osorio:**

> Danielle, we truly appreciate your wonderful review! Thanks for sharing how we help you find all of your mentions. Also, you can select to add/remove duplicate media sources by selecting your saved search in the Search section of the Critical Mention platform and selecting/deselecting the duplicate articles box in the Media Types section.  If you need any help with this, please reach out to your dedicated account manager so they can help you right away. Thanks again for sharing your experience using Critical Mention!

  ### 37. BETTER THAN MOST

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Individual & Family Services | Enterprise (> 1000 emp.)

**Reviewed Date:** May 27, 2021

**What do you like best about Critical Mention?**

Responsiveness of service rep and willingness to customize pricing

**What do you dislike about Critical Mention?**

Takes time to finetune search terms and content behind paywalls is hard to get

**Recommendations to others considering Critical Mention:**

No monitoring service is perfect but I've been using them for more than 30 years and Critical Mention is the best yet in terms of service, responsiveness and pricing flexibility.

**What problems is Critical Mention solving and how is that benefiting you?**

Good for tracking issues and competitors

**Official Response from Priscilla Osorio:**

> Thank you for letting us know about your Critical Mention experience using our Earned Media Suite. We're so happy to hear that you've used Critical Mention for over 30 years! Please reach out to your dedicated account manager to learn more about how you can easily track licensed content and get past those paywalls. We're always happy to help. Thanks, again!

  ### 38. Simple, Easy to Use Interface

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Government Administration | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 17, 2020

**What do you like best about Critical Mention?**

Simplified and easy to use dashboard, can easily generate/email reports and save the same article(s) under multiple other reports. Super functional!

**What do you dislike about Critical Mention?**

Some industry trade publications (those highlighting keywords) are not displaying as part of the search results.

**Recommendations to others considering Critical Mention:**

Use distinct keyword search terms to narrow your search and prevent from producing a large sample. For those in the aviation industry, know that certain airlines use "airlines" as two words - ex. Delta Air Lines (important when utilizing search feature).

**What problems is Critical Mention solving and how is that benefiting you?**

A one-stop-shop to search articles on one platform and generate reports of these articles in a way that is visually appealing (with images, video clips) to executives. The summary function is a great tool and gives the reader the option to either skip reading or "click" to read in its entirety.

**Official Response from Priscilla Osorio:**

> We appreciate your wonderful review about your experience utilizing our easy-to-use Earned Media Suite. Please feel free to reach out to your account manager so they can help you with your saved searches. We're very happy to learn that you have solved problems by generating reports and sending them to executives on our platform. Thanks again for sharing your experience!

  ### 39. CM Review

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 12, 2021

**What do you like best about Critical Mention?**

UI is super, super fast. Searches are like lighting

**What do you dislike about Critical Mention?**

Depending on the number of clips I have collected in a PDF, it might take some extra time for the system to email me the pdf.

**What problems is Critical Mention solving and how is that benefiting you?**

Tracking client clips across multiple network shows, the speed of the system in turning those around has been key.

**Official Response from Priscilla Osorio:**

> Hi there, thank you for sharing about our lightning-fast earned media searches. We're thrilled to see that you have successfully tracked mentions across multiple networks with Critical Mention. Thanks again for sharing!

  ### 40. Critcal Mention Dominates the Media Monitoring Industry

**Rating:** 5.0/5.0 stars

**Reviewed by:** Tameeka H. | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 10, 2020

**What do you like best about Critical Mention?**

We receive pitches all the time from other competitors  and no one measures up. They capture television segments even when they are not word captioned which is huge when pitching smaller local markets.

**What do you dislike about Critical Mention?**

The downside is when there are disputes with cable providers, when media groups do not want their channels monitored or hen there are issues monitoring. Even in these situations  Critical Mention will reach out to the station directly and see if they can get the the footage that you need.

**Recommendations to others considering Critical Mention:**

Understanding boolean will greatly help with your search and understand that when you are using word caption not all stations will spell the information correctly so try different variations of the same name or phrase.

**What problems is Critical Mention solving and how is that benefiting you?**

We capture clips for our clients to let them see that their produced content aired in their desired markets. It is one thing to send a client a log from a station that their content aired but when they can actually see it it makes the transaction "REAL".

**Official Response from Priscilla Osorio:**

> Dear Tameeka,

It excites us to see you say that no other media monitoring company measures up to our Critical Mention platform. Our goal is to provide earned media mentions for all kinds of markets, and we're happy to learn that we provide the perfect solutions for you and your clients. Thank you for sharing how your Critical Mention dedicated account manager goes out of their way to meet your needs. We're always striving to provide the best earned-media service, and we are delighted to have received your kind feedback. 

  ### 41. Jordan's Review

**Rating:** 4.5/5.0 stars

**Reviewed by:** Jordan W. | Media Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 09, 2021

**What do you like best about Critical Mention?**

Helps us find, clip, and share tv and radio interviews of our clients in the media

**What do you dislike about Critical Mention?**

Parsing through results, it's not always easy to determine if the keywords you were searching for match the clips populated.

**What problems is Critical Mention solving and how is that benefiting you?**

Having a database of tv and radio clips that we can log for clients when they show up in the media.

**Official Response from Priscilla Osorio:**

> Hi Jordan, we appreciate you taking the time to tell us how Critical mention has helped you and your clients track and share broadcast clips. Please feel free to contact your dedicated account manager to help sort out your keyword searches. We pride ourselves on our responsiveness and are always happy to help if ever you need it!

  ### 42. I appreciate the quick and simple overview it offers stakeholders to show value of a media campaign.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Jen B. | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 17, 2020

**What do you like best about Critical Mention?**

I like how easy it is to use and how simple the layout is.

**What do you dislike about Critical Mention?**

I dislike that there are media outlets the service does not capture.

**Recommendations to others considering Critical Mention:**

I recommend folks take advantage of the support provided by Critical Mention. They are always available and very willing to help with set up and help me get what I need from the service.

**What problems is Critical Mention solving and how is that benefiting you?**

It helps me show executives the value of our media relations campaigns in terms of audience reached and earned media.

**Official Response from Priscilla Osorio:**

> Hi Jen, thank you for sharing your experience using Critical Mention's Earned Media Suite. One of our biggest goals to make sure our platform is easy to use, so we're happy to learn that's been your experience! Please feel free to reach out to your account manager to learn more about how we can add certain media outlets so you can track them. As you kindly mentioned, we're always available and here to help you make the best of our services. We appreciate hearing from you!

  ### 43. Best Media Monitoring I've Experienced

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 22, 2020

**What do you like best about Critical Mention?**

If you're looking for a powerful platform that both monitors media (including broadcast) AND has an accurate media database Critical Mention is for you.  This week alone Critical Mention's monitoring has saved my team twice  by providing lightning fast alerts on some important news we were waiting for...this capability absolutely helped my team execute on something very important and made us look great to our client. Can't ask for anything more than that.  In addition, we have a dedicated account exec who is beyond helpful. The support is GREAT and much better than what I've experienced in the past from larger players in the industry.

**What do you dislike about Critical Mention?**

I have no complaints. Some of the media contacts need to be updated but their platform makes it very easy to request further information on particular contacts. So far, I  have been able to get contact details for every reporter I've needed.

**What problems is Critical Mention solving and how is that benefiting you?**

Reliable, accurate and fast media monitoring.

**Official Response from Priscilla Osorio:**

> Thank you so much for letting us know how much our Earned Media Suite means to you. We're beyond excited to see that our lightning-fast alerts have helped your agency and its clients. We pride ourselves on our real-time monitoring and superior customer service, so we're thrilled to know that your platform experience and relationship with your account manager has contributed to the best media monitoring experience you've ever had!

  ### 44. Overall good experience using Critical Mention for media mentoring.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Government Relations | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 29, 2021

**What do you like best about Critical Mention?**

I like the streamlined process of monthly reporting.

**What do you dislike about Critical Mention?**

The user interface is not bad but could be better.

**What problems is Critical Mention solving and how is that benefiting you?**

We have been able to showcase an ROI on our earned media and marketing communications strategy.

**Official Response from Priscilla Osorio:**

> Thank you very much for sharing your experience using Critical Mention. We're delighted to see you love our reporting features and have used them to showcase your earned media. Thanks again for sharing!

  ### 45. Best Media Monitoring Tool Out There

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Enterprise (> 1000 emp.)

**Reviewed Date:** December 18, 2020

**What do you like best about Critical Mention?**

It has been a very effective tool in helping my department gathering coverage on our clients and creating media reports. It's so easy to use when watching, editing and sharing coverage. Can't think of anything else like it, honestly.

**What do you dislike about Critical Mention?**

Nothing comes to mind. It's overall an AMAZING tool.

**Recommendations to others considering Critical Mention:**

Best tool out there for media monitoring, especially for all my public relations/communications people!

**What problems is Critical Mention solving and how is that benefiting you?**

We are solving the need to see where we are mentioned in the media landscape. Overall, love that I can keep track of coverage on businesses/clients in my industry.

**Official Response from Priscilla Osorio:**

> Thank you very much for giving us such a wonderful review. We're thrilled to learn that you and your clients greatly enjoy the coverage tracking and report building features our Earned Media Suite has to offer. Thanks again!

  ### 46. Critical Mention delivers an Oscar-worthy performance for tracking media mentions effortlessly

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Leisure, Travel & Tourism | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 13, 2020

**What do you like best about Critical Mention?**

Critical Mention proved its worth when Lake Havasu City received a surprise shout-out during the 90th Academy Awards in 2018, with an estimated audience worldwide of nearly 27 million people. As a small-town destination management organization employing only seven people full-time, the free and fortuitous publicity we received completely caught us off guard.  Without Critical Mention, we would not have been able to track and report the massive coverage we received from media outlets around the world. I like how easy it is to prepare custom reports to share internally and with stakeholders. The analytics are easy to understand and see at a glance.

**What do you dislike about Critical Mention?**

We get too many weather forecast mentions for our city in our daily digest. There should be a filter so users can exclude this content. Also, I would like to see more social media coverage on the platform. The only option currently provided to us is Twitter.

**Recommendations to others considering Critical Mention:**

Make sure your account is set to receive the daily digest. This setting was turned off in our account for reasons unknown to us, and we weren't receiving it for some time.

**What problems is Critical Mention solving and how is that benefiting you?**

On the Media Room section of our website, we have an extensive list of links to stories that highlight Lake Havasu City tourism. We use Critical Mention to keep this page up-to-date. My supervisor uses it when he prepares reports to our Board of Supervisors. We have also used it to track the publicity we receive when we send b-roll of special events to TV news programs.

**Official Response from Priscilla Osorio:**

> Thank you for taking the time to write such a wonderful review of our Critical Mention platform.  It brings us great joy to learn that our earned media platform has helped you track and report the media coverage you need. Our social media monitoring also allows users to track Facebook and YouTube in addition to Twitter. We'd be happy to help you set those up, so please contact your account manager if you'd like to get started. We're also happy to let you know that more social networks will soon be added to the platform. 

Thank you for sharing you and your supervisor's awesome experience while utilizing our customizable reports and detailed analytics features. We appreciate your feedback and look forward to continuing to provide the best earned-media service out there.

  ### 47. Good service with some small gaps

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Enterprise (> 1000 emp.)

**Reviewed Date:** April 06, 2021

**What do you like best about Critical Mention?**

Receiving coverage, you didn't know about

**What do you dislike about Critical Mention?**

gaps in coverage and some erroneous coverage

**What problems is Critical Mention solving and how is that benefiting you?**

We needed the ability to report to executives and board members our media success.

**Official Response from Priscilla Osorio:**

> Thank you very much for sharing how Critical Mention's Earned Media Suite allows you to quickly monitor your mentions and easily share them with executives and board members directly through the platform. We appreciate every part of your review and will use your response to provide the best service out there.

  ### 48. Cm review

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 06, 2021

**What do you like best about Critical Mention?**

Easy to edit broadcast items and pickup coverage

**What do you dislike about Critical Mention?**

Would be great to upload docs, more customization

**What problems is Critical Mention solving and how is that benefiting you?**

Track coverage and reporting to clients

**Official Response from Priscilla Osorio:**

> Thank you for leaving such a nice review. It's great to learn that our Critical Mention Earned Media Suite is benefiting you and your clients. Please reach out to your dedicated account manager to learn all the ways in which you can customize your reports. We're happy to help, always!



  ### 49. Good but could be better

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 22, 2021

**What do you like best about Critical Mention?**

The reports are easy to access and export

**What do you dislike about Critical Mention?**

The interface is still a bit clunky. Also, archived data can be hard to locate.

**Recommendations to others considering Critical Mention:**

Make sure it meets your needs and you get training on how to use the interface.

**What problems is Critical Mention solving and how is that benefiting you?**

Media coverage tracking

**Official Response from Priscilla Osorio:**

> Thank you for sharing your experience. We're happy to have you as a client and enjoy learning that you like our Reports feature. Please contact your dedicated account manager for assistance with the platform. We'd be happy to set up a training session to make sure your platform experience is nothing but perfect. Thanks again for sharing your experience!

  ### 50. solid tool, good capabilities.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Enterprise (> 1000 emp.)

**Reviewed Date:** September 24, 2020

**What do you like best about Critical Mention?**

You can filter your searches any which way you need, and if you know what you're looking for you'll eventually find it. Broadcast monitoring can be difficult, but this tool does a pretty good job with the transcription. You can also edit your clips to the relevant snippets, which I like.

**What do you dislike about Critical Mention?**

Sometimes the snippets are difficult to edit, or the timing with the transcript and the spoken words to match-up. It's a bit glitchy, and some of the UX feels outdated. But overall, It's still a great tool.

**What problems is Critical Mention solving and how is that benefiting you?**

Our client wanted to get a better sense of their broadcast reach, and this was the perfect tool to pick up those mentions.

**Official Response from Priscilla Osorio:**

> Thank you for sharing your great experience using our platform.  We're happy to know you enjoy the Critical Mention platform's filtering, editing and transcription features. We're always working on providing the best service and customer experience, so we really appreciate all of your feedback. As always, please feel free to reach out to your account manager if you need assistance with the platform. Glad we could provide the perfect media tools for you and your clients!


## Critical Mention Discussions
  - [Can the bandwidth insights be captured for real time motion?](https://www.g2.com/discussions/14998-can-the-bandwidth-insights-be-captured-for-real-time-motion) - 1 comment, 2 upvotes
  - [How well does Critical Mention work in monitoring podcasts and Youtube channels?](https://www.g2.com/discussions/35029-how-well-does-critical-mention-work-in-monitoring-podcasts-and-youtube-channels) - 1 comment, 1 upvote

- [View Critical Mention pricing details and edition comparison](https://www.g2.com/products/critical-mention/reviews?page=2&section=pricing&secure%5Bexpires_at%5D=2026-08-08+18%3A12%3A48+-0500&secure%5Bsession_id%5D=1a72ca93-7cd6-4d5d-adbc-5a7ec70cafb4&secure%5Btoken%5D=408eacb15650160cedb95edbc6f587ea76682657cac7f8651ceb3c7d5dc1239e&format=llm_user)

## Critical Mention Features
**Additional Functionality**
- Customer Segmentation
- Conversion Tracking
- Post Scheduling
- Automated Scheduling
- Content Management
- Campaign Planning
- Content Library
- Multi-Channel Management
- Campaign Management
- Trend Analysis
- Drag & Drop
- Activity Dashboard
- Customizable Reports
- Multi-Channel Marketing
- Social Promotion
- Data Import/Export
- Contact Management
- Social Media Monitoring
- A/B Testing
- Generative AI
- Customizable Branding
- Email Marketing
- Automated Publishing
- Image Library
- AI Copilot
- Tagging
- Campaign Analytics
- Reporting/Analytics
- Keyword Filtering
- Customizable Templates
- Real-Time Data
- Workflow Management
- Calendar Management
- Data Visualization
- Multi-Campaign
- Social Media Integration
- Multi-Account Management
- Commenting/Notes
- Engagement Tracking
- Third-Party Integrations
- Performance Metrics
- Click Tracking

**Media Channels**
- Broadcast Media
- Print Media
- Online Media

**Monitoring & Listening**
- Social Measurement
- Influencer Identification
- Brand Monitoring
- Keyword Tracking
- Trend Analysis
- Competitor Analysis
- Social Media Monitoring
- Competitor Monitoring
- Hashtag Tracking
- Engagement Tracking
- Activity Tracking
- Influencer Tracking
- Impact Measurement

**Generative AI**
- AI Text Generation
- AI Text Summarization

**Agentic AI - Social Media Listening Tools**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making
- AI/Machine Learning
- Third-Party Integration
- Social Media Integration

**Database**
- Media Database
- Contact/Campaign Management

**Geographic Coverage**
- Local Media
- National Media
- International Media

**Data Management & Analysis**
- Sentiment Analysis
- Social Reporting
- Alerts and Notifications
- Advanced Data Filtering

**Additional Functionality**
- Negative Feedback Management
- Dashboard
- Audience Analytics
- Multi-Account Management
- API
- Collaboration Tools
- AI Copilot
- Data Import/Export
- Data Visualization
- Audience Engagement
- Content Publishing Options
- Content Discovery
- Generative AI
- Performance Metrics
- Natural Language Processing
- Optical Character Recognition
- Campaign Analytics
- Multi-Language
- Multi-Channel Data Collection
- Reporting/Analytics
- Audience Targeting
- Commenting/Notes
- Approval Process Control
- Content Library
- Reporting & Statistics
- Social Promotion
- Real-Time Analytics
- Customer Engagement
- Automated Publishing
- Benchmarking
- Boolean Search
- Tagging
- Visual Analytics
- Access Controls/Permissions
- Reputation Management
- Social Listening
- Social Advertising
- Customizable Reports
- Campaign Management
- Content Management
- Workflow Management

**Reporting**
- Keyword Targeting
- Custom Feeds and Alerts
- Custom Reports
- Dashboards

**Agentic AI - Media Monitoring**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Social Media Integration

**Reporting**
- Monitoring
- Impact Measurement

**Generative AI**
- AI Text Generation
- AI Text Summarization
- Generative AI

**Agentic AI - Media and Influencer Targeting**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance

**Additional Functionality**
- Multi-Channel Marketing
- Approval Process Control
- Reporting & Statistics
- Data Visualization
- Real-Time Data
- Content Library
- Press Release Builder
- API
- Monitoring
- Multi-Channel Distribution
- Data Import/Export
- Press Monitoring
- Email Distribution
- Social Media Monitoring
- Search/Filter
- Media Monitoring
- Auto Update
- AI Copilot

**User Rights/Roles**
- Team Collaboration

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