Mae C.
MC
Mae C.
Publisher Acquisition Manager
Enterprise (> 1000 emp.)
"Great Customer Service!"
5/5
What do you like best about Creator.co?

The customer service at Creator Co is unmatched! Ishita is always really prepared for our calls and provides timely follow-ups. Their platform is also very easy to navigate and pull content from. Review collected by and hosted on G2.com.

What do you dislike about Creator.co?

There is nothing I dislike about Creator.co! I think the quality of content that the creators are providing isn't exactly what I was expecting but this is due to our campaign not being a paid initiative. Review collected by and hosted on G2.com.

Gustavo M.
GM
Gustavo M.
Sr. Partnership Specialist
Mid-Market (51-1000 emp.)
"Easy to use platform with lots of helpful features"
4.5/5
What do you like best about Creator.co?

I really enjoy the different filters you can use to search for influencers (although even more would be even better.) And I particularly like their Deep Insights reports which gives you a great amount of info to back your decision to whether to partner with an influencer or not. Review collected by and hosted on G2.com.

What do you dislike about Creator.co?

Once you have a list of discoverable influencers I wish the option to sort through that list were more functional, like different filters there. Review collected by and hosted on G2.com.

Priya K.
PK
Priya K.
Social Media Manager
Mid-Market (51-1000 emp.)
"Best platform for influencer marketing"
5/5
What do you like best about Creator.co?

Very easy to connect with good influencers. Review collected by and hosted on G2.com.

What do you dislike about Creator.co?

Influencer confirmation took time but it's fine. Review collected by and hosted on G2.com.

Rachel Q.
RQ
Rachel Q.
Senior Marketing Manager
Small-Business (50 or fewer emp.)
"Creator.Co is an Extension of Our Team!"
5/5
What do you like best about Creator.co?

We have had the best expereince during a very busy product launch. Being able to rely on our Creator.Co project manager, Jenny Sutton, has been so helpful and stress-free. I have never worked with a third-party that is so proactive and prompt in their replies and actions. Jenny truly listens to what we expect and delivers each and every time. If you are a small business, or large business and do not want to spedn ours on your influencer marketing I would highly recommend Creator.Co as a solution. Review collected by and hosted on G2.com.

What do you dislike about Creator.co?

I can't really think of any downside, besides maybe not being able to work directly with the influencers and building those one-on-one relationships with them like I have been used to in the past. The Creator.Co team is so responsive and on top of things that you really don't miss this piece too much. Review collected by and hosted on G2.com.

ET
Eric T.
Product Marketing Manager
Small-Business (50 or fewer emp.)
"Love working with CreatorCo!"
5/5
What do you like best about Creator.co?

The team at CreatorCo is amazing - they make working with creators so much easier and take out all of the hard management work. Content on demand! Review collected by and hosted on G2.com.

What do you dislike about Creator.co?

Sometimes it's hit or miss with the creators, but I don't think that's the fault of creatorco. I also wonder sometimes if larger or higher quality creators prefer working directly with the brand vs being on a platform like creatorco, but I don't know that. Review collected by and hosted on G2.com.

Abigail K.
AK
Abigail K.
Director of Brand Management - Bird
Small-Business (50 or fewer emp.)
"Maximize Creator Impact with Less Work"
5/5
What do you like best about Creator.co?

Creator.co has been a lifesaver for our small team. It makes it really easy to connect with ambassadors and get great content. The metrics provided on the campaigns make it easy to communicate the vlaue of the tool to executives. I am in the platform every day but thanks to how well all the features are integrated, I feel like every moment spent in it is useful. Review collected by and hosted on G2.com.

What do you dislike about Creator.co?

I do wish that there was an easier way to catalog all the content you recieve. That part is a bit challenging. Review collected by and hosted on G2.com.

JC
Joanna C.
Client Business Director
Small-Business (50 or fewer emp.)
"Great Platform for Influencer Campaigns"
4.5/5
What do you like best about Creator.co?

The platform is straight forward and easy to use. The support team is great. The information and data available on potential influencers for collaboration is in-depth. The process stream is quite simple to follow. Review collected by and hosted on G2.com.

What do you dislike about Creator.co?

There could be better reporting functionalities. Some of the potential influencers had trouble connecting their accounts to the platform. Not all of the functions work as well as they should. Review collected by and hosted on G2.com.

MP
Mark P.
Creative Director
Small-Business (50 or fewer emp.)
"Effective Influencer Agency!"
5/5
What do you like best about Creator.co?

Creator.co functions as an effective extension of our team, they save us time and money in selecting and activating influencers, and creating a turn key on-brand program that continues to help us achieve our goals. Review collected by and hosted on G2.com.

What do you dislike about Creator.co?

Nothing specific about Creator.co, but I would like to be able to scale our program faster with more creator activations, but that is probably more about the creator market than creator.co. Review collected by and hosted on G2.com.

Verified User in Consumer Goods
UC
Verified User in Consumer Goods
Small-Business (50 or fewer emp.)
"Creator.co Review"
4/5
What do you like best about Creator.co?

I love all the people I've been able to work with. Account Managers and Social Media Coordinators are all very responsive and easy to work with. I like how we are able to effectively work on strategy together and how easy it is to manage social media channels with the team. Review collected by and hosted on G2.com.

What do you dislike about Creator.co?

I wasn't a huge fan of the creator dashboard. Might have been a way to make it a bit more organized for brands especially with a large number of campaigns. Was a lot of manually having to chase influencers for videos even after confirming details and sending over packages. In terms of content creation, although I completely understand the need for a 2 week review period in advance of a month, sometimes this makes it difficult for us to stay on top of trends as they pop up and we tend to miss the wave. Review collected by and hosted on G2.com.

Verified User in Health, Wellness and Fitness
UH
Verified User in Health, Wellness and Fitness
Small-Business (50 or fewer emp.)
"Great tool to source creators, not all creators are great"
3.5/5
What do you like best about Creator.co?

What's most helpful + some upsides about Creator.Co is the ability to see deep insights about creators you're interested in. Furthermore, having one platform where you can track all the creators you're working with is super helpful! It keeps everything organized. Client support is also really helpful, we always get a swift response from the Creator.Co team. Review collected by and hosted on G2.com.

What do you dislike about Creator.co?

Sometimes the metrics don't seem too accurate; when you're working with a creator too, and you continue with the steps, you cannot really go backwards. Also, wallet top up fee can feel unnecessary at times. Some of the creators we have worked with end up seeming like they buy likes/comments as the engagement and analytics with a reel we've organized will drastically change when looking at the reel 2 weeks after posting vs. when first posting, meaning there's a bit of hesitancy when trusting new creators. Review collected by and hosted on G2.com.