--- title: Comscore Reviews meta\_title: 'Comscore Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 75 reviews by the users' company size, role or industry to find out how Comscore works for a business like yours. aggregate\_rating: rating\_value: 4.2 review\_count: 75 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Marketing url: https://www.g2.com/categories/marketing --- # Comscore Reviews & Product Details Claimed ###### Profile Status This profile is currently managed by Comscore but has limited features. Are you part of the Comscore team? [Upgrade your plan](https://sell.g2.com) to enhance your branding and engage with visitors to your profile! Comscore is a trusted partner for planning, transacting and evaluating media across platforms. With transformative data science and vast audience insights across digital, linear TV, over-the-top (OTT) and theatrical viewership, we are a powerful third-party source for reliable measurement of cross-platform audiences. Learn more: www.comscore.com * * * Seller [Comscore](https://www.g2.com/sellers/comscore) Discussions [Comscore Community](https://www.g2.com/products/comscore/discuss) Solution Type All-in-One Overview by Gloria Cid-Stitt Show More ## Value at a Glance Averages based on real user reviews. ### Time to Implement 3 months ### Return on Investment 19 months [ View More Pricing Information ](https://www.g2.com/products/comscore/pricing) ## Top-Rated Alternatives [ ![Google Analytics](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Google Analytics") Google Analytics 4.5/5(6,862) ](https://www.g2.com/products/google-analytics/reviews) [ ![Similarweb](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Similarweb") Similarweb 4.4/5(1,179) ](https://www.g2.com/products/similarweb/reviews) [ ![Adobe Analytics](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Adobe Analytics") Adobe Analytics 4.2/5(1,245) ](https://www.g2.com/products/adobe-analytics/reviews) [ View All Alternatives ](https://www.g2.com/products/comscore/competitors/alternatives) ## User Insights Average based on 75 real user reviews. Implementation Time 3 months Perceived Cost $$$$$ [Log in to unlock pricing and user insights](/login) ![Adarsh S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Adarsh S.") AS Adarsh S. Civil site engineer Small-Business (50 or fewer emp.) 11/16/2023 "Comscore: Unveiling the Metrics Behind Digital Succes" 2.5/5 What do you like best about Comscore? Comscore stands out for its precise and comprehensive digital measurement solutions, offering businesses invaluable insights into consumer behavior. Their cutting-edge analytics and data-driven approach empower companies to make informed decisions, optimize strategies, and achieve digital success.and its customer support is very good. Comscore has truly simplified the complex world of digital analytics with its user-friendly interface.Comscore's ease of implementation is a breath of fresh air in the often complex world of analytics.Comscore is like that trusty toolbox you don't need every day but are glad to have when you do. While I don't use it on the regular, its frequency of use becomes crucial when diving deep into digital analytics. It's a reliable companion for dissecting data and gaining valuable insights, making it an indispensable tool for anyone serious about understanding the digital landscape.Comscore's seamless integration process makes incorporating their analytics tools a breeze. With user-friendly interfaces and robust documentation, even those with minimal technical expertise can navigate and implement their services effortlessly. Review collected by and hosted on G2.com. What do you dislike about Comscore? Comscore's user interface could use a serious facelift. It feels a bit outdated and clunky, making it less intuitive for users who are used to sleeker designs from other analytics platforms. Additionally, the learning curve for navigating the system might deter some users from fully maximizing the potential of Comscore's features. Review collected by and hosted on G2.com. What problems is Comscore solving and how is that benefiting you? Comscore addresses the complex landscape of digital analytics by providing comprehensive solutions to the challenges faced in understanding and measuring online performance. Its sophisticated tools tackle issues such as accurate audience measurement, cross-platform tracking, and content engagement metrics. By utilizing Comscore, businesses can make data-driven decisions, optimize their digital strategies, and ultimately enhance their online presence. The benefit lies in gaining actionable insights that lead to more effective marketing, improved user experiences, and a competitive edge in the dynamic digital space. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") AM Verified User in Marketing and Advertising Enterprise (\> 1000 emp.) 7/2/2021 "One of the own of its kind, but lots of kinks" 3/5 What do you like best about Comscore? Comscore is one of the only platforms that measures what it does. Digital media metrics are highly coveted among clients, this was one of the only providers that could offer those numbers. Review collected by and hosted on G2.com. What do you dislike about Comscore? Complicated UX - it's quite frustrating to pull reports on the platform. Lots of questionable, erroneous, and missing data. Review collected by and hosted on G2.com. What problems is Comscore solving and how is that benefiting you? Comscore helped my team understand changing media behaviors. It was one of the only ways we could glimpse into where digital media usage was shifting. Forecasted user behavior was invaluable information for our clients as they determined where to shift their ad dollars. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Publishing](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Publishing") UP Verified User in Publishing Enterprise (\> 1000 emp.) 2/20/2018 "comScore MediaMetrix" 3/5 What do you like best about Comscore? Comparisons between different websites for mobile and desktop usage Review collected by and hosted on G2.com. What do you dislike about Comscore? Interface is inflexible. Can't get basic age demos like 25-39. They still don't have a multiplatform median HHI. Review collected by and hosted on G2.com. What problems is Comscore solving and how is that benefiting you? Creating stories on why visitors to our sites have the target desired by advertisers compared to others. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") UM Verified User in Marketing and Advertising Enterprise (\> 1000 emp.) 5/31/2017 "Overall positive experience, could be more user-friendly" 3/5 What do you like best about Comscore? Support staff is very helpful and easily accessible Review collected by and hosted on G2.com. What do you dislike about Comscore? Pulling reports can be very manual and time consuming Review collected by and hosted on G2.com. What problems is Comscore solving and how is that benefiting you? Audience analysis to understand reach of vehicles Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Verified User in Newspapers](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Newspapers") UN Verified User in Newspapers Enterprise (\> 1000 emp.) 12/21/2014 "GM of publisher " 2.5/5 What do you like best about Comscore? Data measurement capabilities are industry standard. Review collected by and hosted on G2.com. What do you dislike about Comscore? Metrics are often incorrect and policies can be subjective (eg sbnation sports uniques include 10M uniques from Vice food related websites/audiences). Review collected by and hosted on G2.com. What problems is Comscore solving and how is that benefiting you? Offer audience measurement and verification services. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ## Questions about Comscore? Ask real users or explore answers from the community Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights. [ Ask about Comscore ](https://www.g2.com/products/comscore/discussions/new) GU Guest User • Last activity over 3 years ago What vital service does Comscore provide to websites? 0 Upvotes 2 [ Join the conversation ](https://www.g2.com/discussions/what-vital-service-does-comscore-provide-to-websites) GU Guest User • Last activity about 4 years ago What is Comscore used for? 1 Upvote 1 [ Join the conversation ](https://www.g2.com/discussions/what-is-comscore-used-for) [ View all Discussions ](https://www.g2.com/products/comscore/discuss) ## Pricing Insights Averages based on real user reviews. ### Time to Implement 3 months ### Return on Investment 19 months ### Perceived Cost $$$$$ [ View More Pricing Information ](https://www.g2.com/products/comscore/pricing) Comscore Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_db11aab8ccb63f5742949ab9955e36bf/google-analytics.png "Product Avatar Image") Google Analytics 4.5/5(6,862) [ Compare Now ](https://www.g2.com/compare/comscore-vs-google-analytics) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_3f0cfaac4f003a39de7a769ae051686b/similarweb.png "Product Avatar Image") Similarweb 4.4/5(1,179) [ Compare Now ](https://www.g2.com/compare/comscore-vs-similarweb) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_5a7938ffd6497884772dc39786f9e1e2/adobe-analytics.png "Product Avatar Image") Adobe Analytics 4.2/5(1,245) [ Compare Now ](https://www.g2.com/compare/adobe-analytics-vs-comscore) ##### ##### Comscore Features Metrics Sessions - Digital Analytics Engagement Entry and Exit Pages Reporting Real-Time Reporting Trending Retroactive Reporting Other User Data Site Search Reporting Load Time Monitoring Administration User, Role, and Access Management [ View More Features ](https://www.g2.com/products/comscore/features) ##### Categories on G2 [Marketing Analytics](https://www.g2.com/categories/marketing-analytics)[Digital Analytics](https://www.g2.com/categories/digital-analytics)[Content Analytics](https://www.g2.com/categories/content-analytics) [Marketing Analytics](https://www.g2.com/categories/marketing-analytics)[Digital Analytics](https://www.g2.com/categories/digital-analytics)[Content Analytics](https://www.g2.com/categories/content-analytics)[Digital Advertising Intelligence](https://www.g2.com/categories/digital-advertising-intelligence)[Audience Data Providers](https://www.g2.com/categories/audience-data-providers) [Show MoreShow Less](javascript:void(0);) ##### Explore More [Best cloud-based CPQ software for business apps](https://www.g2.com/discussions/what-is-the-best-cloud-based-cpq-software-for-business-applications)[Which IT compliance services offer proven quick deployment and minimal need for external implementation consultants?](https://www.g2.com/discussions/which-it-compliance-services-offer-proven-quick-deployment-and-minimal-need-for-external-implementation-consultants)[Which managed IoT services vendors provide responsive customer support during critical production incidents?](https://www.g2.com/discussions/which-managed-iot-services-vendors-provide-responsive-customer-support-during-critical-production-incidents) [Which low code mobile app builder solutions integrate most seamlessly with existing enterprise technology stacks?](https://www.g2.com/discussions/which-low-code-mobile-app-builder-solutions-integrate-most-seamlessly-with-existing-enterprise-technology-stacks)[PCB Design Software](https://www.g2.com/glossary/pcb-design-software-definition)[Pros and Cons Details](https://www.g2.com/products/comscore/reviews?qs=pros-and-cons) [Show MoreShow Less](javascript:void(0);)