--- title: Content Cloud Reviews meta\_title: 'Content Cloud Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 16 reviews by the users' company size, role or industry to find out how Content Cloud works for a business like yours. aggregate\_rating: rating\_value: 3.8 review\_count: 16 scale: '5' date\_modified: '2026-07-12' parent\_category: name: Insurance url: https://www.g2.com/categories/insurance --- # Content Cloud Reviews & Product Details Claimed ###### Profile Status This profile is currently managed by Content Cloud but has limited features. Are you part of the Content Cloud team? [Upgrade your plan](https://sell.g2.com) to enhance your branding and engage with visitors to your profile! Zywave Content Cloud is an insurance content library and distribution platform for brokers, agencies, and carriers. It gives insurance professionals access to 8,000+ attorney-vetted, ready-to-share educational resources across commercial lines, employee benefits, personal lines, compliance, HR, safety, and risk management — all customizable with your agency's branding and deliverable by email, portal, or direct download. Most insurance agencies know content marketing works. The problem is creating it — writing compliance guides, HR resources, and risk management materials that are accurate, current, and actually useful to clients takes time most brokers don't have. Content Cloud solves that by putting a professionally built, continuously updated library of insurance-specific content directly in your hands, ready to send to clients and prospects without starting from scratch. Here's what that looks like in practice: A library built for every line of business. Commercial lines, employee benefits, personal lines, cyber liability, OSHA compliance, wellness, and HR — Content Cloud covers it all with content your clients actually want to read. Over two dozen newsletter series keep your agency in front of clients year-round, not just at renewal. Content that's built to protect you and your clients. Every resource is attorney-vetted and maintained across all 50 states. When regulations change — ACA, COBRA, FMLA, OSHA — the content updates. Your clients get current information. You get the credibility of always having the right answer. Distribution that doesn't require a marketing team. The AI Email Assistant helps you find and share the right content in seconds. Branded templates, smart content delivery, and direct integration with your CRM and client portal mean content gets to clients the way they want to receive it — without your team manually managing every send. The numbers hold up. Brokers using Content Cloud report a 65% decrease in marketing costs and a 35% increase in marketing productivity. Agencies that pair content distribution with marketing automation see up to a 5x increase in annual revenue from their content investment. Better Together: Content Cloud connects natively with Zywave's Client Cloud for portal-based content delivery, and with Sales Cloud for automated email campaigns — so the same piece of content can reach a prospect through outreach, a client through their portal, and a new lead through a nurture sequence, all without duplication. If your agency is sending the same generic newsletter every quarter and calling it a marketing strategy, Content Cloud is where that changes. * * * Seller [Zywave](https://www.g2.com/sellers/zywave) Discussions [Content Cloud Community](https://www.g2.com/products/content-cloud/discuss) Overview by Laura Ubbelohde Show More ## Value at a Glance Averages based on real user reviews. ### Perceived Cost $$$$$ [ View More Pricing Information ](https://www.g2.com/products/content-cloud/pricing) ## Top-Rated Alternatives [ ![Indio](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Indio") Indio 4.5/5(133) ](https://www.g2.com/products/indio/reviews) [ ![ImageRight](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "ImageRight") ImageRight 4.4/5(125) ](https://www.g2.com/products/imageright/reviews) [ ![Applied CSR24](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Applied CSR24") Applied CSR24 4.3/5(25) ](https://www.g2.com/products/applied-csr24/reviews) [ View All Alternatives ](https://www.g2.com/products/content-cloud/competitors/alternatives) ## User Insights Average based on 16 real user reviews. Perceived Cost $$$$$ [Log in to unlock pricing and user insights](/login) SG Shashank G. Cyber Security Architecture Small-Business (50 or fewer emp.) 7/23/2024 "Broker Briefcase Benefits is a Valuable Resource for Insurance Agencies" 4.5/5 What do you like best about Content Cloud? Broker Briedcase Benefits offers great resources for prepping meetings, helping you secure positive outcomes Provides material to prepare employees for new benefits options like HSAs and HRAs. Review collected by and hosted on G2.com. What do you dislike about Content Cloud? Some users wish for better integration into their routine, but overall its a solid tool. Review collected by and hosted on G2.com. What problems is Content Cloud solving and how is that benefiting you? Broker Briefcase benifits offers very good resources for prepping meetings and helping us secure positive outcomes. Also it provides material to prepare employees for new benefits options like HRAs and HSAs. It is also highly appriciated by small and middle-cap clients without full HR suits. It also offers legally proofed, agency-branded documents, videos, and posters. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite MM Michelle M. Director of Operations Small-Business (50 or fewer emp.) 5/2/2019 "One stop shop for all your P&C materials" 5/5 What do you like best about Content Cloud? There are tons of articles and information on all things Property & Casualty. We can always find an short article or information sheet on whatever topic is hot with our client. We include one piece of marketing material (they allow you to brand the pieces with your own logo!) with each client communication or renewal. You can also set up emailing campaigns on a specific topic for the next year - set it and forget it! Review collected by and hosted on G2.com. What do you dislike about Content Cloud? They assign a Zywave rep to you once you commit, and our person was relentless in getting usto use their services... it's almost like they get a bonus if they can get you "off and running". Something must be motivating that person because they were very persistent to get everyone trained and get the first campaign set up. I admit, we were a little slower than we wanted, but that should be our problem. Review collected by and hosted on G2.com. Recommendations to others considering Content Cloud: If you are looking to beef up your marketing efforts and provide educational materials to your staff and clients, this is a phenomenal resource to try. Review collected by and hosted on G2.com. What problems is Content Cloud solving and how is that benefiting you? We include one piece of marketing material (they allow you to brand the pieces with your own logo!) with each client communication or renewal. You can also set up emailing campaigns on a specific topic for the next year - set it and forget it! Makes you look like you have a big marketing department behind you when you really don't have a single person in your office dedicated to just marketing. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Julie U.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Julie U.") JU Julie U. Client Representative Insurance Enterprise (\> 1000 emp.) 8/1/2017 "Broker Briefcase is a fantastic resource to pull informational pieces to present to clients" 5/5 What do you like best about Content Cloud? The site is extremely user friendly and I have never not found a piece of information that I was looking for. Broker Briefcase features the latest trends in benefits as well. I like that it has informational pieces that are current to out of state clients. It is very easy to find information, download it, and send it over to clients. I also like that the videos can be sent straight to an employee or to Human Resources. Review collected by and hosted on G2.com. What do you dislike about Content Cloud? I have not found anything bad about Broker Briefcase. It provides us so many resources to present to clients and is always up to date with the latest changes that are happening within healthcare. The only dislike I would say is that sometimes I cannot find what I am looking for to send to a client and have to go to another site like this to find the information I am looking to send out. Review collected by and hosted on G2.com. Recommendations to others considering Content Cloud: A great resource for information to send to clients and become more knowledgeable on subjects yourself. Review collected by and hosted on G2.com. What problems is Content Cloud solving and how is that benefiting you? Giving informational pieces to clients for them to become more informative on topics such as: COBRA, FMLA, Wellness, Compliance, etc. I always go to Broker Briefcase to look up information on a subject I am not 100% familiar with. It is a great source for me, especially when clients are from out of state and I can find informational pieces to share with them regarding the state that the company resides in. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Verified User in Insurance](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Insurance") AI Verified User in Insurance Small-Business (50 or fewer emp.) 11/8/2017 "Fantastic" 4.5/5 What do you like best about Content Cloud? The library of resources available is incredible! We now have instant access to thousands of articles, coverage checklists and guides allows us to efficiently service our clients, while staying up to date with the most relevant and accurate information. Review collected by and hosted on G2.com. What do you dislike about Content Cloud? When creating an email, you have to edit and send all at once. There is no option to save the email to drafts and pick it up later. Review collected by and hosted on G2.com. Recommendations to others considering Content Cloud: Pricey, but worth it! Review collected by and hosted on G2.com. What problems is Content Cloud solving and how is that benefiting you? Resources that have previously taken us hours to create on our own are available in an instant. Their library has allowed us to focus on new prospects and clients more efficiently, but still providing information we know to be accurate and relevant. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Verified User in Insurance](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Insurance") UI Verified User in Insurance Enterprise (\> 1000 emp.) 10/19/2017 "Broker Briefcase Benefits" 5/5 What do you like best about Content Cloud? They deliver legislative alerts quickly, with a lot of detailed information. The contract our company had also allowed us to white label and edit as needed. Review collected by and hosted on G2.com. What do you dislike about Content Cloud? Every broker has access to the information, so it isn't original. Review collected by and hosted on G2.com. Recommendations to others considering Content Cloud: If you don't have your own internal legal and compliance resources to write this content or get it to your customers in a timely fashion, then this is a great tool. Review collected by and hosted on G2.com. What problems is Content Cloud solving and how is that benefiting you? Quickly communicate timely compliance and legislative updates. Review collected by and hosted on G2.com. Show More 11/5/2017 Validated ReviewerIncentivizedSource: G2 invite ## Questions about Content Cloud? Ask real users or explore answers from the community Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights. [ Ask about Content Cloud ](https://www.g2.com/products/content-cloud/discussions/new) GU Guest User What is Broker Briefcase Benefits used for? 0 Upvotes 0 [ Join the conversation ](https://www.g2.com/discussions/what-is-broker-briefcase-benefits-used-for) GU Guest User What is Broker Briefcase Property & Casualty used for? 0 Upvotes 0 [ Join the conversation ](https://www.g2.com/discussions/what-is-broker-briefcase-property-casualty-used-for) [ View all Discussions ](https://www.g2.com/products/content-cloud/discuss) ##### Pricing Pricing details for this product isn’t currently available. Visit the vendor’s website to learn more. 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