# Best Revenue Operations & Intelligence (RO&I) Software for Small Business

## How Many Revenue Operations & Intelligence (RO&I) Software Products Does G2 Track?

**Total Products under this Category:** 156

### Category Stats (Aug 2026)

- **Average Rating:** 4.66/5 (↑0.01 vs Jul 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Oliv AI (+1.36%) - Among all products in this category, Oliv AI recorded the largest rating increase compared to last month

_Last updated: August 04, 2026_

## How Does G2 Rank Revenue Operations & Intelligence (RO&I) Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 73,900+ Authentic Reviews
- 156+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Revenue Operations & Intelligence (RO&I) Software
 ![G2 Grid® for Revenue Operations & Intelligence (RO&I) Software plotting products by satisfaction and market presence](https://www.g2.com/categories/revenue-operations-intelligence-ro-i/grids.png?focus%5B%5D=506&focus%5B%5D=24725&focus%5B%5D=1333617&focus%5B%5D=19743&focus%5B%5D=24724&focus%5B%5D=19607&focus%5B%5D=1553954&focus%5B%5D=135441)

Highlighted products: Agentforce Sales (formerly Salesforce Sales Cloud), Revenue Grid, Substrata, Apollo.io, Gong, HubSpot Data Hub, Intuit Enterprise Suite, and GTM Studio - Powered by ZoomInfo.

Underlying data: [Grid® JSON](https://www.g2.com/categories/revenue-operations-intelligence-ro-i/grids.json?focus%5B%5D=agentforce-sales-formerly-salesforce-sales-cloud&focus%5B%5D=revenue-grid&focus%5B%5D=substrata-substrata&focus%5B%5D=apollo-io&focus%5B%5D=gong&focus%5B%5D=hubspot-data-hub&focus%5B%5D=intuit-intuit-enterprise-suite&focus%5B%5D=gtm-studio-powered-by-zoominfo&segment=small-business)

**Sponsored**

### Opine AI Presales Platform

Opine is the first AI-powered presales automation platform that helps Sales Engineers (SEs) turn complex technical evaluations into a repeatable, trackable, and scalable process. Built specifically for presales teams, Opine replaces spreadsheets, scattered notes, and disconnected workflows with a centralized workspace that syncs with your CRM, email, Slack, and call transcripts, so SEs can focus on driving technical wins instead of chasing admin work.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=2641&secure%5Bchosen_at%5D=2026-08-06T06%3A19%3A05Z&secure%5Bdisplayable_resource_id%5D=2641&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=2641&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=1439600&secure%5Bresource_id%5D=2641&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Frevenue-operations-intelligence-ro-i%2Fsmall-business%3Fopen_modal_url%3D%252Fproducts%252Fcreatio%252Fwishlists%253Fhost_path%253D%25252Fcategories%25252Frevenue-operations-intelligence-ro-i%25252Fsmall-business%2526source%253Dcategory&secure%5Btoken%5D=444ebc338fbf90bc0f122b419355b95c1e88cef3da2a3fa0da543f6294684305&secure%5Burl%5D=https%3A%2F%2Ftryopine.com%2Fschedule&secure%5Burl_type%5D=book_demo)

### [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews)

Accelerate revenue from pipeline to paycheck with Salesforce Sales Cloud - your complete growth platform that brings together the power of humans with agents at every step of the sales cycle. Boost productivity with automation and drive revenue with an integrated growth platform. The future of sales is here, and with Agentforce, we’re helping teams unlock their full potential - making them limitless. Build Pipeline Faster with AI Agents: Sales Agents Sales AI Sales Engagement Sales Programs Buyer Engagement Accelerate Productivity with Automation: Sales Data Sales Analytics Sales Team Productivity Revenue Intelligence Drive Revenue on an Integrated Platform: Revenue Lifecycle Management and CPQ Sales Performance Management Partner Relationship Management

**Average Rating:** 4.4/5.0

**Total Reviews:** 24,680

#### How Do G2 Users Rate Agentforce Sales (formerly Salesforce Sales Cloud)?

- **Ease of Use:** 8.2/10 (Category avg: 9.0/10)
- **Data Segmentation:** 8.6/10 (Category avg: 8.8/10)
- **Predictive Forecasting:** 8.3/10 (Category avg: 8.3/10)
- **Account Engagement:** 8.7/10 (Category avg: 8.7/10)

#### Who Is the Company Behind Agentforce Sales (formerly Salesforce Sales Cloud)?

- **Seller:** [Salesforce](https://www.g2.com/sellers/salesforce)
- **Company Website:** www.salesforce.com
- **Year Founded:** 1999
- **HQ Location:** San Francisco, CA
- **Twitter:** @salesforce  
579,511 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c04f36289ca03aeff007197f1d9e74e925e328ed6bcfaff98911c78b3ab382f7&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3185%2F&secure%5Burl_type%5D=linkedin_company_website)  
83,223 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Account Executive, Account Manager
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 46% Medium, 34% Large

#### What Do G2 Reviewers Say About Agentforce Sales (formerly Salesforce Sales Cloud)?

_AI-generated summary from verified user reviews_

##### Pros

- Users commend the **ease of use** of Agentforce Sales, appreciating seamless access to all customer information in one location.
- Users value the **feature-rich platform** of Agentforce Sales, enhancing seller efficiency and customer engagement.
- Users value the **powerful lead management** features of Agentforce Sales, enhancing customer experience and team collaboration.
- Users value the **extensive customization options** of Agentforce Sales, tailoring it to fit unique business needs effortlessly.
- Users value the **extensive customizability** of Agentforce Sales, allowing tailored solutions for unique business needs.

##### Cons

- Users find the **learning curve steep** , as configuration is time-consuming and report creation can be confusing.
- Users find **customization limitations** and complexity frustrating, especially for smaller teams with simpler needs.
- Users find the **missing features** in Agentforce Sales hinder their ability to manage complex issues easily.
- Users find the **limited features** of Agentforce Sales require time and expertise for effective customization and reporting.
- Users find the **pricing model expensive** , which can be prohibitive for smaller companies and those with limited budgets.

#### What Are Recent G2 Reviews of Agentforce Sales (formerly Salesforce Sales Cloud)?

**["Agentforce Sales Delivers Clear Lead Visibility and Smoother Marketing-to-Sales Handoff"](https://www.g2.com/survey_responses/agentforce-sales-formerly-salesforce-sales-cloud-review-13164950)**

**Rating:** 4.0/5.0 stars

_— Akshara G._

[Read full review](https://www.g2.com/survey_responses/agentforce-sales-formerly-salesforce-sales-cloud-review-13164950)

**["Scalable CRM for Modern Enterprise Sales Teams"](https://www.g2.com/survey_responses/agentforce-sales-formerly-salesforce-sales-cloud-review-13141005)**

**Rating:** 5.0/5.0 stars

_— 岡本 健太 O._

[Read full review](https://www.g2.com/survey_responses/agentforce-sales-formerly-salesforce-sales-cloud-review-13141005)

#### What Are G2 Users Discussing About Agentforce Sales (formerly Salesforce Sales Cloud)?

- [What is Salesforce Maps used for?](https://www.g2.com/discussions/salesforce-maps-what-is-salesforce-maps-used-for) - 2 comments
- [What is the benefit of Salesforce CRM?](https://www.g2.com/discussions/what-is-the-benefit-of-salesforce-crm) - 7 comments
- [What is Salesforce and CRM?](https://www.g2.com/discussions/what-is-salesforce-and-crm) - 3 comments
- [What makes high velocity sales more powerful than ever?](https://www.g2.com/discussions/what-makes-high-velocity-sales-more-powerful-than-ever) - 1 comment
- [How do I enable Inbox in Salesforce?](https://www.g2.com/discussions/how-do-i-enable-inbox-in-salesforce) - 4 comments

### [Revenue Grid](https://www.g2.com/products/revenue-grid/reviews)

Revenue Grid is a sophisticated revenue intelligence solution designed to enhance sales performance through advanced data capturing technology. This platform integrates seamlessly with Salesforce, providing users with a comprehensive view of their revenue landscape. By leveraging artificial intelligence, Revenue Grid enables sales teams to make informed decisions, optimize their strategies, and ultimately drive revenue growth. The target audience for Revenue Grid includes sales leaders, operational roles, and organizations seeking to improve their sales processes. This solution is particularly beneficial for companies that rely heavily on data-driven insights to manage their sales pipelines effectively. With its robust features, Revenue Grid addresses specific use cases such as identifying revenue leaks, managing at-risk deals, and automating sales tasks, making it an essential tool for any sales-driven organization. Key features of Revenue Grid include AI-guided selling, which empowers sales representatives to understand the nuances of human relationships behind accounts. This capability allows teams to tailor their approaches and improve their chances of closing deals. Additionally, the platform offers intelligent sales sequences that automate repetitive tasks for Sales Development Representatives (SDRs) and Account Executives (AEs), freeing them to focus on high-impact activities. The ability to visualize and eliminate revenue leaks in the pipeline provides actionable insights that can significantly enhance sales performance. Moreover, Revenue Grid offers comprehensive analytics that provide clarity on sales team activities and the true state of each representative's forecasted pipeline. Users can access out-of-the-box reports that highlight potential revenue leaks, enabling proactive measures to be taken before issues escalate. Custom Revenue Signals can also be created to refine and enhance the sales process, ensuring that each team member operates at peak efficiency. By utilizing these features, sales teams can execute better, close deals faster, and increase their overall win rates. Overall, Revenue Grid stands out in the revenue intelligence category by combining advanced AI capabilities with seamless integration into existing sales workflows. This unique blend of features not only enhances productivity but also fosters a deeper understanding of the sales process, making it an invaluable asset for organizations aiming to maximize their revenue potential.

**Average Rating:** 4.6/5.0

**Total Reviews:** 580

#### How Do G2 Users Rate Revenue Grid?

- **Ease of Use:** 9.0/10 (Category avg: 9.0/10)
- **Data Segmentation:** 8.6/10 (Category avg: 8.8/10)
- **Predictive Forecasting:** 8.4/10 (Category avg: 8.3/10)
- **Account Engagement:** 8.7/10 (Category avg: 8.7/10)

#### Who Is the Company Behind Revenue Grid?

- **Seller:** [Revenue Grid](https://www.g2.com/sellers/revenue-grid)
- **Company Website:** revenuegrid.com
- **Year Founded:** 2006
- **HQ Location:** Atlanta, Georgia
- **Twitter:** @Revenue\_Grid\_  
1,057 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ecd61318e762e9763c750a63bc995acbba034204b9bf78566e5f19f2fe9f42c8&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Frevenue-grid%2F&secure%5Burl_type%5D=linkedin_company_website)  
142 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Account Executive, Account Manager
- **Top Industries:** Computer Software, Financial Services
- **Company Size:** 48% Medium, 41% Small

#### What Do G2 Reviewers Say About Revenue Grid?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Revenue Grid, highlighting its seamless integration and straightforward setup.
- Users value the **seamless Salesforce integration** of Revenue Grid, enabling efficient workflow directly within Outlook.
- Users value the **seamless integration** of Revenue Grid with Salesforce and Outlook, enhancing efficiency and data management.
- Users appreciate the **exceptional support** from Revenue Grid, consistently receiving prompt and effective assistance across high ticket volumes.
- Users praise the **attentive customer support** of Revenue Grid, enhancing their overall experience with the product.

##### Cons

- Users are disappointed by the **missing features** in Revenue Grid, like lack of app compatibility and intuitive integration.
- Users face **technical issues** during setup and occasional glitches, causing frustration in initial usage of Revenue Grid.
- Users face a **slight learning curve** with Revenue Grid, requiring time and support for effective initial setup.
- Users find the **CSV template rigidity** and limited search options in Revenue Grid restrict their overall experience and efficiency.
- Users experience **slow loading** times with Revenue Grid, occasionally requiring a restart of Outlook for functionality.

#### What Are Recent G2 Reviews of Revenue Grid?

**["Seamless Salesforce Integration That Saves Hours with Automated Multi-Channel Outreach"](https://www.g2.com/survey_responses/revenue-grid-review-13091960)**

**Rating:** 5.0/5.0 stars

_— Barbara A._

[Read full review](https://www.g2.com/survey_responses/revenue-grid-review-13091960)

**["Effortless Meeting Scheduling with Team Calendar Links"](https://www.g2.com/survey_responses/revenue-grid-review-12973532)**

**Rating:** 4.5/5.0 stars

_— Yvette L._

[Read full review](https://www.g2.com/survey_responses/revenue-grid-review-12973532)

#### What Are G2 Users Discussing About Revenue Grid?

- [What is Revenue Grid used for?](https://www.g2.com/discussions/what-is-revenue-grid-used-for)
- [What can Google drive do?](https://www.g2.com/discussions/what-can-google-drive-do)
- [What is dropbox and how does it work?](https://www.g2.com/discussions/what-is-dropbox-and-how-does-it-work)
- [What can machine learning be used for?](https://www.g2.com/discussions/what-can-machine-learning-be-used-for)
- [What is a revenue Grid?](https://www.g2.com/discussions/what-is-a-revenue-grid) - 2 comments

### [Substrata](https://www.g2.com/products/substrata-substrata/reviews)

Substrata analyzes behavioral data to uncover attitudes, emotions, intentions and power dynamics, helping dealmakers sell smarter and close more deals.

**Average Rating:** 4.9/5.0

**Total Reviews:** 1,099

#### How Do G2 Users Rate Substrata?

- **Ease of Use:** 9.8/10 (Category avg: 9.0/10)
- **Data Segmentation:** 9.5/10 (Category avg: 8.8/10)
- **Predictive Forecasting:** 9.3/10 (Category avg: 8.3/10)
- **Account Engagement:** 9.5/10 (Category avg: 8.7/10)

#### Who Is the Company Behind Substrata?

- **Seller:** [Substrata](https://www.g2.com/sellers/substrata-221a11cc-8331-453c-b030-2fd1cd2f19ea)
- **Company Website:** www.substrata.me
- **Year Founded:** 2020
- **HQ Location:** Tel Aviv, Israel
- **Twitter:** @SubstrataHQ  
517 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a52ceae0c10051c0684d9809a4ca491659604e05cb588ada06d0642e2f54ba79&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsubstrata-company%2F&secure%5Burl_type%5D=linkedin_company_website)  
33 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Sales Development Representative, Project Manager
- **Top Industries:** Information Technology and Services, Marketing and Advertising
- **Company Size:** 45% Small, 41% Medium

#### What Do G2 Reviewers Say About Substrata?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **accuracy** of Substrata in enhancing communication clarity and strategic messaging for stakeholders.
- Users find Substrata **invaluable for project management** , enhancing communication, coordination, and decision-making efficiency in solar projects.
- Users highly value the **clarified and actionable communication** enabled by Substrata's advanced tools for effective outreach.
- Users value the **strategic communication enhancement** from Substrata, empowering them to engage clients effectively with tailored messages.
- Users value the **time-saving capabilities** of Substrata, enabling efficient prospect tracking and streamlined outreach efforts.

##### Cons

- Users find the **initial learning curve** of Substrata challenging, needing time to master its features and insights.
- Users desire more **customization options** for improved usability, especially for C-level executives managing diverse metrics.
- Users find the **initial setup and complex interface** of Substrata overwhelming, impacting the overall user experience.
- Users find the **time-consuming setup** and analysis process of Substrata challenging, creating hurdles in quick data access.
- Users find the **dashboard overwhelming** initially, needing time to learn and customize advanced features effectively.

#### What Are Recent G2 Reviews of Substrata?

**["The best way to coach reps on maintaining control in multi-party meetings"](https://www.g2.com/survey_responses/substrata-review-13141232)**

**Rating:** 5.0/5.0 stars

_— Malene S._

[Read full review](https://www.g2.com/survey_responses/substrata-review-13141232)

**["Caught a silent deal-breaker using Q for Email and SoundWave"](https://www.g2.com/survey_responses/substrata-review-13135490)**

**Rating:** 5.0/5.0 stars

_— Chetan H._

[Read full review](https://www.g2.com/survey_responses/substrata-review-13135490)

### [Apollo.io](https://www.g2.com/products/apollo-io/reviews)

Apollo.io is an AI-powered go-to-market (GTM) platform that helps revenue teams find, engage, and manage B2B buyers across the entire sales cycle. Apollo.io is the company behind the industry’s first fully agentic GTM platform, transforming how revenue teams execute. Going beyond automation, Apollo’s intelligent agents actively drive results across the entire sales funnel – from prospecting to deal management – all in one place. Trusted by millions of users and hundreds of thousands of companies – including Anthropic, Autodesk, and Docusign – Apollo is making world-class go-to-market simple, intelligent, and accessible for all. Apollo serves sales development representatives, account executives, sales leaders, revenue operations, and marketing teams at B2B organizations of various sizes. Teams use Apollo to build and maintain target account lists, orchestrate outbound and inbound motions, manage opportunities, and understand which activities lead to qualified pipeline and closed revenue. Key capabilities include: Data and targeting: Access to a large B2B database with company and contact details, including firmographic, technographic, and buyer signal data, so users can define ideal customer profiles and create precise segments for outreach. Prospecting and enrichment: Tools to search, filter, and save prospect lists, plus enrichment workflows that keep contact and account records up to date in Apollo and connected systems such as CRM. Sales engagement: Multi-step, multi-channel sequences for email, calls, and tasks that standardize how reps follow up with prospects, with controls for timing, throttling, and deliverability. Agentic and AI-assisted workflows: Intelligent agents and AI features that help with account research, lead scoring, message generation, and next-step recommendations so reps can prioritize and personalize at scale. Deal and activity management: Basic CRM-style functionality for tracking opportunities, stages, activities, and notes, giving teams a single view of pipeline health and sales performance. By combining data, engagement, and deal execution in one platform, Apollo is designed to reduce the number of disconnected tools in a typical GTM stack and provide a consistent workflow for building pipeline and managing deals. This helps organizations improve data quality, increase seller productivity, and run more structured, measurable go-to-market programs.

**Average Rating:** 4.7/5.0

**Total Reviews:** 9,363

#### How Do G2 Users Rate Apollo.io?

- **Ease of Use:** 9.0/10 (Category avg: 9.0/10)
- **Data Segmentation:** 8.3/10 (Category avg: 8.8/10)
- **Predictive Forecasting:** 7.7/10 (Category avg: 8.3/10)
- **Account Engagement:** 8.0/10 (Category avg: 8.7/10)

#### Who Is the Company Behind Apollo.io?

- **Seller:** [Apollo.io](https://www.g2.com/sellers/apollo-io)
- **Company Website:** www.apollo.io
- **Year Founded:** 2015
- **HQ Location:** San Francisco, CA
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=cd66144fa663d2dd3c2508a803817bd944c2b55318e4c7961b7f099adc28bac4&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fapollo-io%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Account Executive, Business Development Manager
- **Top Industries:** Information Technology and Services, Computer Software
- **Company Size:** 67% Small, 29% Medium

#### What Do G2 Reviewers Say About Apollo.io?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Apollo.io, enjoying a simple interface that streamlines their workflow.
- Users highlight Apollo.io for its **streamlined lead generation** , enhancing accessibility and efficiency in sales prospecting.
- Users value the **comprehensive database and seamless automation** of Apollo.io for efficient prospecting and support.
- Users appreciate the **mass automation and personalization** features of Apollo.io, significantly enhancing their outreach efficiency.
- Users value the **time-saving automation** of Apollo.io, streamlining outreach and enhancing overall productivity.

##### Cons

- Users find the **limited CRM integration** options frustrating, wishing for more features in the basic plan.
- Users experience **inaccurate data** on Apollo.io, requiring manual verification and leading to unreliable contact information.
- Users find the **learning curve steep** and the UI clunky, making effective navigation challenging.
- Users find Apollo.io's **limited features** restrictive, particularly regarding CRM integrations and sequence allowances in cheaper plans.
- Users experience **data inaccuracy** with Apollo.io, finding outdated or incorrect contact information hampers effective outreach efforts.

#### What Are Recent G2 Reviews of Apollo.io?

**["Sales Development Representative"](https://www.g2.com/survey_responses/apollo-io-review-8798250)**

**Rating:** 5.0/5.0 stars

_— Aravind D._

[Read full review](https://www.g2.com/survey_responses/apollo-io-review-8798250)

**["Apollo.io Supercharges Prospecting with Powerful Data, Sequencing, and CRM Integration"](https://www.g2.com/survey_responses/apollo-io-review-13134727)**

**Rating:** 5.0/5.0 stars

_— Sanskar M._

[Read full review](https://www.g2.com/survey_responses/apollo-io-review-13134727)

#### What Are G2 Users Discussing About Apollo.io?

- [What unique capabilities does Apollo.io offer for streamlining sales and marketing workflows?](https://www.g2.com/discussions/what-unique-capabilities-does-apollo-io-offer-for-streamlining-sales-and-marketing-workflows) - 3 comments, 2 upvotes
- [What is Apollo.io used for?](https://www.g2.com/discussions/apollo-io-what-is-apollo-io-used-for) - 6 comments, 3 upvotes
- [How do I remove my information from Apollo io?](https://www.g2.com/discussions/how-do-i-remove-my-information-from-apollo-io) - 4 comments, 1 upvote
- [Is Apollo IO free?](https://www.g2.com/discussions/is-apollo-io-free) - 11 comments, 6 upvotes
- [What is Apollo io?](https://www.g2.com/discussions/what-is-apollo-io) - 3 comments, 1 upvote

### [Gong](https://www.g2.com/products/gong/reviews)

Gong harnesses the power of AI to transform how revenue teams win. The Gong Revenue AI Operating System unifies data, insights, and workflows into a single, trusted system that observes, guides, and acts alongside the world’s most successful revenue teams. Powered by the Gong Revenue Graph, AI-powered intelligence, specialized agents, and trusted applications, Gong helps more than 5,000—including LinkedIn, Shopify, Slack, Twilio, Zillow, and Morningstar—companies around the world deeply understand their teams and customers, automate critical sales workflows, and close more deals with less effort. Recognized by G2 as the #1 Best Software Product for multiple years, Gong continues to lead in customer satisfaction, innovation, and AI-powered revenue transformation. For more information, visit www.gong.io.

**Average Rating:** 4.7/5.0

**Total Reviews:** 6,504

#### How Do G2 Users Rate Gong?

- **Ease of Use:** 9.3/10 (Category avg: 9.0/10)
- **Data Segmentation:** 8.4/10 (Category avg: 8.8/10)
- **Predictive Forecasting:** 8.0/10 (Category avg: 8.3/10)
- **Account Engagement:** 8.5/10 (Category avg: 8.7/10)

#### Who Is the Company Behind Gong?

- **Seller:** [Gong](https://www.g2.com/sellers/gong)
- **Company Website:** www.gong.io
- **Year Founded:** 2015
- **HQ Location:** San Francisco, California
- **Twitter:** @Gong\_io  
7,641 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=6dfdedbcf143d0671dad85ecb40fd7787695be38c931e20bda9ac4a4ea153380&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F10454372%2F&secure%5Burl_type%5D=linkedin_company_website)  
2,801 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Account Executive, Customer Success Manager
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 69% Medium, 18% Large

#### What Do G2 Reviewers Say About Gong?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Gong's **time-saving insights** invaluable, enhancing visibility into conversations and simplifying reviews and coaching sessions.
- Users find Gong's **ease of use** invaluable for quickly accessing and analyzing sales call insights.
- Users love the **call recording feature** of Gong, praising its ease of use and AI-driven insights for coaching.
- Users value the **transcription accuracy** of Gong, enabling actionable insights and effective coaching for improved team performance.
- Users appreciate Gong's **intuitive AI tools** , which elevate sales efficiency and provide vital insights effortlessly.

##### Cons

- Users experience **call access delays** that hinder quick follow-ups and make searching past recordings challenging.
- Users experience **recording issues** with Gong, including mistakes in audio translation and trouble locating past calls.
- Users find the **AI inaccuracy** frustrating, impacting efficiency and the relevance of insights provided by Gong.
- Users find the **AI limitations** frustrating, particularly in accuracy and lack of real-time analysis and integration.
- Users are frustrated by the **missing features** , particularly with limited search functionality and action item suggestions.

#### What Are Recent G2 Reviews of Gong?

**["Actionable Conversation Insights That Keep Teams Aligned."](https://www.g2.com/survey_responses/gong-review-12837945)**

**Rating:** 5.0/5.0 stars

_— Connor H._

[Read full review](https://www.g2.com/survey_responses/gong-review-12837945)

**["Brilliant AI, Extremely Intuitive Platform"](https://www.g2.com/survey_responses/gong-review-12892641)**

**Rating:** 5.0/5.0 stars

_— Lilian S._

[Read full review](https://www.g2.com/survey_responses/gong-review-12892641)

#### What Are G2 Users Discussing About Gong?

- [How is Gong revolutionizing sales strategies with its AI-driven insights?](https://www.g2.com/discussions/gong-how-is-gong-revolutionizing-sales-strategies-with-its-ai-driven-insights) - 2 comments
- [How is Gong revolutionizing sales strategies with its AI-driven insights?](https://www.g2.com/discussions/how-is-gong-revolutionizing-sales-strategies-with-its-ai-driven-insights)
- [What is Gong used for?](https://www.g2.com/discussions/what-is-gong-used-for)
- [Is Gong a public?](https://www.g2.com/discussions/is-gong-a-public) - 1 comment
- [How Much Does Gong IO cost?](https://www.g2.com/discussions/how-much-does-gong-io-cost) - 1 comment

### [HubSpot Data Hub](https://www.g2.com/products/hubspot-data-hub/reviews)

Data Hub connects, cleanses, and automates customer data across the HubSpot CRM, providing operations teams with tools to maintain data quality, ensure system integration, and streamline business processes. Core Value Proposition: Data Hub addresses critical operational challenges: disconnected data across applications, manual data entry consuming team time, data quality issues undermining business decisions, and complex automation requirements existing tools cannot handle. The platform offers native integrations with other applications to create a more efficient, aligned, and agile business. Key Capabilities: Data Integration: Data Hub connects contacts, leads, and company data between HubSpot and external applications bidirectionally and in real-time. This creates a unified customer data foundation rather than requiring manual data transfer. Data Quality Management: The platform includes tools that maintain a clean database, allowing operations teams to save hours of manual data validation and correction work. Process Automation: Data Hub enables complex business process automation across systems, connecting trigger events in one application to automated actions in another. This streamlines internal workflows and reduces manual coordination. Unified Customer View: By connecting all customer data sources to the HubSpot CRM platform, Data Hub creates a single source of truth that sales, marketing, and service teams can reference for customer interactions. Data Hub vs. Alternatives: Unlike standalone integration platforms (iPaaS) requiring technical expertise to configure and maintain, Data Hub provides native HubSpot integration with a visual interface designed for operations professionals rather than developers. This reduces implementation time and ongoing maintenance requirements. Data Hub eliminates manual data entry and data validation by automating these workflows. The platform guarantees up-to-date data and maintains a clean database without constant manual intervention. Who Should Use Data Hub: Data Hub serves operations teams managing data across multiple systems, organizations experiencing data quality issues affecting business decisions, and companies needing to automate complex cross-system workflows without extensive technical resources. The platform enables business agility as organizations grow. Outcome: Data Hub supercharges your HubSpot CRM with a complete toolkit to connect, clean, and automate customer data, uniting all customer data into one connected platform that results in a friction-free customer experience.

**Average Rating:** 4.5/5.0

**Total Reviews:** 562

#### How Do G2 Users Rate HubSpot Data Hub?

- **Ease of Use:** 8.7/10 (Category avg: 9.0/10)
- **Data Segmentation:** 8.5/10 (Category avg: 8.8/10)
- **Predictive Forecasting:** 8.1/10 (Category avg: 8.3/10)
- **Account Engagement:** 8.5/10 (Category avg: 8.7/10)

#### Who Is the Company Behind HubSpot Data Hub?

- **Seller:** [HubSpot](https://www.g2.com/sellers/hubspot)
- **Company Website:** hubspot.com
- **Year Founded:** 2006
- **HQ Location:** Cambridge, Massachusetts, United States
- **Twitter:** @HubSpot  
784,270 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e7728cdccf3cd40d382e6159b493e5f6534eb2bfad47dc424c39639ed9e0ebf3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F68529%2F&secure%5Burl_type%5D=linkedin_company_website)  
12,158 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** CEO, Owner
- **Top Industries:** Information Technology and Services, Marketing and Advertising
- **Company Size:** 67% Small, 30% Medium

#### What Do G2 Reviewers Say About HubSpot Data Hub?

_AI-generated summary from verified user reviews_

##### Pros

- Users find HubSpot Data Hub exceptionally **easy to use** , with seamless integrations and intuitive reporting features enhancing workflow efficiency.
- Users value the **two-way data synchronization** of HubSpot Data Hub, enhancing efficiency and collaboration across teams.
- Users appreciate the **automation capabilities** of HubSpot Data Hub, significantly simplifying workflows and enhancing operational efficiency.
- Users appreciate the **seamless data integration** of HubSpot Data Hub, which enhances data management and operational efficiency.
- Users appreciate the **efficiency** of HubSpot Data Hub, significantly saving time and enhancing marketing effectiveness through automation.

##### Cons

- Users find HubSpot Data Hub occasionally **slow and complex** , particularly with scattered tools and complicated sharing settings.
- Users find the **limited features** of HubSpot Data Hub frustrating, especially as some are now behind paywalls.
- Users find the **learning curve complex** , often needing expert assistance to navigate advanced features effectively.
- Users find the **pricing to be expensive** , making it challenging to justify for some business cases.
- Users find the **complexity** of HubSpot Data Hub challenging, often needing expert assistance for advanced features.

#### What Are Recent G2 Reviews of HubSpot Data Hub?

**["A Powerful Platform for Centralizing and Managing Customer Data"](https://www.g2.com/survey_responses/hubspot-data-hub-review-10686855)**

**Rating:** 5.0/5.0 stars

_— Nancy K._

[Read full review](https://www.g2.com/survey_responses/hubspot-data-hub-review-10686855)

**["HubSpot Data Hub Keeps Customer Data Clean and Centralized"](https://www.g2.com/survey_responses/hubspot-data-hub-review-12562615)**

**Rating:** 4.0/5.0 stars

_— Sagar K._

[Read full review](https://www.g2.com/survey_responses/hubspot-data-hub-review-12562615)

#### What Are G2 Users Discussing About HubSpot Data Hub?

- [What is HubSpot Operations Hub used for?](https://www.g2.com/discussions/what-is-hubspot-operations-hub-used-for) - 1 comment

### [Intuit Enterprise Suite](https://www.g2.com/products/intuit-intuit-enterprise-suite/reviews)

Intuit Enterprise Suite is a modern, intelligent ERP designed for larger, growing companies that have outgrown basic financial tools but don’t want the cost, complexity, or disruption of traditional ERP systems. It's an all-in-one platform that goes beyond basic accounting, offering a unified solution that can streamline operations and improve profitability. Unlike legacy ERPs that are often difficult to implement and maintain, Intuit Enterprise Suite is is simple to use and built to scale. It leverages Intuit's long-standing legacy in financial tools, making the transition feel like a natural evolution for businesses already familiar with the company's products. A key differentiator for Intuit Enterprise Suite is its integration of artificial intelligence. By using AI built on decades of anonymized financial data, the platform provides automated, "done-for-you" experiences and intelligent business insights. This helps businesses move away from the fragmented and manual workflows that often hinder growth, allowing them to focus on strategic initiatives and make smarter decisions. Key Features: - One connected platform: The solution serves as a unified platform that consolidates various business functions, including financial management, payroll, payments, workforce, and marketing. This all-in-one approach helps mid-market businesses that are often managing a collection of disparate applications, leading to data silos and increased costs. By bringing everything together, Intuit Enterprise Suite helps reduce the total cost of ownership and streamlines workflows. - Automation and intelligence: The product’s deep integration of artificial intelligence is a significant differentiator across accounting, financial planning, project management, and payments. Built on Intuit's extensive foundation of financial data, the AI capabilities go beyond simple automation, providing proactive, "done-for-you" experiences and intelligent insights. - Multi-entity management: For businesses with multiple entities or subsidiaries, the Intuit Enterprise Suite offers robust multi-entity management capabilities. This includes the ability to manage inter-company transactions and generate consolidated financial reports, providing a single source of truth and a comprehensive view of the entire organization's performance. - Simple to use, built to scale: A familiar, intuitive design makes adoption easy, while advanced capabilities like multi-entity management and consolidated reporting give businesses the confidence to grow. QuickBooks customers can migrate seamlessly.

**Average Rating:** 4.6/5.0

**Total Reviews:** 41

#### How Do G2 Users Rate Intuit Enterprise Suite?

- **Ease of Use:** 8.6/10 (Category avg: 9.0/10)

#### Who Is the Company Behind Intuit Enterprise Suite?

- **Seller:** [Intuit](https://www.g2.com/sellers/intuit)
- **Company Website:** www.intuit.com
- **Year Founded:** 1983
- **HQ Location:** Mountain View, California
- **Twitter:** @Intuit  
80,559 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=13a6ad416b56b292be5f1467d5896e2534fe52e2e6b387b2ceb4600a4cb1b75a&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1666%2F&secure%5Burl_type%5D=linkedin_company_website)  
18,185 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Controller
- **Top Industries:** Construction
- **Company Size:** 68% Small, 29% Medium

#### What Do G2 Reviewers Say About Intuit Enterprise Suite?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **intuitive and user-friendly design** of Intuit Enterprise Suite, simplifying financial management and reporting.
- Users appreciate the **efficiency** of Intuit Enterprise Suite, noting it simplifies financial management and reporting significantly.
- Users value the **easy access** provided by Intuit Enterprise Suite, enhancing workflow and saving significant time.
- Users enjoy the **easy management** of Intuit Enterprise Suite, enhancing workflow efficiency and organization across multiple entities.
- Users value the **feature-rich nature** of Intuit Enterprise Suite, enhancing financial management and operational efficiency effectively.

##### Cons

- Users often experience **slow loading times** for reports, which can hinder their overall efficiency with Intuit Enterprise Suite.
- Users find the **complex features** sometimes overwhelming, especially when needing to perform simple tasks.
- Users find the **complex usability** overwhelming at times, especially for simple tasks and slow report loading.
- Users find the **overwhelming array of features** can complicate simple tasks and slow down report loading times.
- Users are frustrated by the **complicated merge process** when using multiple classes, leading to delays and inefficiencies.

#### What Are Recent G2 Reviews of Intuit Enterprise Suite?

**["Robust Accounting with Minor Improvements Needed"](https://www.g2.com/survey_responses/intuit-enterprise-suite-review-13178968)**

**Rating:** 4.5/5.0 stars

_— RD H._

[Read full review](https://www.g2.com/survey_responses/intuit-enterprise-suite-review-13178968)

**["IES Dramatically Cuts Bookkeeping Time with Clear Intercompany and Consolidated Reporting"](https://www.g2.com/survey_responses/intuit-enterprise-suite-review-13178869)**

**Rating:** 4.5/5.0 stars

_— Elaine S._

[Read full review](https://www.g2.com/survey_responses/intuit-enterprise-suite-review-13178869)

### [GTM Studio - Powered by ZoomInfo](https://www.g2.com/products/gtm-studio-powered-by-zoominfo/reviews)

Note: GTM Studio is the upgraded version of ZoomInfo Marketing and ZoomInfo Operations. GTM Studio is ZoomInfo's AI-powered go-to-market canvas that unifies signals, systems, and teams in one intelligent workspace so plays fire automatically, moments aren't missed, and reps always know what to do next. Designed for RevOps and marketing teams, GTM Studio eliminates tool sprawl by connecting CRM, marketing, sales, and third-party data into a single live canvas - giving every team a complete, AI-ready view of their market. At the core of GTM Studio is built-in waterfall enrichment that automatically fills in missing contact and account data across 25+ vendors, so the data powering every play is always complete and actionable. AI-powered insights surface buying signals in real time, helping teams respond to in-market buyers in under five minutes - before competitors have even pulled a list. Every insight is grounded in your ICP, so GTM decisions are faster, sharper, and more informed. GTM Studio is built for speed to execution. A library of pre-built plays - including inbound acceleration, champion tracking, and competitive displacement - can be launched in a single click, with no tickets, no engineering support, and no waiting. Custom plays can be designed, tested, and scaled without code or developer involvement, compressing what used to take weeks into minutes. Specialized AI agents handle enrichment, scoring, routing, and message creation automatically, so teams stay focused on results rather than operations. GTM Studio integrates with the tools revenue teams already rely on - Salesforce, HubSpot, Salesloft, Gong, Slack, and 50+ more - ensuring signals flow freely across the stack and execution happens without friction. Built-in analytics measure what's working in real time, while automated workflows and alerts keep teams responsive to every change in GTM data. The result is a GTM motion that runs on its own - where top-performing teams launch more than 50 plays per quarter, expansion campaigns that once took three weeks go live in 30 minutes, and every seller always knows exactly where to focus next.

**Average Rating:** 4.5/5.0

**Total Reviews:** 3,395

#### How Do G2 Users Rate GTM Studio - Powered by ZoomInfo?

- **Ease of Use:** 8.8/10 (Category avg: 9.0/10)

#### Who Is the Company Behind GTM Studio - Powered by ZoomInfo?

- **Seller:** [ZoomInfo](https://www.g2.com/sellers/zoominfo-26a9872a-d61e-4832-ab53-5e972b230706)
- **Company Website:** www.zoominfo.com
- **Year Founded:** 2000
- **HQ Location:** Vancouver, WA
- **Twitter:** @ZoomInfo  
23,515 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=bd618c71d6b4b0acc542c8b46079b4c9423a65a072ce8f8590d4f3ed35e8aebb&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fzoominfo%2F&secure%5Burl_type%5D=linkedin_company_website)  
4,221 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Information Technology and Services, Computer Software
- **Company Size:** 63% Medium, 24% Large

#### What Do G2 Reviewers Say About GTM Studio - Powered by ZoomInfo?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **accurate B2B contact data** and intuitive filtering options, enhancing targeted prospecting and campaign efficiency.
- Users appreciate the **accuracy of data and intent signals** , enhancing their lead generation and targeting efforts effectively.
- Users find **GTM Studio easy to use** , enhancing lead enrichment with simple segmentation and sorting options.
- Users value the **reliable and accurate B2B contact data** from GTM Studio, enhancing campaign targeting and efficiency.
- Users value the **reliable and accurate B2B contact data** offered by GTM Studio, enhancing their targeting and campaign efficiency.

##### Cons

- Many users find the **pricing too high** for small teams, making it less accessible for their needs.
- Users experience **data inaccuracy** , with outdated information and missing data for niche roles affecting reliability.
- Users note that the **high pricing** may not be suitable for smaller teams with limited budgets.
- Users find the **learning curve steep** initially due to the platform's complexity and extensive features.
- Users find the **complex interface** of GTM Studio challenging initially, requiring training to navigate effectively.

#### What Are Recent G2 Reviews of GTM Studio - Powered by ZoomInfo?

**["Amazing Platform That Helps Marketers Bridge the Gap with your Audience"](https://www.g2.com/survey_responses/gtm-studio-powered-by-zoominfo-review-9742370)**

**Rating:** 5.0/5.0 stars

_— Verified User in Hospital & Health Care_

[Read full review](https://www.g2.com/survey_responses/gtm-studio-powered-by-zoominfo-review-9742370)

**["Account Exectuive"](https://www.g2.com/survey_responses/gtm-studio-powered-by-zoominfo-review-9414756)**

**Rating:** 5.0/5.0 stars

_— Alex P._

[Read full review](https://www.g2.com/survey_responses/gtm-studio-powered-by-zoominfo-review-9414756)

#### What Are G2 Users Discussing About GTM Studio - Powered by ZoomInfo?

- [What impact has Chorus by ZoomInfo had on the enhancement of sales conversations and customer insights?](https://www.g2.com/discussions/what-impact-has-chorus-by-zoominfo-had-on-the-enhancement-of-sales-conversations-and-customer-insights)
- [What is Chorus.ai used for?](https://www.g2.com/discussions/what-is-chorus-ai-used-for)
- [What is ZoomInfo MarketingOS used for?](https://www.g2.com/discussions/what-is-zoominfo-marketingos-used-for)
- [What are ZoomInfo scoops?](https://www.g2.com/discussions/what-are-zoominfo-scoops)
- [What information does ZoomInfo provide?](https://www.g2.com/discussions/what-information-does-zoominfo-provide)

### [AskElephant](https://www.g2.com/products/askelephant/reviews)

AskElephant is the CRM automation layer for B2B revenue teams running on HubSpot or Salesforce. It takes responsibility for the CRM data work that reps are typically stuck doing: updating fields, logging activity, and maintaining the records that everyone else depends on. AskElephant owns CRM data hygiene at the source, capturing activity automatically, standardizing fields, deduplicating contacts, and validating data before it touches a workflow. It then powers downstream automations that actually work: CRM field updates, sales coaching, sales-to-CS handoffs, and churn alerts. The result is trustworthy data, reliable automation, and a sales team focused on what AI cannot replicate. Relationships are built by humans, not bots. Key Features and Functionality: - CRM Automation: Automatically update any CRM field based on conversation insights, eliminating manual data entry. - Sales-to-CS Handoffs: Ensure seamless transitions between sales and customer success teams by automatically transferring full deal context. - AI Sales Coaching: Provide real-time coaching scorecards and reports. Implement your custom sales methodology or use popular frameworks like MEDDIC, SPICED, Challenger, or BANT. - Churn Alerts: Receive notifications about potential deal risks or churn alerts, enabling timely interventions. - AI Chat: Interact with your business data using AI, facilitating quick access to information across various platforms. Includes access to 20+ LLMs. - AI Agents & Workflow Builder: Automate workflows such as CRM updates, coaching, task creation, churn alerts, and win/loss analysis. Agents are fully customizable using the workflow builder. - Custom Data Signals: Extract unique insights at scale from your conversation data and trigger your custom workflows using these signals. - Universal AI Notetaker: Flexible capture and transcription of calls or meetings via 4 methods: web/browser, desktop app/botless, mobile app for in-person conversation, and dialer/contact center integrations. - MCP and API Access: Connect AskElephant's data into your stack - Native Integrations: Connect AskElephant and its powerful workflows to HubSpot, Salesforce, Slack, and even dialer solutions such as RingCentral and Dialpad. Primary Value: Healthy CRM data benefits all human and AI-automated workflows that flow downstream from a CRM system of record. Without healthy CRM data, interactions between revenue teams and customers suffer due to a severe lack of context. AskElephant is the first solution to finally solve the CRM hygiene issue at its root, along with downstream automations. Sales reps are no longer required to update the CRM after each call because AskElephant can update any CRM field or property instantly, to the exact specifications of the RevOps leader. AskElephant can even audit and clean CRM data retroactively, removing a massive data-hygiene burden from RevOps. This is all made possible by AskElephant's dedication to deep data extraction and intelligence, whereas other solutions will just send a meeting summary to the CRM. Pain Points Solved by AskElephant: - Poor CRM data hygiene and missing data - Sales reps manually updating the CRM - Inaccurate revenue forecasts due to poor CRM data - Unsecure use of LLMs to fill context gaps - Unreliable AI notetaker bots not joining your call - Sales leaders lacking time to coach reps - Messy sales-to-CS handoffs - CS teams that depend on sales for context - Implementation teams spending hours to prep an onboarding - Post-sales teams who are slow to see the early warning signs that turn into churn

**Average Rating:** 4.9/5.0

**Total Reviews:** 25

#### How Do G2 Users Rate AskElephant?

- **Ease of Use:** 9.2/10 (Category avg: 9.0/10)
- **Data Segmentation:** 8.3/10 (Category avg: 8.8/10)
- **Predictive Forecasting:** 9.2/10 (Category avg: 8.3/10)
- **Account Engagement:** 10.0/10 (Category avg: 8.7/10)

#### Who Is the Company Behind AskElephant?

- **Seller:** [AskElephant](https://www.g2.com/sellers/askelephant)
- **Year Founded:** 2023
- **HQ Location:** Lehi, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=926b66c1b2da87d43976b66fe39b5f784a2dafc8c8ab4d1d4b45b5cbfb3353ef&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Faskelephant%2F&secure%5Burl_type%5D=linkedin_company_website)  
31 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 52% Small, 32% Medium

#### What Do G2 Reviewers Say About AskElephant?

_AI-generated summary from verified user reviews_

##### Pros

- Users praise AskElephant for its **automation capabilities** , significantly reducing repetitive tasks and boosting team productivity.
- Users rave about the **responsive customer support** from AskElephant, quickly resolving issues and enhancing user experience.
- Users value AskElephant for its **time-saving automation** , significantly enhancing productivity by reducing manual tasks and streamlining workflows.
- Users find AskElephant incredibly **easy to use** , streamlining their tasks and enhancing overall productivity effortlessly.
- Users commend the **incredibly helpful support team** of AskElephant, enhancing collaboration and user experience significantly.

##### Cons

- Users note a **steep learning curve** with AskElephant, requiring time and prior knowledge to utilize workflows effectively.
- Users find the **limited customization** options frustrating, relying on support for necessary configurations rather than self-service solutions.
- Users find the **poor search functionality** frustrating, making it difficult to navigate the library effectively.

#### What Are Recent G2 Reviews of AskElephant?

**["Ask Elephant Turns Call Transcripts Into Actionable Revenue Intelligence"](https://www.g2.com/survey_responses/askelephant-review-13123742)**

**Rating:** 5.0/5.0 stars

_— Douglas G._

[Read full review](https://www.g2.com/survey_responses/askelephant-review-13123742)

**["Ask Elephant: Tremendous Platform with Exceptional Support and Time-Saving Automations"](https://www.g2.com/survey_responses/askelephant-review-13123450)**

**Rating:** 5.0/5.0 stars

_— John W._

[Read full review](https://www.g2.com/survey_responses/askelephant-review-13123450)

### [Creatio](https://www.g2.com/products/creatio/reviews)

Creatio is an AI CRM and workflow platform where people and AI agents work together -with no limits on users, agents, or scale. Creatio helps midsize and large organizations run customer workflows in the AI era. This innovative platform enables organizations to create and manage workflows effortlessly, allowing users to focus on their core business activities while automating routine tasks. With millions of workflows operating daily, Creatio supports a diverse clientele across 100 countries, emphasizing a commitment to genuine care for its clients and partners. The platform is particularly beneficial for businesses seeking to enhance their operational efficiency without requiring extensive technical expertise. Its target audience includes small to large enterprises across various industries, particularly those looking to leverage technology to improve customer engagement and internal processes. Creatio's offerings cater to a wide range of use cases, from marketing automation and sales management to customer service optimization, making it a versatile solution for businesses aiming to adapt to the evolving market landscape. Key features of Creatio include the Creatio Studio, a no-code platform that allows users to build custom applications and AI agents using intuitive visual designers and natural language processing. This empowers users to create tailored solutions that meet their specific business needs without relying on traditional coding methods. Additionally, the CRM suite integrates embedded AI agents across Creatio Marketing, Sales, and Service, enhancing user experience and providing actionable insights to drive decision-making. Creatio also offers a specialized Financial Services CRM platform and industry-specific workflows across 19 verticals, ensuring that businesses can find solutions that resonate with their unique operational requirements. The availability of a marketplace with various add-ons further extends the platform's capabilities, allowing organizations to customize their experience and enhance functionality as needed. Recognized as a Leader and Strong Performer in prestigious Gartner and Forrester reports, Creatio stands out in its category by combining user-friendly design with powerful automation and AI-driven insights, making it an attractive option for businesses aiming to elevate their customer relationship management efforts. With its headquarters in Boston, MA, and a global presence of 850 employees across ten offices in 25 countries, Creatio has established long-lasting relationships with thousands of customers and over 500 partners worldwide. This extensive network underscores the platform's reliability and commitment to delivering value to its users, positioning Creatio as a trusted partner in the realm of AI agents, CRM, and workflow automation.

**Average Rating:** 4.6/5.0

**Total Reviews:** 315

#### How Do G2 Users Rate Creatio?

- **Ease of Use:** 9.0/10 (Category avg: 9.0/10)
- **Data Segmentation:** 10.0/10 (Category avg: 8.8/10)
- **Predictive Forecasting:** 10.0/10 (Category avg: 8.3/10)
- **Account Engagement:** 10.0/10 (Category avg: 8.7/10)

#### Who Is the Company Behind Creatio?

- **Seller:** [Creatio](https://www.g2.com/sellers/creatio)
- **Company Website:** www.creatio.com
- **Year Founded:** 2014
- **HQ Location:** Boston, Massachusetts
- **Twitter:** @Creatio\_Global  
3,977 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b8659c9aedce2bb0b992997a4038d075e8fa99899c384b7d6b36d9fb77101d8c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fcreatioglobal%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,150 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** CEO
- **Top Industries:** Information Technology and Services, Computer Software
- **Company Size:** 43% Small, 42% Medium

#### What Do G2 Reviewers Say About Creatio?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Creatio, enabling quick implementation and seamless customization for their business needs.
- Users value the **efficiency** of Creatio, enabling quick implementation and seamless customization for their business needs.
- Users value the **customizability** of Creatio, enabling tailored processes and effective support for business needs.
- Users appreciate the **facility to customize** Creatio, allowing for tailored solutions that enhance business processes and efficiency.
- Users value the **extensive customization options** of Creatio, enhancing their ability to tailor solutions to specific needs.

##### Cons

- Users find the **learning curve steep** , often needing training and support to effectively use Creatio.
- Users are disappointed by the **missing features** in Creatio, particularly in advanced analytics and contact upload options.
- Users find **limited features** in Creatio, particularly in analytics and marketplace app selection, hindering comprehensive functionality.
- Users find **limited customization** options in Creatio, hindering the ability to tailor designs to specific needs.
- Users find **limited options** in Creatio hinder flexibility, particularly for service businesses needing custom solutions and efficient contact uploads.

#### What Are Recent G2 Reviews of Creatio?

**["Quick Setup, No-Code Magic, But ALM Needs Improvement"](https://www.g2.com/survey_responses/creatio-review-12953072)**

**Rating:** 5.0/5.0 stars

_— Jarema P._

[Read full review](https://www.g2.com/survey_responses/creatio-review-12953072)

**["Empowers Customer Focus with Flexible, Bank-Ready Workflows"](https://www.g2.com/survey_responses/creatio-review-12953782)**

**Rating:** 4.5/5.0 stars

_— Tanner W._

[Read full review](https://www.g2.com/survey_responses/creatio-review-12953782)

#### What Are G2 Users Discussing About Creatio?

- [What is Creatio used for?](https://www.g2.com/discussions/what-is-creatio-used-for) - 1 comment

### [Clari](https://www.g2.com/products/clari/reviews)

Clari+Salesloft is a category-transforming AI company architecting the future of revenue. By building the world’s first Predictive Revenue System, we help organizations move beyond fragmented applications and systems of record to a model that continuously drives and adapts revenue execution. Our platform captures deal data signals, and uses tailor-built AI to create the right context and drive action across sales teams. Instead of disconnected insights and siloed workflows, sales teams operate with shared understanding, faster decisions, and execution that stays aligned to the business. Trusted by thousands of enterprises including Adobe, 3M, IBM, and Zoom, Clari+Salesloft powers the forecast, surfaces pipeline risk, and drives proactive execution—returning thousands of hours to the field and enabling predictable, scalable growth.

**Average Rating:** 4.6/5.0

**Total Reviews:** 5,503

#### How Do G2 Users Rate Clari?

- **Ease of Use:** 9.0/10 (Category avg: 9.0/10)
- **Data Segmentation:** 8.0/10 (Category avg: 8.8/10)
- **Predictive Forecasting:** 8.1/10 (Category avg: 8.3/10)
- **Account Engagement:** 7.8/10 (Category avg: 8.7/10)

#### Who Is the Company Behind Clari?

- **Seller:** [Salesloft](https://www.g2.com/sellers/salesloft)
- **Year Founded:** 2011
- **HQ Location:** Atlanta, GA
- **Twitter:** @Salesloft  
18,437 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=1c72bf0f0f6a02380b7fe128396fa033291b10b85b3fc210dd4659ed9b53b1e3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2296178%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,098 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Account Executive, Account Manager
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 47% Medium, 41% Large

#### What Do G2 Reviewers Say About Clari?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **ease of use** in Clari for forecasting, appreciating its intuitive interface and seamless updates.
- Users appreciate the **ease of use** in Clari's Forecasting, allowing quick updates and excellent tracking against quotas.
- Users appreciate Clari for its **real-time updates and seamless Salesforce integration** , enhancing workflow efficiency and visibility in sales opportunities.
- Users find the **Salesforce integration** invaluable for streamlined data management and enhanced forecasting capabilities within Clari.
- Users find Clari **incredibly helpful** for easy forecasting and effective revenue management, simplifying admin tasks significantly.

##### Cons

- Users experience **customization limitations** with Clari, making it difficult to meet unique business needs effectively.
- Users find **limited customization** in Clari, hindering tailored solutions for unique business needs and team insights.
- Users experience a **steep learning curve** with Clari due to initial configuration and a confusing UI layout.
- Users find **missing features** in Clari, with limitations in filtering, customization, and mobile app functionality affecting their experience.
- Users experience **inconsistent Salesforce data reflection** in Clari, leading to confusion and potential errors in reporting.

#### What Are Recent G2 Reviews of Clari?

**["Clari has met and exceed our expectations for our GTM Oganization"](https://www.g2.com/survey_responses/clari-review-10775002)**

**Rating:** 4.0/5.0 stars

_— Eric M._

[Read full review](https://www.g2.com/survey_responses/clari-review-10775002)

**["Clari Platform Review from a RevOps Perspective"](https://www.g2.com/survey_responses/clari-review-12400239)**

**Rating:** 5.0/5.0 stars

_— Matt D._

[Read full review](https://www.g2.com/survey_responses/clari-review-12400239)

#### What Are G2 Users Discussing About Clari?

- [How does Groove's integration with Clari enhance sales and revenue operations?](https://www.g2.com/discussions/how-does-groove-s-integration-with-clari-enhance-sales-and-revenue-operations) - 1 comment
- [How is Groove, a Clari Company being used to enhance operational efficiency and user experience in its specific field?](https://www.g2.com/discussions/how-is-groove-a-clari-company-being-used-to-enhance-operational-efficiency-and-user-experience-in-its-specific-field)
- [How do I add groove to Gmail?](https://www.g2.com/discussions/how-do-i-add-groove-to-gmail) - 1 comment
- [How much does groove cost?](https://www.g2.com/discussions/how-much-does-groove-cost) - 1 comment, 1 upvote
- [What groove means in music?](https://www.g2.com/discussions/what-groove-means-in-music) - 7 comments

### [Salesloft](https://www.g2.com/products/salesloft/reviews)

Clari + Salesloft is a category-transforming AI company architecting the future of revenue. By building the world’s first Predictive Revenue System, we help organizations move beyond fragmented applications and systems of record to a model that continuously drives and adapts revenue execution. Our platform captures deal data signals, and uses tailor-built AI to create the right context and drive action across sales teams. Instead of disconnected insights and siloed workflows, sales teams operate with shared understanding, faster decisions, and execution that stays aligned to the business. Trusted by thousands of enterprises including Adobe, 3M, IBM, and Zoom, Clari + Salesloft powers the forecast, surfaces pipeline risk, and drives proactive execution—returning thousands of hours to the field and enabling predictable, scalable growth.

**Average Rating:** 4.5/5.0

**Total Reviews:** 4,153

#### How Do G2 Users Rate Salesloft?

- **Ease of Use:** 8.8/10 (Category avg: 9.0/10)
- **Data Segmentation:** 8.0/10 (Category avg: 8.8/10)
- **Predictive Forecasting:** 7.5/10 (Category avg: 8.3/10)
- **Account Engagement:** 8.3/10 (Category avg: 8.7/10)

#### Who Is the Company Behind Salesloft?

- **Seller:** [Salesloft](https://www.g2.com/sellers/salesloft)
- **Company Website:** salesloft.com
- **Year Founded:** 2011
- **HQ Location:** Atlanta, GA
- **Twitter:** @Salesloft  
18,437 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=1c72bf0f0f6a02380b7fe128396fa033291b10b85b3fc210dd4659ed9b53b1e3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2296178%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,098 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Account Executive, Sales Development Representative
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 56% Medium, 23% Small

#### What Do G2 Reviewers Say About Salesloft?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Salesloft, enhancing their daily selling experience with a simple, organized interface.
- Users value the **seamless integration** with Salesforce, enhancing outreach efficiency and organization across teams.
- Users appreciate the **email tracking features** for easily measuring open rates and managing tasks efficiently.
- Users appreciate the **easy tracking** features of Salesloft, enhancing their efficiency in managing outreach campaigns.
- Users find Salesloft **extremely helpful** in managing pipelines and measuring engagement through open rates and templates.

##### Cons

- Users experience **call issues** with Salesloft, finding the app misaligned during calls and support inconsistent.
- Users experience **integration issues** with Salesloft, particularly with HubSpot and other platforms, affecting efficiency.
- Users find the **learning curve steep** , making initial use of Salesloft challenging and somewhat overwhelming.
- Users highlight the **limited features** of Salesloft, expressing a desire for enhanced integrations and customization options.
- Users feel Salesloft is missing **key features** like an auto-dialer and domain rotation, hindering productivity and email deliverability.

#### What Are Recent G2 Reviews of Salesloft?

**["Easy-to-Use Cadences and Automation That Boost SDR Efficiency"](https://www.g2.com/survey_responses/salesloft-review-12625459)**

**Rating:** 4.5/5.0 stars

_— Verified User in Computer Software_

[Read full review](https://www.g2.com/survey_responses/salesloft-review-12625459)

**["Boosts Sales Execution with Structured Cadences and CRM-Integrated Insights"](https://www.g2.com/survey_responses/salesloft-review-12628860)**

**Rating:** 4.0/5.0 stars

_— Harrison P._

[Read full review](https://www.g2.com/survey_responses/salesloft-review-12628860)

#### What Are G2 Users Discussing About Salesloft?

- [What innovative strategies are sales teams adopting with Salesloft to enhance customer engagement and sales effectiveness?](https://www.g2.com/discussions/what-innovative-strategies-are-sales-teams-adopting-with-salesloft-to-enhance-customer-engagement-and-sales-effectiveness)
- [How is Salesloft being used to enhance operational efficiency and user experience in its specific field?](https://www.g2.com/discussions/how-is-salesloft-being-used-to-enhance-operational-efficiency-and-user-experience-in-its-specific-field) - 1 comment
- [What is Salesloft used for?](https://www.g2.com/discussions/salesloft-what-is-salesloft-used-for) - 1 comment
- [How much does SalesLoft cost?](https://www.g2.com/discussions/how-much-does-salesloft-cost)
- [Is SalesLoft a CRM?](https://www.g2.com/discussions/is-salesloft-a-crm) - 6 comments, 1 upvote

### [Outreach](https://www.g2.com/products/outreach/reviews)

Outreach, founded in 2014, is the only complete AI Revenue Workflow Platform that helps sales leaders benefit from connected account visibility, performance insights, and higher forecasting accuracy across every GTM team. Outreach infuses agentic AI to power 100s of use cases across sales motions. From new logo prospecting to renewal and expansion, Outreach AI automates workflows and frees sellers to focus on more strategic conversations and actions. Global organizations use Outreach to power their revenue teams, including SAP, Siemens, Snowflake, and Verizon to name a few. To learn more, please visit www.outreach.io.

**Average Rating:** 4.3/5.0

**Total Reviews:** 3,501

#### How Do G2 Users Rate Outreach?

- **Ease of Use:** 8.3/10 (Category avg: 9.0/10)
- **Data Segmentation:** 7.9/10 (Category avg: 8.8/10)
- **Predictive Forecasting:** 8.0/10 (Category avg: 8.3/10)
- **Account Engagement:** 7.8/10 (Category avg: 8.7/10)

#### Who Is the Company Behind Outreach?

- **Seller:** [Outreach](https://www.g2.com/sellers/outreach)
- **Company Website:** www.outreach.io
- **Year Founded:** 2014
- **HQ Location:** Seattle, WA
- **Twitter:** @outreach\_io  
7,689 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=96fd9e41d0efcce45c290948073fc1df5ce970cc44248d076c966828009869f4&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3559595%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,609 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Account Executive, Sales Development Representative
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 59% Medium, 22% Large

#### What Do G2 Reviewers Say About Outreach?

_AI-generated summary from verified user reviews_

##### Pros

- Users enjoy the **ease of use** in Outreach, making follow-ups and tracking contacts extremely straightforward.
- Users love the **automation and sequencing capabilities** of Outreach, streamlining tasks and enhancing prospect communication effectively.
- Users appreciate how **easy organization and follow-up** with leads is, ensuring consistency and improved response rates.
- Users value the **intuitive user interface** and excellent integrations, enhancing their productivity and sales management while using Outreach.
- Users appreciate the **time-saving automation** of Outreach, streamlining engagement and enhancing overall productivity.

##### Cons

- Users experience **missing features** in Outreach, especially in analytics and automation capabilities, impacting efficiency and performance.
- Users find a noticeable **learning curve** with Outreach, making it challenging to master the tool effectively.
- Users find Outreach has **navigation difficulties** and requires extra training, complicating the prospect management process.
- Users feel that the **limited customization** in Outreach hinders their ability to create tailored reports effectively.
- Users experience frequent **integration issues** with Hubspot, affecting productivity and syncing reliability in Outreach.

#### What Are Recent G2 Reviews of Outreach?

**["Outreach Streamlines Multi-Channel Sequences and Follow-Ups Effortlessly"](https://www.g2.com/survey_responses/outreach-review-12365799)**

**Rating:** 5.0/5.0 stars

_— Silvina F._

[Read full review](https://www.g2.com/survey_responses/outreach-review-12365799)

**["Effortless Email Tracking and Workflow Optimization"](https://www.g2.com/survey_responses/outreach-review-13095207)**

**Rating:** 5.0/5.0 stars

_— Navdeep K._

[Read full review](https://www.g2.com/survey_responses/outreach-review-13095207)

### [Xactly](https://www.g2.com/products/xactly/reviews)

Xactly is the AI-first Sales Performance Orchestration platform built for the world’s most ambitious revenue engines. Building on two decades of industry leadership, Xactly is redefining revenue performance by moving beyond manual management to autonomous orchestration. The platform leverages Xactly Intelligence and a fleet of AI Agents to synchronize the full revenue lifecycle, from planning and design to incentives and forecasting. By unifying these critical work streams into one intelligent system, Xactly enables global enterprises to align strategy with execution and scale with absolute conviction. Transform your revenue engine at XactlyCorp.com.

**Average Rating:** 4.2/5.0

**Total Reviews:** 1,081

#### How Do G2 Users Rate Xactly?

- **Ease of Use:** 8.1/10 (Category avg: 9.0/10)
- **Data Segmentation:** 6.7/10 (Category avg: 8.8/10)
- **Predictive Forecasting:** 8.3/10 (Category avg: 8.3/10)
- **Account Engagement:** 8.3/10 (Category avg: 8.7/10)

#### Who Is the Company Behind Xactly?

- **Seller:** [Xactly](https://www.g2.com/sellers/xactly)
- **Company Website:** www.xactlycorp.com
- **Year Founded:** 2005
- **HQ Location:** San Jose, CA
- **Twitter:** @Xactly  
21,081 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f9fa96dd783ed95118e3ffe45b119aa910caaff9c3ab489471ff95fab373eef3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F22530%2F&secure%5Burl_type%5D=linkedin_company_website)  
898 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Account Executive, Account Manager
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 56% Large, 37% Medium

#### What Do G2 Reviewers Say About Xactly?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Xactly to be remarkably **easy to use** , thanks to its intuitive interface and efficient commission management.
- Users appreciate the **speed and accuracy** of Xactly in managing compensation and tracking commission progress.
- Users appreciate the **intuitive interface and comprehensive features** of Xactly, enhancing usability and performance tracking.
- Users value the **automation and streamlining** of complex compensation processes with Xactly Incent's flexible solutions.
- Users value the **ease of use and advanced data insights** from Xactly, facilitating commission management and team oversight.

##### Cons

- Users find Xactly's interface **not intuitive** , facing difficulties with navigation and understanding essential functions.
- Users face challenges with **slow loading** , experiencing delays and under-developed reporting that hinder overall efficiency.
- Users find the **outdated UI** of Xactly unappealing, desiring a more modern and intuitive design for better usability.
- Users express concerns about **timely data updates** , as reports often lag behind and create stress during month-end.
- Users experience **difficult navigation** in Xactly, complicating access to reports and necessary information efficiently.

#### What Are Recent G2 Reviews of Xactly?

**["Reliable visibility into compensation"](https://www.g2.com/survey_responses/xactly-review-8344073)**

**Rating:** 4.5/5.0 stars

_— Julian S._

[Read full review](https://www.g2.com/survey_responses/xactly-review-8344073)

**["Automates Processes but Struggles with Complex Credit Assignments"](https://www.g2.com/survey_responses/xactly-review-101319)**

**Rating:** 5.0/5.0 stars

_— James A._

[Read full review](https://www.g2.com/survey_responses/xactly-review-101319)

#### What Are G2 Users Discussing About Xactly?

- [What is your experience regarding pricing and costs for Xactly Forecasting, and how does it compare to other forecasting tools?](https://www.g2.com/discussions/what-is-your-experience-regarding-pricing-and-costs-for-xactly-forecasting-and-how-does-it-compare-to-other-forecasting-tools)
- [What is Xactly Incent used for?](https://www.g2.com/discussions/what-is-xactly-incent-used-for) - 1 comment
- [What is Xactly Forecasting used for?](https://www.g2.com/discussions/what-is-xactly-forecasting-used-for)
- [What is Xactly Sales Planning used for?](https://www.g2.com/discussions/what-is-xactly-sales-planning-used-for)
- [What is xactly connect?](https://www.g2.com/discussions/what-is-xactly-connect)

### [Membrain](https://www.g2.com/products/membrain/reviews)

Membrain is a specialized growth platform designed for B2B companies focused on enhancing their sales processes and driving sustainable growth. This comprehensive software solution provides users with the necessary structure, guidance, and insights to foster the right behaviors and effectively execute their sales strategies. With a strong reputation in the industry, Membrain has gained the trust of top sales experts and organizations across more than 80 countries. Targeted primarily at sales teams and management within B2B organizations, Membrain serves as a versatile tool that can either replace or complement traditional CRM systems. Its robust features cater to a variety of use cases, including sales performance management, sales coaching, and sales enablement. By integrating these functionalities, Membrain enables organizations to streamline their sales processes, improve team collaboration, and ultimately drive better results. One of the key features of Membrain is its ability to provide actionable insights through data-driven analytics. Users can track performance metrics, identify trends, and gain a deeper understanding of their sales activities. This level of visibility allows sales teams to make informed decisions, adjust their strategies in real-time, and focus on the activities that yield the highest returns. Additionally, Membrain's sales coaching capabilities empower managers to mentor their teams effectively, ensuring that best practices are shared and adopted across the organization. Membrain stands out in its category due to its unique combination of CRM functionalities and specialized sales tools. Recognized as a G2 Crowd High Performer in multiple categories, including CRM, Sales Performance Management, Sales Coaching, and Sales Enablement, Membrain offers a holistic approach to sales management. This integration of features not only enhances user experience but also ensures that organizations can leverage a single platform to address various aspects of their sales operations. The platform's user-friendly interface and customizable workflows further enhance its appeal, allowing organizations to tailor the system to their specific needs. By providing a comprehensive solution that encompasses both traditional CRM capabilities and advanced sales performance tools, Membrain equips B2B companies with the resources necessary to thrive in a competitive landscape.

**Average Rating:** 4.6/5.0

**Total Reviews:** 211

#### How Do G2 Users Rate Membrain?

- **Ease of Use:** 9.0/10 (Category avg: 9.0/10)

#### Who Is the Company Behind Membrain?

- **Seller:** [Membrain](https://www.g2.com/sellers/membrain)
- **Company Website:** www.membrain.com
- **Year Founded:** 2012
- **HQ Location:** Stockholm, Sweden
- **Twitter:** @membrain\_com  
1,990 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=128b954648ec1b164dbc033fcc0dccbfbfa8433c867edbf8fd31c3b7cf80f8da&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmembraincom%2F&secure%5Burl_type%5D=linkedin_company_website)  
39 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** CEO
- **Top Industries:** Information Technology and Services, Computer Software
- **Company Size:** 60% Small, 34% Medium

#### What Do G2 Reviewers Say About Membrain?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** in Membrain, noting its intuitive structure and seamless team adoption.
- Users value the **highly customizable features** of Membrain, enhancing their efficiency in managing prospects and pipelines.
- Users value the **hands-on support** from Membrain, appreciating their commitment to helping with software adoption and success.
- Users appreciate the **prompt and helpful customer support** from Membrain, enhancing their overall experience and satisfaction.
- Users appreciate the **high customizability** of Membrain, enabling tailored workflows that enhance productivity and organization.

##### Cons

- Users note that the **missing features** in Membrain, like better email formatting and calendar usability, hinder productivity.
- Users find the **steep learning curve** of Membrain challenging initially, though it offers robust features once mastered.
- Users find the **incomplete information** challenging, making it difficult to locate essential features and resources effectively.
- Users desire more **features and customization** in Membrain, especially for graphs and email formatting options.
- Users experience **dashboard issues** with limited customization options and difficulties in exporting historical data effectively.

#### What Are Recent G2 Reviews of Membrain?

**["Membrain user for an Internal Sales role."](https://www.g2.com/survey_responses/membrain-review-10736226)**

**Rating:** 4.0/5.0 stars

_— Moises B._

[Read full review](https://www.g2.com/survey_responses/membrain-review-10736226)

**["Top-Notch Support, User-Friendly UI, and Powerful Workflow Customization"](https://www.g2.com/survey_responses/membrain-review-12622325)**

**Rating:** 4.5/5.0 stars

_— Chris W._

[Read full review](https://www.g2.com/survey_responses/membrain-review-12622325)

#### What Are G2 Users Discussing About Membrain?

- [What is Membrain used for?](https://www.g2.com/discussions/what-is-membrain-used-for) - 2 comments

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