---
title: Contify Reviews
meta_title: 'Contify Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 116 reviews by the users' company size, role or industry
  to find out how Contify works for a business like yours.
aggregate_rating:
  rating_value: 4.5
  review_count: 116
  scale: '5'
date_modified: '2026-07-13'
parent_category:
  name: Account-Based Data
  url: https://www.g2.com/categories/account-based-data
---

# Contify Reviews
**Vendor:** Contify  
**Category:** [Competitive Intelligence Tools](https://www.g2.com/categories/competitive-intelligence)  
**Average Rating:** 4.5/5.0  
**Total Reviews:** 116
## About Contify
Contify is an AI-native Market and Competitive Intelligence platform that provides decision-ready insights about your market, industry, competitors, key accounts, and other strategic entities. We enable organization-wide teams to make faster, more confident decisions and respond to competitors with greater agility. Recognized by Forrester and Gartner, Contify provides businesses with highly relevant, timely, and role-specific insights to enhance enterprise decision-making agility and promote sustained growth. Intelligence is sourced from over 1 Mn+ vetted external sources, including news, company websites, SEC filings, social media, and custom sources such as regulatory portals, review sites, job boards, and more. Data can also be integrated from internal sources like SharePoint, Gong, Slack, MS Teams, and Email. Key capabilities include: 1. Dashboards and battlecards: Access auto-updating intelligence dashboards and battlecards tailored for each function and strategic priority. Identify new trends, spot market shifts, and effectively counter competitors in sales conversations with tailored insights. 2. Automated market and competitor insights: Get continuously updated context-rich market and competitor insights, enabling you to focus solely on strategic interpretation rather than manually synthesizing data. 3. Ask Athena AI assistant: Get instant, context-aware answers to your intelligence queries grounded on verified external market intelligence and your internal data with Ask Athena. 4. Intelligence newsletters and alerts: Get analyst-curated newsletters with the most relevant updates on your market landscape, including strategic insights and real-time alerts of events as they happen, so you can stay informed. 5. Multilingual content: Access global intelligence coverage with auto-translated English content from 117+ languages taken from over 200,000 non-English sources. With Contify, businesses track market forces beyond their direct competitors, access noise-free real-time market signals, and gain specific contextual insights to avoid unequal access and intel silos.



## Contify Pros & Cons
**What users like:**

- Users value the **ease of use** of Contify, benefiting from intuitive features and seamless integration for efficient workflows. (8 reviews)
- Users find Contify to be **highly efficient** , automating updates and providing valuable insights for strategic decision-making. (8 reviews)
- Users highlight the **real-time news updates** from Contify, which streamline competitor tracking and boost efficiency significantly. (8 reviews)
- Users appreciate the **efficiency gains and actionable insights** provided by Contify for competitor analysis and revenue opportunities. (7 reviews)
- Users commend Contify&#39;s **excellent customer support** and proactive engagement, enhancing their overall user experience. (7 reviews)
- Efficiency (7 reviews)
- Users value the **comprehensive and automated insights** offered by Contify, enhancing their ability to monitor the industry effectively. (7 reviews)
- Artificial Intelligence (6 reviews)
- Competitor Insights (6 reviews)
- Users value the **data accuracy** of Contify, enabling informed decision-making and efficient tracking of industry trends. (6 reviews)

**What users dislike:**

- Users feel that the **UX improvements** are needed, particularly in the ease of navigation and visual updates. (5 reviews)
- Users note the **redundancy in news sources** and suggest improvements in tagging and news summary options. (3 reviews)
- Users find the **pricing too high** due to comprehensive features exceeding their current needs and additional tracking costs. (2 reviews)
- Users find the **learning curve steep** , requiring time to navigate through the many features of Contify. (2 reviews)
- Users find **pricing issues** with Contify due to higher costs for unnecessary features and limited tracking capabilities. (2 reviews)
- API Issues (1 reviews)
- Dashboard Issues (1 reviews)
- Data Overload (1 reviews)
- Users find Contify&#39;s interface **difficult to learn** due to its complex terminologies, but acclimation is possible within a few days. (1 reviews)
- Difficult Navigation (1 reviews)

## Contify Reviews
  ### 1. Quality data provided over and in a timely manner.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer & Network Security | Mid-Market (51-1000 emp.)

**Reviewed Date:** January 25, 2023

**What do you like best about Contify?**

The Contify Team is always ready to help when needed. If there are escalation requests, they are quick to turn those around despite any large amount of work loads they may already be provisioned with.

**What do you dislike about Contify?**

It may be the plan we have but doesn't seem like any sort of way to view a portal or quickview of sorts to confirm if a curation is completed. Reliant on the information passed back from the team and at times the information can be a tad confusing on why something wasn't curated or if it was curated but had no relevant data to present.

**What problems is Contify solving and how is that benefiting you?**

Contify is assisting with gathering necessary data on Vendors to confirm that they are secure in many aspects of their daily workflow both with our company and the companies we serve.

  ### 2. Fantastic News Provider Service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Zoe D. | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 25, 2023

**What do you like best about Contify?**

Contify is personalised to fit your business needs and the team are always on hand to provide excellent help

**What do you dislike about Contify?**

Repeat stories may not be grouped together

**What problems is Contify solving and how is that benefiting you?**

Contify provides all press releases, IR events and company filings to run CI analysis

  ### 3. The go to business intelligence solution!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Pharmaceuticals | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 11, 2022

**What do you like best about Contify?**

Rela time new alerts help me remain updated. Contify's ability to curate business insights as per the user's requirement. User friendly and simple to use.

**What do you dislike about Contify?**

I can't think of any major drawback that has hampered my work anytime.

**Recommendations to others considering Contify:**

Highly recommended

**What problems is Contify solving and how is that benefiting you?**

Using the platform to support competitive intelligence needs. It helps me get an easy grasp of the competitor activities.

  ### 4. Fantastic service and client servicing.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 14, 2022

**What do you like best about Contify?**

They go the extra mile to understand our needs and provide a bespoke, relevant product.

**What do you dislike about Contify?**

I think the ability to find industry reports and think pieces could improve

**What problems is Contify solving and how is that benefiting you?**

Helping us understand the market at a greater depth and to keep abreast of rapidly evolving market

  ### 5. Contify is a great competitive intelligence software that every company needs

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Oil & Energy | Mid-Market (51-1000 emp.)

**Reviewed Date:** January 25, 2023

**What do you like best about Contify?**

Comprehensive summary of updates related to competitors and partners. Great way to keep up on current events in the industry.

**What do you dislike about Contify?**

Newsletter management - I have to update a spreadsheet, I can't use the platform.

**What problems is Contify solving and how is that benefiting you?**

Disparate methods for tracking competitive intelligence, manually tracking competitors through web searches, social media, etc.

  ### 6. Contify: Trusted & Valued Partners

**Rating:** 5.0/5.0 stars

**Reviewed by:** Tina W. | Associate Director, Life Science Practice Area, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 10, 2022

**What do you like best about Contify?**

Highly committed teams; Well versed in the professional industries in which we provide direct service, leveraging a customizable/adaptable AI platform.  Hosts regular collaborative meetings to ensure continued alignment and is flexible enough to make adjustments as quickly as real-time or over time as required

**What do you dislike about Contify?**

Nothing significant to add regarding 'dislikes'; maybe more information on the intricacies and tangible examples of the AI methodologies in practice (more for my information and curiosity than anything else)

**Recommendations to others considering Contify:**

You will not be disappointed in the commitment, attention to detail, and sincerity of meeting your organizational needs with a relationship with Contify. We are highly satisfied with this partnership.

**What problems is Contify solving and how is that benefiting you?**

Significantly alleviates HR burden by partnering with Contify to automate many manual tasks. Also, the report creation platform is easy to navigate and work within. There is enough lead time in their processes that they are able to deliver on timely finalized reports to us, often client-ready

  ### 7. Brand Manager

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Pharmaceuticals | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 01, 2023

**What do you like best about Contify?**

Regular updates & professional follow-up by the account/contact persons.

**What do you dislike about Contify?**

Lack of AI or account manager's own recommendation from time-to-time

**What problems is Contify solving and how is that benefiting you?**

Strengthening our grip on business intel.

  ### 8. Helpful and Flexible

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Management Consulting | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 10, 2022

**What do you like best about Contify?**

Contify always endeavours to create a user-specific experience and no request is too small when asking for help. The software scraps from many sources and the team are always looking to improve.

**What do you dislike about Contify?**

The downside would be how broad their tool is. I sometimes find it collects too much information from different locations however, Contify has worked tirelessly with our organisation to improve this and narrow our search results and generates insightful and important information.

**What problems is Contify solving and how is that benefiting you?**

Contify has continued to improve its excel export function to suit our needs. Another big problem Contify was happy to solve was to hold training sessions for our team as many times as needed, for us to utilise Contify to the fullest.

  ### 9. Impressive technology and a support team that goes out of their way to help you!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Melissa N. | Insight Manager, Enterprise (> 1000 emp.)

**Reviewed Date:** July 04, 2022

**What do you like best about Contify?**

Contify's preciseness in filtering out noise

**What do you dislike about Contify?**

Haven't had any negative experience so far

**What problems is Contify solving and how is that benefiting you?**

Contify is helping us gaining more clarity around our competitor landscape and making sure we have visibility of every relevant piece of news

  ### 10. Our experience with Contify

**Rating:** 4.0/5.0 stars

**Reviewed by:** Vivek P. | P, Mid-Market (51-1000 emp.)

**Reviewed Date:** July 05, 2022

**What do you like best about Contify?**

Flexibility to configure according to business requirements resulting in an agile framework with minimal turnaround times

**What do you dislike about Contify?**

No downsides as such. Would like to have more features on the newsletter curation with the ability to highlight headlines news articles

**What problems is Contify solving and how is that benefiting you?**

In the age of always-on, Contify seems to be a good partner to Kline's digital plan. Information dissemination across industries has become a convenient and highly efficient task

  ### 11. Great product with excellent customization potential and support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Brendan L. | Managing Director, Corporate Strategy, Enterprise (> 1000 emp.)

**Reviewed Date:** November 10, 2020

**What do you like best about Contify?**

Highly responsive; can meet almost any request and are always eager to customize the experience to meet your needs. Committed to growing the relationship.

**What do you dislike about Contify?**

Bit of a learning curve at first to get the analyst team familiar with our business, and therefore making the right prioritization decisions - but they improved rapidly and after only a month or two were consistently delivering only highly relevant insights.

**What problems is Contify solving and how is that benefiting you?**

Automated competitor monitoring (on-demand and weekly digests of public news/commentary) that is curated by a live team, quarterly summaries synthesizing key trends from these competitor developments. Saved us having to hire a dedicated analyst at much lower cost, with consistently high quality that makes it appropriate for direct consumption by both our strategy group and executive leadership team. Combining their material with our internal data makes the insights even stronger.

  ### 12. Contify: A versatile and powerful tool for market intelligence!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Jean-Luc M. | Co-Founder & CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 01, 2021

**What do you like best about Contify?**

Tracking of competitors' news/updates/social is definitely one of the best features the platform has to offer. The competitive intelligence is curated to your need and detailed.  The support/sales team behind Contify is friendly, professional, and is always there to help you make the most out of the platform features.

**What do you dislike about Contify?**

There's a learning curve at the beginning in order to understand how to use this powerful tool and the multiple features it offers. Do platform could be a bit more intuitive for those who never used such tools.

**What problems is Contify solving and how is that benefiting you?**

It helps us keep track of competitors for different clients we work with all in a single powerful and efficient platform. Contify saves our team a lot of time when compiling competitive or markets intelligence to create reports/newsletters for our clients.

  ### 13. Contify: A Great tool with million possibilities

**Rating:** 4.0/5.0 stars

**Reviewed by:** Manish B. | Manager, Enterprise (> 1000 emp.)

**Reviewed Date:** July 28, 2021

**What do you like best about Contify?**

- Ability to collect news, announcements across thousands of sources in a concise design.
- The team supporting the platform are consistently very quick to respond to all the suggestions and request done.
- A customer-driven team, with ultra-responsive speed. In case, of any support required, they are just a phone call away or just a few clicks.


Overall it is a great experience, and I would definitely like to recommend this tool to any institution or team for whom secondary market research is a critical operational element.

**What do you dislike about Contify?**

I believe, still, there is a scope to improve machine learning capabilities and improve its auto-tagging feature.
The platform response time can be improved further.

**What problems is Contify solving and how is that benefiting you?**

Problem statement:
We wanted to create a database to focus on competitive intelligence. The database was planned to be used to understand the competitor positioning in the market, overall go-to-market approach, strategy (internal/ external), investment focus, and other factors. To build the ideal database we wanted to collate information from all sources (competitor websites (global, regional, country-level), external sources, blogs, etc.)  and tag the articles at a granular level to leverage the flexibility of tagging across different service-lines and functions across the firm.

Solution:
Contify provides us the one-stop-shop experience while collating information from multiple source streams across 80+ competitors. Information is updated on an almost real-time basis and is available 24x7 to us. 
It further eliminates the noises in the information collated and gives us almost relevant and actionable intelligence. The ML and AI capability tag the information to the granular level which makes it useful across service lines and functions in our firm.

The real benefit is much more than what could be expressed in words. However, if we have to build such a useful database internally we might have to create a specific team of at least 4-5 analysts responsible for the updates.

  ### 14. Using Contify and the team

**Rating:** 4.0/5.0 stars

**Reviewed by:** Marcia R. | Associate Director - Technology (Disruptor), Small-Business (50 or fewer emp.)

**Reviewed Date:** May 12, 2021

**What do you like best about Contify?**

They are quick to adapt to changes in the brief and are responsive

**What do you dislike about Contify?**

I am UK based and the timezone difference could be an issue but the Contify team have always been available when needed.

**Recommendations to others considering Contify:**

Contify gives you accurate info and frees you up to get on with decision making

**What problems is Contify solving and how is that benefiting you?**

The service saves me hours of time so I no longer have to manually trawling through the internet

  ### 15. Smart Market Intelligence Platform

**Rating:** 4.5/5.0 stars

**Reviewed by:** Mayank T. | Practice Head, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 17, 2021

**What do you like best about Contify?**

Before implementing Contify, we were using a team of analysts to track competitors and the industry landscape. However, despite a SaaS product, Contify follows a plug-n-play system for their clients(me included). Before implementation, Contify's analysts take time to understand your requirements  and set up the system taxonomy so that the learning curve to use the platform is almost negligible.  From the very first day, the system gives you real-time insights. Contify helped me significantly reduce manual effort from my 'comp intelligence' efforts, and its triggers helped the analysts stay engaged and catch the latest updates, even when things are busy. The additional bonus I've found with this system is the availability and helpful approach of their analyst team and their willingness to cater to developing specific taxonomies to better track my industry.

**What do you dislike about Contify?**

Dedicated mobile app is missing and logging in through a mobile browser is cumbersome.

Some additional features to further improve trend analysis and visualization on its dashboard would also increase value in these functions eg, would love to see dashboards beyond trigger count and draw insights such as 'company filing analytics' and 'job analytics'.

**What problems is Contify solving and how is that benefiting you?**

Streamlines market intelligence process and allow analysts to focus on what they should be doing - drawing insights from competitive landscape data rather than spending their time in tracking and collecting competitive landscape movements
Also, used effectively as a Sales Enablement and Account Management tool with the ability to generate real-time triggers

  ### 16. Great for product marketing and sales intelligence

**Rating:** 5.0/5.0 stars

**Reviewed by:** Amir M. | Head of Product, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 15, 2021

**What do you like best about Contify?**

It's a very simple and effective tool. Marketing, product marketing, and sales teams either spend a couple of hours every day collating information of competitors and kay target accounts or they don't do it at all. Contify takes the leg work out of this and serves this information on a platter. 

I love their watchlist where I can just add a bunch of companies to different lists and it'll start tracking them for me. The email alerts are the key benefit – everything in your inbox, every day at 8am in the morning.

**What do you dislike about Contify?**

Would be cool to get alerts on WhatsApp and on Slack.

**What problems is Contify solving and how is that benefiting you?**

We were using Contify as Smokescreen for two use cases:
1. Keep up on competitors – Product marketing is responsible for competitive intelligence and building battle cards. It's difficult to keep track of everything your competitors are doing. Contify made that simple. I just created a watchlist and Contify would send daily email alerts on competitor activity. Every morning, I'd know what my competitors published on social media, what blog posts they wrote, if there was any PR, or if they launched a new feature. 
2. Sales enablement – Our sales team used Contify to stay on top of their target accounts and industry news. They used the information collated by Contify to engage these accounts when there was a conversation trigger or they came across an interesting piece of industry news or analyst commentary. Contify made is very simple for our sales team to do this. Before, they would spend some time every day researching ways to reach out to existing accounts and reactivate old ones. With Contify, they got everything ready-made.

Contify is simple, easy, and effective. I rarely found any information that wasn't relevant or fluff.

  ### 17. Excellent content curation technology meets superb customer relations

**Rating:** 5.0/5.0 stars

**Reviewed by:** Steve S. | Advisor, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 11, 2021

**What do you like best about Contify?**

The Contify team is constantly innovating and improving the product offering, both organically and with customer input. They are consistently quick to respond to all suggestions and requests, and it's clear they know what they are doing. The curation accuracy is excellent, and is enhanced by the offering's intelligent machine learning. My goal was to automate my company's monthly newsletter, and I have achieved that thanks to Contify.

**What do you dislike about Contify?**

.I have no dislikes whatsoever regarding Contify. It's really been a great experience with great results.

**Recommendations to others considering Contify:**

Try it out! Get on a call with the Contify team and set up a demo.

**What problems is Contify solving and how is that benefiting you?**

Automated production of highly technical monthly newsletter. The benefit is that I've now reached a long-standing goal of connecting with my customers and prospects on a regular basis.

  ### 18. Looks like our internal Competitor tracking tool with precise information

**Rating:** 5.0/5.0 stars

**Reviewed by:** VASU A. | Senior Associate, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 10, 2021

**What do you like best about Contify?**

Exhaustive sourcing from multiple competitor websites - global website section integrations and tracking is so seamless
·     The information is procured using APIs and analyzed further using our internal tools and software - using the clean curated content from Contify 
·     The dedicated Taxonomy is very detailed and allows our team to filter and find information in nearly no time. Also, the same taxonomy helps us set automated Alerts, Views, etc.

**What do you dislike about Contify?**

It requires a couple of iterations to get the product up to speed with the exact set of requirements, but it is worth the time investment

**What problems is Contify solving and how is that benefiting you?**

·  Tagging competitive intelligence in line with internal taxonomy. It helps to keep a track of global competitors and to be abreast of the latest updates - enabling us to track the competitive positioning, strategy changes, etc. 
·  Avoiding analyst time in searching the web to hunt for competitive intelligence

  ### 19. Good platform and efficient team

**Rating:** 4.0/5.0 stars

**Reviewed by:** Nonye O. | Market Intelligence Manager, Enterprise (> 1000 emp.)

**Reviewed Date:** January 29, 2021

**What do you like best about Contify?**

The Contify platform is an intuitive platform. It is easy to use with good navigation is great too. 

The Contify team is also a very responsive team - They are very customer driven, and listen attentively to implement customer requirements.

**What do you dislike about Contify?**

I have been using Contify for quite some time now, and I would have to say that it does take a lot of time to fully customize it to the level we require. Lots of iterations and feedback which start to feel like an endless process. However, the responsiveness and attitude of the team makes up for the deficiencies!

**Recommendations to others considering Contify:**

In general, it is a good platform, but could be better!

**What problems is Contify solving and how is that benefiting you?**

Industry news

  ### 20. Exceptional solution for tracking the competitive landscape

**Rating:** 4.5/5.0 stars

**Reviewed by:** June C. | Senior Analyst, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 30, 2021

**What do you like best about Contify?**

Contify is a great partner—very proactive in assessing needs and quickly adding enhancements based on feedback.

**What do you dislike about Contify?**

Our time zones are 9.5 hours apart but Contify makes it work for you.

**Recommendations to others considering Contify:**

Be thorough in adding keywords and search terms to get the most out of this platform.

**What problems is Contify solving and how is that benefiting you?**

Contify’s Market Intelligence platform provides an advantageous solution to quickly capture extensive competitive and industry news and organize it into a useable format for analysis. Contify worked with us to add multiple topics, tags, and categories so we could easily sort news and reveal insights and trends among the competitive landscape. This is a necessary tool for tracking the environment.

  ### 21. Director, Life Sciences

**Rating:** 4.5/5.0 stars

**Reviewed by:** Michael K. | Team Lead, Life Sciences Practice, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 13, 2021

**What do you like best about Contify?**

Consistent secondary intelligence and web crawler service with customized reports. The customer service and analysts team are also helpful with frequent communications, tips, important questions, and reminders.

**What do you dislike about Contify?**

Not being able to add large, hi-res images to weekly newsletters an0d view/print format of PDF/HTML weekly reports. This is typically resolved with other formats/software.

**What problems is Contify solving and how is that benefiting you?**

Efficiency and productivity! It's like having 2-3 extra team members who are smart, dedicated, and experts in not only the IT component, but also in the pharma market.u

  ### 22. Full marks for the Customization and Support to meet your requirements

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Management Consulting | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 02, 2021

**What do you like best about Contify?**

I have been using Contify News API services for 2 years now. It adds great value to my offerings to my clients, as it allows me to perform a variety of competitive intelligence using the news. I think the best thing I liked about Contify is, their willingness to customize the solution based on your need. Over a period of time, I had multiple calls with CEO and account management team, and I never got any dull response. As they provide a lot of other metadata around the news, it allows me to build the business rules and streamline based on my needs.

**What do you dislike about Contify?**

If I try really hard, I could find only one instance where they upgraded to a newer version of APIs, and I wish I had more time (like up to 3-6 months) to process the changes. My team easily incorporated the changes, so nothing to worry about though.

**Recommendations to others considering Contify:**

Honestly, I have referred Contify to my customers as well, and encouraged the customers to do direct business with them, instead of involving me or my organization, as the offering is easy to use and support quality is also great. As Contify APIs provide the good enough documentation and has the support of python scripts, it is hardly a week's job even for a novice.

**What problems is Contify solving and how is that benefiting you?**

I use the Contify news API to pull the relevant news for the named entities and use it for the marketing intelligence needs.

  ### 23. Daily News Alert

**Rating:** 3.5/5.0 stars

**Reviewed by:** Nayana S. | Executive Officer, Enterprise (> 1000 emp.)

**Reviewed Date:** July 30, 2021

**What do you like best about Contify?**

Have been working with Contify on creating dailly news alert for CII Membership. They ensure timely delivery, and good quality work. The team members are very cooperative and adaptive.

**What do you dislike about Contify?**

Its almost good. nothing as such. All our requirements are met.

**Recommendations to others considering Contify:**

I recommend their services

**What problems is Contify solving and how is that benefiting you?**

Daily News Alert for CII membership 

The newsletter provides macro economic and sectoral news for members.

  ### 24. Great market updates thanks to Contify

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Insurance | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 16, 2021

**What do you like best about Contify?**

The newsletter format - very clear and straight to the point information

**What do you dislike about Contify?**

Too new a client to dislike anything yet.

**What problems is Contify solving and how is that benefiting you?**

Better knowledge of the market especially for the BD and marketing teams.

  ### 25. Contify is one of the easiest partners to work with

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jim C. | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 22, 2020

**What do you like best about Contify?**

From start to finish the Contify team is completely dedicated to a collaborative and informative approach. They are flexible and engaging to ensure we were getting what we need and open to a dialogue about adapting to new projects.

**What do you dislike about Contify?**

I hate to be that unhelpful guy, but there is nothing I dislike about the solution or the team.

**What problems is Contify solving and how is that benefiting you?**

Contify accelerated our research model  while lowering our costs which allowed us to reposition talent o other project areas. The benefits are still being realized post project as we internally identify more ways to partner with Contify. It's a platform you WANT TO USE more!

  ### 26. Contify is our trusted partner for our market intelligence needs

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Management Consulting | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 13, 2021

**What do you like best about Contify?**

Customer service, willingness to go 'above and beyond', staff experience and expertise, design capabilities

**What do you dislike about Contify?**

Initially, I wasn't able to fully edit all the portal content; however, the Contify team quickly rectified this.

**What problems is Contify solving and how is that benefiting you?**

We are able to get real-time market intelligence updates through Contify, which has enabled us to keep current on market trends, state-of-the art technological developments, etc.

  ### 27. Great product to track competitor intelligence using a customized taxonomy

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Management Consulting | Enterprise (> 1000 emp.)

**Reviewed Date:** December 22, 2020

**What do you like best about Contify?**

- The ability of the product to integrate and capture information from a vast number of sources
- Contify was able to build customized filters to seamlessly navigate through the information
- Customization/Configurability of the platform gives the product a look and feel of an in-house solution
- Integration possibility to add in-house data sources and extract data through the APIs
- 24*7 support by the engineering team

**What do you dislike about Contify?**

Given the high degree of customizations possible, the product has a bit of learning curve in the beginning. It starts showing results in the longer run. Also, we need multiple instances for multiple use cases – which is a bit of a setback for other teams to settle in within the same configuration.

**What problems is Contify solving and how is that benefiting you?**

- Using the platform to de-duplicate and provide focused, clean, tagged competitive intelligence
- Same information is then processed through other software at our end for further analysis – using the Contify Enterprise APIs

  ### 28. Very good. The response is quick and i am very grateful for Contify's efforts

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Mining & Metals | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 02, 2021

**What do you like best about Contify?**

The team members of Contify are very patient and professional.

**What do you dislike about Contify?**

So far so good. We are looking forward to the further service.

**Recommendations to others considering Contify:**

it is a good market intelligence platform

**What problems is Contify solving and how is that benefiting you?**

1) Market intelligence; 
2) Share news

  ### 29. Great platform to track competitors' activities

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Accounting | Enterprise (> 1000 emp.)

**Reviewed Date:** June 03, 2021

**What do you like best about Contify?**

Customized taxonomy, intuitive platform, fantastic support

**What do you dislike about Contify?**

There are no downsides that I can think of

**What problems is Contify solving and how is that benefiting you?**

Gathering data on competitors' activities in an efficient and automated manner

  ### 30. Great customization and very collaborative team to work with

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Research | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 02, 2021

**What do you like best about Contify?**

It's been a wonderful experience working with Contify. The platform is comprehensive, highly customizable, intuitive, and yet simple and easy to navigate. The Contify team is very responsive and flexible to ensure that the platform configuration and customization are seamless. The team is also open to discussions and adoption while setting expectations and never over-promising on the platform capabilities.

**What do you dislike about Contify?**

For the requirements we had, there was nothing to dislike.

**What problems is Contify solving and how is that benefiting you?**

Automated media coverage with periodic alerts for client and competition brands.

  ### 31. Contify News feed

**Rating:** 5.0/5.0 stars

**Reviewed by:** Arka B. | Senior Analytics Consultant

**Reviewed Date:** April 30, 2021

**What do you like best about Contify?**

The collection of news articles that contify provides

**What do you dislike about Contify?**

Nothing as such, one thing I'd like to see is , if we can tag topics more efficiently

**What problems is Contify solving and how is that benefiting you?**

Using the Unstructured data of newse articles to forecast future demand

  ### 32. Great monitoring tool!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Defense & Space | Mid-Market (51-1000 emp.)

**Reviewed Date:** March 21, 2021

**What do you like best about Contify?**

The flexibility which the platform provides in terms of custom made taxonomy and the ability to add new sources easily and without limitations. The analyst team is also very friendly and service-oriented.

**What do you dislike about Contify?**

That not all sources monitoring can be fully automated, but aside from that there are no downsides in our experience.

**What problems is Contify solving and how is that benefiting you?**

Market intelligence and competitor tracking.

  ### 33. Excellent Support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Yogesh S. | Manager, Enterprise (> 1000 emp.)

**Reviewed Date:** February 16, 2021

**What do you like best about Contify?**

Supportive team, excellent and time bound service and quality analysis are key qualities.

**What do you dislike about Contify?**

Satisfied with service and support provided by team.

**What problems is Contify solving and how is that benefiting you?**

Team provides required data which is helping in our service improvement.

  ### 34. Pleasant

**Rating:** 4.0/5.0 stars

**Reviewed by:** Rajat K. | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 01, 2020

**What do you like best about Contify?**

You can never miss any relevant update if you have entered correct keywords, good stuff to cross check things

**What do you dislike about Contify?**

Generating results on AI basis, sometimes make it difficult to shortlist the relevant ones, manual work behind it makes it get quite tedious

**What problems is Contify solving and how is that benefiting you?**

The platform is really helpful to cross check things, to not miss anything specific related to work, also the dashboard is quite simple to re-modify your preferences.

  ### 35. very good

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Semiconductors | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 05, 2021

**What do you like best about Contify?**

get real-time news for different companies with accurate tagging

**What do you dislike about Contify?**

lack of news sources for non-English companies

**What problems is Contify solving and how is that benefiting you?**

auto collect news in one place

  ### 36. At times the coverage is not exhaustive

**Rating:** 4.0/5.0 stars

**Reviewed by:** Piyush S. | Manager, Enterprise (> 1000 emp.)

**Reviewed Date:** January 28, 2021

**What do you like best about Contify?**

Timely outputs. Customizable and mostly reliable

**What do you dislike about Contify?**

Repeat coverage of same news article on consecutive days

**Recommendations to others considering Contify:**

A good tool for news API-based news tracking

**What problems is Contify solving and how is that benefiting you?**

Daily news coverage for client

  ### 37. Attentive and friendly team who are quick to respond.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Emily T. | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 20, 2020

**What do you like best about Contify?**

The team are keen to improve and develop the system on an ongoing basis, but also inform us if something is not possible due to immovable restrictions. Workarounds etc are developed where possible in order to maximise the effectiveness of the site to our client. Over the course of the project we have been able to build a strong working relationship.

**What do you dislike about Contify?**

Greater clarity surrounding the rationale behind bugs would lead to greater reassurance from our team.Due to the setup of the dashboards and newsfeed there are some areas of the site that take considerably longer to be able to manage than a more traditional website setup, with limited abilities for streamlining of developments. This adds additional time requirements for our writing team and slows down updates for our client.Further, ways to optimise the site have regularly come from our internal team. Contify have been receptive to new ideas put forwards, but it would be beneficial if Contify could suggest ways to increase the ease of processes or ways to make the site easier to view and navigate for our client, based on their programming knowledge.

**What problems is Contify solving and how is that benefiting you?**

Contify has enthusiastically supported our project from pre-launch to now post launch. They are always eager to hear feedback and have asked to see the results of our recently implemented user feedback survey. They are assisting us with putting immediate measures in place to action requests from the survey and are trying to optimise specific areas so that we can achieve the best results from this new aspect. Contify have enabled us to provide a service to our client that we would otherwise be unable to offer

  ### 38. Contify provides extensive data in a single service and more importantly, timely customer service

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Insurance | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 01, 2020

**What do you like best about Contify?**

The timely customer support.
The amount of data accessible from their api.

**What do you dislike about Contify?**

Some configuration needs to be done by the Contify team. Due to this it is difficult to create your own custom topics without engaging Contify support.

**What problems is Contify solving and how is that benefiting you?**

Aggregating news for specific industries and categories into a single location and analyzing it.

  ### 39. Extremely Helpful Platform

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Pharmaceuticals | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 17, 2021

**What do you like best about Contify?**

- Easy to use
- Precise News Alerts
- Good Coverage

**What do you dislike about Contify?**

- Delay in the delivery of news articles.

**What problems is Contify solving and how is that benefiting you?**

- Market research on company assets using real time data and news articles

  ### 40. One of the rare tools available for competitive intelligence!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Management Consulting | Enterprise (> 1000 emp.)

**Reviewed Date:** February 10, 2021

**What do you like best about Contify?**

Email alerts and news aggregation function

**What do you dislike about Contify?**

There could be quite a few irrelevant news items still included in the email alerts - which I guess can be rectified by constant/iterative discussions to finetune the search with Contify.

**What problems is Contify solving and how is that benefiting you?**

Speeding up the search of relevant contents for competitor movement sensing

  ### 41. Industry Newsletter

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Real Estate | Mid-Market (51-1000 emp.)

**Reviewed Date:** March 09, 2021

**What do you like best about Contify?**

Collection of News, publishers, concise design.

**What do you dislike about Contify?**

Content formatting for desktop outlook users.

**What problems is Contify solving and how is that benefiting you?**

Improving employee knowledge about their company's industry trends and keeping them up to date with the latest information

  ### 42. S&T Intelligence Newsletter Feedback

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Pharmaceuticals | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 01, 2020

**What do you like best about Contify?**

It has been a good experience working with Contify, they are helpful in providing customized service as per the query and has been responsive and quick with implementing changes

**What do you dislike about Contify?**

There hasn't been anything specific to dislike, however there should better understanding of including more validated and reliable sources instead of general news articles

**What problems is Contify solving and how is that benefiting you?**

We have been tracking news updates for few companies, for which Contify has been quick on providing exhaustive list of related events

  ### 43. Amazing dashboard and the team has been more than supportive

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Market Research | Enterprise (> 1000 emp.)

**Reviewed Date:** February 08, 2021

**What do you like best about Contify?**

Customisations were easily taking care of by the team

**What do you dislike about Contify?**

The dashboard can be more interactive. I am sure the team might be working on these lines

**What problems is Contify solving and how is that benefiting you?**

Daily news alerts and dashboard with companies and their competitors news

  ### 44. Market and Competitive Intelligence

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Electrical/Electronic Manufacturing | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 15, 2020

**What do you like best about Contify?**

Contify are always on time and always accurate

**What do you dislike about Contify?**

None........................................

**What problems is Contify solving and how is that benefiting you?**

Contify take great care to specifically select news items and patents that are pertinent to our business. They provide this on the platform requested and to specific formatting guidelines so that we can use the information quickly and effectively.

  ### 45. Efficient way to monitor news flow

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 23, 2020

**What do you like best about Contify?**

Easy to use service with fairly comprehensive information

**What do you dislike about Contify?**

Occasionally serves less relevant information.

**What problems is Contify solving and how is that benefiting you?**

We use Contify to keep track of news flow and developments across our portfolio companies. We previously had an analyst do this manually and are able to free up bandwidth after shifting to Contify.

  ### 46. Good MI platform

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Automotive | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 07, 2020

**What do you like best about Contify?**

It is very easy to use. Very easy to use filters to focus on the area of your choice.

**What do you dislike about Contify?**

It is mostly focussed on English sources.

**What problems is Contify solving and how is that benefiting you?**

Creating a database of useful news sources.

  ### 47. Appreciate for Contify's service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Wang S. | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 16, 2020

**What do you like best about Contify?**

1. rich news source, made us can access many news from Contify.

2. kindly service and flexible API architecture, can customized add news website and keywords.

**What do you dislike about Contify?**

Everything is great here. Never say "NO" to us.

**What problems is Contify solving and how is that benefiting you?**

Collect daily News.

After use Contify, we do not need to implement web Crawler to access News from world-wide news website.

Decrease time-cost and increase productivity on news collection.

  ### 48. Contify, Simple, professional and informative

**Rating:** 5.0/5.0 stars

**Reviewed by:** Stephen W. | Enterprise (> 1000 emp.)

**Reviewed Date:** July 08, 2020

**What do you like best about Contify?**

The ability to pinpoint relevant insights out of all the noise and the quality of the subsequently written analysis

**What do you dislike about Contify?**

The services are great and there are no issues

**What problems is Contify solving and how is that benefiting you?**

Impactful insights distributed to the relevant reader

  ### 49. Great competitive intelligence tracking tool

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Telecommunications | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 06, 2020

**What do you like best about Contify?**

it's easy to use and provide a snapshot of the most important competitive highlights
It's very tailored to what we want to see as competitive tracker

**What do you dislike about Contify?**

that the tracker doesn't provider recommendations to us

**What problems is Contify solving and how is that benefiting you?**

To have an overview of competition, enhance our sales battle cards, understand our competitors movements and go-to-market, identify gaps in products or potential customers

  ### 50. Contify is now a critical part of our workflow

**Rating:** 5.0/5.0 stars

**Reviewed by:** Anthony L. | Director, Enterprise (> 1000 emp.)

**Reviewed Date:** August 18, 2019

**What do you like best about Contify?**

It saves massive amounts of time in terms of discovery; the aggregation software also means that we discover indicators that we wouldn't otherwise search for. 

**What do you dislike about Contify?**

There are no downsides to Confity in my experience.  It features some functionality that I do not really use; but for my purposes there are no downsides.

**Recommendations to others considering Contify:**

I would recommend consulting with Contify around specific requirements; in my experience they are particularly good at customising the platform for specific use cases. 

**What problems is Contify solving and how is that benefiting you?**

The sheer effort required to sort through massive volumes of data.  Contify's aggregation software and its smart tagging cuts down the time we need to invest in discovery activity by a factor of hundreds.


## Contify Discussions
  - [What is Contify used for?](https://www.g2.com/discussions/what-is-contify-used-for) - 1 comment

- [View Contify pricing details and edition comparison](https://www.g2.com/products/contify/reviews?page=2&section=pricing&secure%5Bexpires_at%5D=2026-07-15+14%3A50%3A14+-0500&secure%5Bsession_id%5D=5f64d929-c595-4f0b-a38e-9d736b333aa0&secure%5Btoken%5D=894c371292a1a17e9f91f611b060bf97a29255458110347b84a0cdbe11df3c28&format=llm_user)

## Contify Features
**Platform Basics**
- Centralized Platform
- Web Tracking

**Media Channels**
- Online Media

**Data collection**
- Natural Language Processing (NLP)
- Data Sources
- Custom Research Sources
- Advanced Data Collection

**Data management**
- Data repository
- Natural Language Processing (NLP)
- Data quality
- Automation
- Data structuring

**Agentic AI - Website Change Monitoring**
- Autonomous Task Execution
- Adaptive Learning
- Decision Making

**Agentic AI - Competitive Intelligence**
- Autonomous Task Execution

**Platform Data**
- Product Details
- Customer Feedback & Reviews

**Geographic Coverage**
- Local Media
- National Media
- International Media

**Segment Trending**
- Web
- Social
- Benchmarks

**Functionality**
- Customized Datasets
- Customer support
- Real-time data
- Complete datasets
- Compliance
- Plug-ins

**Platform Content **
- Battlecards

**Reporting**
- Keyword Targeting
- Custom Feeds and Alerts
- Custom Reports
- Dashboards

**Analysis**
- Custom Dashboards
- Reports
- Integrations

**Agentic AI - Media Monitoring**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance

**Platform Reporting**
- Customizable Dashboard
- Benchmark Reporting

**Platform**
- Search
- User, Role, And Access Management
- Mobile User Support
- Alerts
- Collaboration
- Compliance

**Generative AI**
- AI Text Generation
- AI Text Summarization

**Agentic AI - Market Intelligence**
- Cross-system Integration
- Proactive Assistance

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