--- title: Creatio Reviews meta\_title: 'Creatio Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 359 reviews by the users' company size, role or industry to find out how Creatio works for a business like yours. aggregate\_rating: rating\_value: 4.6 review\_count: 359 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Sales Tools url: https://www.g2.com/categories/sales-tools --- ### Creatio Pros and Cons: Top 5 Advantages and Disadvantages #### Quick AI Summary Based on G2 Reviews Generated from real user reviews Users appreciate the **ease of use** of Creatio, enabling quick implementation and seamless customization for their business needs. [(32 mentions)](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1469766&qs=pros-and-cons#reviews) Users value the **efficiency** of Creatio, enabling quick implementation and seamless customization for their business needs. [(21 mentions)](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1465686&qs=pros-and-cons#reviews) Users value the **customizability** of Creatio, enabling tailored processes and effective support for business needs. [(19 mentions)](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1466122&qs=pros-and-cons#reviews) Users appreciate the **facility to customize** Creatio, allowing for tailored solutions that enhance business processes and efficiency. [(19 mentions)](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1466142&qs=pros-and-cons#reviews) Users value the **extensive customization options** of Creatio, enhancing their ability to tailor solutions to specific needs. [(17 mentions)](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1466261&qs=pros-and-cons#reviews) Users find the **learning curve steep** , often needing training and support to effectively use Creatio. [(10 mentions)](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1469384&qs=pros-and-cons#reviews) Users are disappointed by the **missing features** in Creatio, particularly in advanced analytics and contact upload options. [(10 mentions)](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1469375&qs=pros-and-cons#reviews) Users find **limited features** in Creatio, particularly in analytics and marketplace app selection, hindering comprehensive functionality. [(8 mentions)](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1466023&qs=pros-and-cons#reviews) Users find **limited customization** options in Creatio, hindering the ability to tailor designs to specific needs. [(6 mentions)](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1466426&qs=pros-and-cons#reviews) Users find **limited options** in Creatio hinder flexibility, particularly for service businesses needing custom solutions and efficient contact uploads. [(5 mentions)](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1468711&qs=pros-and-cons#reviews) ### 5 Pros or Advantages of Creatio ##### 1. Ease of Use Users appreciate the **ease of use** of Creatio, enabling quick implementation and seamless customization for their business needs. [ See 32 mentions ](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1469766&qs=pros-and-cons#reviews) See Related User Reviews ![Suzanne S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Suzanne S.") SS Suzanne S. Mid-Market (51-1000 emp.) 5.0/5 "Agile, Flexible, and User-Friendly—No Complaints!" What do you like about Creatio? Agile and flexible, a great UI, good team to support ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") I Verified User Mid-Market (51-1000 emp.) 4.0/5 "Versatile and User-Friendly Tool with Plenty of Uses" What do you like about Creatio? It has plenty of uses, user friendly. I don’t really know about the downsides ##### 2. Efficiency Users value the **efficiency** of Creatio, enabling quick implementation and seamless customization for their business needs. [ See 21 mentions ](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1465686&qs=pros-and-cons#reviews) See Related User Reviews ![Suzanne S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Suzanne S.") SS Suzanne S. Mid-Market (51-1000 emp.) 5.0/5 "Agile, Flexible, and User-Friendly—No Complaints!" What do you like about Creatio? Agile and flexible, a great UI, good team to support ![Sam B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sam B.") SB Sam B. Small-Business (50 or fewer emp.) 5.0/5 "The most cost effective CRM on the market." What do you like about Creatio? We’ve been using Creatio Sales CRM for over a year, and it has significantly improved how we manage leads, opportunities, and our entire sales pipelin ##### 3. Customizability Users value the **customizability** of Creatio, enabling tailored processes and effective support for business needs. [ See 19 mentions ](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1466122&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 5.0/5 "Great CRM platform" What do you like about Creatio? What stood out most for me was how adaptable the platform is. Working with the marketing team, we had a fair few specific requirements around lead rou ![Sam B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sam B.") SB Sam B. Small-Business (50 or fewer emp.) 5.0/5 "The most cost effective CRM on the market." What do you like about Creatio? We’ve been using Creatio Sales CRM for over a year, and it has significantly improved how we manage leads, opportunities, and our entire sales pipelin ##### 4. Customization Users appreciate the **facility to customize** Creatio, allowing for tailored solutions that enhance business processes and efficiency. [ See 19 mentions ](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1466142&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 5.0/5 "Great CRM platform" What do you like about Creatio? What stood out most for me was how adaptable the platform is. Working with the marketing team, we had a fair few specific requirements around lead rou ![Ilona B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ilona B.") IB Ilona B. Small-Business (50 or fewer emp.) 5.0/5 "this system provides great opportunities for business development." What do you like about Creatio? The best thing for me is easy customization, and a know-how solution that allows me to write complex business processes in an easy way As a person wh ##### 5. Customization Options Users value the **extensive customization options** of Creatio, enhancing their ability to tailor solutions to specific needs. [ See 17 mentions ](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1466261&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 5.0/5 "Great CRM platform" What do you like about Creatio? What stood out most for me was how adaptable the platform is. Working with the marketing team, we had a fair few specific requirements around lead rou ![Yuliya B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yuliya B.") YB Yuliya B. Small-Business (50 or fewer emp.) 4.0/5 "Flexible and powerful tool to cover all kind of business needs" What do you like about Creatio? It provides easy-to-use and friendly user interface, provides lots of instruments to customize for client needs, has lots of services to connect with ### 5 Cons or Disadvantages of Creatio ##### 1. Learning Curve Users find the **learning curve steep** , often needing training and support to effectively use Creatio. [ See 10 mentions ](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1469384&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 5.0/5 "Great CRM platform" What do you dislike about Creatio? Nothing major to flag really. A few quirks here and there during initial setup, but nothing that couldn’t be sorted. Overall I’ve got a lot of respect ![Yuliya B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yuliya B.") YB Yuliya B. Small-Business (50 or fewer emp.) 4.0/5 "Flexible and powerful tool to cover all kind of business needs" What do you dislike about Creatio? It can be hard for a no code developer to learn the system ##### 2. Missing Features Users are disappointed by the **missing features** in Creatio, particularly in advanced analytics and contact upload options. [ See 10 mentions ](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1469375&qs=pros-and-cons#reviews) See Related User Reviews ![Miguel C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Miguel C.") MC Miguel C. Small-Business (50 or fewer emp.) 5.0/5 "Vera good CRM" What do you dislike about Creatio? Documentation gaps: Some areas of the documentation can be either outdated or lacking in detail, which can slow down development or troubleshooting—e ![D L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "D L.") DL D L. Mid-Market (51-1000 emp.) 3.0/5 "Great product" What do you dislike about Creatio? Limited social media integration is a goncern ##### 3. Limited Features Users find **limited features** in Creatio, particularly in analytics and marketplace app selection, hindering comprehensive functionality. [ See 8 mentions ](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1466023&qs=pros-and-cons#reviews) See Related User Reviews ![Miguel C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Miguel C.") MC Miguel C. Small-Business (50 or fewer emp.) 5.0/5 "Vera good CRM" What do you dislike about Creatio? Documentation gaps: Some areas of the documentation can be either outdated or lacking in detail, which can slow down development or troubleshooting—e ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Small-Business (50 or fewer emp.) 4.5/5 "Efficient CRM Solution" What do you dislike about Creatio? Creatio's reporting capabilities lack advanced analytics, limiting in-depth insights. ##### 4. Limited Customization Users find **limited customization** options in Creatio, hindering the ability to tailor designs to specific needs. [ See 6 mentions ](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1466426&qs=pros-and-cons#reviews) See Related User Reviews ![Miguel C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Miguel C.") MC Miguel C. Small-Business (50 or fewer emp.) 5.0/5 "Vera good CRM" What do you dislike about Creatio? Documentation gaps: Some areas of the documentation can be either outdated or lacking in detail, which can slow down development or troubleshooting—e ![Vincent T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Vincent T.") VT Vincent T. Small-Business (50 or fewer emp.) 4.5/5 "True nocode crm" What do you dislike about Creatio? I'd like to customise the ui design more easily ##### 5. Limited Options Users find **limited options** in Creatio hinder flexibility, particularly for service businesses needing custom solutions and efficient contact uploads. [ See 5 mentions ](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1468711&qs=pros-and-cons#reviews) See Related User Reviews ![Christian S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Christian S.") CS Christian S. Enterprise (\> 1000 emp.) 5.0/5 "Easy to use, Unlimited customization." What do you dislike about Creatio? Some limitation in the elements, like the one to display growth metrics NP Nynke P. Small-Business (50 or fewer emp.) 5.0/5 "Strong CRM to support the Sales Process" What do you dislike about Creatio? Hoping for ways to upload individual contacts from phone or outlook instead of full synchronization. This would make data entry more efficient, instea ![Verified User in Government Administration](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Government Administration") IG Verified User in Government Administration Small-Business (50 or fewer emp.) 4/1/2025 "A platform I've dedicated 11 years to" 5/5 What do you like best about Creatio? No-code development is the best! It's business processes, it's Freedom UI, it's analytics and dynamic groups. And how it all works together Review collected by and hosted on G2.com. What do you dislike about Creatio? Quality and speed of support, some complexity in working with access rights. Review collected by and hosted on G2.com. What problems is Creatio solving and how is that benefiting you? Over the past 11 years, I have implemented many things. Now, first and foremost, it is a no-code platform that allows me to flexibly and quickly develop solutions for the service of citizens from the city. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Wadsworth P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Wadsworth P.") WP Wadsworth P. Director of Marketing Mid-Market (51-1000 emp.) 5/14/2025 "This was super informative for me as our credit union are currently onboarding Creatio." 4/5 What do you like best about Creatio? The marketing courses were very informative. Review collected by and hosted on G2.com. What do you dislike about Creatio? I lack patience, so I would like to dive fully in. So my biggest issue is how many different plug ins I want. Review collected by and hosted on G2.com. What problems is Creatio solving and how is that benefiting you? It will help unify our data and give our whole org the ability to be using the same information. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite ![Sebastian P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sebastian P.") SP Sebastian P. Small-Business (50 or fewer emp.) 6/12/2025 "Diversity" 4/5 What do you like best about Creatio? variety of applications and vast possibilities Review collected by and hosted on G2.com. What do you dislike about Creatio? I've been using it for too short a time to write something Review collected by and hosted on G2.com. What problems is Creatio solving and how is that benefiting you? I initially see a lot of use in helping with CRM and accounting management Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite ![Vincent T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Vincent T.") VT Vincent T. Founder Small-Business (50 or fewer emp.) 5/14/2025 "True nocode crm" 4.5/5 What do you like best about Creatio? Speed to getting moving and the partner centric architecture means time and cost to business value is super low/fast Review collected by and hosted on G2.com. What do you dislike about Creatio? I'd like to customise the ui design more easily Review collected by and hosted on G2.com. What problems is Creatio solving and how is that benefiting you? Pulling customer data into one place and then connecting this to custom services Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite JT Jose T. Mid-Market (51-1000 emp.) 5/14/2025 "Mi no código" 5/5 What do you like best about Creatio? The simple and straightforward changes completely the way of doing innovation Review collected by and hosted on G2.com. What do you dislike about Creatio? That everyone sees it so simply puts pressure on releasing topics very quickly. Review collected by and hosted on G2.com. What problems is Creatio solving and how is that benefiting you? Workflow and considerable improvements for customer service users Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller inviteAI Translated PB Przemysław B. Mid-Market (51-1000 emp.) 6/12/2025 "Ok" 4/5 What do you like best about Creatio? It's easy to develop and nice ui. I recommend to friend Review collected by and hosted on G2.com. What do you dislike about Creatio? Little slow sometimes and little to cost licences Review collected by and hosted on G2.com. What problems is Creatio solving and how is that benefiting you? Be a as crm system Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite ![Jacek P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jacek P.") JP Jacek P. Climate Risk Director Enterprise (\> 1000 emp.) 6/12/2025 "Very good contact and clear message" 5/5 What do you like best about Creatio? Being on point with market trends - very broad experience Review collected by and hosted on G2.com. What do you dislike about Creatio? Nothing comes to mind now - very good experience Review collected by and hosted on G2.com. What problems is Creatio solving and how is that benefiting you? Regulatory horizon scanning and assessment Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite ![Michał K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Michał K.") MK Michał K. Small-Business (50 or fewer emp.) 6/12/2025 "Impressive Game changer" 5/5 What do you like best about Creatio? The complex approach to managing your marketing and sales Review collected by and hosted on G2.com. What do you dislike about Creatio? The price is a little demanding for small scalę organizations Review collected by and hosted on G2.com. What problems is Creatio solving and how is that benefiting you? Lead generation Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite KS Kyle S. Mid-Market (51-1000 emp.) 5/13/2025 "Sr. Business Systems Analyst" 5/5 What do you like best about Creatio? Integrating data from multiple systems into a single screen Review collected by and hosted on G2.com. What do you dislike about Creatio? There's not many issues with Creatio. They do a great job of inproving Review collected by and hosted on G2.com. What problems is Creatio solving and how is that benefiting you? Member service issues resolution, lead handling, data integrations, marketing Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite SS Shubh S. Small-Business (50 or fewer emp.) 5/14/2025 "Very powerful and flexible. Great CRM platform fie those moving away from legacy crm" 4/5 What do you like best about Creatio? Very powerful business processes and useful AI skills Review collected by and hosted on G2.com. What do you dislike about Creatio? Not easy to build using no code. Need technical knowledge Review collected by and hosted on G2.com. What problems is Creatio solving and how is that benefiting you? Managing contact and account data and keeping it all up to date Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite ## Top-Rated Alternatives [ ![Agentforce Sales (formerly Salesforce Sales Cloud)](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Agentforce Sales (formerly Salesforce Sales Cloud)") Agentforce Sales (formerly Salesforce Sales Cloud) 4.4/5(25,872) ](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) [ ![Zoho CRM](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Zoho CRM") Zoho CRM 4.1/5(2,948) ](https://www.g2.com/products/zoho-crm/reviews) [ ![HubSpot Sales Hub](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "HubSpot Sales Hub") HubSpot Sales Hub 4.4/5(13,906) ](https://www.g2.com/products/hubspot-sales-hub/reviews) [ View All Alternatives ](https://www.g2.com/products/creatio/competitors/alternatives) ##### Categories on G2 [AI Sales Assistant](https://www.g2.com/categories/ai-sales-assistant)[Workflow Management](https://www.g2.com/categories/workflow-management)[CRM](https://www.g2.com/categories/crm) [AI Sales Assistant](https://www.g2.com/categories/ai-sales-assistant)[Workflow Management](https://www.g2.com/categories/workflow-management)[CRM](https://www.g2.com/categories/crm)[Sales Analytics](https://www.g2.com/categories/sales-analytics)[Lead Capture](https://www.g2.com/categories/lead-capture)[AI Agent Builders](https://www.g2.com/categories/ai-agent-builders)[AI Customer Support Agents](https://www.g2.com/categories/ai-customer-support-agents)[Help Desk](https://www.g2.com/categories/help-desk)[Lead Intelligence](https://www.g2.com/categories/lead-intelligence)[Revenue Operations & Intelligence (RO&I)](https://www.g2.com/categories/revenue-operations-intelligence-ro-i)[AI Marketing Agents](https://www.g2.com/categories/ai-marketing-agents)[Contact Center](https://www.g2.com/categories/contact-center)[No-Code Development Platforms](https://www.g2.com/categories/no-code-development-platforms)[Digital Process Automation (DPA)](https://www.g2.com/categories/digital-process-automation-dpa)[Retail Analytics](https://www.g2.com/categories/retail-analytics)[Retail Distributed Order Management Systems](https://www.g2.com/categories/retail-distributed-order-management-systems) [Show MoreShow Less](javascript:void(0);) ##### Explore More [Which disk cleanup software is highest rated for solopreneurs maintaining Mac speed without technical expertise?](https://www.g2.com/discussions/which-disk-cleanup-software-is-highest-rated-for-solopreneurs-maintaining-mac-speed-without-technical-expertise%20)[What ASC 606 compliance consulting and revenue accounting transformation services are available for organizations evaluating their QTC process?](https://www.g2.com/discussions/what-asc-606-compliance-consulting-and-revenue-accounting-transformation-services-are-available-for-organizations-evaluating-their-qtc-process)[Which engineering document management platform is easiest for a remote engineering team to use on tablets and phones without forcing everyone to a desktop browser?](https://www.g2.com/discussions/which-engineering-document-management-platform-is-easiest-for-a-remote-engineering-team-to-use-on-tablets-and-phones-without-forcing-everyone-to-a-desktop-browser) [Which recruitment platform offers the largest candidate database?](https://www.g2.com/discussions/which-recruitment-platform-offers-the-largest-candidate-database)[Which Salesforce document generation plugin also works well on mobile so field reps can generate and send documents without going back to their laptop?](https://www.g2.com/discussions/which-salesforce-document-generation-plugin-also-works-well-on-mobile-so-field-reps-can-generate-and-send-documents-without-going-back-to-their-laptop)[Pros and Cons Details](https://www.g2.com/products/creatio/reviews?qs=pros-and-cons) [Show MoreShow Less](javascript:void(0);)