Collaborata is a platform where clients can find, shape, and buy multi-client insights projects. The platform features a growing collection of projects, conducted by top research firms and subject-matter experts. Collaborata develops projects by incubating big ideas and aligning strategic partners -- which is their secret sauce. Meaning, the costs and the resulting insights and data are shared among participating brands. Collaborata exists to reduce research spend and to deliver better project outcomes (higher level of insights, through expert-led projects) through collaboration.