# Best SEO Tools with Keyword Research Capabilities ## How Many SEO Tools Products Does G2 Track? **Total Products under this Category:** 875 ### Category Stats (Aug 2026) - **Average Rating:** 4.52/5 The average rating of products in this category, based on all submitted ratings - **Top Trending Product:** Alli AI (+8.41%) - Among all products in this category, Alli AI recorded the largest rating increase compared to last month _Last updated: August 01, 2026_ ## How Does G2 Rank SEO Tools Products? **Why You Can Trust G2's Software Rankings:** - 30 Analysts and Data Experts - 33,900+ Authentic Reviews - 875+ Products - Unbiased Rankings G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category. ## G2 Grid® for SEO Tools ![G2 Grid® for SEO Tools plotting products by satisfaction and market presence](https://www.g2.com/categories/seo-tools/grids.png?focus%5B%5D=3551&focus%5B%5D=113186&focus%5B%5D=19432&focus%5B%5D=5717&focus%5B%5D=3258&focus%5B%5D=3265&focus%5B%5D=3259&focus%5B%5D=3249) Highlighted products: Semrush, Google Search Console, Birdeye, SE Ranking, Conductor, Ahrefs, BrightEdge, and LocaliQ. Underlying data: [Grid® JSON](https://www.g2.com/categories/seo-tools/grids.json?focus%5B%5D=semrush&focus%5B%5D=google-search-console&focus%5B%5D=birdeye&focus%5B%5D=se-ranking&focus%5B%5D=conductor&focus%5B%5D=ahrefs&focus%5B%5D=brightedge&focus%5B%5D=localiq) **Sponsored** ### Surva.ai Surva.ai is an AI search visibility platform that helps brands track, monitor, and improve how they appear across AI-powered search engines and AI assistants. As the search landscape shifts from traditional blue links to AI-generated answers, businesses need new tools to understand and optimize their presence in this emerging channel. Today, millions of users ask ChatGPT, Perplexity, Claude, Gemini, and Google AI Overviews for product recommendations, company comparisons, and industry advice. These AI engines pull from various sources to generate answers, but most brands have no visibility into whether they are being mentioned, recommended, or ignored. Surva.ai solves this problem by providing a unified dashboard to monitor AI search visibility across all major platforms. Key Capabilities AI Search Monitoring Track how your brand is mentioned, recommended, or missing in responses from ChatGPT, Perplexity, Claude, Gemini, and Google AI Overviews. See the exact language AI engines use when describing your company, products, and services. Identify when competitors are recommended instead of you. Competitor Intelligence Understand which competitors appear in AI-generated answers for your target keywords. Compare your AI visibility against industry rivals and discover where competitors are winning mentions that you are missing. Benchmark your AI search presence and track competitive gaps over time. Keyword Tracking Monitor hundreds of industry-relevant keywords and discover which search queries trigger AI mentions of your brand. Track keyword trends, search volume, and AI visibility scores for each term. Prioritize content efforts based on high-value keywords where you are underrepresented. Citation Analysis Identify which sources and websites AI engines reference when discussing topics in your industry. Understand what content gets cited in AI answers so you can optimize your own content strategy for AI discoverability. Find link building and content partnership opportunities based on citation patterns. Visibility Scoring Receive a measurable AI visibility score for your brand and track improvements over time. Set benchmarks, monitor progress, and report on AI search performance alongside traditional SEO metrics. Understand your share of voice in AI-generated search results. Content Recommendations Get AI-powered suggestions to improve your visibility based on gaps in your current coverage. Receive actionable recommendations for new content topics, pages to optimize, and sources to target for citations. Prioritize content initiatives based on potential AI visibility impact. Who Uses Surva.ai SEO teams, content marketers, digital marketing agencies, growth teams, and founders use Surva.ai to stay ahead of the shift to AI-powered search. The platform helps marketing teams answer critical questions that traditional SEO tools cannot: Is our brand being recommended by AI? What are AI engines saying about us compared to competitors? Where are we losing visibility in AI search results? Surva.ai is built for teams that recognize AI search as a growing discovery channel and want to optimize their presence before competitors do. Whether you are managing SEO for a single brand or multiple clients, Surva.ai provides the intelligence layer needed to understand and improve visibility in the new era of AI-driven search and discovery. [Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=250&secure%5Bchosen_at%5D=2026-08-03T21%3A42%3A38Z&secure%5Bdisplayable_resource_id%5D=250&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=250&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=1461745&secure%5Bresource_id%5D=250&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fseo-tools%2Ff%2Fkeyword-research%3Fopen_modal_url%3D%252Fproducts%252Fconductor%252Fwishlists%253Fhost_path%253D%25252Fcategories%25252Fseo-tools%25252Ff%25252Fkeyword-research%2526source%253Dcategory&secure%5Btoken%5D=424eae12f6734198ad388323b6577ed75cbb791e777205d2b016f5b0505d835e&secure%5Burl%5D=https%3A%2F%2Fwww.surva.ai&secure%5Burl_type%5D=company_website) ### [Semrush](https://www.g2.com/de/products/semrush/reviews) Semrush, ein Unternehmen von Adobe, ist die führende Plattform für Markenpräsenz, die Vermarkter befähigt, ihre Online-Präsenz zu steuern und messbare Auswirkungen zu erzielen. Basierend auf dem umfangreichsten proprietären Datensatz der Branche liefert Semrush KI-gesteuerte Einblicke in SEO, Agentic Search Optimization, Content-Marketing, bezahlte Medien und soziale Strategien. Genutzt von über 28 Millionen Nutzern weltweit – von wachsenden Startups bis hin zu Fortune-500-Unternehmen – bietet Semrush die Wettbewerbsintelligenz, die benötigt wird, um Sichtbarkeit in einer sich entwickelnden digitalen Landschaft zu gewinnen. Das Unternehmen hat seinen Hauptsitz in Boston, MA und ist weltweit in Nordamerika, Europa und Asien vertreten. **Average Rating:** 4.4/5.0 **Total Reviews:** 3,919 #### How Do G2 Users Rate Semrush? - **War the product ein guter Geschäftspartner?:** 8.7/10 (Category avg: 9.0/10) - **SEO-Prüfung:** 9.1/10 (Category avg: 8.5/10) - **Einblicke in Inhalte:** 8.5/10 (Category avg: 8.3/10) - **Analyse der Wettbewerber:** 9.0/10 (Category avg: 7.9/10) #### Who Is the Company Behind Semrush? - **Verkäufer:** [Adobe](https://www.g2.com/de/sellers/adobe) - **Unternehmenswebsite:** adobe.com - **Gründungsjahr:** 1982 - **Hauptsitz:** San Jose, CA - **Twitter:** @Adobe 956,842 Twitter-Follower - **LinkedIn®-Seite:** [www.linkedin.com](https://www.g2.com/de/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4bd838466d461c6fe81e09c861e82adaaf56d5a567f856b855f9808677f90560&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1480%2F&secure%5Burl_type%5D=linkedin_company_website) 42,087 Mitarbeiter\*innen auf LinkedIn® #### Who Uses This Product? - **Who Uses This:** Marketing-Manager, Digital Marketing Manager - **Top Industries:** Marketing und Werbung, Informationstechnologie und Dienstleistungen - **Company Size:** 62% Small, 28% Medium #### What Do G2 Reviewers Say About Semrush? _AI-generated summary from verified user reviews_ ##### Pros - Benutzer lieben die **Vielfalt an anpassbaren Tools** in Semrush, die ihre SEO-Strategien und die Gesamtleistung ihrer Website verbessern. - Benutzer finden die **Benutzerfreundlichkeit** von Semrush vorteilhaft, da sie ein effizientes SEO-Management und eine nahtlose Integration mit Tools ermöglicht. - Benutzer schätzen die **Keyword-Einblicke** von Semrush, die SEO-Strategien verbessern und Inhalte effektiv optimieren. - Benutzer schätzen die **umfassenden organischen Einblicke** und Funktionen von Semrush, die ihre Marketingstrategien effektiv verbessern. - Benutzer schätzen das **effektive Positions-Tracking** in Semrush, das strategische Einblicke und Wettbewerbsanalysen für SEO-Erfolg ermöglicht. ##### Cons - Benutzer finden Semrush **zu teuer** , insbesondere für kleine Unternehmen und Einzelunternehmer mit begrenztem Budget. - Benutzer finden Semrush **übermäßig teuer** , insbesondere mit zusätzlichen Kosten für erweiterte Funktionen, was den Zugang für kleinere Unternehmen einschränkt. - Benutzer finden die **hohen Kosten** von Semrush herausfordernd, insbesondere für kleinere Unternehmen mit begrenztem Budget. - Benutzer finden **Preisprobleme** in Semrush aufgrund hoher Kosten und ständiger Zusatzkosten, die Budgets belasten. - Benutzer finden die **Lernkurve steil** , da die überwältigenden Daten die anfängliche Navigation herausfordernd machen können. #### What Are Recent G2 Reviews of Semrush? **["Zuverlässige, moderne Marketing-Suite mit leistungsstarken API/MCP-Verbesserungen"](https://www.g2.com/de/survey_responses/semrush-review-13159268)** **Rating:** 5.0/5.0 stars _— Pasha L._ [Read full review](https://www.g2.com/de/survey_responses/semrush-review-13159268) **["SEMrush: Unser leistungsstarkes Tool für SEO/AEO-gesteuerte Inhalte, die Konversionen steigern"](https://www.g2.com/de/survey_responses/semrush-review-13129243)** **Rating:** 5.0/5.0 stars _— Pavel K._ [Read full review](https://www.g2.com/de/survey_responses/semrush-review-13129243) #### What Are G2 Users Discussing About Semrush? - [Wie nutzen Experten für digitales Marketing Semrush, um einzigartige SEO- und Content-Marketing-Möglichkeiten zu entdecken?](https://www.g2.com/de/discussions/how-are-digital-marketing-experts-utilizing-semrush-to-uncover-unique-seo-and-content-marketing-opportunities) - 2 comments, 3 upvotes - [Wofür wird Semrush verwendet?](https://www.g2.com/de/discussions/what-is-semrush-used-for) - 5 comments - [Wofür wird der Semrush Content Marketplace verwendet?](https://www.g2.com/de/discussions/what-is-semrush-content-marketplace-used-for) - [Wofür wird SplitSignal verwendet?](https://www.g2.com/de/discussions/what-is-splitsignal-used-for) - [Wie lösche ich mein RingCentral-Konto?](https://www.g2.com/de/discussions/how-do-i-delete-my-ringcentral-account) - 2 comments ### [SE Ranking](https://www.g2.com/products/se-ranking/reviews) Your Search Ecosystem, Finally in One Place Search has fundamentally changed. The rankings, AI-generated answers, local visibility, brand mentions, and social signals that shape your digital performance no longer operate in isolation — and your data should not either. SE Ranking gives you a connected view of your search ecosystem so you can understand what is actually driving results, adapt as the landscape shifts, and walk into stakeholder conversations with clarity rather than approximations. Ecosystem-Level Insights Across Every Channel That Matters Your core SEO workflow is here: keyword research, technical site audits, backlink analysis, competitive intelligence, local SEO, and content marketing tools — accurate and built for teams that depend on them to make decisions, not just to report metrics. But where SE Ranking goes further is in connecting those SEO foundations to the wider channels now shaping your brand visibility. Your GA4 data flows in without friction, adding traffic context and user behavior data to how you read search and AI visibility signals — so you are not interpreting ranking movements in isolation from what is actually happening to your audience. SE Visible, an extension of SE Ranking, lets you look at that same data from a different perspective by adding brand and AI search visibility as an additional layer. Planable completes the picture on the content side with a collaborative social media management environment where teams plan, schedule, approve & publish across channels with multi approval workflows, and content calendar tools built for the way teams actually work. Together, these layers of data allow you to draw the kind of cross-channel correlations your leadership and clients are starting to ask for by name — and to see them in concrete terms. When your brand mentions in LLMs increase, does branded search traffic follow? Does social engagement move with your AI visibility? Those are the questions that separate LLM visibility that has genuine business impact from visibility that is simply vanity. SE Ranking gives you the data correlation layer to tell the difference, and to communicate that difference to the stakeholders who need to act on it. A Platform That Grows as Your Work Grows As AI reshapes how your audience finds you, your visibility tracking keeps pace. The AI Search Toolkit tracks your brand and domain visibility across AI Overviews, AI Mode, ChatGPT, Perplexity, and Gemini. You can benchmark against competitors, follow how your share of visibility shifts over time, and set up daily tracking to catch changes as they happen — not after the fact. When your workflows move beyond dashboards, the SE Ranking API moves with you — feeding your custom reporting pipelines, your BI environment, and whatever data infrastructure your team has built. And as AI-powered workflows become more central to how modern marketing teams operate, MCP (Model Context Protocol) support means your live keyword, backlink, competitor, and LLM visibility data is available directly inside AI assistants like ChatGPT, Claude, and Gemini — without manual export steps in between. The underlying datasets and algorithms are continuously refined. What you are looking at reflects the real and current state of search, not a lagging approximation. The Infrastructure to Navigate Complexity — and Prove Value of Your Work The hardest part of marketing in this environment is not just doing the work. It is making the complexity legible to the people who need to act on it — clients, executives, and boards who want to understand what LLM visibility is actually worth and where the ROI lies. SE Ranking gives you the reporting infrastructure to answer those questions with data rather than assertions. Your performance reviews become faster to run and easier to defend. Your strategic recommendations connect search and AI visibility to business outcomes, not just traffic numbers. White Label reporting, collaborative project management, and the Agency Pack's extended client seat and reporting capabilities give your operational foundation room to scale without scaling your overhead at the same rate. The search ecosystem is more complex than it has ever been. SE Ranking — together with SE Visible and Planable — is the platform that makes it legible, connected, and actionable, built for the teams responsible for making sense of it. **Average Rating:** 4.7/5.0 **Total Reviews:** 1,506 #### How Do G2 Users Rate SE Ranking? - **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.0/10) - **SEO Auditing:** 9.3/10 (Category avg: 8.5/10) - **Content Insights:** 8.4/10 (Category avg: 8.3/10) - **Competitor Analysis:** 9.0/10 (Category avg: 7.9/10) #### Who Is the Company Behind SE Ranking? - **Seller:** [SE Ranking](https://www.g2.com/sellers/se-ranking) - **Company Website:** seranking.com - **Year Founded:** 2012 - **HQ Location:** Palo Alto, CA - **Twitter:** @SERanking 10,769 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=37730a73ef6cd80db088d646d0e417510684dd220f2ea0aba94f767fa6326ce8&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fse-ranking%2F&secure%5Burl_type%5D=linkedin_company_website) 238 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** CEO, Owner - **Top Industries:** Marketing and Advertising, Internet - **Company Size:** 87% Small, 10% Medium #### What Do G2 Reviewers Say About SE Ranking? _AI-generated summary from verified user reviews_ ##### Pros - Users appreciate the **user-friendly interface** of SE Ranking, making data tracking and integration effortless. - Users value the **comprehensive one-stop solution** SE Ranking offers for all their SEO reporting needs. - Users appreciate the **efficient keyword research** and AI tracking capabilities of SE Ranking, enhancing their SEO strategies. - Users praise the **effective rank tracking** of SE Ranking, noting its user-friendly interface and comprehensive analysis tools. - Users value the **one-stop SEO solution** of SE Ranking, finding it essential for quality agency operations. ##### Cons - Users find the **limited features** of SE Ranking lacking, especially in mobile accessibility and localized keyword research. - Users find SE Ranking **expensive** due to subscription limits, upselling tactics, and unfavorable currency exchange rates. - Users note **usage limits on features** based on subscription plans, which restricts handling of larger SEO projects. - Users find the **learning curve steep** , as navigation can be confusing and tools overwhelming initially. - Users feel the **high costs** of SE Ranking, citing aggressive pricing and numerous additional paid features as burdensome. #### What Are Recent G2 Reviews of SE Ranking? **["A useful addition for tracking brand visibility across AI search"](https://www.g2.com/survey_responses/se-ranking-review-13186726)** **Rating:** 4.5/5.0 stars _— Lisa V._ [Read full review](https://www.g2.com/survey_responses/se-ranking-review-13186726) **["A valuable addition for monitoring competitor visibility in AI search"](https://www.g2.com/survey_responses/se-ranking-review-13196993)** **Rating:** 4.5/5.0 stars _— Kamila T._ [Read full review](https://www.g2.com/survey_responses/se-ranking-review-13196993) #### What Are G2 Users Discussing About SE Ranking? - [What is SE Ranking used for?](https://www.g2.com/discussions/what-is-se-ranking-used-for) - 4 comments, 9 upvotes ### [Conductor](https://www.g2.com/de/products/conductor/reviews) Conductor ist die einzige End-to-End, Enterprise AEO-Plattform, die auf der vollständigsten Daten-Engine der Branche basiert. Conductor ist für die neue Ära der Suche entwickelt worden – es hilft Marken, die Sichtbarkeit über KI und traditionelle Suchmaschinen zu maximieren, den gesamten Content-Lebenszyklus von der Einsicht über die Erstellung bis zur Messung zu steuern und die Gesundheit der Website mit 24/7-Überwachung zu schützen. Die einheitliche Plattform verbindet jedes Datensignal und liefert priorisierte, umsetzbare Erkenntnisse über AEO/SEO, Inhalte und technische Gesundheit, wodurch Teams eine einzige Quelle der Wahrheit erhalten, um für Wachstum in KI-Suchoberflächen zu optimieren. Conductor wurde im Forrester Wave 2025 als Leader ausgezeichnet – mit den höchstmöglichen Bewertungen in KI-integriertem SEO – und war SoftwareReviews' Goldmedaillengewinner im Search Engine Optimization Data Quadrant 2024 zum vierten Mal in Folge. Zu den Kunden von Conductor gehören Citi, Airbnb, e.l.f Cosmetics und FedEx. **Average Rating:** 4.5/5.0 **Total Reviews:** 758 #### How Do G2 Users Rate Conductor? - **War the product ein guter Geschäftspartner?:** 9.3/10 (Category avg: 9.0/10) - **SEO-Prüfung:** 8.9/10 (Category avg: 8.5/10) - **Einblicke in Inhalte:** 8.8/10 (Category avg: 8.3/10) - **Analyse der Wettbewerber:** 8.6/10 (Category avg: 7.9/10) #### Who Is the Company Behind Conductor? - **Verkäufer:** [Conductor](https://www.g2.com/de/sellers/conductor) - **Unternehmenswebsite:** www.conductor.com - **Gründungsjahr:** 2008 - **Hauptsitz:** New York - **Twitter:** @Conductor 41,356 Twitter-Follower - **LinkedIn®-Seite:** [www.linkedin.com](https://www.g2.com/de/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=88f11b63bfce7030e88f7a1ec02fd38c5d442f6f6cdf36cdb66dde2a76c58274&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F76031%2F&secure%5Burl_type%5D=linkedin_company_website) 478 Mitarbeiter\*innen auf LinkedIn® #### Who Uses This Product? - **Who Uses This:** SEO-Manager, SEO-Spezialist - **Top Industries:** Marketing und Werbung, Verbraucherdienste - **Company Size:** 37% Large, 31% Medium #### What Do G2 Reviewers Say About Conductor? _AI-generated summary from verified user reviews_ ##### Pros - Benutzer finden Conductor **einfach zu bedienen** , insbesondere neue Benutzer, was ihre SEO- und Keyword-Tracking-Erfahrungen verbessert. - Benutzer schätzen die **breite Palette an Funktionen** und den ausgezeichneten Support von Conductor, was SEO und Benutzererfahrung verbessert. - Benutzer loben Conductor für seine **Benutzerfreundlichkeit und KI-gesteuerte SEO-Optimierung** , was die Inhaltserstellung und Zusammenarbeit erheblich verbessert. - Benutzer finden Conductor **einfach zu bedienen** und schätzen den hilfreichen Chat-Support sowie die zugänglichen Schulungsressourcen. - Benutzer schätzen das **hervorragende Keyword-Tracking** von Conductor, das Einblicke verbessert und mühelos umsetzbare Ergebnisse ermöglicht. ##### Cons - Benutzer finden die **Lernkurve steil** , was Zeit und Mühe erfordert, um die komplexen Funktionen und Merkmale von Conductor zu beherrschen. - Benutzer empfinden, dass Conductor **eingeschränkte Funktionen** hat, insbesondere in den KI-Fähigkeiten, was die Gesamtfunktionalität und das Benutzererlebnis beeinträchtigt. - Benutzer finden die **Lernschwierigkeit** von Conductor herausfordernd, was Zeit und Mühe erfordert, um seine Funktionen zu beherrschen. - Benutzer bemerken einen **Mangel an Funktionen** in Conductor, insbesondere in Bezug auf Live-Datenaktualisierungen und umfassende Berichterstattung. - Benutzer bemerken die Notwendigkeit für **verbesserte Berichterstattung** und verweisen auf begrenzte Anpassungsmöglichkeiten und Navigationsprobleme innerhalb der App. #### What Are Recent G2 Reviews of Conductor? **["Umfassende Einblicke in die Leistung von KI-Suchfunktionen für Unternehmens-SEO-Organisationen"](https://www.g2.com/de/survey_responses/conductor-review-12569281)** **Rating:** 4.5/5.0 stars _— Alva C._ [Read full review](https://www.g2.com/de/survey_responses/conductor-review-12569281) **["Inhaltsoptimierung leicht gemacht mit Conductor"](https://www.g2.com/de/survey_responses/conductor-review-12933948)** **Rating:** 5.0/5.0 stars _— saurav k._ [Read full review](https://www.g2.com/de/survey_responses/conductor-review-12933948) #### What Are G2 Users Discussing About Conductor? - [Wofür wird ContentKing verwendet?](https://www.g2.com/de/discussions/what-is-contentking-used-for) ### [Ahrefs](https://www.g2.com/de/products/ahrefs/reviews) Ahrefs ist eine führende KI-Marketingplattform, die von Big Data angetrieben wird und Vermarktern hilft, Suchmaschinenoptimierung, KI-Suche, Pay-per-Click, Content-Marketing, Website-Audits und Wettbewerbsforschungskampagnen durchzuführen, die Wirkung zeigen. Egal, ob Sie tägliche Entscheidungen treffen oder Ihre langfristige digitale Strategie definieren, Ahrefs liefert Echtzeit-Einblicke, die Ihnen helfen, die Sichtbarkeit Ihrer Marke zu steigern und Marktanteile zu gewinnen. Ahrefs in Zahlen: - #1 aktivster Web-Crawler in der SEO-Branche und #2 weltweit (nach Google) - #35 schnellster Supercomputer weltweit (Yep1) - Über 35 Billionen externe Backlinks, der frischeste Backlink-Index in der Branche - Über 110 Milliarden Keywords, und 28,7 Milliarden haben positive Suchvolumina - Yep.com: unsere eigene datenschutzorientierte Suchmaschine **Average Rating:** 4.5/5.0 **Total Reviews:** 668 #### How Do G2 Users Rate Ahrefs? - **War the product ein guter Geschäftspartner?:** 8.8/10 (Category avg: 9.0/10) - **SEO-Prüfung:** 8.8/10 (Category avg: 8.5/10) - **Einblicke in Inhalte:** 8.2/10 (Category avg: 8.3/10) - **Analyse der Wettbewerber:** 9.1/10 (Category avg: 7.9/10) #### Who Is the Company Behind Ahrefs? - **Verkäufer:** [Ahrefs](https://www.g2.com/de/sellers/ahrefs) - **Unternehmenswebsite:** ahrefs.com - **Gründungsjahr:** 2010 - **Hauptsitz:** Singapore - **Twitter:** @ahrefs 171,771 Twitter-Follower - **LinkedIn®-Seite:** [www.linkedin.com](https://www.g2.com/de/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=3a38dc8f2899e6fc2ecec3baf4be5ffb74f40ec449fcd68c9debdda2ae58dee9&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fahrefs%2F&secure%5Burl_type%5D=linkedin_company_website) 200 Mitarbeiter\*innen auf LinkedIn® #### Who Uses This Product? - **Who Uses This:** Gründer, Marketing-Manager - **Top Industries:** Marketing und Werbung, Computersoftware - **Company Size:** 62% Small, 30% Medium #### What Do G2 Reviewers Say About Ahrefs? _AI-generated summary from verified user reviews_ ##### Pros - Benutzer schätzen die **intuitive Benutzeroberfläche** von Ahrefs, die komplexe SEO-Aufgaben selbst für Anfänger zugänglich macht. - Benutzer schätzen die **Keyword-Recherche-Tools** von Ahrefs, da sie wichtige Metriken und detaillierte Einblicke in die Suchleistung bieten. - Benutzer schätzen das **umfassende Werkzeugset** von Ahrefs und profitieren von seinen umfangreichen Funktionen und regelmäßigen Innovationen. - Benutzer schätzen die **genauen und leistungsstarken SEO-Daten** , die von Ahrefs bereitgestellt werden, da sie die Wettbewerbsanalyse vereinfachen und Strategien optimieren. - Benutzer schätzen die **Benutzerfreundlichkeit bei der Backlink-Analyse** , die effektive Einblicke in Wettbewerber und strategisches Linkbuilding ermöglicht. ##### Cons - Benutzer finden Ahrefs **teuer** , insbesondere für Einzelpersonen und kleine Unternehmen, die umfassende SEO-Tools benötigen. - Benutzer empfinden die **hohen Kosten** von Ahrefs als einen erheblichen Nachteil, insbesondere für Einzelpersonen und kleine Unternehmen. - Benutzer äußern Bedenken über die **Ungenauigkeit von KI-Tools** in Ahrefs und finden sie unzuverlässig für die Optimierung von Suchstrategien. - Benutzer finden, dass Ahrefs **eingeschränkte Funktionen** hat, wie keine lokalen SEO-Tools oder keine Massen-SERP-Rangprüfungen. - Benutzer finden **ungenau Daten** problematisch, was das Vertrauen und die Entscheidungsfindung in ihren SEO-Strategien mit Ahrefs beeinträchtigt. #### What Are Recent G2 Reviews of Ahrefs? **["Der kostenlose Plan bietet umfassendes SEO-Tracking und Website-Audits."](https://www.g2.com/de/survey_responses/ahrefs-review-12858161)** **Rating:** 4.5/5.0 stars _— Satya V._ [Read full review](https://www.g2.com/de/survey_responses/ahrefs-review-12858161) **["Umfassende kostenlose Ahrefs-Dashboards für leistungsstarke Website-Übersichten"](https://www.g2.com/de/survey_responses/ahrefs-review-12829742)** **Rating:** 5.0/5.0 stars _— Oliver H._ [Read full review](https://www.g2.com/de/survey_responses/ahrefs-review-12829742) #### What Are G2 Users Discussing About Ahrefs? - [Is Ahrefs Still Worth It in 2025? A Look at G2 User Sentiment](https://www.g2.com/de/discussions/is-ahrefs-still-worth-it-in-2025-a-look-at-g2-user-sentiment) - 3 comments, 10 upvotes - [What is Ahrefs used for?](https://www.g2.com/de/discussions/ahrefs-what-is-ahrefs-used-for) - 5 comments, 1 upvote - [Kann ich Ahrefs kostenlos nutzen?](https://www.g2.com/de/discussions/can-i-use-ahrefs-for-free) - 6 comments, 1 upvote - [Ist Ahrefs das Geld wert?](https://www.g2.com/de/discussions/is-ahrefs-worth-the-money) - 5 comments, 1 upvote - [Wofür wird Ahrefs verwendet?](https://www.g2.com/de/discussions/what-is-ahrefs-used-for) - 1 comment, 1 upvote ### [BrightEdge](https://www.g2.com/de/products/brightedge/reviews) BrightEdge, der weltweit führende Anbieter im Bereich der organischen Suche und Content-Performance für Unternehmen, befähigt Marketer, Online-Inhalte in Geschäftsergebnisse wie Traffic, Conversions und Umsatz zu verwandeln. Die BrightEdge-Plattform wird von einer ausgeklügelten Deep-Learning-Engine angetrieben und ist das einzige Unternehmen, das in der Lage ist, das Engagement von Inhalten in Echtzeit über alle digitalen Kanäle hinweg, einschließlich Suche, Social Media und Mobile, webweit zu messen. Zu den tausenden Unternehmenskunden von BrightEdge gehören globale Marken sowie 64 der Fortune 100 und 9 von 10 führenden globalen Digitalagenturen. Das Unternehmen ist weltweit in Nordamerika, APAC, LATAM und EMEA vertreten und hat seinen Hauptsitz in Foster City, Kalifornien. Die Enterprise-Technologie von BrightEdge vereint Geschäfts- und Suchintelligenz, um die digitale Leistung zu steigern. BrightEdge hilft Marketern, neue Such- und digitale Möglichkeiten zu entdecken und das Kundenerlebnis im Makro- und Mikrodetail zu verstehen. **Average Rating:** 4.4/5.0 **Total Reviews:** 832 #### How Do G2 Users Rate BrightEdge? - **War the product ein guter Geschäftspartner?:** 9.1/10 (Category avg: 9.0/10) - **SEO-Prüfung:** 8.7/10 (Category avg: 8.5/10) - **Einblicke in Inhalte:** 8.8/10 (Category avg: 8.3/10) - **Analyse der Wettbewerber:** 8.7/10 (Category avg: 7.9/10) #### Who Is the Company Behind BrightEdge? - **Verkäufer:** [BrightEdge](https://www.g2.com/de/sellers/brightedge) - **Unternehmenswebsite:** www.brightedge.com - **Gründungsjahr:** 2007 - **Hauptsitz:** Foster City, CA - **Twitter:** @brightedge 19,190 Twitter-Follower - **LinkedIn®-Seite:** [www.linkedin.com](https://www.g2.com/de/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=2332ef87e9dfa614e3cfe300cb195e8c74ab3296cab9bcba607ac92dec378898&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1279563%2F&secure%5Burl_type%5D=linkedin_company_website) 617 Mitarbeiter\*innen auf LinkedIn® #### Who Uses This Product? - **Who Uses This:** Digital Marketing Manager, SEO-Spezialist - **Top Industries:** Marketing und Werbung, Einzelhandel - **Company Size:** 39% Large, 39% Medium #### What Do G2 Reviewers Say About BrightEdge? _AI-generated summary from verified user reviews_ ##### Pros - Benutzer schätzen die **fortschrittlichen KI-Funktionen** von BrightEdge, die die Inhaltsoptimierung verbessern und den Erfolg im SEO vorantreiben. - Benutzer schätzen die **wertvollen Einblicke** von BrightEdge, die strategische Entscheidungen ermöglichen und die Wettbewerbsfähigkeit in einer dynamischen Suchlandschaft sicherstellen. - Benutzer schätzen die **fortschrittlichen Werkzeuge** von BrightEdge zur effektiven Verbesserung der SEO-Leistung und Wettbewerbsanalyse. - Benutzer finden die **Unterstützung bei der Inhaltserstellung** von BrightEdge unschätzbar, da sie Keyword-Strategien verbessert und den Webverkehr effektiv steigert. - Benutzer heben die **Benutzerfreundlichkeit** von BrightEdge hervor und loben seine Integration und die intuitive Plattform für digitales Marketing. ##### Cons - Benutzer finden die **Lernkurve komplex** , was mehrere Monate zur Beherrschung und mehr Unterstützung beim Lernen erfordert. - Benutzer finden das **langsame Laden** von BrightEdge frustrierend, obwohl es wertvolle Daten und Funktionen bietet. - Benutzer finden die **begrenzten Funktionen** von BrightEdge frustrierend, insbesondere in Bezug auf das Suchvolumen und die Automatisierungsfähigkeiten. - Benutzer finden, dass die **Datenüberflutung** von BrightEdge überwältigend sein kann, insbesondere für diejenigen, die neu im Bereich SEO sind. - Benutzer finden die **hohen Kosten** von BrightEdge herausfordernd, insbesondere für diejenigen mit begrenztem Budget. #### What Are Recent G2 Reviews of BrightEdge? **["Einfache länderübergreifende Keyword-Recherche mit großartigem Kundenerfolgssupport"](https://www.g2.com/de/survey_responses/brightedge-review-13149838)** **Rating:** 4.5/5.0 stars _— Verifizierter Benutzer in Elektro-/Elektronikherstellung_ [Read full review](https://www.g2.com/de/survey_responses/brightedge-review-13149838) **["Leistungsstarkes Enterprise-SEO-Tracking mit umsetzbaren Erkenntnissen"](https://www.g2.com/de/survey_responses/brightedge-review-12760976)** **Rating:** 4.0/5.0 stars _— Smit D._ [Read full review](https://www.g2.com/de/survey_responses/brightedge-review-12760976) #### What Are G2 Users Discussing About BrightEdge? - [What is BrightEdge used for?](https://www.g2.com/de/discussions/what-is-brightedge-used-for) - 1 comment ### [Similarweb](https://www.g2.com/de/products/similarweb/reviews) Bei Similarweb sind wir bestrebt, das volle Potenzial der digitalen Landschaft zu erschließen. Unsere Lösungen decken ein breites Spektrum digitaler Bedürfnisse ab, von umfassender Wettbewerbsanalyse über alle Marketingkanäle hinweg bis hin zu Gen AI Sichtbarkeit und groß angelegten Datenanalysen. Mit Similarweb erhalten Sie Zugang zu: - Umfassende Datenabdeckung: Erkunden Sie über 1 Milliarde Websites, 8 Millionen Apps und 3 Millionen Marken. - Echtzeit-Einblicke: Bleiben Sie mit Echtzeitdaten zu 5 Milliarden Suchbegriffen, 250 Millionen Display-Anzeigen und 10 Milliarden Inhaltsseiten voraus. - Globale Reichweite: Analysieren und verstehen Sie Märkte in 190 Ländern und 210 Branchen. Vertraut von Branchenführern, die von Startups bis hin zu Fortune 500-Unternehmen reichen, ist Similarweb die Wahl für Tausende von Unternehmen, die einen Wettbewerbsvorteil und nachhaltiges Wachstum suchen. **Average Rating:** 4.4/5.0 **Total Reviews:** 1,163 #### How Do G2 Users Rate Similarweb? - **War the product ein guter Geschäftspartner?:** 8.6/10 (Category avg: 9.0/10) - **SEO-Prüfung:** 8.2/10 (Category avg: 8.5/10) - **Einblicke in Inhalte:** 8.1/10 (Category avg: 8.3/10) - **Analyse der Wettbewerber:** 9.1/10 (Category avg: 7.9/10) #### Who Is the Company Behind Similarweb? - **Verkäufer:** [Similarweb](https://www.g2.com/de/sellers/similarweb) - **Unternehmenswebsite:** www.similarweb.com - **Gründungsjahr:** 2007 - **Hauptsitz:** New York - **Twitter:** @Similarweb 62,619 Twitter-Follower - **LinkedIn®-Seite:** [www.linkedin.com](https://www.g2.com/de/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=31af9b871eedcbd8d9cdd5615745e7871f1214ea5f4b818f1b797e75dde89b94&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F429838%2F&secure%5Burl_type%5D=linkedin_company_website) 1,253 Mitarbeiter\*innen auf LinkedIn® #### Who Uses This Product? - **Who Uses This:** Kundenbetreuer, Kundenbetreuer - **Top Industries:** Marketing und Werbung, Einzelhandel - **Company Size:** 40% Medium, 32% Large #### What Do G2 Reviewers Say About Similarweb? _AI-generated summary from verified user reviews_ ##### Pros - Benutzer schätzen die **Benutzerfreundlichkeit** von Similarweb und finden es intuitiv für umfassende Marktanalysen und -verfolgung. - Benutzer finden **KI-gesteuerte Einblicke** von Similarweb als unschätzbar wertvoll, um Wachstumschancen zu identifizieren und Marktstrategien zu verfeinern. - Benutzer finden die **Verkehrsanalysefähigkeiten** von Similarweb für die Marktforschung und die Identifizierung von Wachstumschancen von unschätzbarem Wert. - Benutzer loben Similarweb für seine **effektive Wettbewerbsanalyse** , die fundierte strategische Entscheidungen und wertvolle Markteinblicke ermöglicht. - Benutzer loben Similarweb für sein **intuitives Dashboard und die Wettbewerbsanalysen** , die die Marktüberwachung und strategische Entscheidungsfindung verbessern. ##### Cons - Benutzer finden, dass **Datenungenauigkeit** in der kostenlosen Version von Similarweb zuverlässige Einblicke einschränkt, insbesondere für kleinere Websites. - Benutzer bemerken, dass die **ungenauen Daten** Einblicke verzögern können, was die Wettbewerbsanalyse und Entscheidungsprozesse kompliziert macht. - Benutzer finden die **begrenzten Funktionen** von Similarweb unklar und weniger robust im Vergleich zu Wettbewerbern. - Benutzer finden, dass die **begrenzten Daten** in der kostenlosen Version von Similarweb ihre Effektivität für eine tiefgehende Analyse verringern. - Benutzer finden die **erweiterten Funktionen als teuer** , was es kleineren Unternehmen erschwert, sie sich zu leisten. #### What Are Recent G2 Reviews of Similarweb? **["Similarweb hat Wettbewerbsbewertungen in einen fortlaufenden Prozess verwandelt."](https://www.g2.com/de/survey_responses/similarweb-review-13180508)** **Rating:** 5.0/5.0 stars _— Valeria B._ [Read full review](https://www.g2.com/de/survey_responses/similarweb-review-13180508) **["Komplettes Werkzeug für Markt- und Wettbewerbsüberwachung"](https://www.g2.com/de/survey_responses/similarweb-review-4800774)** **Rating:** 4.0/5.0 stars _— David V._ [Read full review](https://www.g2.com/de/survey_responses/similarweb-review-4800774) ### [Moz Pro](https://www.g2.com/products/moz-pro/reviews) Moz Pro: Smarter SEO Made Simple Moz Pro is an all-in-one SEO platform designed to help you grow your online visibility, drive high-quality traffic, and make confident, data-backed decisions—without needing to be a technical SEO expert. With intuitive tools and clear reporting, Moz Pro makes it easy to manage SEO across your website, track keyword performance, analyze competitors, and identify opportunities that can directly impact your bottom line. Target the Right Keywords Use Moz’s Keyword Explorer to uncover valuable keyword opportunities based on search volume, difficulty, and intent. Prioritize which terms to focus on, group them by topic, and build a content strategy around what your audience is actually searching for. AI-powered keyword suggestions and SERP analysis help ensure you're never flying blind. Track Performance with Confidence Moz Pro gives you real-time insights into how your site and content are performing in search. Monitor keyword rankings, visibility, domain authority, and backlinks across multiple sites—all from a clean, easy-to-navigate dashboard. Customizable reports keep stakeholders in the loop without the hassle of manual updates. Find and Fix SEO Issues Fast The built-in Site Crawl tool scans your website regularly to surface technical issues that could be hurting your rankings—like broken links, duplicate content, or missing metadata. You'll get clear guidance on what needs fixing and what to prioritize, so nothing slips through the cracks. See What Competitors Are Up To Moz Pro’s competitive research tools show you who you’re really competing with in search, what keywords they’re winning, and where their backlinks are coming from. Use this insight to strengthen your own strategy, find content gaps, and identify new link-building opportunities. Stay Ahead with Trusted Resources Moz Pro includes access to expert-level SEO resources, including Moz Academy courses, the industry-leading Moz Blog, and 24/7 online support. Whether you’re brushing up on best practices or tackling a new challenge, you’ll always have guidance at your fingertips. Flexible Plans for Every Stage From solo marketers to growing teams, Moz Pro offers scalable plans that grow with you—starting at just $39/month when billed annually. Moz Pro gives you clarity, control, and confidence in your SEO strategy. Whether you're optimizing content, fixing issues, or scaling your online presence, Moz Pro helps you get results—without complexity. Ready to take your SEO to the next level? Try Moz Pro free and see the difference. **Average Rating:** 4.3/5.0 **Total Reviews:** 595 #### How Do G2 Users Rate Moz Pro? - **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.0/10) - **SEO Auditing:** 8.4/10 (Category avg: 8.5/10) - **Content Insights:** 7.5/10 (Category avg: 8.3/10) - **Competitor Analysis:** 8.4/10 (Category avg: 7.9/10) #### Who Is the Company Behind Moz Pro? - **Seller:** [Moz](https://www.g2.com/sellers/moz) - **Year Founded:** 2004 - **HQ Location:** Seattle, WA - **Twitter:** @moz 530,901 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=431b18de31fdbcf2fd17aa5f7b53a00ee4ff911110fa180926f6ca1cd894e397&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3121734%2F&secure%5Burl_type%5D=linkedin_company_website) 362 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Marketing Manager, Digital Marketing Specialist - **Top Industries:** Marketing and Advertising, Information Technology and Services - **Company Size:** 57% Small, 32% Medium #### What Do G2 Reviewers Say About Moz Pro? _AI-generated summary from verified user reviews_ ##### Pros - Users appreciate the **user-friendly interface** of Moz Pro, finding navigation and data presentation straightforward and intuitive. - Users value the **exceptional keyword research tools** that provide insights for effective webpage planning and competitor analysis. - Users value the **high data accuracy** of Moz Pro, enhancing their targeting strategies and overall SEO effectiveness. - Users find Moz Pro's **ease of use** advantageous, facilitating quick implementation and effective SEO management. - Users find Moz Pro's **intuitive interface** highly beneficial, especially for beginners navigating SEO metrics easily. ##### Cons - Users express frustration with the **limited features** of Moz Pro, particularly around keyword caps and surface-level audits. - Users find **feature deficiencies** in Moz Pro, citing limited data depth and strict reporting limits as major frustrations. - Users find the **keyword tracking process frustrating** due to insufficient automation and restrictive pricing models. - Users find **niche limitations** in Moz Pro's application, lacking the depth offered by competitors for specialized needs. - Users experience **slow loading** times with Moz Pro, which can hinder usability and effectiveness compared to competitors. #### What Are Recent G2 Reviews of Moz Pro? **["Great Keyword Tools and Campaigns That Deliver"](https://www.g2.com/survey_responses/moz-pro-review-9574645)** **Rating:** 5.0/5.0 stars _— Tim B._ [Read full review](https://www.g2.com/survey_responses/moz-pro-review-9574645) **["Comprehensive, User-Friendly SEO Toolkit for All Levels"](https://www.g2.com/survey_responses/moz-pro-review-12190429)** **Rating:** 4.5/5.0 stars _— Jake H._ [Read full review](https://www.g2.com/survey_responses/moz-pro-review-12190429) #### What Are G2 Users Discussing About Moz Pro? - [What is Moz Pro used for?](https://www.g2.com/discussions/what-is-moz-pro-used-for) - 2 comments - [How much does Moz pro cost?](https://www.g2.com/discussions/how-much-does-moz-pro-cost) - 1 comment - [What is moz ranking?](https://www.g2.com/discussions/what-is-moz-ranking) - 2 comments - [What is moz tool?](https://www.g2.com/discussions/what-is-moz-tool) - 1 comment, 1 upvote - [What does Moz Pro do?](https://www.g2.com/discussions/what-does-moz-pro-do) - 1 comment ### [Serpstat](https://www.g2.com/products/serpstat/reviews) Serpstat stands out as a comprehensive SEO toolset, empowering you with efficient control over your online visibility. A pivotal asset for committed enterprises seeking elevated rankings and fortified online commercial footprint. With a robust arsenal exceeding 50 potent tools, Serpstat addresses the following: 🔍 Competitor Insights: Recognize and assess key players in your market. 📊 Content Strategy: Evaluate and Generate - obtain top-tier, ranking-oriented content. 🚀 Comprehensive SEO Oversight: All-inclusive tools for securing a prime position on Google. 🌐 Market Analysis and Intelligence: Delve into your domain and adopt industry best practices from frontrunners. 💡 Advertising and Paid Search Intel: Gain insights from rivals to refine your paid campaigns. ✍️ AI-Powered Content Crafting and Analysis: Effortlessly generate or rework articles, produce meta tags, refine grammar and spelling, and extract keywords from text. A holistic SEO platform that encompasses everything requisite for robust marketing expansion. Hot Update: Unlock Powerful SEO Insights with the Serpstat ChatGPT Plugin! 🔍 Discover targeted SEO keywords and compare them across regions. 📊 Analyze crucial SEO metrics and domain backlink data. ✍️ Utilize SEO data and ChatGPT synergy to create effective content and optimization strategies. Upgrade your SEO game with ChatGPT today! **Average Rating:** 4.6/5.0 **Total Reviews:** 453 #### How Do G2 Users Rate Serpstat? - **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 9.0/10) - **SEO Auditing:** 9.0/10 (Category avg: 8.5/10) - **Content Insights:** 8.6/10 (Category avg: 8.3/10) - **Competitor Analysis:** 8.9/10 (Category avg: 7.9/10) #### Who Is the Company Behind Serpstat? - **Seller:** [Serpstat](https://www.g2.com/sellers/serpstat) - **Year Founded:** 2013 - **HQ Location:** Odesa - **Twitter:** @serpstat 4,307 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=923553e8a7e60f9ce8645d6ff92d79e3b6b2b7e5c495070e7bf66f0aa1037def&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F10238642%2F&secure%5Burl_type%5D=linkedin_company_website) 57 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Owner, Founder - **Top Industries:** Marketing and Advertising, Internet - **Company Size:** 80% Small, 17% Medium #### What Do G2 Reviewers Say About Serpstat? _AI-generated summary from verified user reviews_ ##### Pros - Users value the **advanced search capabilities** of Serpstat, making SEO management efficient and insightful. - Users value the **robust competitor analysis** features of Serpstat, enhancing their SEO management and competitive insights. - Users value the **robust competitor insights** offered by Serpstat, enhancing their SEO strategies effectively and efficiently. - Users value the **in-depth competitor research** offered by Serpstat, enhancing their SEO strategy significantly. - Users commend the **responsive customer support** of Serpstat, appreciating their openness to feedback and continuous improvement. #### What Are Recent G2 Reviews of Serpstat? **["Super Fast Crawling, Vast Project Capacity"](https://www.g2.com/survey_responses/serpstat-review-12540604)** **Rating:** 4.5/5.0 stars _— Janane V._ [Read full review](https://www.g2.com/survey_responses/serpstat-review-12540604) **["Serpstat has become an essential tool for our SEO department"](https://www.g2.com/survey_responses/serpstat-review-11310648)** **Rating:** 5.0/5.0 stars _— Igor G._ [Read full review](https://www.g2.com/survey_responses/serpstat-review-11310648) #### What Are G2 Users Discussing About Serpstat? - [What is Serpstat used for?](https://www.g2.com/discussions/what-is-serpstat-used-for) - 3 comments ### [Mangools](https://www.g2.com/products/mangools/reviews) Mangools is an SEO toolset that's great for bloggers, affiliate marketers, SMEs or SEO agencies. It's particularly popular because of the design and ease of use. Key features include keyword research, competitor analysis, backlink analysis, rank tracking and SERP analysis. The toolset has a keyword tool that helps SEOs to see competitors' rankings for the top keywords, find keyword ideas with historical search volumes and trends. It includes search results for more than 50k locations so marketers can optimize the content on their websites accordingly and get more organic traffic. Marketers can use the SERP analysis tool to find out how hard it is to rank on the first page thanks to detailed SERP preview with authority metrics and SERP features that influence the click-through rate. The rank tracking tool comes with daily rankings, aggregate metrics that show the overall progress and with interactive shareable ranking reports. Backlink analysis can be done via their other tool that calculates the link strength, categorizes backlinks and shows a website preview to evaluate the potential of the referring websites. If you don't want to use the web apps they have a browser extension for Chrome and Firefox that use the key data from the tools. **Average Rating:** 4.7/5.0 **Total Reviews:** 96 #### How Do G2 Users Rate Mangools? - **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 9.0/10) - **SEO Auditing:** 8.1/10 (Category avg: 8.5/10) - **Content Insights:** 7.7/10 (Category avg: 8.3/10) - **Competitor Analysis:** 8.0/10 (Category avg: 7.9/10) #### Who Is the Company Behind Mangools? - **Seller:** [mangools](https://www.g2.com/sellers/mangools-ee15ee5c-32ba-4bea-aaa2-0e4a8da57d0a) - **Year Founded:** 2014 - **HQ Location:** Bratislava, SK - **Twitter:** @mangools\_com 9,335 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b02b30418091faac8ceb21676f10d2e70e5e30041b4acbe29d873445c9e23839&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F10897145%2F&secure%5Burl_type%5D=linkedin_company_website) 39 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** CEO, Owner - **Top Industries:** Marketing and Advertising, Information Technology and Services - **Company Size:** 87% Small, 6% Medium #### What Do G2 Reviewers Say About Mangools? _AI-generated summary from verified user reviews_ ##### Pros - Users find Mangools to be **very user-friendly** and easy to understand, streamlining their SEO efforts effectively. - Users find Mangools' **keyword ranking** tool intuitive and effective for monitoring SERP performance and client reporting. - Users find Mangools a **cost-effective SEO solution** , providing valuable tools and excellent support at reasonable prices. - Users appreciate the **ease of use** of Mangools, finding it straightforward for effective SERP tracking and SEO management. - Users value the **intuitive interface** of Mangools, finding it easy to navigate and effective for SEO tracking. ##### Cons - Users note the **limited features** of Mangools, wishing for more capabilities compared to other tools like SEMRush. - Users find the **geographical limitations** of Mangools restrictive due to the exclusive reliance on Google data. - Users feel the **high costs** of Mangools are a drawback since all tools must be purchased together. - Users find **setup difficulties** with Mangools compared to competitors, but often overlook this due to its pricing and features. #### What Are Recent G2 Reviews of Mangools? **["Clean, focused SEO toolkit with great value — and outstanding support"](https://www.g2.com/survey_responses/mangools-review-11602314)** **Rating:** 5.0/5.0 stars _— Danilo M._ [Read full review](https://www.g2.com/survey_responses/mangools-review-11602314) **["Beginner-Friendly and Easy to Use"](https://www.g2.com/survey_responses/mangools-review-12561876)** **Rating:** 4.0/5.0 stars _— Daria Z._ [Read full review](https://www.g2.com/survey_responses/mangools-review-12561876) #### What Are G2 Users Discussing About Mangools? - [Is Mangools real?](https://www.g2.com/discussions/is-mangools-real) - [What does Moz Pro do?](https://www.g2.com/discussions/mangools-what-does-moz-pro-do) - [How good is Mangools?](https://www.g2.com/discussions/how-good-is-mangools) - [What you can do with Mangools?](https://www.g2.com/discussions/what-you-can-do-with-mangools) ### [Siteimprove](https://www.g2.com/products/siteimprove/reviews) Siteimprove.ai is an agentic content intelligence platform that brings together accessibility, analytics, SEO, and content strategy into a single, continuous flow. In the era of AI, Siteimprove helps you create high-performing, accessible content that’s easy to discover by both humans and AI. Together, we transform access to the digital world. Find out why more than 7,000 organizations around the world trust Siteimprove with their digital presence. Visit https://siteimprove.com/ to get started. **Average Rating:** 4.6/5.0 **Total Reviews:** 430 #### How Do G2 Users Rate Siteimprove? - **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.0/10) - **SEO Auditing:** 8.5/10 (Category avg: 8.5/10) - **Content Insights:** 7.7/10 (Category avg: 8.3/10) - **Competitor Analysis:** 7.3/10 (Category avg: 7.9/10) #### Who Is the Company Behind Siteimprove? - **Seller:** [Siteimprove](https://www.g2.com/sellers/siteimprove) - **Company Website:** www.siteimprove.com - **Year Founded:** 2003 - **HQ Location:** Copenhagen, Denmark - **Twitter:** @Siteimprove 2,501 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=0b9727a2e0dc7045d5bbc998a32f1e7d66afd2ed40278d4589f2a51846152eac&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F123361%2F&secure%5Burl_type%5D=linkedin_company_website) 427 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Web Developer, Digital Marketing Specialist - **Top Industries:** Higher Education, Education Management - **Company Size:** 48% Large, 42% Medium #### What Do G2 Reviewers Say About Siteimprove? _AI-generated summary from verified user reviews_ ##### Pros - Users appreciate the **ease of use** of Siteimprove, benefiting from its intuitive interface and helpful features. - Users value the **helpful support** from Siteimprove, enhancing their experience with quick and effective assistance. - Users appreciate the **easy accessibility improvements** provided by Siteimprove, ensuring user-friendly and compliant websites. - Users find Siteimprove to be **user-friendly** , providing clean interfaces and helpful tools for managing web content. - Users appreciate the **accessibility features** of Siteimprove, enabling them to enhance their website's user-friendliness and compliance. ##### Cons - Users find the **complex usability** of Siteimprove frustrating, particularly with login and accessibility issues impacting large sites. - The **difficult learning** curve with Siteimprove makes data interpretation and feature implementation quite challenging. - Users find Siteimprove to be **expensive** compared to other tools, potentially limiting access for smaller organizations. - Users find the **user accessibility features** overwhelming and inaccurate, complicating navigation and issue resolution. - Users find **difficult navigation** in Siteimprove, making it challenging to understand and access certain features effectively. #### What Are Recent G2 Reviews of Siteimprove? **["A true success story"](https://www.g2.com/survey_responses/siteimprove-review-8451101)** **Rating:** 5.0/5.0 stars _— Martin K._ [Read full review](https://www.g2.com/survey_responses/siteimprove-review-8451101) **["Web Governance and SEO Tools Conveniently Packaged - Ai Tools Included"](https://www.g2.com/survey_responses/siteimprove-review-5374651)** **Rating:** 4.5/5.0 stars _— Cecil H._ [Read full review](https://www.g2.com/survey_responses/siteimprove-review-5374651) #### What Are G2 Users Discussing About Siteimprove? - [What is Siteimprove used for?](https://www.g2.com/discussions/what-is-siteimprove-used-for) - [What does Siteimprove do?](https://www.g2.com/discussions/what-does-siteimprove-do) - [Is Siteimprove free?](https://www.g2.com/discussions/is-siteimprove-free) - 1 comment - [How much does Siteimprove cost?](https://www.g2.com/discussions/how-much-does-siteimprove-cost) - 1 comment - [What is Siteimprove?](https://www.g2.com/discussions/what-is-siteimprove) ### [Web CEO](https://www.g2.com/products/web-ceo/reviews) WebCEO is a next-gen Internet Marketing platform that provides you with 24 powerful tools for keyword research, rank tracking, domain analysis, SEO audits, internal link analysis and backlink tracking, social media management (including insights from Facebook and LinkedIn), paid search management, competitor research and more. Web CEO's white-label features give digital agencies the freedom to customize reports and make them look professional. **Average Rating:** 4.7/5.0 **Total Reviews:** 160 #### How Do G2 Users Rate Web CEO? - **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.0/10) - **SEO Auditing:** 9.3/10 (Category avg: 8.5/10) - **Content Insights:** 8.4/10 (Category avg: 8.3/10) - **Competitor Analysis:** 8.8/10 (Category avg: 7.9/10) #### Who Is the Company Behind Web CEO? - **Seller:** [WebCEO LLC](https://www.g2.com/sellers/webceo-llc) - **Year Founded:** 2000 - **HQ Location:** Sheridan, Wyoming - **Twitter:** @WebCEO 9,477 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=eec746e3a6d41c5a0cc9908b85361a186eed7739b91d6ed9f5b899f359fa59c3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F78378%2F&secure%5Burl_type%5D=linkedin_company_website) 51 employees on LinkedIn® - **Phone:** (866) 793-2236 #### Who Uses This Product? - **Who Uses This:** Owner - **Top Industries:** Marketing and Advertising, Internet - **Company Size:** 87% Small, 10% Medium #### What Do G2 Reviewers Say About Web CEO? _AI-generated summary from verified user reviews_ ##### Pros - Users appreciate the **ease of use** of Web CEO, making project management and report generation efficient and accessible. - Users praise the **simplicity and convenience** of Web CEO, valuing its comprehensive and user-friendly SEO tools. - Users commend the **outstanding customer support** of WebCEO, which greatly enhances their overall experience and effectiveness. - Users appreciate the **user-friendly features** of Web CEO, making it an essential tool for efficient SEO management. - Users appreciate the **easy monitoring of SEO and technical elements** with Web CEO, simplifying search volume and rankings analysis. ##### Cons - New users might experience a **steep learning curve** due to the complexity and depth of WebCEO's features. - Users express concerns over **high costs** and unclear billing for Web CEO, making budget management challenging. - Users face **pricing issues** with Web CEO, struggling to predict costs and budget effectively for agency accounts. - Users find Web CEO **expensive** , especially with unclear pricing and a lack of cost-effective subscription options. - Users report **subscription issues** , including unclear billing and confusion over report inclusions, impacting their overall experience. #### What Are Recent G2 Reviews of Web CEO? **["Great tool for SEO's needs"](https://www.g2.com/survey_responses/web-ceo-review-7814272)** **Rating:** 5.0/5.0 stars _— varda s._ [Read full review](https://www.g2.com/survey_responses/web-ceo-review-7814272) **["Comprehensive SEO Insights with Customization, But Pricing Clarity Needed"](https://www.g2.com/survey_responses/web-ceo-review-11853677)** **Rating:** 5.0/5.0 stars _— Kathy H._ [Read full review](https://www.g2.com/survey_responses/web-ceo-review-11853677) #### What Are G2 Users Discussing About Web CEO? - [What is Web CEO used for?](https://www.g2.com/discussions/what-is-web-ceo-used-for) ### [SpyFu](https://www.g2.com/products/spyfu/reviews) SpyFu is a competitive intelligence tool for SEO and PPC. You can search a domain to see all of the keywords it ranks for, their individual pages that rank, the ads it buys on Google, and its strongest competitors. What Does SpyFu Do? \* Uncovers any website’s SEO and Google Ads strategies, including keywords, backlinks, and content. \* Shows every keyword your competitors rank for—both paid and organic. \* Offers deep keyword research with more individual keyword results than Semrush or Ahrefs. \*Tracks historical data (19+ years) to reveal trends, wins, and missteps in search marketing. \*Builds custom reports for SEO and PPC insights to improve or launch campaigns. SpyFu's self-serve features make it a widely-used keyword and domain research resource for digital marketers, SEO managers, entrepreneurs, in-house teams, and affiliates. SpyFu is a solid tool for people who are starting a campaign and those who are improving what is already in motion. \*Keyword Research\* People behave differently on search engine results pages, and SpyFu keyword tools help you keep up with those trends. Find the competition's SEO and PPC activity on any keyword, and get next-generation metrics that can help guide your campaigns. \*SEO Research\* Find a domain's top pages on the SERP. Track your rankings alongside your competitor's ranks on organic top keywords. \*Paid Search Intelligence\* Browse competitors' Google Ads and how they evolved so that tested, high-converting ads rise to the top. \*Custom Reporting\* PDF exports to download or send automatically \*History\* SpyFu's 19+ years of historic data is built into your results so you can see trends over time. Move on keyword trends, uncover ad copy changes, and learn content ideas that create successful search marketing campaigns. History also gives useful insights into what caused their rankings to grow (or fall). Mimic their best practices and avoid past mistakes. You can use this knowledge to build a better unique position in the market for your own brand. **Average Rating:** 4.6/5.0 **Total Reviews:** 504 #### How Do G2 Users Rate SpyFu? - **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.0/10) - **SEO Auditing:** 8.6/10 (Category avg: 8.5/10) - **Content Insights:** 8.0/10 (Category avg: 8.3/10) - **Competitor Analysis:** 9.2/10 (Category avg: 7.9/10) #### Who Is the Company Behind SpyFu? - **Seller:** [SpyFu](https://www.g2.com/sellers/spyfu) - **Year Founded:** 2005 - **HQ Location:** Scottsdale, AZ - **Twitter:** @spyfu 6,614 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7725461cae59f3556c8501124b75b4f4d77cff0f71291a0abec5c2648a0855e0&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1552764%2F&secure%5Burl_type%5D=linkedin_company_website) 17 employees on LinkedIn® - **Phone:** (888) 201-0422 #### Who Uses This Product? - **Who Uses This:** Owner, Founder - **Top Industries:** Marketing and Advertising, Internet - **Company Size:** 73% Small, 21% Medium #### What Do G2 Reviewers Say About SpyFu? _AI-generated summary from verified user reviews_ ##### Pros - Users appreciate the **competitor analysis features** of SpyFu, finding it invaluable for SEO and paid search strategies. - Users value the **competitor research features** of SpyFu, enabling effective comparison and strategic insights for success. - Users value the **keyword research features** of SpyFu for their effectiveness and ease of competitive analysis. - Users find SpyFu to be a **cost-effective tool** that delivers valuable insights without breaking the bank. - Users find SpyFu to be **super easy to use** , with a user-friendly interface and valuable data visualization. ##### Cons - Some users note **data inaccuracy** issues in niche markets, potentially missing important information about competitors' ads. - Users experience **incomplete data** with SpyFu, often missing recent competitor ads that aren't yet reported. - Users find the **keyword information presentation** in SpyFu lacking, requiring extra clicks for essential data. - Users find the **limited data** for some keywords frustrating and it affects their marketing strategies. - Users feel that **limited data access** in SpyFu makes keyword research slower and less efficient compared to competitors. #### What Are Recent G2 Reviews of SpyFu? **["Eight Years of Satisfaction …and Counting"](https://www.g2.com/survey_responses/spyfu-review-11831650)** **Rating:** 5.0/5.0 stars _— David H._ [Read full review](https://www.g2.com/survey_responses/spyfu-review-11831650) **["Industry Leader for Comprehensive Keyword Research"](https://www.g2.com/survey_responses/spyfu-review-8730769)** **Rating:** 4.5/5.0 stars _— Luke H._ [Read full review](https://www.g2.com/survey_responses/spyfu-review-8730769) #### What Are G2 Users Discussing About SpyFu? - [What is SpyFu used for?](https://www.g2.com/discussions/what-is-spyfu-used-for) - 1 comment - [How does SpyFu get its data?](https://www.g2.com/discussions/how-does-spyfu-get-its-data) - [How do you use PPC in SpyFu?](https://www.g2.com/discussions/how-do-you-use-ppc-in-spyfu) - [How do you check what keywords a website ranks for?](https://www.g2.com/discussions/how-do-you-check-what-keywords-a-website-ranks-for) - 1 comment - [What is SpyFu?](https://www.g2.com/discussions/what-is-spyfu) - 1 comment ### [Ubersuggest](https://www.g2.com/products/ubersuggest/reviews) Ubersuggest is an all-in-one SEO and content marketing platform developed by Neil Patel, designed to help users enhance their online visibility and drive organic traffic. It offers a suite of tools that cater to various aspects of search engine optimization, making it accessible and effective for individuals, small businesses, and enterprises alike. Key Features and Functionality: - Keyword Research: Discover keyword volume, difficulty, and related ideas to optimize content strategies. - Domain Overview: Analyze competitor domains to identify top-performing keywords and traffic sources. - Site Audit: Conduct comprehensive audits to detect SEO errors and receive prioritized recommendations for improvement. - Backlink Analysis: Examine backlink profiles for your domain and competitors to uncover link-building opportunities. - Rank Tracking: Monitor keyword rankings across different locations and devices to assess SEO performance. - Content Ideas: Generate content suggestions based on trending topics and keywords to engage your audience. - AI Writer: Utilize AI-powered tools to create product descriptions, meta tags, and full-length articles efficiently. Primary Value and Solutions Provided: Ubersuggest simplifies the SEO process by integrating essential tools into a user-friendly platform, enabling users to: - Enhance Online Visibility: By providing insights into effective keywords and content strategies, Ubersuggest helps improve search engine rankings. - Understand Competitor Strategies: The platform offers detailed competitor analysis, allowing users to identify and adopt successful tactics. - Optimize Website Performance: Through site audits and backlink analysis, users can address technical issues and strengthen their site's authority. - Streamline Content Creation: The AI Writer feature assists in generating high-quality content, saving time and resources. Overall, Ubersuggest serves as a comprehensive solution for individuals and businesses aiming to improve their SEO efforts and achieve sustainable online growth. **Average Rating:** 4.2/5.0 **Total Reviews:** 160 #### How Do G2 Users Rate Ubersuggest? - **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 9.0/10) - **SEO Auditing:** 8.9/10 (Category avg: 8.5/10) - **Content Insights:** 8.7/10 (Category avg: 8.3/10) - **Competitor Analysis:** 8.8/10 (Category avg: 7.9/10) #### Who Is the Company Behind Ubersuggest? - **Seller:** [Neil Patel Digital](https://www.g2.com/sellers/neil-patel-digital-237cd3ec-05fc-433e-b705-60329bb31498) - **HQ Location:** Remote, US - **Twitter:** @ubersuggest 2,209 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=3a19930f3c625725a9663402e1578463a8710dcc6ab51b37834ea326397f32b4&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F68882086%2F&secure%5Burl_type%5D=linkedin_company_website) 25 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Owner - **Top Industries:** Marketing and Advertising, Information Technology and Services - **Company Size:** 73% Small, 24% Medium #### What Do G2 Reviewers Say About Ubersuggest? _AI-generated summary from verified user reviews_ ##### Pros - Users value the **impressive keyword research capabilities** of Ubersuggest, making it ideal for both beginners and professionals. - Users find Ubersuggest to be **affordable** , providing great value compared to other SEO tools for their teams. - Users appreciate the **ease of use** of Ubersuggest, making it ideal for beginners and quick to set up. - Users value Ubersuggest for its **effective SEO improvement tools** , making it easier to boost rankings and enhance website health. - Users appreciate the **comprehensive SEO management features** of Ubersuggest, enhancing their project tracking and website rankings. ##### Cons - Users report **search accuracy issues** with Ubersuggest, particularly regarding search volume and difficulty metrics. - Users find the **confusing interface** of Ubersuggest challenging, particularly for newcomers trying to navigate the site. - Users express concern over **data accuracy** , particularly regarding search volume and difficulty metrics in Ubersuggest. - Users find the **data inaccuracy** in Ubersuggest, particularly with search volume and difficulty, quite disappointing. - Users find the **inaccuracy of data** in Ubersuggest limits its reliability compared to other tools. #### What Are Recent G2 Reviews of Ubersuggest? **["Time-Saving, User-Friendly SEO Tool at a Great Price"](https://www.g2.com/survey_responses/ubersuggest-review-12269243)** **Rating:** 5.0/5.0 stars _— E6:7 A._ [Read full review](https://www.g2.com/survey_responses/ubersuggest-review-12269243) **["Great tool, excellent customer service"](https://www.g2.com/survey_responses/ubersuggest-review-12722095)** **Rating:** 4.5/5.0 stars _— Seb I._ [Read full review](https://www.g2.com/survey_responses/ubersuggest-review-12722095) #### What Are G2 Users Discussing About Ubersuggest? - [Is Ubersuggest a good tool?](https://www.g2.com/discussions/is-ubersuggest-a-good-tool) - [What will Ubersuggest allow us to do?](https://www.g2.com/discussions/what-will-ubersuggest-allow-us-to-do) - 1 comment - [What is Ubersuggest used for?](https://www.g2.com/discussions/what-is-ubersuggest-used-for) - 3 comments - [What are the features of Ubersuggest?](https://www.g2.com/discussions/what-are-the-features-of-ubersuggest) - 4 comments, 1 upvote ### [SEOTesting](https://www.g2.com/products/seotesting/reviews) SEOTesting is an SEO testing and reporting platform that enables SEOs to run structured experiments, analyze Google Search Console data, and prove the real impact of their SEO efforts. It is designed for SEO agencies, in-house teams, and independent consultants who require an evidence-based workflow for validating hypotheses, supporting recommendations, and monitoring site-level performance. The platform centralizes Google Search Console data and converts it into testable configurations, historical comparisons, and actionable insights. This saves hours of time by eliminating spreadsheets and manual reporting, so that SEOs can focus on strategy, content, and experimentation. Use it to understand how specific updates influence search impressions, clicks, rankings, and engagement metrics. SEOTesting now also includes AI-powered summaries that automatically analyze performance data and generate clear, concise explanations across SEO tests, content groups, and end-of-month reports. These summaries highlight trends, flag anomalies, and provide actionable SEO takeaways, helping teams quickly determine whether changes were successful and produce stakeholder or client-ready insights in far less time. SEOTesting also prepares SEOs for the evolving search landscape. AI chatbots and LLM-based assistants are becoming a growing source of answers and recommendations, influencing what people click and trust. To help teams adapt, SEOTesting includes high-level LLM Testing, allowing you to track how GA4-reported sessions from LLMs change before and after page updates. Key capabilities include: • Time-based testing to compare performance before and after page-level or site-level updates. • SEO split testing using defined test and control URL groups to evaluate changes under more controlled conditions. • LLM testing to track shifts in GA4-reported sessions originating from large language model interfaces and analyze whether content adjustments influence LLM-driven visits. • Insight and reporting tools such as trend dashboards, AI-powered summaries and end of month reports, structured annotations, forecasts, and pre-built reports for areas including declining content, click-through-rate opportunities, cannibalization, and quick-win analyses. • Content grouping and change tracking that allow teams to organize URLs by theme or structure and maintain a clear record of modifications, tests, and resulting outcomes. Agencies use SEOTesting to manage multiple clients, demonstrate ROI, and support recommendations with clear evidence. In-house teams rely on it for stakeholder buy-in, cross-team alignment, and understanding which optimizations truly make a difference. Everything is centralized to make collaborative SEO decisions and identify which initiatives merit further investment. Additional components include a Chrome extension that allows you to view Search Console query data as you browse pages on your site, and a Looker connector for teams that maintain custom dashboards or client-specific reporting systems. SEOTesting is a powerful alternative to using Google Search Console alone, providing a structured environment for conducting SEO experiments and interpreting search performance data across both traditional search engines and emerging LLM-mediated interfaces. **Average Rating:** 4.8/5.0 **Total Reviews:** 40 #### How Do G2 Users Rate SEOTesting? - **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 9.0/10) - **SEO Auditing:** 7.0/10 (Category avg: 8.5/10) - **Content Insights:** 8.3/10 (Category avg: 8.3/10) - **Competitor Analysis:** 2.8/10 (Category avg: 7.9/10) #### Who Is the Company Behind SEOTesting? - **Seller:** [SEOTesting](https://www.g2.com/sellers/seotesting) - **Year Founded:** 2020 - **HQ Location:** Bude - **Twitter:** @seo\_testing 3,051 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=65252eb2a5193af2597cb05d5f8ce6e764919fa6ce92435e4318f914fd26617a&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fseotesting%2F&secure%5Burl_type%5D=linkedin_company_website) 4 employees on LinkedIn® #### Who Uses This Product? - **Top Industries:** Marketing and Advertising - **Company Size:** 53% Small, 33% Medium #### What Do G2 Reviewers Say About SEOTesting? _AI-generated summary from verified user reviews_ ##### Pros - Users value the **high data accuracy** of SEOTesting, enabling effective tracking and insightful reporting capabilities. - Users value the **straightforward SEO tracking** capabilities of SEOTesting, facilitating effective campaign evaluation at an excellent price. - Users value the **exceptional insights** from SEOTesting's comprehensive reporting, enhancing their SEO strategies effectively and efficiently. - Users value the **detailed reporting** of SEOTesting, which offers comprehensive insights and saves time on analysis. - Users highlight the **affordable pricing** of SEOTesting, enjoying extensive functionality without breaking the bank. ##### Cons - Users feel the tool has **limited features** , as some advanced users desire more depth and export options. - Users wish for enhanced **dashboard customization** options to improve tracking metrics and organization on SEOTesting. - Users feel that the **UI needs improvement** , despite the ongoing enhancements in charts and features. - Users find the initial **high pricing** challenging, but appreciate the customized options available for agencies. - Users find the **hidden reports and limited export options** hinder their ability to analyze experiments effectively. #### What Are Recent G2 Reviews of SEOTesting? **["Easily sharable, data-driven SEO Insights"](https://www.g2.com/survey_responses/seotesting-review-12945177)** **Rating:** 5.0/5.0 stars _— Katrina N._ [Read full review](https://www.g2.com/survey_responses/seotesting-review-12945177) **["Simple, Impactful Reporting with Helpful AI Summaries and Great Support"](https://www.g2.com/survey_responses/seotesting-review-13189404)** **Rating:** 5.0/5.0 stars _— Calvin C._ [Read full review](https://www.g2.com/survey_responses/seotesting-review-13189404) ### [Dragon Metrics](https://www.g2.com/products/dragon-metrics/reviews) Dragon Metrics is an all-in-one SEO suite that seamlessly blends multiple data sources together for a holistic view of your site’s organic performance, rather than feeling like a collection of separate tools. No matter your subscription plan, you’ll have access to all of Dragon Metrics’ best features, including: • Report Builder 2.0: Create infinitely customizable white-labeled reports quickly and easily — and automate and scale the entire reporting process. • Best-in-class rank tracking with more in-depth features and reports than any other tool on the market. • URL X-Ray: Visualize hundreds of data points for a single URL instantly • Real-time Indexation Tracking for up to 140,000 URLs per site • Advanced tagging options including dynamic tags which automatically update based on custom criteria • Powerful segmentation tools allowing you to visualize performance any way possible • Advanced Google Search Console & GA integrations And all this comes with: • Access to all features at any plan level • Multiple user seats at no extra cost • Unlimited free one-on-one training • Instant live chat support **Average Rating:** 4.7/5.0 **Total Reviews:** 76 #### How Do G2 Users Rate Dragon Metrics? - **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 9.0/10) - **SEO Auditing:** 8.8/10 (Category avg: 8.5/10) - **Content Insights:** 8.1/10 (Category avg: 8.3/10) - **Competitor Analysis:** 9.0/10 (Category avg: 7.9/10) #### Who Is the Company Behind Dragon Metrics? - **Seller:** [Dragon Metrics](https://www.g2.com/sellers/dragon-metrics) - **Year Founded:** 2011 - **HQ Location:** Hong Kong - **Twitter:** @DragonMetrics 992 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=5428bb43fba21e87e0312e6686e725d4100c57ab7e347a3839a84be2eb4615bb&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3007393&secure%5Burl_type%5D=linkedin_company_website) 5 employees on LinkedIn® #### Who Uses This Product? - **Top Industries:** Marketing and Advertising, Internet - **Company Size:** 54% Small, 22% Large #### What Do G2 Reviewers Say About Dragon Metrics? _AI-generated summary from verified user reviews_ ##### Pros - Users appreciate the **user-friendly interface** of Dragon Metrics, making navigation and reporting seamless and efficient. - Users value the **detailed reporting** in Dragon Metrics, praising its customization, visuals, and ease of sharing. - Users value the **valuable insights** provided by Dragon Metrics, enhancing decision-making and overall SEO strategy effectiveness. - Users find Dragon Metrics **intuitive** , seamlessly connecting data for a comprehensive SEO management experience. - Users value the **holistic view of SEO metrics** in Dragon Metrics, facilitating deeper insights and improved performance analysis. ##### Cons - Users note the **limited features** in Dragon Metrics, missing key functionalities found in competitors like SEMrush. - Users often face **layout issues** , feeling that the interface is confusing and lacks needed flexibility for reports. - Users find the **steep learning curve** of Dragon Metrics challenging, especially due to limited instructions and guidance. - Users find the **slow loading** times of certain features to be a downside, impacting their workflow with the tool. - Users note **data limitations** in Dragon Metrics, often requiring Excel exports for in-depth analysis and trend spotting. #### What Are Recent G2 Reviews of Dragon Metrics? **["Intuitive All-in-One SEO Reporting with Excellent Support"](https://www.g2.com/survey_responses/dragon-metrics-review-12355393)** **Rating:** 5.0/5.0 stars _— Verified User in Building Materials_ [Read full review](https://www.g2.com/survey_responses/dragon-metrics-review-12355393) **["Continually Impressed by Dragon Metrics Robust Ai SEO Features"](https://www.g2.com/survey_responses/dragon-metrics-review-2842907)** **Rating:** 5.0/5.0 stars _— Verified User in Furniture_ [Read full review](https://www.g2.com/survey_responses/dragon-metrics-review-2842907) #### What Are G2 Users Discussing About Dragon Metrics? - [What is Dragon Metrics used for?](https://www.g2.com/discussions/what-is-dragon-metrics-used-for) - ‹ Prev‹ Prev - 1 - [2](/categories/seo-tools/f/keyword-research?filters%5BSEO+Functionality%5D%5B%5D=83&open_modal_url=%2Fproducts%2Fconductor%2Fwishlists%3Fhost_path%3D%252Fcategories%252Fseo-tools%252Ff%252Fkeyword-research%26source%3Dcategory&order=g2_score&page=2#product-list) - [3](/categories/seo-tools/f/keyword-research?filters%5BSEO+Functionality%5D%5B%5D=83&open_modal_url=%2Fproducts%2Fconductor%2Fwishlists%3Fhost_path%3D%252Fcategories%252Fseo-tools%252Ff%252Fkeyword-research%26source%3Dcategory&order=g2_score&page=3#product-list) - [4](/categories/seo-tools/f/keyword-research?filters%5BSEO+Functionality%5D%5B%5D=83&open_modal_url=%2Fproducts%2Fconductor%2Fwishlists%3Fhost_path%3D%252Fcategories%252Fseo-tools%252Ff%252Fkeyword-research%26source%3Dcategory&order=g2_score&page=4#product-list) - [5](/categories/seo-tools/f/keyword-research?filters%5BSEO+Functionality%5D%5B%5D=83&open_modal_url=%2Fproducts%2Fconductor%2Fwishlists%3Fhost_path%3D%252Fcategories%252Fseo-tools%252Ff%252Fkeyword-research%26source%3Dcategory&order=g2_score&page=5#product-list) - [6](/categories/seo-tools/f/keyword-research?filters%5BSEO+Functionality%5D%5B%5D=83&open_modal_url=%2Fproducts%2Fconductor%2Fwishlists%3Fhost_path%3D%252Fcategories%252Fseo-tools%252Ff%252Fkeyword-research%26source%3Dcategory&order=g2_score&page=6#product-list) - [Next ›Next ›](/categories/seo-tools/f/keyword-research?filters%5BSEO+Functionality%5D%5B%5D=83&open_modal_url=%2Fproducts%2Fconductor%2Fwishlists%3Fhost_path%3D%252Fcategories%252Fseo-tools%252Ff%252Fkeyword-research%26source%3Dcategory&order=g2_score&page=2#product-list) Spotlight Categories [Social Media Management Tools](https://www.g2.com/categories/social-media-mgmt) [Sales Compensation Software](https://www.g2.com/categories/sales-compensation) [Environmental Health and Safety Software](https://www.g2.com/categories/environmental-health-and-safety) [Online Reputation Management Software](https://www.g2.com/categories/online-reputation-management) [Threat Intelligence Software](https://www.g2.com/categories/threat-intelligence) Similar Categories - [Account-Based Marketing](/categories/account-based-marketing) - [Affiliate Marketing](/categories/affiliate-marketing) - [App Store Optimization](/categories/app-store-optimization) - [Audience Intelligence Platforms](/categories/audience-intelligence-platforms) - [B2B Services Review Platforms](/categories/b2b-services-review-platforms) - [Blogger Outreach](/categories/blogger-outreach) - [Book Marketing Tools](/categories/book-marketing-tools) - [Brand Intelligence](/categories/brand-intelligence) - [Consumer Insights Platforms](/categories/consumer-insights-platforms) - [Consumer Video Feedback](/categories/consumer-video-feedback) - [Content Curation](/categories/content-curation) - [Content Marketing](/categories/content-marketing) - [Conversational Marketing](/categories/conversational-marketing) - [Conversion Rate Optimization Tools](/categories/conversion-rate-optimization-tools) - [Customer Data Platform (CDP)](/categories/customer-data-platform-cdp) [Browse SEO Tools Themes](/categories/seo-tools/themes) Below are the top-rated SEO Tools with Keyword Research capabilities, as verified by G2’s Research team. Real users have identified Keyword Research as an important function of SEO Tools. Compare different products that offer this feature so you can decide which is best for your business needs. Top Tools at a Glance | | All-in-one SEO task management | User Review "Reliable, Modern Marketing Suite with Powerful API/MCP Improvements" | | | Direct Google search diagnostics | User Review "Easy Navigation, Reliable Reports, and Valuable SEO Insights—Free" | | | Local reputation and review management | User Review "Reputation Management Life Saver!" | | | Keyword tracking across search properties | User Review "A useful addition for tracking brand visibility across AI search" | | | Enterprise search and AI content insight | User Review "Comprehensive AI Search Performance Insights for Enterprise SEO Orgs" | | | Backlink and content gap research | User Review "Free Plan Offers Comprehensive SEO Tracking & Site Auditing" | | | Enterprise organic performance guidance | User Review "Easy Multi-Country Keyword Research with Great Customer Success Support" | | | Simple keyword rank tracking | User Review "Wincher Experience" | | | Local marketing insight and support | User Review "A Trusted Partner in Growing My Business" | | | Competitive digital market insight | User Review "Similarweb turned competitive reviews into an ongoing process" | * * * Show More