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CoverageBook Reviews & Product Details

CoverageBook Overview

What is CoverageBook?

CoverageBook is built for busy PR pros, so you can spend less effort reporting on coverage and put your energy into the more important parts of PR. Make coverage reports, faster. Trusted by over 13,000 agency and in-house public relations professionals in more than 40 countries. CoverageBook is wonderfully simple to use and it’s super easy to get started. So you can start making high-impact PR reports that showcase your hard work and impress your clients in no time. No complex training certificate required.

CoverageBook Details
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Product Description

CoverageBook makes it easy for busy public relations professionals to produce coverage reports & share them with clients.


Seller Details
Year Founded
2015
HQ Location
Brighton, United Kingdom
Twitter
@coveragebook
3,712 Twitter followers
LinkedIn® Page
www.linkedin.com
14 employees on LinkedIn®
Description

"Over 2,500 PR teams use our tool to showcase and measure the impact of
their work. In style. Sign up for a free trial."


Gary P.
GP
Overview Provided by:
CEO & Co Founder at CoverageBook

Recent CoverageBook Reviews

Verified User
U
Verified UserMid-Market (51-1000 emp.)
5.0 out of 5
"CoverageBook has made my job in Communications much easier"
CoverageBook makes it easy to distribute beautiful and informative press reports to all of our stakeholders both internally and externally. We've r...
Drew D.
DD
Drew D.Small-Business (50 or fewer emp.)
5.0 out of 5
"Great analytics tool to demonstrate value of PR"
I find the reports that I can share with clients to be the most useful. Having a third party validate the value of coverage received is tremendous.
Geena D.
GD
Geena D.Small-Business (50 or fewer emp.)
5.0 out of 5
"Great tool for tracking media campaigns"
Coveragebook has made it very simple to compile and track analytics for campaign-related coverage, and to share with clients.
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CoverageBook Media

CoverageBook Demo - Flexible coverage layouts to suit all stakeholders with grid, list or full views
Showcase your coverage with the familiar full page screenshot view. Or choose the new grid or list layout options, which are perfect for presenting lots of coverage in an easy to digest, scannable way. It also makes editing so much easier. Whether reordering coverage or looking for trends and ...
CoverageBook Demo - Data for social media coverage
Paste in your links from Instagram, Twitter, Facebook and Tik Tok posts and automatically get metrics like followers, engagements and estimated views. On top of all that we’ll even pull back their profile image and a handy little bio for some extra context.
CoverageBook Demo - Books with better looks
a clean, fresh, modern look and feel, with flexible, easy to digest formats that make clients and stakeholders happy. But it's not just about looks. Navigating around the new books is a breeze and there's an enhanced PDF and mobile experience too.
CoverageBook Demo - Easily group, organise and manage your coverage with Sections
Create sections by country, date, media type or anything else you need. The best part, now you can instantly move entire sections and all their contents with a single click. Want to add coverage straight into a section? No problem. Made a mistake or want to spin out another version of the book? I...
CoverageBook Demo - Quickly showcase key mentions in screenshots with the new image frame
It's now super easy and fast to bring focus to the most important part of your coverage images, so your stakeholders see what's most important first. Just drag the image into the desired position and away you go! It also works just as well to draw attention away from unwanted banners and ads.
CoverageBook Demo - Complete control over what appears in your metrics summary and in what order
Handpick the metrics that best tell the story of the impact of your work. With the addition of the all new Metrics Palette—featuring more data points than ever before—it’s easy to add, remove and drag metrics around for complete, curated data perfection.
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Video Reviews

195 CoverageBook Reviews

4.7 out of 5
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195 CoverageBook Reviews
4.7 out of 5
195 CoverageBook Reviews
4.7 out of 5

CoverageBook Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for CoverageBookQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Drew D.
DD
Senior Account Executive
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about CoverageBook?

I find the reports that I can share with clients to be the most useful. Having a third party validate the value of coverage received is tremendous. Review collected by and hosted on G2.com.

What do you dislike about CoverageBook?

Some outlet metrics are outdated or missing, which creates a need for me to research reach and view numbers from other sources and import them into my reports. Review collected by and hosted on G2.com.

What problems is CoverageBook solving and how is that benefiting you?

In general, it is difficult to quantify the value of PR. Earner media value is archaic and not a true representation of the value of PR. CoverageBook has created another option based on reach, views, engagement and other metrics that are easy to understand and explain to clients. Their reports are also visually impressive, which is helpful when working to demonstrate value with clients. Review collected by and hosted on G2.com.

Seamus P.
SP
Dr
Public Relations and Communications
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
(Original )Information
What do you like best about CoverageBook?

For our associates, it is the ease of learning and use, and the UX and UI are stunningly friendly. Clients love the presentation of PDF and online reports. Great for boutique firms like ours that want the best of cutting-edge coverage measurement and reporting, without prohibitive learning curve or runaway costs. The social measurements are automatically retrieved for non-paywalled online, while offline media (e.g. print, radio and TV) we can edit manually and edit the data, which worked out great for a multi-media world. Review collected by and hosted on G2.com.

What do you dislike about CoverageBook?

Frankly, haven't found much dislikes. If there is a tiny suggestion, is perhaps more capabilities in the filing and sorting of past client reports, with hierarchical possibilities (e.g. clients, dates, projects, campaigns, etc), so that it would be neater on the left-side panel of Client Report lists. Maybe along the same suggestion, the size of thumbnails may be user-adjusted as well, to allow us to show less information clutter in the viewing of reports on the screen. Review collected by and hosted on G2.com.

Recommendations to others considering CoverageBook:

Coveragebook is especially useful for lean and agile teams, either internal PR and communication teams, or boutique agencies, that need an efficient, cost-effective, friendly and well supported SaaS platform for media coverage and reporting. Review collected by and hosted on G2.com.

What problems is CoverageBook solving and how is that benefiting you?

All clients on PR programs require reports. Some clients can do with a simple spreadsheet, and some demand customized reports of their formats. But for many clients, we recommend to them the Coveragebook format, which is friendly and presentable, and gives sufficient statistics and visual appeal for high-level client executives. Plus, Coveragebook offers AMEC Barcelona measurement compliance, which to us is the key plus. Review collected by and hosted on G2.com.

Verified User in Music
UM
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about CoverageBook?

CoverageBook makes it easy to distribute beautiful and informative press reports to all of our stakeholders both internally and externally. We've recieved such positive feedback from our team about how great they look, how it helps inform future marketing decisions, and how well they communicate the overall success of our campaigns. We create new press reports for each campaign as well as for quarterly and yearly round ups. It was easy to implement as we work in a fairly small department and there were no hurdles in getting it approved. It's an immensely valuable tool. Review collected by and hosted on G2.com.

What do you dislike about CoverageBook?

It would be great if it had the capability to help me make decisions about pitching within the field we work in. Review collected by and hosted on G2.com.

What problems is CoverageBook solving and how is that benefiting you?

It helps telling the story of our PR success in better detail. Review collected by and hosted on G2.com.

Geena D.
GD
Chief Operating Officer
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about CoverageBook?

Coveragebook has made it very simple to compile and track analytics for campaign-related coverage, and to share with clients. Review collected by and hosted on G2.com.

What do you dislike about CoverageBook?

Manually entering all of the coverage is a bit cumbersome as we need two programs to use effectively. Review collected by and hosted on G2.com.

What problems is CoverageBook solving and how is that benefiting you?

Prior to using CoverageBook, we would have trouble sharing coverage links with our clients easily, especially on more robust campaigns. Being an online solution, it's easy to share one link with clients instead of multiple links to different pieces of coverage. It also makes it easy to download analytics for other reporting. Review collected by and hosted on G2.com.

Alejandra K.
AK
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about CoverageBook?

It is difficult to choose what we like the most as a team. I think the customer service is very good, always willing to help us. On the other hand, the ease of creating reports with Coverage Book helps us optimize time and deliver a document of great value to our clients. Review collected by and hosted on G2.com.

What do you dislike about CoverageBook?

Perhaps there are some things that could be improved, like the synchronization of some media, the possibility of customizing certain things, but honestly, these are details, the tool is intuitive, easy to use, it's the best I've seen. Review collected by and hosted on G2.com.

What problems is CoverageBook solving and how is that benefiting you?

It is necessary to understand more about the impact of PR actions to make this marketing service something more "measurable" and "tangible." CoverageBook is the best I have seen since I started doing this. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about CoverageBook?

CoverageBook is so easy to use! I love the output and the professional look of the reporting. Review collected by and hosted on G2.com.

What do you dislike about CoverageBook?

The metrics are difficult to track in terms of social engagement so I often leave those out of my reports. I don't think that the reporting on those metrics as as robust, and it could be due to the APIs. Review collected by and hosted on G2.com.

What problems is CoverageBook solving and how is that benefiting you?

CoverageBook enables me to produce professional looking reporting for client coverage. Review collected by and hosted on G2.com.

Verified User in Public Relations and Communications
AP
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about CoverageBook?

CoverageBook is extremely to use and customize for individual brands so it can be used amongst multiple clients as an agency. Review collected by and hosted on G2.com.

What do you dislike about CoverageBook?

Although there is the opportunity to add slides, which has become much more robust over the past few iterations, I would enjoy the opportunity to provide a narrative or comments on individual media pieces.

Also, the ability to sort or tag media clippings in the Chrome plug-in would be great! Review collected by and hosted on G2.com.

What problems is CoverageBook solving and how is that benefiting you?

CoverageBook is giving me a great, visual way to deliver media reports to my clients.

Rather than earned media reporting like many use the program, I use the program for media and competition monitoring in concert with Google Alerts. Review collected by and hosted on G2.com.

Colin M.
CM
Senior Director, BG Strategies Group Lead
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about CoverageBook?

First off, CoverageBook's ease of use, ease of implementation, and ease of integration throughout our agency was as smooth as it could have possibly been. We now use this tool daily to augment our reporting from Muck Rack, and for executive-level presentations, there is no better tool than CoverageBook. It organizes and segments our earned coverage in ways that are easily digestible for C-suiters and board members and wraps it all nicely visually. Purchasing CoverageBook was the easiest investment I have made on the agency side. Review collected by and hosted on G2.com.

What do you dislike about CoverageBook?

No dislikes. I'd love to see them continue to expand to incorporate more reporting for additional earned media like social, broadcast, podcasts, etc, but I suspect they will over time. My dream scenario is CoverageBook becoming the one-and-only reporting tool you need for all PR activities. Review collected by and hosted on G2.com.

What problems is CoverageBook solving and how is that benefiting you?

CoverageBook helps us organize and report the volume and quality of our earned media to our clients, especially at a high level (C-suite and board-level). Review collected by and hosted on G2.com.

Verified User in Public Relations and Communications
UP
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about CoverageBook?

How user-friendly the interface is - its very easy to use Review collected by and hosted on G2.com.

What do you dislike about CoverageBook?

Searching for books is a bit clunky and its easy to lose track. Review collected by and hosted on G2.com.

What problems is CoverageBook solving and how is that benefiting you?

We use it as a standard metrics function across clients because circulation and even DA can vary. It seems that we have a single source of truth for our work Review collected by and hosted on G2.com.

LH
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about CoverageBook?

I've been using CoverageBook for several years. I had very little experience with pulling data for PR campaigns when I began using the software. With CoverageBook, it's a breeze. Implementation - very quick and painless. The software automatically delivers important data specific to each client's needs and provides high-quality, informative reports. Would definitely recommend it!

It's customizable, fast, and easy to organize to your needs.

Also, easy to find CoverageBooks you've previously created.

Customer Support is fantastic and quick to respond. Certainly, a pleasure to work with them if needed. Review collected by and hosted on G2.com.

What do you dislike about CoverageBook?

Very hard to say - if I have to state something - it would be sporadic issues with the clipping tool. This may or may not be due to CoverageBook. It may be caused by the site I'm pulling information from. Review collected by and hosted on G2.com.

What problems is CoverageBook solving and how is that benefiting you?

reporting data Review collected by and hosted on G2.com.