"Brilliant B2B data provider and extremely useful resource for prospecting!"
What do you like best about Cognism?
Excellent service! Better quality data that are GDPR compliant than similar data from other providers! The information is always correct! Customer service is superb - always ready to help.
What do you dislike about Cognism?
Nothing in particular but it is more expensive than other B2B data providers. A lot of contacts are DNC.
What problems is Cognism solving and how is that benefiting you?
We used to call switchboards! With Cognism and its data, we can contact people directly. Result? We have more conversations and more meetings!
"Very user friendly and it makes your job more easier."
What do you like best about Cognism?
Easily enrich individual Linkedin profiles or Sales Navigator account lists and it ensures your teams are always working with fresh, accurate, and compliant B2B data.
What do you dislike about Cognism?
Sometimes there are times that the data is not up to date. Just only a few.
Recommendations to others considering Cognism:
It can help to do your task easier every day by finding the right lead.
What problems is Cognism solving and how is that benefiting you?
It helps me to find the right prospect and get the right job title.
"Brilliant! I would highly recommend!"
What do you like best about Cognism?
Contact details for the most relevant people I'm trying to reach in my industry. Fully GDPR compliance - THE most important for my business.
User interface is great and esasy to use
Excellent customer service - especially Customer success team
What do you dislike about Cognism?
I would suggest that some contact details are in need of updating and also some contact details are invalid
Recommendations to others considering Cognism:
Excellent product and customer service
What problems is Cognism solving and how is that benefiting you?
Time saving the most important for me. Contact details for C level people in airlines which is essential for the development of my business
"Cognism has been helpful in terms of allowing us to have more conversations and targeted campaigns."
What do you like best about Cognism?
It allows us to have a direct conversation with qualified personas. It is instrumental in prospecting as well. The level to which they manage to take their GDPR compliance is a big plus over companies we tried out. The color-coding of the information makes it easy to distribute your credits only on the information you need.
What do you dislike about Cognism?
The number of phone numbers is limited. However, this makes sense due to Cognism respecting GDPR.
What problems is Cognism solving and how is that benefiting you?
It has been of significant help in keeping the Sales Development team productive. It allows us to have qualified conversations, and deliver our message to the people that need to see it.
"Working with Cognism has been a breeze"
What do you like best about Cognism?
The Prospector tool has enabled us to reach out to new prospects whilst remaining GDPR compliant
What do you dislike about Cognism?
It would be useful to be able to use different email footers for campaigns.
What problems is Cognism solving and how is that benefiting you?
With the new GDPR legislation, we have been cautious as a business to make sure we are fully compliant with the new regulation, whilst still maintaining a solid pipeline of new clients. The Cognism tool has really helped us with this.
"An intuitive operational and marketing must!"
What do you like best about Cognism?
The ability to data source and run email sequences for marketing purposes means we have a one-stop shop for our marketing campaigns. Plus the support from our contact Anna Geismann is invaluable when building campaigns.
What do you dislike about Cognism?
None I can think of - being able to source based on turnover will improve even more.
Recommendations to others considering Cognism:
Great system - great support!
What problems is Cognism solving and how is that benefiting you?
Ensuring all contact data is up to date and current as well as being able to reach out to a large group of clients that will benefit from our products while staying within GDPR guidelines.
"Superb Product"
What do you like best about Cognism?
I was introduced to Cognism by a friend who was using it at the time. I booked a demo in through their site and I was impressed from the word go. I signed up 24hrs later so that I could get started. Their onboarding process is great and its really simple to get your head around.
It's really easy to use from a search, campaign and integration point of view. It was really simple to get it set up with our CRM system and now when we have completed a campaign, all of the leads we want to track are synced.
The data is really accurate - We've achieved some superb open rates, replies and clicks through to our website. I literally could not be happier with this product so far. It has genuinely saved me hours of time.
What do you dislike about Cognism?
Honestly, I've not come across any issues yet at all. Everything has been really smooth
Recommendations to others considering Cognism:
A really powerful tool, I would not hesitate to recommend to anyone who is looking for a way to prospect people at scale. The automation is really great and we have closed business using this tool in our first month.
What problems is Cognism solving and how is that benefiting you?
The problem we have had as a business is getting access to verified, GDPR compliant data that we can use to build our own database and a prospect pipeline.
This is a huge drain on time and a very mundane job for anyone to do. Cognism solves this problem instantly. It lets you search for companies and contacts by industry and various other search criteria (very detailed and granular) You can then build personas and add people to campaigns when you are ready to begin with your outreach.
It tracks all of your campaign stats really well, from open rate to clicks and everything in between. It has solved the exact problem that we were facing.
"Great platform functionality & data"
What do you like best about Cognism?
Great platform. The Chrome extension for LinkedIn is super helpful in sharing contacts in a way that enables productivity. You don't have to go out of your way to source relevant details.
Their team are all great and super responsive if we have any queries.
Most importantly, the data is compliant, they check do-not-call lists across multiple territories.
What do you dislike about Cognism?
Nothing to report. The platform has always worked smoothly for myself.
What problems is Cognism solving and how is that benefiting you?
Enabling us to prospect potential clients.
"Excellent Account Management and Platform"
What do you like best about Cognism?
The platform is easy to use, and my account manager Dan is always on hand to help when I have queries.
What do you dislike about Cognism?
So far there haven't been any problems so nothing to dislike!
What problems is Cognism solving and how is that benefiting you?
We are trying to increase brand awareness in Europe and grow our customer base. We have received some strong leads and high engagement with our content.
"Good tool for prospecting leads in Europe"
What do you like best about Cognism?
Cognism provides better quality contact info in Europe. This tool integrates seamlessly with Salesforce, and the integration setup was straightforward. The dashboard on the home page offers a lot of valuable stats. The CSM team and support team are very responsive and quite helpful.
What do you dislike about Cognism?
Data can sometimes be out of date or incorrect, but this is typical with similar tools.
What problems is Cognism solving and how is that benefiting you?
Cognism allows our organization to prospect better in Europe. Our other tools primarily provide details on US information, so this tool is a great complement to the data we need. The ability to create custom filters helps us save time with data cleansing. Additionally, the tool sits within the Salesforce platform, so there is no need to export and import, saving time for our users.
