Cordial’s team of experts makes email marketing a breeze. Melanie & Evan are available at a moment’s notice to help our brand strategize a flash sale or automation campaign, with the kind of white glove treatment you don’t expect from tech vendors nowadays. Their exposure to all industries and proven success at this is clear in their high return recommendations. Review collected by and hosted on G2.com.

I’d like to see Cordial develop the capability of multimedia messages (we’re currently limited to sms marketing). Given our account team’s hands on support, I’m confident we’d do even more with our creative and brand voice. Review collected by and hosted on G2.com.

The system is very user-friendly! Cordial has an amazing support team that keeps in constant communication with us.

They also have their own deliverability team that keeps us in the know of our deliverability health. Review collected by and hosted on G2.com.

Not so easy to pull reports when testing multiple audience segmentations.

Putting together automations could be a nightmare since you have to go down a rabbit hole

to figure out what is currently active & what the audience rules are. Review collected by and hosted on G2.com.

1. The cordial team is extremely efficient and helped us integrate their product.

2. Orchestrated message automation. Ability to tie these automated messages to custom events is very powerful.

3. We can send push notifications to user(s) based on custom attributes (email id / members of certain group etc).

4. Really good developer documentation. Review collected by and hosted on G2.com.

Since we are part of the beta testing group there were some bugs which had a small impact on our timeline. However the Cordial team was quick to address these (the point of beta program was to identify these bugs anyway). Review collected by and hosted on G2.com.

Cordial has a very intuitive UI and was quick to pick up how to use it. Bailey and the team have been extremely supportive in helping us get automation and personalizations off the ground. In the first year we had Cordial we didn't use their support as much and that was a huge mistake. Since we've started working closely with their team we've really elevated our program. We are now sending 12% automation and plan to keep growing that side of the program.

At my previous company, we used one of the leading ESPs in the industry and after working with the Cordial team there is no way I'd go back. Review collected by and hosted on G2.com.

The only real thing on my wish list is that it was easier to view previously sent transactional emails. This platform is Review collected by and hosted on G2.com.

We have gotten full support from the Cordial team during our migration to the platform. They've been responsive, available, and patient in helping us understand the platform and getting it set up. The platform makes it easy to ingest the data I need and use it in campaigns, making personalization easy. We're able to link any of our platforms to Cordial, pulling data from multiple sources. There has been no lag in sends, and any issues that have been discovered have been solved promptly by the Cordial team.

The team is also always open to feedback and recommendations for product enhancements. They're open about their roadmap and willing to prioritize items that are detrimental to brands. Review collected by and hosted on G2.com.

So far, we haven't had any issues with Cordial. The few bugs that have been found have been taken care of promptly by the Cordial team. I do wish that the reporting was more robust and customizable, but this is something that's on their roadmap for 2020. Review collected by and hosted on G2.com.

1. Marketing friendly functionality. Traditional enterprise level ESPs are super powerful but require a massive team and engineering support to unlock the functionality. That leads to high costs and slow development. In contrast, Cordial allows for quick configuration of triggered emails by non-technical employees. And, with some tech support you can still have the data driven complex options. For example with an enterprise level solution it took 6 months to configure a basic Abandon Cart and Abandon Browse series, with Cordial it took 1 week.

2. Support. The Cordial team knows their tool well, are incredibly responsive and a joy to work with. With previous enterprise level tools we got passed from team to team with each group having no knowledge of our objectives, our configuration, or their own toolset. And response time was terrible. It often took weeks to resolve high priority incidents, with Cordial we solve issues in hours. Review collected by and hosted on G2.com.

None at this time. There is some functionality we eventually want that isn't ready yet like price drop messaging, but it is on their near term roadmap. Review collected by and hosted on G2.com.

The team. In a sea of marketing tools, it nice to have a team who can align their success with our business objectives. Review collected by and hosted on G2.com.

While I enjoy the flexibility of our platform, it can feel a bit overwhelming at times. Thank goodness for Mel and Evan. They are quick to respond and offer guidance with prompt turnarounds. Review collected by and hosted on G2.com.

The Cordial team helped customize solutions for our needs. Review collected by and hosted on G2.com.

There is nothing we disliked about the onboarding experience Review collected by and hosted on G2.com.

The ease of building emails with sculpt. Review collected by and hosted on G2.com.

The difficulty of building podium orchestrations. Review collected by and hosted on G2.com.

If there is anything you're uncertain about, they make is easy to find the solution. Their knowledge base is full of solutions you can use to find the answers you need. Review collected by and hosted on G2.com.

I feel there is a lot of programming/coding needed to operate the software, which has made for a bit of a learning curve. Review collected by and hosted on G2.com.