Kit Reviews & Product Details

Kit (formerly ConvertKit) is an email marketing automation tool for creators that delivers an intuitive solution to build newsletters, email campaigns, and digital products through customizable forms, landing pages, email templates, and product embeds. When joined together, Kit is the creators' solution to growing their business and earning a living online.

Seller

Kit

Discussions

Kit Community

Languages Supported

English

Overview by

Derrick Hicks

Value at a Glance

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

10 months

View More Pricing Information

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Kit Integrations

(1)

Integration information sourced from real user reviews.

Kit Media

Kit Demo - Powerful Email Marketing Tools

Grow your business with powerful marketing tools made for Creators by Creators. Connect with subscribers, create landing pages, and automate your email marketing.

Kit Demo - Customizable Landing Pages + Forms

Choose from dozens of beautiful landing page templates and customizable sign-up forms that look good on all devices. No code necessary. Integrates with Unsplash.

Kit Demo - Beautiful Email Templates + Easy Email Builder

Create attention-grabbing emails that help you connect with your audience. Choose from one of our beautiful email templates or start a custom from scratch. No code necessary.

Kit Demo - Simple Visual Email Automations

Reach the right people at the right time with your email—automatically. Organize your subscribers, send trigger email sequences, set up your ideal customer journeys, and more with our Visual Automations tool.

Kit integrations make it easy for other apps to connect and work with our platform. Over 100 marketing and business apps work with Convert with new integrations added regularly.

Kit Commerce helps creators from around the world easily sell anything that can be delivered digitally, from courses to ebooks, subscriptions, coaching, and more. See data from all your sales in one place.

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Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

4/18/2023

"A Powerful and Intuitive Email Marketing Tool."

5/5

What do you like best about Kit?

Firstly, I really appreciate how intuitive and easy to use the interface is. Whether I'm creating email campaigns, setting up automation sequences, or managing my subscribers, everything is incredibly streamlined and straightforward. Review collected by and hosted on G2.com.

What do you dislike about Kit?

While the platform provides basic metrics like open and click-through rates, I would like to see more advanced tracking and reporting features. Review collected by and hosted on G2.com.

Melissa E.

Piano Teacher and Concert Pianist

Small-Business (50 or fewer emp.)

9/26/2022

"ConvertKit has been a great way to automate our business."

5/5

What do you like best about Kit?

The tagging feature is really great because we've been able to keep customers separated based on purchase or what they've signed up for. This way we can better target our emails. The automations/rules was a big game changer. Through that, we've automated so much in our business, which has saved our assistant a lot of time to be doing other important tasks for us. All around an excellent product. I can't imagine running a business without it anymore. Review collected by and hosted on G2.com.

What do you dislike about Kit?

I would like it if more other products naturally integrated with Converkit so we didn't need to use a service like Zapier so much. It seems most other services naturally integrate with mailchimp or constant contact, maybe because those companies are bigger? I'm hoping as Convertkit grows, there will be a lot more native integrations. Review collected by and hosted on G2.com.

Vijay K.

Senior Software Engineer

Information Technology and Services

Small-Business (50 or fewer emp.)

9/10/2022

"ConvertKit Review"

4.5/5

What do you like best about Kit?

ConvertKit is a handy email automation tool that helps to grow your audience. It comes with free and paid versions and is one of the top 10 email automation software.

Some of the features of ConverKit are:

1. Simple UI

2. Landing page design option

3. Embedded Form

4. Easy to use subscribers settings

5. Automation option

6. Visual automaton

7. Rules option in automation

8. 3rd party integrations with a lot of services and products

9. RSS feed

10. A large group of community

11. Helpful forums

12. Documentations to get started

13. 24/7 customer support

14. Broadcast and email sequence

15. Lots of email templates Review collected by and hosted on G2.com.

What do you dislike about Kit?

The free version of ConvertKit can support up to 1000 subscribers and lacks an automation option. You need to go for the premium or Enterprize version to use all the features of ConvertKit.

Conveetkit should increase the free version's audience size and email cap limit. Review collected by and hosted on G2.com.

What problems is Kit solving and how is that benefiting you?

I am using ConvertKit for my personal use which helps my website www.techzant.com to grow newsletter subscribers.

ConvertKit is easy to use with lots of pre-built landing pages and custom pages that you can build by writing HTML codes. It helps my subscriber list grow through opt-in forms, pop-up newsletters, and landing pages.

The automation helped reduce my effort by 60% and increase the leads by 20-30%. Also, the integration with a variety of industry top software and tools helped in my email list journey.

The broadcast and email scheduling option is very useful if you want to send bulk emails. Review collected by and hosted on G2.com.

Claire H.

Small-Business (50 or fewer emp.)

4/18/2023

"Easy To Use"

5/5

What do you like best about Kit?

Simple set up and easy to use. Also the emails dont drop into spam or the google promotions tab. Review collected by and hosted on G2.com.

What do you dislike about Kit?

Nothing really. I've found it pretty easy to use Review collected by and hosted on G2.com.

Bryan J.

CTO

Small-Business (50 or fewer emp.)

10/18/2022

"Convertkit is key for business"

5/5

What do you like best about Kit?

As a digital marketer, I have used a wide range of email marketing services and here is why I belive Convertkit is #1. Almost every other email marketing service has the same flaw: they attempt to be a 1-stop shop. Meaning they dilute their main service with alternate features. A jack-of-all-trades but a master of none. Convertkit simply hyper focuses on email and getting you the most in-depth data, making them the master of email marketing. Review collected by and hosted on G2.com.

What do you dislike about Kit?

The downside of having a service that solely specializes in email means that you will have to integrate with a large number of additional services to complete your marketing system. Review collected by and hosted on G2.com.

Jen K.

COO

Small-Business (50 or fewer emp.)

2/15/2023

"Convertkit does everything we need but the organization isn't the best"

4.5/5

What do you like best about Kit?

Convertkit makes creating email quite easy, they also have fantastic customer service. The price is right. We can create, not basic, but not complicated, automation. We can reverse tag people, which is super helpful. Review collected by and hosted on G2.com.

What do you dislike about Kit?

The way Converkit organizes information is really confusing. It is very hard to locate some of the content that I need to edit. Some of the choices of how you should connect your content is just clunky. Review collected by and hosted on G2.com.

Jeremy B.

Founder

Small-Business (50 or fewer emp.)

3/29/2023

"Love this tool for email automation!"

5/5

What do you like best about Kit?

Simple user interface that is easy to use. I also love the automations and how easy it is to duplicate sequences for new campaigns. Review collected by and hosted on G2.com.

What do you dislike about Kit?

Only downside is I wish I could add a subscriber to a sequence from said subscribers main "profile" page. Review collected by and hosted on G2.com.

NEHA C.

Digital Marketing Consultant

Mid-Market (51-1000 emp.)

5/12/2023

"Convertkit for managing emails and landing pageas"

4.5/5

What do you like best about Kit?

Automates processes that save a lot of time. Review collected by and hosted on G2.com.

What do you dislike about Kit?

They can improve analytics and reporting features and can make it more advance Review collected by and hosted on G2.com.

Yogesh S.

Software Engineer

Small-Business (50 or fewer emp.)

7/12/2022

"Best email marketing tool for beautiful email templates"

4/5

What do you like best about Kit?

One of the most things i like about Convertkit is. they provide too many features for absolutely free. so normal users or beginner users are able to use this service without spending much money like other email marketing tools charge, Review collected by and hosted on G2.com.

What do you dislike about Kit?

Lots of things are very impressive on Convertkit , but also some things I notice which are not good or I can say need to improve. like there drag and drop email template builder is not much smooth. Yea we can use this and able to make a good template. But for smoothness and performance need to improve there. Rest is all good Review collected by and hosted on G2.com.

Recommendations to others considering Kit:

Yes! Definitely I recommend Convertkit to other, because while using this service I feel it's better as compared to other costly email marketing services. so definitely you should try this. Review collected by and hosted on G2.com.

What problems is Kit solving and how is that benefiting you?

Convertkit solves lots of small business and website owners' problems. Like if I need some advanced features but are very limited then for that we need to spend some money on other tools but Convertkit provides this thing absolutely free. Review collected by and hosted on G2.com.