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Contentstack Demo - Modular Blocks
Allow content editors to build and edit dynamic pages within our headless CMS without needing a developer’s help.
Contentstack Demo - Experience Extensions
Easily integrate with your preferred marketing technologies (Brightcove, Marketo, Salesforce, etc.) without being bound to built-in preset tools.
Contentstack Demo - Multiple Environments
Create unlimited content management system environments, such as development, testing, staging, and production, to map to your content production process.
Contentstack Demo - Workflows
Set up and define workflows and approvals with our modern CMS that map to your business processes for content management and publishing.
With so many brands competing for attention, your customers won't stick around for irrelevant offers or the same old static experiences. Contentstack Edge is the world's first adaptive digital experience platform (DXP), built for the AI era
Play Contentstack Video
With so many brands competing for attention, your customers won't stick around for irrelevant offers or the same old static experiences. Contentstack Edge is the world's first adaptive digital experience platform (DXP), built for the AI era
Discover how MongoDB scaled innovation, reduced CMS maintenance, and increased migration velocity by 400% using Contentstack’s AI and automation capabilities. Hear from Subi Babu, Lead, Web Engineering.
Play Contentstack Video
Discover how MongoDB scaled innovation, reduced CMS maintenance, and increased migration velocity by 400% using Contentstack’s AI and automation capabilities. Hear from Subi Babu, Lead, Web Engineering.
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Contentstack Reviews (284)

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Reviews

Contentstack Reviews (284)

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4.4
285 reviews

Review Summary

Generated using AI from real user reviews
Users consistently praise the user-friendly interface and flexibility of Contentstack, which allows for efficient content management across various platforms. Many appreciate how it enables teams to work independently, streamlining workflows and reducing reliance on developers. However, some users note that the learning curve can be steep, particularly for those unfamiliar with headless CMS systems.

Pros & Cons

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Verified User in Hospitality
AH
Small-Business (50 or fewer emp.)
"Intuitive UI and Time-Saving Live Previews"
What do you like best about Contentstack?

I use Contentstack for content management across multiple websites, handling everything from copy and images to videos and site configurations. I love how it provides a centralized and user-friendly space, making it easy for even non-technical team members to use. The intuitive UI really stands out to me, as it simplifies navigation and usability significantly. Another feature that I find incredibly beneficial is the live preview, which is a huge plus for my workflow. It allows me to see changes in real time, enabling quick adjustments without needing to save first, thus saving time and ensuring that updates look exactly as desired. Lastly, the initial setup was straightforward thanks to the Contentstack starter kit, which was extremely helpful. Review collected by and hosted on G2.com.

What do you dislike about Contentstack?

I find the conditional showing of input fields in Contentstack a bit limited. Specifically, there's an issue when some fields have certain configurations that restrict their conditional display. For example, if a File input is set to 'Accept Images only,' it can't be conditionally shown or hidden, which limits flexibility and customization in displaying input fields. Review collected by and hosted on G2.com.

Response from Bianca Anderson of Contentstack

We're thrilled that Contentstack has allowed you to be more productive by empowering non-coders to maintain website content. We value your feedback on the limitations of modular blocks and Visibility Rules, and we'll strive to address these for a more seamless experience.

Verified User in Hospitality
UH
Small-Business (50 or fewer emp.)
"Empowers Agile, Multi-Channel Content Management"
What do you like best about Contentstack?

Contentstack is a headless CMS that excels at managing and delivering content across multiple channels—websites, apps, email platforms, and more—from a single central hub. It allows teams to create reusable content blocks, collaborate efficiently, and update or launch campaigns quickly without relying heavily on developers. Its API-driven architecture makes it flexible and scalable, supporting complex enterprise projects with multiple brands and locales, while easily integrating with other tools like CRM, analytics, and e-commerce platforms. In short, Contentstack enables fast, agile, and consistent content delivery across any digital channel. Review collected by and hosted on G2.com.

What do you dislike about Contentstack?

While Contentstack offers powerful flexibility and scalability, it does have some drawbacks. The platform can be costly for small businesses, and its headless structure may pose a learning curve for non-technical users. Initial setup and custom integrations often require developer support, and unlike traditional CMSs, it provides limited built-in templates, meaning front-end layouts usually need to be built from scratch. For simpler projects, Contentstack can feel overly complex, and some advanced marketing features may require additional third-party tools. Review collected by and hosted on G2.com.

Response from Bianca Anderson of Contentstack

Thank you for sharing such a thoughtful and comprehensive review! We’re thrilled to hear how Contentstack’s headless, API-driven architecture is helping your team manage reusable content, collaborate efficiently, and deliver consistent experiences across multiple channels.

We also appreciate your feedback on the learning curve and setup complexity. Headless can feel like a big shift at first, and we’re continuously working to make onboarding smoother for both technical and non-technical teams. For ongoing learning and confidence building, we recommend exploring Contentstack Academy (contentstack.com/academy), our free, on-demand training hub with guided courses for beginners through advanced users.

Thank you again for your insights and for choosing Contentstack to power your digital experiences.

Verified User in Computer Software
UC
Mid-Market (51-1000 emp.)
"Headless Content Management Platform with Outstanding Support"
What do you like best about Contentstack?

Contentstack is a headless CMS that enables companies to create custom-coded templates and components that can be reused, allowing non-technical publishers to leverage them. The platform offers a high level of flexibility and customization. The support and account teams are fabulous, proactively reaching out to schedule QBRs and sharing product updates and feature releases. Review collected by and hosted on G2.com.

What do you dislike about Contentstack?

A developer or technical team is required to update or create new templates. If you are a small team or don't have a developer on staff, you will need to hire someone to create and update new templates and components for your website. Review collected by and hosted on G2.com.

Verified User in Sports
AS
Small-Business (50 or fewer emp.)
"Very User-Friendly and Easy to Adopt Without Disrupting Work"
What do you like best about Contentstack?

It is very user friendly. Easy to figure out without disrupting any previous work. Review collected by and hosted on G2.com.

What do you dislike about Contentstack?

Very small, but having to go back between page editing and asset pulling. For example I have to create a page, then save it, then go to assets, copy URL, then go back to page to insert URL. Again, nit picking, but there should be a way to pull asset from the page I am editing. Review collected by and hosted on G2.com.

HC
Developer
Small-Business (50 or fewer emp.)
"It is very versatile when implementing new landing pages on the website."
What do you like best about Contentstack?

It is a very accessible platform when it comes to adding assets, entries, and components. Additionally, it offers a variety of tools that help improve the portal. Review collected by and hosted on G2.com.

What do you dislike about Contentstack?

Adding images to the components is quite complicated and laborious. Furthermore, the system does not always save the state you were in. For example, if you select an image that is in a folder located in the fifth position, after doing so you have to go through the entire path from the beginning again to select a new asset, as it does not remember the previous location. Review collected by and hosted on G2.com.

Verified User in Hospitality
UH
Enterprise (> 1000 emp.)
"Intuitive Headless CMS with Powerful Collaboration and Scalability"
What do you like best about Contentstack?

The headless CMS and its ability to publish content instantly have been a real lifesaver for us. The UI and UX are both very intuitive and thoughtfully designed, making it easy for end users to navigate.

I especially appreciate how it organizes different elements such as pages, components, content, and popups into clear categories. Unlike other CMS platforms we've used, it doesn't lag, and our content team can publish with minimal technical expertise or programming knowledge. This flexibility also gives developers the freedom to create components for us as needed.

Its impressive how we can easily go to previous versions and since we are hospitality company, it is important for us to be always update the website with the updated content. This is where we use scheduling option which was not there in our old CMS.

It's impressive that the platform allows developers to work independently while still collaborating effectively with the content team. Developers can focus on building the front-end experience, while the content team can publish content at the same time.

Another advantage is that content serves as a central piece, which we can reuse across multiple components without duplication.

The availability of UAT, STG, and Prod environments is invaluable, allowing us to use the system for different purposes seamlessly.

Being cloud-native, the platform is capable of handling large-scale deployments and managing high traffic efficiently. Review collected by and hosted on G2.com.

What do you dislike about Contentstack?

At times, I find the pricing to be higher compared to other options available in the market.

Additionally, the platform seems to provide only a limited set of out-of-the-box features, particularly when it comes to advanced personalization and analytics reporting. To utilize these capabilities, third-party integrations are required, which might not be feasible for smaller companies.

For larger organizations, the process of submitting content for approval within Contentstack can be cumbersome, since the only method is to send a UAT or staging link for approval. Review collected by and hosted on G2.com.

VP
Senior software engineer
Small-Business (50 or fewer emp.)
"A Very Good CMS That Works Well with Shopify"
What do you like best about Contentstack?

This is a very good CMS, and it works smoothly alongside other platforms such as Shopify. Review collected by and hosted on G2.com.

What do you dislike about Contentstack?

You need some prior experience or knowledge to work effectively with the content and its entries. Review collected by and hosted on G2.com.

Andrew J.
AJ
"Dynamic Content Made Easy, But Learning Curve for Updates"
What do you like best about Contentstack?

I appreciate Contentstack for its ability to facilitate the creation of dynamic content, which is crucial for managing and publishing deals efficiently. I also find the padflow design aspect of Contentstack particularly beneficial as it helps organize collections very well, streamlining my workflow and making the content management process more structured and intuitive. Review collected by and hosted on G2.com.

What do you dislike about Contentstack?

The search feature is a little wonky, which can make finding content more difficult than it should be. Additionally, the frequent updates require me to relearn things or adjust to new interfaces, which can be a bit disruptive to my workflow. The initial setup of Contentstack was also quite tricky, as we had to find ways to mirror the CMS for our specific needs, which took considerable effort. Review collected by and hosted on G2.com.

Response from Bianca Anderson of Contentstack

Thank you for sharing your experience with Contentstack! We're thrilled to hear that you appreciate the ease of creating dynamic content and the padflow design for organizing collections. We understand your concerns about the search feature and the learning curve with frequent updates. Our team is continuously working to improve the search functionality and provide smoother transitions with updates. If you need any assistance or have further feedback, please feel free to reach out to our support team. We're here to help and ensure you have a seamless experience with Contentstack.

SN
Tech Lead
Small-Business (50 or fewer emp.)
"Powerful Content Management with a Smooth Live Preview Editor"
What do you like best about Contentstack?

A powerful content management platform with a live preview editor. Review collected by and hosted on G2.com.

What do you dislike about Contentstack?

It takes multiple steps to publish even simple content, which makes the process feel more complicated than it needs to be. Review collected by and hosted on G2.com.

"Easy to Navigate, Consistently Improved CMS"
What do you like best about Contentstack?

I like that Contentstack is easy to navigate and I'm impressed that it's constantly improving. I really value its flexibility and how easy it is to use. The initial setup was very easy, which was a huge plus. Everything we struggled with has been fixed and improved over time, and everything works great now. My team keeps saying that Contentstack is a lot better compared to what they used before. Review collected by and hosted on G2.com.

What do you dislike about Contentstack?

Nothing honestly. Review collected by and hosted on G2.com.

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Content Authoring
Rich Text Editor
Versioning
SEO
Flexible Navigation Structures
User, Role, and Access Management
Reuseable Content
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