LK
Linda K.
Small-Business (50 or fewer emp.)
"Cohley provides a great platform but their staff makes all the difference"
5/5
What do you like best about Cohley?

As a start-up business, it is hard to be an expert in every area. Cohley enabled us to optimize our influencer interactions and provide us with valuable assets. Review collected by and hosted on G2.com.

What do you dislike about Cohley?

We thought that everything was well thought out and if we had any questions, a real person walked us through the solutions. Review collected by and hosted on G2.com.

Verified User in Health, Wellness and Fitness
AH
Verified User in Health, Wellness and Fitness
Small-Business (50 or fewer emp.)
""Cohley: Quality content on subscription!""
5/5
What do you like best about Cohley?

Love how easy to navigate the platform is. I like having X amount of campaigns over time, it gives me a feeling of ease and flexibility. Each campaign can be tailor-made based on your brand's needs. Receiving content from creators is almost fail-proof as the system is set up with deadlines, reminders, nudges, and so on. Paying creators is also easy with the Paypal integration and can be done automatically after receiving your high-quality content, so you don't have to send it to accounting. Review collected by and hosted on G2.com.

What do you dislike about Cohley?

This is all said with love:

-The quality of content each creator makes is great, but I wish there was a metric for conversion- a UTM link/tracking link that can show successful each collaboration is for the brand.

-There are bugs on the website but they improve it everyday, so kudos!

-Please create an export to DropBox button so that my team doesn't have to download heavy files to upload into our DB. Review collected by and hosted on G2.com.

FR
francie r.
Small-Business (50 or fewer emp.)
"Wonderful company all-around!"
5/5
What do you like best about Cohley?

Their team is very responsive and incredibly helpful. I asked a LOT of questions, and they were always ready and able to help me, nicely of course too :) Review collected by and hosted on G2.com.

What do you dislike about Cohley?

The platform at first is difficult to navigate, but I am getting the hang of the site. And they've been very good at fixing and tailoring all the features to make it all as accessible as possible. Review collected by and hosted on G2.com.

CO
Cameron O.
Mid-Market (51-1000 emp.)
"The more effort you put in, the better your results"
4/5
What do you like best about Cohley?

Cohley has a wide range of creators who can appeal to diverse audiences. Working with these creators enables us to reach consumers who would not otherwise organically find our brand. The creators are all very pleasant to work with and the platform makes it easy to stay organized while communicating with all of them. Some creators have truly surprised us with content above-and-beyond the asks of the campaign. Some of the content is professional-grade and we have been able to use it in other marketing and sales materials. Review collected by and hosted on G2.com.

What do you dislike about Cohley?

Finding good creators is very time consuming. Cohley does a good job of listing quick metrics for the creator, but finding out whether they are a "fit" for the brand takes a lot of digging through their feeds. It would be helpful to be able to "star" or "save" creators that are particularly good fits but might not be able to participate in a given campaign so that it is easier to match with them for future campaigns.

Additionally, some creators seem to over-use Cohley (or other platforms) to a point where their page looks like an infomercial. It would help to see a metric of "% promotional posts in last 30 days" or something similar. We want to partner with creators who are genuine ambassadors for our brand. Review collected by and hosted on G2.com.

AB
Ariele B.
Mid-Market (51-1000 emp.)
"It allows the creation of content in a fairly easy and fast way"
4/5
What do you like best about Cohley?

It allows the creation of content in a fairly easy and fast way, highlighting that in the case of videos and photographs the resolution is quite good, not to mention that it allows you to advertise the content created, so it is possible that someone will contact you to create content for your accounts, in addition, allows the search for influencers depending on our area and its impact, being ideal to find influencers if what we want is to start implementing influencer marketing in our social media campaigns to increase the reach of our account and not depend solely on organic growth. Their customer service team is quite responsive and responsive, even though I had a lot of questions at first (and asked all of them), I felt like the Cohley team went to the trouble to take my concerns seriously and answered them all one time. for one and in the best possible way. Review collected by and hosted on G2.com.

What do you dislike about Cohley?

At first the application can be somewhat cumbersome to use, but in a matter of a few minutes of use you already grab the thread. Review collected by and hosted on G2.com.

Kara M.
KM
Kara M.
Public Relations & Digital Content Specialist
Enterprise (> 1000 emp.)
"A seamless platform for building quality, brand content!"
5/5
What do you like best about Cohley?

Being able to run full campaigns entirely through the Cohley platform keeps correspondence with influencers simple and organized every step of the way. The user experience and navigation is straight forward and simple to operate at any level. The quality and breadth of talent offered exceeds expectations and offers a multitude of options for all of our brands to work with. As a company with multiple brands on the Cohley platform, its easy to toggle back and forth between brands and campaigns without hassle. Review collected by and hosted on G2.com.

What do you dislike about Cohley?

The selection process of narrowing down interested influencers who have applied to your campaign can be time consuming to filter through. I would be interested in setting campaign application specifications that filtered out anyone who didn't fall within those specifications to narrow down the pool. Review collected by and hosted on G2.com.

Meghan R.
MR
Meghan R.
Small-Business (50 or fewer emp.)
"Perfect addition to our marketing strategy"
5/5
What do you like best about Cohley?

Cohley has been an integral part of our marketing strategy as we have always focused on producing high-quality content as well as representing USG ... our two worlds have collided by using Cohley and its been a great addition to our content. Our account manager helps assist us in finding the right influencers and executes the campaigns seamlessly. Review collected by and hosted on G2.com.

What do you dislike about Cohley?

I haven't had an issue yet and have nothing negative to say! Review collected by and hosted on G2.com.

Kimberly D.
KD
Kimberly D.
Digital Content Creator
Small-Business (50 or fewer emp.)
"Quick & Easy way to find creators!"
3.5/5
What do you like best about Cohley?

I like that the platform is very straight forward to use. It's user friendly. Review collected by and hosted on G2.com.

What do you dislike about Cohley?

Paying out creators is a pain. I wish it was a little more independent after speaking with my cohley manager to process the charge. Review collected by and hosted on G2.com.

CM
Cheryl M.
Small-Business (50 or fewer emp.)
"Easy to use, effective tool!"
5/5
What do you like best about Cohley?

We have access to a wide range of creators, and all of our communication and content is in one place so it's very easy for multiple team members to collaborate on projects. Review collected by and hosted on G2.com.

What do you dislike about Cohley?

I suppose the search tool could use more filter options, though of late it's not a tool that we use often. Review collected by and hosted on G2.com.

IK
Irene K.
Small-Business (50 or fewer emp.)
"With Cohley we looked like a million bucks without spending a million bucks"
5/5
What do you like best about Cohley?

By using the Cohley platform we could easily connect with influencers that were excited to work with our brand. Review collected by and hosted on G2.com.

What do you dislike about Cohley?

Some of our campaigns bring upwards of 100 applicants. It does take time to look through all of them. Review collected by and hosted on G2.com.