
- Easy to use reporting interface. Convert is easily the most readable of all the platforms that I've used.
- Reasonably priced compared to many other tool providers on the market. Optimisation tools are often only as good as the people using them - so the money saved on tools can go to building a better optimisation team that will get results, rather than a tool with loads of features that you'll rarely use!
- The Javascript based test creation is great for creating more advanced tests.
- Custom audience creation using JS for for advanced targeting.
- The support team is very good.
- Easy "click and go" integration with a number of tools including GA, Hotjar and Mouseflow. Review collected by and hosted on G2.com.
There's not really anything to dislike.
The only useful addition would be the option to change the statistical method. I.e. choosing one-tailed or two-tailed tests and having an in-built sample size calculator. Review collected by and hosted on G2.com.