# Creatable Reviews **Vendor:** Creatable **Category:** [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms) **Average Rating:** 4.6/5.0 **Total Reviews:** 87 ## About Creatable Creatable is the influencer marketing platform which enables brands to seamlessly find and activate creators to market their products on social media and on the brand’s site. ## Creatable Pros & Cons **What users like:** - Users value the **exceptional customer support** from Creatable, highlighting their responsiveness and dedication to user success. (3 reviews) - Users find Creatable to be **ridiculously easy to use** , enjoying its intuitive setup and excellent support team. (3 reviews) - Users appreciate how Creatable offers **efficient campaign management** , simplifying influencer selection and content compliance with AI assistance. (2 reviews) - Users appreciate the **simplified influencer management** by Creatable, which streamlines the entire creator marketing process efficiently. (2 reviews) - Users appreciate the **performance efficiency** of Creatable, which streamlines influencer marketing and ensures compliance seamlessly. (2 reviews) - Users value the **efficient review process** of Creatable, enhancing management of creator marketing content effortlessly. (2 reviews) - Users celebrate the **ease of creator activation** with Creatable, highlighting its intuitive platform and supportive team. (2 reviews) - Users value the **intuitive and user-friendly experience** of Creatable, which enhances creator activation and performance visibility. (2 reviews) - Users love the **user-friendly interface** of Creatable, enhancing their experience and boosting website traffic. (2 reviews) - Analytics (1 reviews) **What users dislike:** - Users find the **admin limitations** of Creatable restrict their ability to customize and collaborate effectively with creators. (2 reviews) - Users note a **difficult learning curve** due to limited information and a highly automated approach in Creatable. (2 reviews) - Users find the **limited creator accessibility** frustrating due to a lack of detailed information and automated control. (1 reviews) - Users find the product **expensive** and lacking detailed information on pricing and creator collaboration. (1 reviews) - Users face frequent **inaccuracy issues** during exports, encountering duplicate entries and fragmented sales data across multiple rows. (1 reviews) - Insufficient Information (1 reviews) - Limited Collaboration (1 reviews) - Limited Customization (1 reviews) - Users experience **technical issues** with sales exports, leading to duplicated entries and fragmented sales data across multiple rows. (1 reviews) ## Creatable Reviews ### 1. Intuitive Campaign Setup with Outstanding, Responsive Support **Rating:** 5.0/5.0 stars **Reviewed by:** Mollie B. | Marketing Coordinator, Mid-Market (51-1000 emp.) **Reviewed Date:** May 21, 2026 **What do you like best about Creatable?** Setting up and launching campaigns with creators is extremely straightforward on this platform. The interface feels intuitive, and the technical support team is excellent—they respond right away and genuinely help us optimize our workflow, instead of sending generic, canned replies. **What do you dislike about Creatable?** Honestly, I don’t have any major complaints about the software right now. It does everything we need it to do and handles our day-to-day use perfectly well. Any small UI quirks that come up are addressed quickly by their team, so they’ve never turned into a real problem. **What problems is Creatable solving and how is that benefiting you?** It removes the tedious administrative burden of managing multiple brand ambassadors by hand. We can now clearly identify which influencers are driving real sales, not just likes, which lets us scale our marketing efforts without needing to hire additional staff. **Official Response from Shany Caidar:** > Thank you for the thoughtful review! We’re thrilled to hear Creatable has made campaign management and successful creator partnerships easier for your team. Providing responsive, hands-on support is a huge priority for us, and we appreciate your partnership and feedback! ### 2. Outstanding Communication and True Partnership for Influencer Collaborations **Rating:** 4.5/5.0 stars **Reviewed by:** Grace H. | Talent Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** May 23, 2026 **What do you like best about Creatable?** The team’s dedication to clear communication, along with their commitment to protecting the creative freedom of our influencers, is truly outstanding. They consistently treat us like genuine partners, which feels incredibly rare to find in today’s crowded brand-deals space. **What do you dislike about Creatable?** I don’t have any complaints or negative feedback about using the platform. My only real wish is that we could secure even more brand collaborations through it. **What problems is Creatable solving and how is that benefiting you?** They address the usual bottlenecks in influencer campaigns by keeping communication clear and consistent, while balancing brand guidelines with creator authenticity. The approval process runs smoothly and helps avoid delays, which keeps both the talent and the brands satisfied. ### 3. Effortless Social Media Integration, But Confusing Approval Process **Rating:** 5.0/5.0 stars **Reviewed by:** Madison D. | Enterprise (> 1000 emp.) **Reviewed Date:** April 27, 2026 **What do you like best about Creatable?** I like how easy the technology is to use. Creatable allows the brand to show videos on their eCommerce site, bringing together trending styles on social media to the actual product on the site. It also gives us the freedom to quickly jump on trends or profit from trending styles. They bring together the social media platforms into the site, and the team can make a commission from posting a video on their social media pages linked to the products they choose to add to their videos. The initial setup was very easy, and the team is very active and supportive with training the whole team. **What do you dislike about Creatable?** Sometimes the platform is hard to use. They are two places to approve content and it gets very confusing. I think they can improve the approval process. I think they can also add a brand side to the app so that the brand can approve from the app as well. **What problems is Creatable solving and how is that benefiting you?** I use Creatable to create more organic content that relates to the customer, grow sales, and develop our employee ambassador program. It makes it easy to integrate videos from social media directly onto our e-commerce site, helping us quickly capitalize on trending styles. ### 4. Effortless Creator Marketing with Powerful AI Automation **Rating:** 4.0/5.0 stars **Reviewed by:** anand p. | Sr. Engineering Manager, Information Technology and Services, Mid-Market (51-1000 emp.) **Reviewed Date:** January 02, 2026 **What do you like best about Creatable?** I really like how Creatable simplifies the entire creator marketing process from finding the right influencers to managing campaigns and ensuring content aligns with brand guidelines. The fact that it’s powered by an AI agent (Creatable AI) that handles everything from booking creators to scanning posts for compliance makes it super efficient and hands-off once you get started. **What do you dislike about Creatable?** It’s a bit hard to tell from the website alone, but there doesn’t seem to be much detail on pricing, creator vetting criteria, or how performance is measured beyond shoppable video widgets. Also, if you’re looking for more manual control or deeper collaboration with creators, the highly automated approach might feel limiting. **What problems is Creatable solving and how is that benefiting you?** Creatable solves the common headaches of influencer marketing—like spending hours searching for the right creators, coordinating briefs, managing payments, and tracking compliance. By automating these steps, it saves time and reduces the risk of off-brand content going live. For someone running an online store, that means faster campaign launches, better content consistency, and ultimately, more sales driven by trusted voices. ### 5. Talent manager working with Creatable across brand deals for influencers. **Rating:** 5.0/5.0 stars **Reviewed by:** Alexander B. | Talent Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** November 10, 2025 **What do you like best about Creatable?** I have had the pleasure of working with Shany and her team lots, and the one thing that always sticks out is their commitment to communication, talent creative freedom, and partnership. It is an art that doesn't come by often in the influencer partnerships landscape. I'm very fortunate to get to do so much with them across their accounts. **What do you dislike about Creatable?** I honestly can't say I have any criticisms here. I just want to do more work with them! **What problems is Creatable solving and how is that benefiting you?** Communication is exemplary and solves issues with creative processes that usually hold up influencer campagins. Partnership in working to ensure talent feel they can make content that both reflects their creativity whilst hitting the brand's messaging. Working relationship is warm, collaborative and fun. **Official Response from Shany Caidar:** > Thank you! We love working with you too! ### 6. Efficient Content Approval, But Exported Sales Data Needs Improvement **Rating:** 3.5/5.0 stars **Reviewed by:** Becca G. | Brand Marketing Manager - Aéropostale, Enterprise (> 1000 emp.) **Reviewed Date:** October 30, 2025 **What do you like best about Creatable?** This tool streamlines and organizes the approval process for creator marketing content, making it easier to manage. Our support team is very hands-on, ensuring we get the most out of the program. **What do you dislike about Creatable?** When I export the sales for monthly reporting, there are often users who are duplicated, or have all their sales split across 2-4 rows, sporadically placed. **What problems is Creatable solving and how is that benefiting you?** Creatable has helped us manage and evolve our great store associate brand ambassador program, boosting sales and also employee morale through commission. ### 7. How did we survive before this?! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Mid-Market (51-1000 emp.) **Reviewed Date:** November 17, 2025 **What do you like best about Creatable?** Creatable makes creator activation ridiculously easy. The platform is intuitive, fast to implement, and gives us clear visibility into what’s actually driving performance. Their support team is genuinely one of the best I’ve worked with — responsive, collaborative, and invested in our success. It feels like adding a powerhouse extension to our team. **What do you dislike about Creatable?** There’s not much to dislike. The core platform already delivers everything we need and support we get is the cherry on top! **What problems is Creatable solving and how is that benefiting you?** Creatable removes all the friction from running creator and influencer programs. It helps us find the right creators, manage collaboration seamlessly, and track what actually drives revenue. It saves us hours of manual coordination and gives us measurable results instead of vanity metrics. It’s helped us scale programs faster, with less overhead and far more clarity on performance. **Official Response from Shany Caidar:** > Thank you! We love working with you too! ### 8. Unmatched Analytics and Seamless Creator Commerce **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** November 12, 2025 **What do you like best about Creatable?** Creatable's team is second-to-none - they are adept at creating impactful creator commerce experiences via their seamless activation and unmatched analytics, guiding their partners along the way. **What do you dislike about Creatable?** Few limitations come to mind when I think about the Creatable team and platform. **What problems is Creatable solving and how is that benefiting you?** The brands and agencies I work with are tasked with generating both meaningful consumer connections AND business outcomes. Creatable bridges that gap by leveraging brand experts for trusted storytelling that produces results. It's a rare combination. **Official Response from Shany Caidar:** > Thank you! ### 9. AWESOME JUST AWESOME **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.) **Reviewed Date:** January 12, 2021 **What do you like best about Creatable?** My new page looks amazing and is getting so much more traffic! I switched everything over and I am now seeing the returns. Very user friendly **What do you dislike about Creatable?** I liked pretty much everything but it takes some getting used to **Recommendations to others considering Creatable:** Give it a shot very user friendly **What problems is Creatable solving and how is that benefiting you?** Having everything in one place and getting the lost out of my marketing **Official Response from Shany Caidar:** > We are so happy you love your page! It will definitely drive traffic and significant engagement! ### 10. I would be delighted to work with the Creatable team anytime! **Rating:** 5.0/5.0 stars **Reviewed by:** Mariah G. | Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** August 30, 2022 **What do you like best about Creatable?** Working with the Creatable team was a seamless and pleasurable experience. Everything was communicated quickly and effectively, and the app made the process organized and efficient. I would be delighted to work with the Creatable team again in the future. **What do you dislike about Creatable?** There was nothing that I could point out that I did not like. **What problems is Creatable solving and how is that benefiting you?** Their app made everything simple and organized. I was paid on time, and there were no issues with communication or content approvals. ## Creatable Discussions - [what's the best way for people to see my store page and earn?](https://www.g2.com/discussions/30795-what-s-the-best-way-for-people-to-see-my-store-page-and-earn) - 1 comment, 1 upvote - [View Creatable pricing details and edition comparison](https://www.g2.com/products/creatable/reviews/creatable-review-4543883?section=pricing&secure%5Bexpires_at%5D=2026-05-24+13%3A37%3A47+-0500&secure%5Bsession_id%5D=f270d709-8379-49de-b46e-d54b19c3c2d6&secure%5Btoken%5D=a9902cc8200bb8c63c368b71876479165cdd20ab8e474fdf7115f40b0bee60cc&format=llm_user) ## Creatable Features **Influencer Marketing** - Influencer Recruitment - Influencer Scoring - Audience Analysis - Influencer Segmentation - Influencer Collaboration - User-Generated Content (UGC) Management - Content Approval - Campaign Analytics - Reporting and Dashboards - Data Importing and Exporting Tools - Influencer Whitelisting - Influencer Compensation - Social Commerce - E-Commerce Integration **Agentic AI - SAP Store** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Agentic AI - Influencer Marketing Platforms** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making ## Top Creatable Alternatives - [GRIN](https://www.g2.com/products/grin/reviews) - 4.5/5.0 (482 reviews) - [Later Influence](https://www.g2.com/products/later-influence/reviews) - 4.5/5.0 (457 reviews) - [Bazaarvoice](https://www.g2.com/products/bazaarvoice/reviews) - 4.2/5.0 (793 reviews)