Kit Reviews & Product Details

Kit (formerly ConvertKit) is an email marketing automation tool for creators that delivers an intuitive solution to build newsletters, email campaigns, and digital products through customizable forms, landing pages, email templates, and product embeds. When joined together, Kit is the creators' solution to growing their business and earning a living online.

Seller

Kit

Discussions

Kit Community

Languages Supported

English

Overview by

Derrick Hicks

Value at a Glance

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

10 months

View More Pricing Information

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Kit Integrations

(1)

Integration information sourced from real user reviews.

Kit Media

Kit Demo - Powerful Email Marketing Tools

Grow your business with powerful marketing tools made for Creators by Creators. Connect with subscribers, create landing pages, and automate your email marketing.

Kit Demo - Customizable Landing Pages + Forms

Choose from dozens of beautiful landing page templates and customizable sign-up forms that look good on all devices. No code necessary. Integrates with Unsplash.

Kit Demo - Beautiful Email Templates + Easy Email Builder

Create attention-grabbing emails that help you connect with your audience. Choose from one of our beautiful email templates or start a custom from scratch. No code necessary.

Kit Demo - Simple Visual Email Automations

Reach the right people at the right time with your email—automatically. Organize your subscribers, send trigger email sequences, set up your ideal customer journeys, and more with our Visual Automations tool.

Kit integrations make it easy for other apps to connect and work with our platform. Over 100 marketing and business apps work with Convert with new integrations added regularly.

Kit Commerce helps creators from around the world easily sell anything that can be delivered digitally, from courses to ebooks, subscriptions, coaching, and more. See data from all your sales in one place.

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Vikas C.

Manager Digital Operation

Information Technology and Services

Mid-Market (51-1000 emp.)

2/23/2024

"Best Tool to stat Email AutomATION"

5/5

What do you like best about Kit?

Best tools to begin with without any lengthy process or as well as integration is easy. Feather wise it's great Review collected by and hosted on G2.com.

What do you dislike about Kit?

Little price for small user base compare to multiple other option in market Review collected by and hosted on G2.com.

Jon H.

Expert

Small-Business (50 or fewer emp.)

8/18/2023

"Wonderful software"

4.5/5

What do you like best about Kit?

Convertkit has helped us add subscribers to.our social media following (Insta and FB) Review collected by and hosted on G2.com.

What do you dislike about Kit?

Nothing so far. Been great to work with and use Review collected by and hosted on G2.com.

Amit D.

Co-Founder

Small-Business (50 or fewer emp.)

6/15/2022

"Best and easy to use email marketing tool"

5/5

What do you like best about Kit?

The best thing about ConvertKit is that it is novice friendly and has easy navigation. It has tons of pre-built email templates, landing pages, and form templates that you can use after minor modifications.

It also has an intuitive list management feature. You can add them individually or in bulk, and they can also subscribe to your list using your landing page and form. Later, you can organize them by tag, category, and source. Review collected by and hosted on G2.com.

What do you dislike about Kit?

It has all the features that I need for my email marketing. There is nothing to dislike. Review collected by and hosted on G2.com.

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Operations Manager - E-commerce

Small-Business (50 or fewer emp.)

3/6/2023

"I never thought that email marketing would this easy."

4.5/5

What do you like best about Kit?

This is such a User-Friendly Email Marketing tool. The main application of this tool is that it helps users to create and manage email campaigns, build landing pages, automate email sequences, and build Email lists. The platform is easy to use, allowing users to create beautiful and engaging emails without coding knowledge. Users can create email sequences using a drag-and-drop editor and also use a wide range of templates and customization options. Review collected by and hosted on G2.com.

What do you dislike about Kit?

There are limited options for building landing pages, this should be improved. The pricing structure is a bit tricky and confusing which makes it expensive. The pricing can be set straightforward Review collected by and hosted on G2.com.

Laura D.

Owner

Small-Business (50 or fewer emp.)

12/27/2022

"Connect Easily with ConvertKit"

5/5

What do you like best about Kit?

The tutorials and chat/email help are Great! Every time I ask a question, the representative responds quickly, with detailed information, AND includes links to additional resources, usually their very clear, step-by-step tutorials that include pictures and sometimes automations that you can copy and paste into your own account. Review collected by and hosted on G2.com.

What do you dislike about Kit?

I haven't found anything I dislike yet - oh, I changed my web hosting and had to re-authenticate my domain to be able to send my broadcasts. This was a small speedbump but tech support and tutorials gave me all the information to complete that process quickly. Review collected by and hosted on G2.com.

What problems is Kit solving and how is that benefiting you?

I like using ConvertKit so it's helping me enjoy writing emails and communications to my list. I LOVE the automations - the graphic interface allows me to clearly map out a series of steps. The tagging system is great for me. I have a few special interest groups and about once a quarter, I email my list and ask the members to pick their preferred interests by clicking a link, and then they're automatically tagged! (Well, they're tagged because I set up the integration following the tutorial!!)

Also, A/B testing of headlines is super easy to use. I was always confounded by that but the way ConvertKit works it makes it really easy to see which headline gets the best open rates and response rates. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

4/18/2023

"A great platform for solopreneurs, creators, and more"

5/5

What do you like best about Kit?

ConvertKit has great automation and tagging features that make it easy to make the most of email marketing in your business. Review collected by and hosted on G2.com.

What do you dislike about Kit?

I don't love the email design interface in ConvertKit. However, they have introduced more templates to make this a bit easier. The best option with ConvertKit is to focus on text-based emails. Review collected by and hosted on G2.com.

Verified User in Higher Education

Mid-Market (51-1000 emp.)

6/6/2023

"Ok solution for solopreneurs or very small businesses needing marketing automation but not others"

2.5/5

What do you like best about Kit?

It's low cost

Affordable

Billing options are good Review collected by and hosted on G2.com.

What do you dislike about Kit?

Not very user friendly or intuitive

Doesn't integrate with ANYTHING else (technology wise, we have to use zapier zaps to connect it to our CRM) Review collected by and hosted on G2.com.

Joseph G.

Product Manager

Mid-Market (51-1000 emp.)

4/18/2023

"ConvertKit"

5/5

What do you like best about Kit?

Convertkit allows you to create landing pages that solve specific use cases for getting customers to your product. Without the convert kit I wouldn't be able to optimize my business. Review collected by and hosted on G2.com.

What do you dislike about Kit?

What is least helpful with Convertkit is that I don't like that there aren't any login integrations with google or single sign-on capabilities. It's hard to remember passwords. Review collected by and hosted on G2.com.

ivs p.

Small-Business (50 or fewer emp.)

7/15/2023

"The Best Email Marketing tool for Beginners"

5/5

What do you like best about Kit?

It is free to start with upto 1000 contacts. Which is too good for any starting marketer. Review collected by and hosted on G2.com.

What do you dislike about Kit?

As on Date Nothing much. I wish GUI good Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

4/18/2023

"A Powerful and Intuitive Email Marketing Tool."

5/5

What do you like best about Kit?

Firstly, I really appreciate how intuitive and easy to use the interface is. Whether I'm creating email campaigns, setting up automation sequences, or managing my subscribers, everything is incredibly streamlined and straightforward. Review collected by and hosted on G2.com.

What do you dislike about Kit?

While the platform provides basic metrics like open and click-through rates, I would like to see more advanced tracking and reporting features. Review collected by and hosted on G2.com.