--- title: Clutch Reviews meta\_title: 'Clutch Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 20 reviews by the users' company size, role or industry to find out how Clutch works for a business like yours. aggregate\_rating: rating\_value: 4.2 review\_count: 20 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Demand Generation url: https://www.g2.com/categories/demand-generation --- # Clutch Reviews & Product Details Claimed ###### Profile Status This profile is currently managed by Clutch but has limited features. Are you part of the Clutch team? [Upgrade your plan](https://my.g2.com/clutch/upgrade?utm_campaign=s3&utm_medium=claim-popup&utm_source=g2) to enhance your branding and engage with visitors to your profile! Clutch is an AI-powered customer retention and behavior optimization platform for B2C brands. We help retailers, grocers, thrift organizations, and restaurants increase visit frequency, basket size, and lifetime value, by turning customer data into real-time, revenue-driving action. Unlike traditional loyalty software, Clutch unifies: -Customer Data Platform (CDP) -Loyalty & incentive management -Offer & promotion execution -Marketing orchestration -Stored value (gift cards & credits) Into a single decisioning engine that identifies high-value behaviors and automatically motivates customers to repeat them. Clutch enables brands to: -Increase repeat visits and retention -Drive measurable incremental revenue -Reduce discount waste through targeted incentives -Automate personalized campaigns across email, SMS, wallet, and POS -Operate loyalty across ecommerce and physical locations Our platform supports structured and points-based programs, incentive-led growth models, gamified campaigns, and stored value strategies — all powered by real-time segmentation and predictive targeting. From franchise networks to enterprise retail, Clutch helps brands generate more profitable behavior from the customers they already have. * * * Seller [Clutch](https://www.g2.com/sellers/clutch) Discussions [Clutch Community](https://www.g2.com/products/clutch/discuss) Languages Supported English Overview by Kate Atty (VP of Marketing at Clutch) Show More ## Value at a Glance Averages based on real user reviews. ### Perceived Cost $$$$$ [ View More Pricing Information ](https://www.g2.com/products/clutch/pricing) ## Top-Rated Alternatives [ ![HubSpot Marketing Hub](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "HubSpot Marketing Hub") HubSpot Marketing Hub 4.4/5(14,916) ](https://www.g2.com/products/hubspot-marketing-hub/reviews) [ ![Adobe Marketo Engage](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Adobe Marketo Engage") Adobe Marketo Engage 4.1/5(3,149) ](https://www.g2.com/products/adobe-marketo-engage/reviews) [ ![Dotdigital](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Dotdigital") Dotdigital 4.4/5(1,236) ](https://www.g2.com/products/dotdigital/reviews) [ View All Alternatives ](https://www.g2.com/products/clutch/competitors/alternatives) ## User Insights Average based on 20 real user reviews. Perceived Cost $$$$$ [Log in to unlock pricing and user insights](/login) ![Sanay L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sanay L.") SL Sanay L. Team Lead - Projects and Operations Small-Business (50 or fewer emp.) 1/20/2023 "One stop tool for all the Marketing needs" 4.5/5 What do you like best about Clutch? The best thing about Clutch is the user experience. It is very smooth and easy to use while searching for the stakeholders. Being an agency we always use to look for in depth customer reviews, and this has made possible by Clutch. Review collected by and hosted on G2.com. What do you dislike about Clutch? Since we are heading towards the artificial intelligence world, hence I feel that the Clutch should now focus on other AI related features also like Copy.ai and other platforms, to make it more updated and has all the latest features which are required in the industry. Review collected by and hosted on G2.com. What problems is Clutch solving and how is that benefiting you? For us Clutch is solving multiple problems, and the major one is driving traffic on our website. Keeping a synchronization between all the marketing related activities and getting the best suitable person for the marketing tasks. Review collected by and hosted on G2.com. Show More Our network of Icons are G2 members who are recognized for their outstanding contributions and commitment to helping others through their expertise.G2 Icon 4/20/2026 Validated ReviewerIncentivizedSource: G2 invite ![Emily S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Emily S.") ES Emily S. Account SUpervisor Small-Business (50 or fewer emp.) 5/7/2026 "Streamlined Loyalty and Effortless Email Marketing" 3.5/5 What do you like best about Clutch? I like Clutch because of its ease of use, which is really important to me. The straightforward email building and loyalty segmentation make it simple to deploy marketing emails to customers about happenings and updates. Clutch also helps with loyalty segmentation that allows for remarketing, which is quite helpful. Review collected by and hosted on G2.com. What do you dislike about Clutch? Tracking on the website for signups could be better and customer support. I'd like to be able to add pixels on their site and have an actual rep that is responsive. Review collected by and hosted on G2.com. What problems is Clutch solving and how is that benefiting you? I use Clutch for streamlined loyalty and deploying marketing emails to customers. It allows us to build emails straightforwardly and segment loyalty for remarketing. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Rachna M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rachna M.") RM Rachna M. Assistant Marketing Manager Mid-Market (51-1000 emp.) 4/27/2026 "A go-to-market platform for smart decision making and automation" 4.5/5 What do you like best about Clutch? It has an easy-to-use interface and lets me create surveys quickly using predefined templates. It saves time, and it also makes it simple to share the analytics and data. Review collected by and hosted on G2.com. What do you dislike about Clutch? I do not like the low response rate and limited response rate. Some times the surveys are too lengthy which can makes the campaign boring Review collected by and hosted on G2.com. What problems is Clutch solving and how is that benefiting you? The software helps in faster decision making which saves time and reduces the guess work. Clutch verifies all the reviews and showcases the real time customer data feedbacks. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Harish K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Harish K.") HK Harish K. Small-Business (50 or fewer emp.) 1/19/2023 "Loyalty program platform" 4.5/5 What do you like best about Clutch? Customer points accumulation history, Points system visibility to the vendor as a company, UI, etc.. Review collected by and hosted on G2.com. What do you dislike about Clutch? Customer notifications can be bettered in terms of catchy content Review collected by and hosted on G2.com. What problems is Clutch solving and how is that benefiting you? Personalized, real-time customer data and offers visiblity Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Tanvi G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Tanvi G.") TG Tanvi G. Global Trial Manager Mid-Market (51-1000 emp.) 7/29/2021 "Integral part of our business" 5/5 What do you like best about Clutch? - Data management, segmentation & analytics - Campaign strategy & design Review collected by and hosted on G2.com. What do you dislike about Clutch? - Gamified content (scratch-to-win, sweepstakes, referral programs) Review collected by and hosted on G2.com. What problems is Clutch solving and how is that benefiting you? We are engaging customers with Clutch, and providing them incentives to engage with our business products. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Marek T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Marek T.") MT Marek T. Marketing Coordinator Mid-Market (51-1000 emp.) 2/7/2020 "Helps our business a lot!" 4.5/5 What do you like best about Clutch? A system of reviews helps build the credibility of our company and brings qualified traffic to the website. It looks like they are the market leader nowadays. Review collected by and hosted on G2.com. What do you dislike about Clutch? Slight UX issues are lowering the conversion rate. The CTA buttons and the form on our profile are not the best ones. Review collected by and hosted on G2.com. Recommendations to others considering Clutch: Proceed with the task. Review collected by and hosted on G2.com. What problems is Clutch solving and how is that benefiting you? They help us connect with new clients and present the company as a leader in the industry. Reviews help build credibility and position: gained both through ranking and sponsorship (several options available) help boost traffic. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![cyndy a.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "cyndy a.") CA cyndy a. Customer Service Lead Specialist Apparel & Fashion Mid-Market (51-1000 emp.) 10/25/2019 "Clutch Loyalty Solution " 5/5 What do you like best about Clutch? Customer Management Platform helps B2C brands identify, understand and motivate each segment of their customer base.Clutch is a place where you can show your best side. It allows you to increase prominence and brand awareness and highlight your biggest skills. It's a perfect way to communicate your strengths to potential customers. Review collected by and hosted on G2.com. What do you dislike about Clutch? What I dislike about Clutch is that it logs you out after a certain amount of time which is about 3-4 minutes if not in use. Review collected by and hosted on G2.com. What problems is Clutch solving and how is that benefiting you? We can deactivate gift cards, processed gift card reversals and also replacements. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Mohsin S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mohsin S.") MS Mohsin S. Software Engineer Management Consulting Small-Business (50 or fewer emp.) 1/28/2018 "Amazing source to find best suited customers" 5/5 What do you like best about Clutch? Easy to Maintain a track of transactions Export Programs Very easily, Always get a motivation to expand my business. My business is getting good sales due to it. Review collected by and hosted on G2.com. What do you dislike about Clutch? Features are very limited and Pricing is little high for new startups, but the overall experience is great! Review collected by and hosted on G2.com. Recommendations to others considering Clutch: Please Add more Features and Decrease price Extend the trial Version time duration also Review collected by and hosted on G2.com. What problems is Clutch solving and how is that benefiting you? Maintain transactions Track, easily I can Check my audience Easy to Target Niche Review collected by and hosted on G2.com. Show More 3/3/2018 Current UserValidated ReviewerSource: Organic ![Travis C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Travis C.") TC Travis C. Director of Marketing Non-Profit Organization Management Enterprise (\> 1000 emp.) 9/18/2017 "Clutch is an invaluable part of our team." 5/5 What do you like best about Clutch? The only thing better than Clutch's platform is their customer service. They have patiently walked us through every step of the process, offering advice and examples, even when the discussions wandered outside of their project scope. Review collected by and hosted on G2.com. What do you dislike about Clutch? Managing/editing customer data by anyone other than the customer is not easy by design. They have sound reasons to support this, but because it's different from what we're used to, it has taken some time for us to adapt. Review collected by and hosted on G2.com. Recommendations to others considering Clutch: The Clutch team has the enthusiasm and dedication of a startup, and the experience and resources of a larger organization. We feel that they are truly dedicated to our success, providing a level of support that we have not experienced with any other vendor. We feel lucky to have connected with them, and I would recommend them to any organization. Review collected by and hosted on G2.com. What problems is Clutch solving and how is that benefiting you? Clutch combines an unmatched expertise around customer loyalty, a rich, easy-to-use platform, and truly exceptional service throughout implementation and beyond. Our email marketing efforts have become much more efficient since moving to Clutch. Our customer loyalty program provides greater incentives, reporting, and brand alignment thanks to their hard work. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Cheryl B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Cheryl B.") CB Cheryl B. Casino Systems Consultant Hospitality Enterprise (\> 1000 emp.) 10/25/2017 "Positve experience" 4/5 What do you like best about Clutch? Clutch is an excellent loyalty program tool. It has user friendly reporting that allows for drilling down to the account level for transactional detail. Review collected by and hosted on G2.com. What do you dislike about Clutch? The email portion seems to be designed to work best with trigger responses. If you want to send communications to segments outside of this, the capabilities are limited. Further, many of the forms are not easy to confidently pull the right criteria. Review collected by and hosted on G2.com. What problems is Clutch solving and how is that benefiting you? Our company is currently using Clutch largely as an email platform - this is our communication tool. We hope to use the full capabilities of the loyalty aspect to gain insights into our customer behavior. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ## Questions about Clutch? Ask real users or explore answers from the community Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights. [ Ask about Clutch ](https://www.g2.com/products/clutch/discussions/new) ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") G2 Verified User • Last activity over 6 years ago How does Clutch differ from its competition? 1 Upvote 1 [ Join the conversation ](https://www.g2.com/discussions/how-does-clutch-differ-from-its-competition) ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") G2 Verified User • Last activity over 6 years ago What is the primary focus of Clutch? 1 Upvote 1 [ Join the conversation ](https://www.g2.com/discussions/what-is-the-primary-focus-of-clutch) [ View all Discussions ](https://www.g2.com/products/clutch/discuss) ##### Pricing Pricing details for this product isn’t currently available. Visit the vendor’s website to learn more. [ View More Pricing Information ](https://www.g2.com/products/clutch/pricing) Clutch Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_0da24e081005ed64c00cf9146edfb014/belly.png "Product Avatar Image") Belly 3.7/5(12) [ Compare Now ](https://www.g2.com/compare/belly-vs-clutch) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_74390118cdf58a60fb81adaaefdb6287/hubspot-marketing-hub.png "Product Avatar Image") HubSpot Marketing Hub 4.4/5(14,916) [ Compare Now ](https://www.g2.com/compare/clutch-vs-hubspot-marketing-hub) ##### Categories on G2 [Marketing Automation](https://www.g2.com/categories/marketing-automation)[Email Marketing](https://www.g2.com/categories/email-marketing)[Mobile Marketing](https://www.g2.com/categories/mobile-marketing) [Marketing Automation](https://www.g2.com/categories/marketing-automation)[Email Marketing](https://www.g2.com/categories/email-marketing)[Mobile Marketing](https://www.g2.com/categories/mobile-marketing)[Customer Data Platform (CDP)](https://www.g2.com/categories/customer-data-platform-cdp)[Loyalty Management](https://www.g2.com/categories/loyalty-management)[Proactive Customer Retention](https://www.g2.com/categories/proactive-customer-retention) [Show MoreShow Less](javascript:void(0);) ##### Explore More [What low code mobile app builder platforms are most trusted by operations leaders based on user reviews?](https://www.g2.com/discussions/what-low-code-mobile-app-builder-platforms-are-most-trusted-by-operations-leaders-based-on-user-reviews)[Best API lifecycle management platforms](https://www.g2.com/discussions/what-are-the-best-api-lifecycle-management-platforms)[Which website privacy auditing tools offer the best regulation coverage compared to alternatives for organizations evaluating vendors across multiple jurisdictions?](https://www.g2.com/discussions/which-website-privacy-auditing-tools-offer-the-best-regulation-coverage-compared-to-alternatives-for-organizations-evaluating-vendors-across-multiple-jurisdictions) [What's the top-rated hard drive cloning software for businesses that need to clone multiple PCs fast?](https://www.g2.com/discussions/what-s-the-top-rated-hard-drive-cloning-software-for-businesses-that-need-to-clone-multiple-pcs-fast)[Highly recommended sales management software services](https://www.g2.com/discussions/highly-recommended-sales-management-software-services)[Pros and Cons Details](https://www.g2.com/products/clutch/reviews?qs=pros-and-cons) [Show MoreShow Less](javascript:void(0);)